Trade ShowB2B
Seoul International Bar & Spirit Show 2026 2027
Seoul International Bar & Spirit Show is Asia's premier bar and spirits exhibition held at COEX in Seoul. It connects innovative spirits brands, bartenders, and enthusiasts to shape the future of drinking culture. The event serves as a dedicated business platform for whisky, rum, gin, vodka, tequila, cocktails, and bar culture. It showcases diverse spirits brands and leads new trends and innovations across the global beverage industry.
Dates
Nov 12 – 14, 2027
City / country
Seoul, South Korea
Venue
COEX Exhibition Center
Type
B2B
Official Website
Are you the organiser of this event?
- Exhibiting at Seoul International Bar & Spirit Show puts your spirits brand in front of Asia's leading bartenders, importers, distributors, and beverage buyers.
- The show is a dedicated business platform for whisky, rum, gin, vodka, tequila, and cocktails, making it ideal for launching new products and building trade partnerships.
- With programs like Master Class and World Cocktail Battle, exhibitors gain high-visibility opportunities to engage industry professionals and media.
- COEX in Seoul provides a central, accessible venue that attracts regional and international trade visitors.
Audience at a Glance
Who Exhibits
Exhibitor Profile
11 categories represented
- Spirits brands
- Whisky producers
- Rum producers
- Gin producers
- Vodka producers
- Tequila producers
- Cocktail and mixer brands
- Bar equipment suppliers
Who Attends
Visitor Profile
10 audience types
- Bartenders
- Bar owners and managers
- Spirits importers and distributors
- Beverage buyers
- Restaurant and hospitality professionals
- Cocktail enthusiasts
- Spirits collectors
- Industry media
Coverage & Spotlights
No exhibitor spotlights published yet for this event.
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