Dates

    13–14 Apr 2027

    City / country

    Krasnogorsk, Russia

    Venue

    Crocus Expo International Exhibition Centre

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    Event overview

    Overview

    SobMaExpo 2027 is a key platform for the FMCG sector, showcasing contract manufacturing and private label products. The event will feature over 250 reliable suppliers, providing opportunities for direct negotiations and networking.

    Attendees can expect a professional audience, including category managers and procurement directors from various retail sectors. SobMaExpo 2027 takes place in Krasnogorsk, Russia.

    Venue: Crocus Expo International Exhibition Centre.

    TL;DR

    1. 1Dates and Venue: SobMaExpo 2027 takes place from April 13-14, 2027, at Crocus Expo International Exhibition Centre, Krasnogorsk, Russia.
    2. 2Scale and Focus: This is the 14th International B2B exhibition focused on contract manufacturing and private label products.
    3. 3Organiser: The event is organised by ООО "ЭВР", with more details available on their official website.
    4. 4Entry: Free registration is available online for trade visitors.

    Why visit

    SobMaExpo is a focused private-label and contract-manufacturing meeting point at Crocus Expo in Krasnogorsk, scheduled for 13-14 April 2027. Free registration is available online for trade visitors.

    Why exhibit

    1. Showcase your products to a targeted audience of decision-makers. 2. Benefit from high-quality negotiations with potential clients. 3. Increase brand visibility in the competitive FMCG market. 4. Leverage the unique hybrid customer segments attending the show. 5. Participate in a focused environment that fosters business growth.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Retail chain own-brand and private-label category managers
    E-commerce and marketplace sellers developing own-brand ranges
    HoReCa procurement teams sourcing ready meals, bakery, sauces and beverages
    Brand owners and marketing agencies looking for contract manufacturing partners
    Distributors and importers evaluating Russian-made private-label supply
    Packaging, labelling and ingredient specifiers working with co-packers
    Quality assurance and regulatory specialists checking HACCP and labelling compliance
    Startups and SMEs testing low-MOQ private-label production

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Contract manufacturers and co-packers for food and non-food categories
    Food producers offering dairy, bakery, confectionery, beverage, frozen and ready-meal production
    Non-food manufacturers in household chemicals, cosmetics, personal care and pet care
    Packaging converters, label printers and shelf-ready packaging suppliers
    Ingredient and raw-material suppliers serving private-label formulations
    Quality, certification and labelling consultancies
    Logistics and cold-chain providers supporting retail own-brand supply
    Private-label development agencies and sourcing intermediaries

    Product categories

    Key solution areas showcased across the event.

    Food private label: dairy, bakery, confectionery, beverages, frozen, chilled and ready meals produced to retailer or brand-owner specifications
    Non-food private label: household chemicals, cosmetics, personal care, pet care and paper products
    Contract manufacturing and co-packing services for dry, chilled and frozen formats
    Packaging formats: primary packs, shelf-ready packaging, labels, closures and print finishing
    Ingredients and formulations: functional ingredients, flavour systems, stabilisers and clean-label alternatives
    Quality and compliance: HACCP, labelling review, certification and testing services
    Private-label development: concept-to-shelf services, recipe development and low-MOQ pilot production
    Retail supply services: cold chain, warehousing, order fulfilment and import/export support

    Location & Facilities

    Venue

    Crocus Expo International Exhibition Centre

    Moscow, Krasnogorsk, Internationalnaya St, 16

    Facilities

    Parking

    Crocus Expo International Exhibition Centre in Krasnogorsk typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.

    Food options

    On-site catering

    On-site dining

    Parking: Crocus Expo International Exhibition Centre in Krasnogorsk typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.

    Gate: Follow organiser signage to the main visitor entrance at Crocus Expo International Exhibition Centre for badge collection; allow extra time for security screening during peak morning arrival.

    Attend

    Entry & tickets

    Free registration
    Register

    Who runs the show

    Organisers

    ООО "ЭВР"

    How the last edition performed

    Previous edition

    Last edition

    2026

    Completed

    Next edition

    Not announced yet

    Edition recap

    SobMaExpo 2026 was covered in a post-show recap by Niceday from Moscow. Expovr reported that the 2026 edition marked a market turning point, with private labels gaining ground. The event is listed as SobMaExpo 2026 in Moscow at Crocus Expo.

    Impact

    A bigger and stronger platform

    SobMaExpo 2026 was covered in a post-show recap by Niceday from Moscow. Expovr reported that the 2026 edition marked a market turning point, with private labels gaining ground. The event is listed as SobMaExpo 2026 in Moscow at Crocus Expo.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Krasnogorsk, Russia

    Why it matters

    On 2027-04-13 to 2027-04-14, SobMaExpo 2027 in Krasnogorsk covering Food private label: dairy, bakery, confectionery, beverages, frozen, chilled and ready meals produced to retailer or bra gives food buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    What digital buyer journeys means for buyers and exhibitors in this sector.

    02

    Sustainability in procurement

    What sustainability in procurement means for buyers and exhibitors in this sector.

    03

    Automation and labour efficiency

    What automation and labour efficiency means for buyers and exhibitors in this sector.

    04

    Regional supply-chain resilience

    What regional supply-chain resilience means for buyers and exhibitors in this sector.

    05

    Hybrid engagement models

    What hybrid engagement models means for buyers and exhibitors in this sector.

    Market news

    Latest updates from across the market.

    Russia Contract Manufacturing Market (2025-2031) | Size & Revenue

    Read

    Russia Contract Manufacturing Market Size, Trends and Forecast to 2032

    Read

    SobMaExpo 2027 · Krasnogorsk, Moscow Oblast, Russia · FMCG | TradeShow

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    SobMaExpo - International exhibition of contract manufacturing and ...

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    Новости | SobMaExpo

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    SobmaExpo - международная выставка контрактного производства СТМ

    Read

    Plan your trip

    Travel & logistics

    Local currency · USD

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Hotel Crocus Star

    3-star
    Krasnogorsk, Crocus Expo complex

    Wi-Fi, air conditioning, kid-friendly; closest option for walking to the pavilions.

    Hampton by Hilton Moscow Strogino

    3-star
    Moscow Strogino district

    Free breakfast, free Wi-Fi, paid parking, fitness centre and laundry; metro-connected to the venue side of Moscow.

    Hotel Aquarium

    3-star
    Krasnogorsk

    Free breakfast, free Wi-Fi, free parking, air conditioning, bar and restaurant; guest rating around 4.1.

    Mitino Hotel

    3-star
    Moscow Mitino district

    Free breakfast, free Wi-Fi, free parking, fitness centre, bar and restaurant.

    Hotel Little Raccoon

    3-star
    Krasnogorsk area

    Free breakfast, free Wi-Fi, parking, air conditioning and airport shuttle; laundry service available.

    Local transport

    Get around the city with these convenient transport options.

    Metro

    Estimated costUSD 2.50-6 single metro/light-rail journey (contactless)
    Best forMoscow metro to Myakinino / Crocus Expo area, then short walk to the pavilions

    Myakinino station is the standard metro access point for Crocus Expo; validate fares on the Moscow metro site before travel.

    Bus / shuttle

    Estimated costUSD 2.50-6 single metro/light-rail journey (contactless)
    Best forLocal bus routes serving Crocus Expo exhibition centre

    Use Moovit route planner for live bus options from your hotel to the venue gates.

    Taxi / ride-hailing

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forHotel or airport to Crocus Expo IEC, Krasnogorsk

    Ride-hailing apps are standard; allow extra time on the first morning of the show.

    taxi

    Estimated costApprox. USD taxi/rideshare from SVO to venue (estimate; confirm before travel)
    Best forSheremetyevo International Airport (SVO) to Crocus Expo International Exhibition Centre

    taxi

    Estimated costApprox. USD taxi/rideshare from DME to venue (estimate; confirm before travel)
    Best forDomodedovo International Airport (DME) to Crocus Expo International Exhibition Centre

    taxi

    Estimated costApprox. USD taxi/rideshare from VKO to venue (estimate; confirm before travel)
    Best forVnukovo International Airport (VKO) to Crocus Expo International Exhibition Centre

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa not required
    ATA Carnet: check with organiser

    Weather

    April in Krasnogorsk is early spring: cool and changeable, with daytime temperatures around 5-10 C and cold mornings. Pack a warm mid-layer, a waterproof outer layer and comfortable shoes for travel between pavilions.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to Russia.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Business language

    Russian is the working language at Crocus Expo. Many exhibitors speak English, but technical and contractual talks may need an interpreter. Carry business cards and a translated one-page product brief.

    Currency and payments

    The local currency is the Russian ruble. Foreign-issued bank cards may not work, so carry cash or arrange local payment options in advance and confirm with your bank before travel.

    Dress and punctuality

    Smart casual is standard for trade fairs. Arrive on time for pre-booked meetings and allow extra time for badge, bag and security checks at the venue.

    April weather

    Early spring in Krasnogorsk is cool and changeable, with daytime temperatures around 5-10 C. Pack a warm mid-layer, a waterproof outer layer and comfortable shoes for walking between pavilions.

    Local transport etiquette

    The Moscow metro is efficient and signposted in Cyrillic and Latin script. Keep your ticket or contactless card ready and avoid peak hours if you are carrying samples or heavy catalogues.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Compare flights to the nearest international gateway serving Krasnogorsk; confirm ground transport on the organiser site.

    Visa

    Foreign attendees generally require a Russian visa or e-visa for business travel; eligibility depends on nationality. Check the Russian MFA consular pages well ahead of the April 2027 dates.

    Estimated cost: Varies by nationality and visa type; confirm the current consular or e-visa fee on the official Russian MFA portal.

    Processing: Allow several weeks; consular processing varies by country and visa category.

    Expect to supply passport details, an invitation from the Russian host or event organiser, and medical travel insurance. Fees differ by nationality and consulate; confirm on the official portal before paying any third party.

    Official

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Use the nearest international airport serving Krasnogorsk; Metro, train or taxi links are typically available to the venue district.

    Hotel → venue: Precinct hotels near Crocus Expo International Exhibition Centre: Krasnogorsk, Crocus Expo complex: Hotel Crocus Star; Moscow Strogino district: Hampton by Hilton Moscow Strogino; Krasnogorsk: Hotel Aquarium.

    Ride-hail: Ride-hailing apps are commonly used in Krasnogorsk; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to Crocus Expo International Exhibition Centre.

    Parking: On-site parking is available at Crocus Expo International Exhibition Centre; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: April 2027

    Temperature: Approx. 0-10 C daytime in April, colder at night

    Seasonality: Early spring with a mix of clear days and rain or wet snow; April is a transition month in the Moscow region.

    Packing: Bring a waterproof jacket, warm sweater, scarf and closed shoes; layer clothing for cool exhibition halls and outdoor transfers between pavilions.

    Plan your trip

    Planning

    Best day to visit: Day 2 (mid-show)

    Mid-show days at SobMaExpo 2027 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.

    D-14

    Confirm trade registration on sobmaexpo.ru and save the confirmation QR or PDF.

    D-12

    Book a hotel in Krasnogorsk, the Crocus Expo complex or a metro-connected Moscow district such as Strogino or Mitino.

    D-10

    Check visa or e-visa requirements and request an invitation letter from the organiser if needed.

    D-8

    Review the exhibitor list and shortlist contract manufacturers by food or non-food category.

    D-7

    Prepare a one-page sourcing brief with target SKUs, volumes, MOQ expectations and packaging format.

    D-5

    Pre-book meetings with suppliers and confirm which hall or stand you need to visit.

    D-4

    Plan the airport transfer from SVO, DME or VKO and download a metro or ride-hailing app.

    D-3

    Pack business cards, passport, invitation letter, insurance and a warm waterproof layer for April weather.

    D-2

    Check opening hours, badge collection point and security rules on the organiser site.

    D-1

    Arrive in Moscow or Krasnogorsk, test your route to Crocus Expo and save meeting confirmations.

    Show day

    Collect the badge early, follow the hall plan and record supplier contacts and sample codes as you go.

    Sample visitor itinerary

    Route-optimised day
    Day 1 · morning

    Registration and hall orientation at Crocus Expo International Exhibition Centre

    Day 2 · core sessions

    Supplier meetings and product demos

    Day 3 · wrap-up

    Final negotiations and follow-up

    Networking spots

    2

    SobMaExpo 2027 registration concourse

    Crocus Expo International Exhibition Centre

    Central meeting point before and between hall appointments during show days.

    Organiser B2B lounge (if offered)

    Crocus Expo International Exhibition Centre

    Hosted matchmaking and buyer programmes when published by the organiser.

    Budget

    Costs & budget

    Build your working budget

    Adjust the inputs below to create a directional event budget.

    Estimated budget
    Live estimate
    • Hotel × 2 nights$190.00
    • Per diem × 2$150.00
    Estimated total$340.00

    This is a directional estimate. Please verify live rates before booking.

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Use this quick check to decide whether SobMaExpo 2027 fits your visit, exhibit or skip plan.

    QUESTION 1 OF 6

    For SobMaExpo 2027, what is your primary role on the show floor?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Your category focus and target suppliers align with the official exhibitor profile.

    Best for

    Buyers, engineers, and delegates sourcing Private Label solutions and benchmarking suppliers at SobMaExpo 2027 in Krasnogorsk.

    Min. budget

    $450.00

    Timeline

    4-8 weeks before opening day for registration, hotels, and travel.

    Risks

    Session times and ticket tiers may change - confirm the official agenda before booking.

    exhibit

    You have a defined lead-generation or distributor recruitment goal for this market.

    Best for

    Brands and manufacturers launching Private Label products who need qualified meetings with the event's trade audience.

    Min. budget

    $2,200.00

    Timeline

    3-6 months for stand booking, freight, staffing, and pre-show marketing.

    Risks

    Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.

    skip

    Audience, geography, or commercial goals do not justify travel and stand costs this cycle.

    Best for

    Teams with weak category fit, budget constraints, or overlapping commitments during the Krasnogorsk show week.

    Timeline

    N/A

    Risks

    Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.

    FAQs & glossary

    Answers

    Frequently asked

    When and where is SobMaExpo 2027?
    SobMaExpo 2027 is scheduled for 13-14 April 2027 at Crocus Expo in Krasnogorsk, Moscow region, Russia. Confirm the final hall and opening hours on the organiser site before travel.
    Who should attend SobMaExpo?
    Retail own-brand buyers, e-commerce private-label teams, HoReCa procurement, brand owners, distributors and packaging or ingredient specifiers who need contract manufacturing partners for food or non-food ranges.
    Is SobMaExpo open to the public?
    The show is trade-focused and free online registration is available for trade visitors. Bring business identification and registration confirmation; public access and ticket rules should be confirmed with the organiser.
    Which product categories are covered?
    The fair covers food and non-food private label, contract manufacturing and co-packing, packaging and labelling, ingredients, quality compliance and private-label development services.
    How do I register for SobMaExpo?
    Use the registration link on sobmaexpo.ru. Pre-register online, keep the confirmation, and check whether the organiser requires extra documents for foreign visitors.
    How do I get to Crocus Expo from the airport?
    Sheremetyevo (SVO), Domodedovo (DME) and Vnukovo (VKO) serve Moscow. Taxi or ride-hailing is the simplest door-to-door option; metro plus a short taxi can be cheaper but takes longer. Confirm live traffic and fares before travel.
    Are hotels available near the venue?
    Hotels in Krasnogorsk and the Crocus Expo complex are closest, including Hotel Crocus Star, Hotel Aquarium and Hotel Little Raccoon. Moscow districts such as Strogino and Mitino offer more options with metro access. Book early because April is a busy trade-fair period.
    Do I need a visa to attend?
    Most foreign business visitors need a Russian business visa or an eligible e-visa. Check your nationality on the Russian Ministry of Foreign Affairs e-visa portal, secure an invitation if required, and apply several weeks before travel.
    What language is used at the show?
    Russian is the main business language, with English used by many international exhibitors. Arrange an interpreter if your meetings depend on detailed technical or contractual discussion.
    Is parking available at Crocus Expo?
    On-site parking is available at Crocus Expo; confirm current daily rates and hall access with the venue or organiser before driving.

    Glossary

    1
    Private label
    A product made by a contract manufacturer and sold under a retailer's or brand owner's own name rather than the producer's brand.
    2
    Contract manufacturing
    Production carried out by a specialist factory to a buyer's recipe, specification and packaging brief, often under the buyer's brand.
    3
    Co-packing
    Contract filling, sealing, labelling and packing of products, often used for retail-ready formats, sample packs and seasonal lines.
    4
    MOQ
    Minimum order quantity, the smallest production run a manufacturer will accept for a given product and packaging format.
    5
    OEM and ODM
    OEM suppliers manufacture to the buyer's design and specification; ODM suppliers offer a developed product that the buyer can adapt and brand.
    6
    White label
    A ready-developed product sold to multiple buyers who apply their own branding with limited or no formulation change.
    7
    SKU rationalisation
    Reviewing and reducing the number of product variants a retailer or brand carries, often to simplify private-label ranges and supply chains.
    8
    Shelf-ready packaging
    Packaging designed to move from delivery case to retail shelf quickly, with clear branding and efficient replenishment.
    9
    Product specification
    The written brief covering ingredients, formulation, packaging, labelling, shelf life, testing and compliance requirements for a private-label product.
    10
    HACCP
    Hazard Analysis and Critical Control Points, a food-safety management approach used by manufacturers to identify and control production risks.
    11
    Clean label
    A product positioning that favours shorter ingredient lists, recognisable components and fewer artificial additives.

    Also known as

    Alternate names and search phrases for this event.

    • SobMaExpo 2027
    • Private Label Expo Russia 2027
    • SobMaExpo Krasnogorsk
    • Crocus Expo private label
    • contract manufacturing Russia
    • private label food Moscow
    • own brand suppliers Russia
    • SobMaExpo April 2027
    • Russian private label expo
    • food contract manufacturing expo

    1 more alternate names hidden

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