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    Dates

    18–21 Mar 2027

    City / country

    Istanbul, Türkiye

    Venue

    Tüyap Fair Convention and Congress Center

    Time

    10:00 AM – 6:00 PM

    20 Floor Picks

    Matched booths for Franchise Istanbul Expo

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    Event overview

    Overview

    Franchise Istanbul Expo is a leading trade event for franchise entrepreneurs and international investors in Türkiye.

    It provides an opportunity to meet future franchise owners and partners in parallel with the growth strategies of brands.

    TL;DR

    1. 1Dates and Venue: Franchise Istanbul Expo runs from March 18-21, 2027 at Tüyap Fair Convention and Congress Center in Istanbul, Türkiye.
    2. 2Scale and Focus: The event is a key meeting point for franchise entrepreneurs and international investors, showcasing over 200 exhibitors.
    3. 3Organiser: The event is organised by Tüyap, with more details available on their official website.
    4. 4Buyer Authority: Attendees include franchise entrepreneurs, investors, and business owners looking for new opportunities.
    5. 5Entry: Free tickets are available for visitors, allowing access to all four days of the event.

    Why visit

    Visitors can discover new and inspiring concepts from various brands and sectors, meet potential partners, and learn about the requirements for starting their own business. Dates and Venue: Franchise Istanbul Expo runs from March 18-21, 2027 at Tüyap Fair Convention and Congress Center in Istanbul, Türkiye. Buyer Authority: Attendees include franchise entrepreneurs, investors, and business owners looking for new opportunities. Entry: Free tickets are available for visitors,.

    Why exhibit

    Exhibitors can showcase their brands to a wide audience, establish strong connections through face-to-face meetings, and accelerate their growth by reaching targeted investors. Scale and Focus: The event is a key meeting point for franchise entrepreneurs and international investors, showcasing over 200 exhibitors. Buyer Authority: Attendees include franchise entrepreneurs, investors, and business owners looking for new opportunities. The Franchise Istanbul Expo is crucial.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Franchise entrepreneurs seeking investment opportunities
    International investors looking for franchise partnerships
    Business owners interested in expanding their franchise knowledge
    Consultants providing franchise advisory services
    Industry professionals from various sectors including food, retail, and services
    Students and academics interested in franchising trends

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Franchise brands from food and beverage sectors
    Retail chains looking to expand through franchising
    Service providers offering franchise support
    Consulting firms specializing in franchise development
    Technology companies providing solutions for franchise operations
    Real estate firms focusing on commercial properties for franchises

    Product categories

    Key solution areas showcased across the event.

    Food and beverage franchises including restaurants and cafes
    Retail franchises such as supermarkets and convenience stores
    Service franchises including cleaning and maintenance services
    Educational franchises offering tutoring and training programs
    Health and wellness franchises including gyms and fitness centers
    Beauty and personal care franchises such as salons and spas

    Location & Facilities

    Venue

    Tüyap Fair Convention and Congress Center

    Cumhuriyet Mahallesi Eski Hadımköy Yolu Caddesi 9/1, 34500 Büyükçekmece, Istanbul, Türkiye

    Parking: There are ample parking facilities available at the venue.

    Attend

    Entry & tickets

    Free registration

    Event days & opening times

    DayOpening hours
    18 March –10:00 AM – 6:00 PM
    19 March –10:00 AM – 6:00 PM
    20 March –10:00 AM – 6:00 PM
    21 March –10:00 AM – 5:00 PM
    Register

    Ticket info

    Ticket notes

    Visitors can obtain tickets online or at the registration area.

    Who runs the show

    Organisers

    How the last edition performed

    Previous edition

    Testimonials

    Franchise İstanbul Expo was a very productive fair in terms of establishing direct contact with strong brands and getting to know new franchise opportunities in the sector.

    Franchise İstanbul Expo · 2026

    Impact

    A bigger and stronger platform

    Franchise Istanbul Expo is a leading trade event for franchise entrepreneurs and international investors in Türkiye. It provides an opportunity to meet future franchise owners and partners in parallel with the growth strategies of brands. The Franchise Istanbul Expo is crucial for connecting local and international franchise opportunities, fostering growth in the franchise sector in Türkiye. Franchise Istanbul Expo, taking place from March 18-21, 2027 at Tüyap Fair Convention and Congress Center.

    Audience quality

    High-value decision-makers

    Visitors typically include Franchise entrepreneurs seeking investment opportunities, International investors looking for franchise partnerships, Business owners interested in expanding their franchise knowledge, Consultants providing franchise advisory services. Dates and Venue: Franchise Istanbul Expo runs from March 18-21, 2027 at Tüyap Fair Convention and Congress Center in Istanbul, Türkiye. Scale and Focus: The event is a key meeting point for franchise entrepreneurs and international investors, showcasing.

    Exhibitor outcomes

    Real business growth

    Exhibitors can showcase their brands to a wide audience, establish strong connections through face-to-face meetings, and accelerate their growth by reaching targeted investors. Scale and Focus: The event is a key meeting point for franchise entrepreneurs and international investors, showcasing over 200 exhibitors. Buyer Authority: Attendees include franchise entrepreneurs, investors, and business owners looking for new opportunities. The Franchise Istanbul Expo is crucial.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Büyükçekmece, Istanbul, Istanbul, Türkiye

    Why it matters

    Attending Franchise Istanbul Expo on 2027-03-18 to 2027-03-21 in Büyükçekmece, Istanbul lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    What digital buyer journeys means for buyers and exhibitors in this sector.

    02

    Sustainability in procurement

    What sustainability in procurement means for buyers and exhibitors in this sector.

    03

    Automation and labour efficiency

    What automation and labour efficiency means for buyers and exhibitors in this sector.

    04

    Regional supply-chain resilience

    What regional supply-chain resilience means for buyers and exhibitors in this sector.

    05

    Hybrid engagement models

    What hybrid engagement models means for buyers and exhibitors in this sector.

    Food trade fair circuit

    Book hotels and meetings 8–12 weeks before opening day; peer shows in the same sector often fall in adjacent months.

    Buyers covering food often plan Franchise Istanbul Expo alongside regional peer shows to compare products, pricing, and service coverage across markets.

    Pre-show

    Confirm exhibitor meetings and product demos for Franchise Istanbul Expo.

    Show week

    Hall walk-throughs, live demos, and supplier negotiations.

    Peer events are widely known sector fairs; verify dates on each organiser website before booking.

    Plan your trip

    Travel & logistics

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    IST

    Istanbul Airport

    Istanbul Airport (IST) is the main commercial gateway serving Büyükçekmece, Istanbul; allow 45–60 min by road or rail to Tüyap Fair Convention and Congress Center.

    to venue

    by car

    SAW

    Sabiha Gökçen

    Sabiha Gökçen (SAW) is the main commercial gateway serving Büyükçekmece, Istanbul; allow 45–60 min by road or rail to Tüyap Fair Convention and Congress Center.

    to venue

    by car

    Local transport

    Get around the city with these convenient transport options.

    taxi

    Estimated costEUR 40–90 / USD 45–100 taxi or rideshare to venue
    Best forIstanbul Airport (IST) to Tüyap Fair Convention and Congress Center

    Istanbul Airport (IST) is the main commercial gateway serving Büyükçekmece, Istanbul; allow 45–60 min by road or rail to Tüyap Fair Convention and Congress Center.

    taxi

    Estimated costEUR 40–90 / USD 45–100 taxi or rideshare to venue
    Best forSabiha Gökçen (SAW) to Tüyap Fair Convention and Congress Center

    Sabiha Gökçen (SAW) is the main commercial gateway serving Büyükçekmece, Istanbul; allow 45–60 min by road or rail to Tüyap Fair Convention and Congress Center.

    Weather

    March 2027

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to Türkiye.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Registration

    Confirm registration and venue access with the organiser before travelling to Büyükçekmece, Istanbul.

    Arrival

    Arrive early on the first show day for orientation and security screening.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: IST

    Book flights to IST when possible for the shortest transfer to the venue; compare SAW only if fares are materially lower.

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: Istanbul Airport (IST): Istanbul Airport (IST) is the main commercial gateway serving Büyükçekmece, Istanbul; allow 45–60 min by road or rail to Tüyap Fair Convention and Congress Center.; Sabiha Gökçen (SAW): Sabiha Gökçen (SAW) is the main commercial gateway serving Büyükçekmece, Istanbul; allow 45–60 min by road or rail to Tüyap Fair Convention and Congress Center.. Allow road or rail time to Tüyap Fair Convention and Congress Center; on-site parking is usually available at

    Hotel → venue: Primary gateways: Istanbul Airport (IST); Sabiha Gökçen (SAW). Allow road or rail time to Tüyap Fair Convention and Congress Center; on-site parking is usually available at major exhibition venues.

    Ride-hail: Ride-hailing apps are commonly used in Büyükçekmece; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to Tüyap Fair Convention and Congress Center.

    Parking: On-site parking is available at Tüyap Fair Convention and Congress Center; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: March 2027

    Packing: March 2027

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Pick the closest answer for each. Your recommendation updates live.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Assess how this option fits your objectives.

    Best for

    Not yet confirmed

    Min. budget

    $350.00

    Timeline

    Not applicable

    Risks

    Estimated from ticket, hotel/per-diem and visa signals in the listing — confirm live rates.

    exhibit

    Assess how this option fits your objectives.

    Best for

    Not yet confirmed

    Min. budget

    $2,200.00

    Timeline

    Not applicable

    Risks

    Estimated exhibit floor budget from stand/travel cost signals — confirm booth pricing with the organiser.

    skip

    Assess how this option fits your objectives.

    Best for

    Not yet confirmed

    Min. budget

    Not yet confirmed

    Timeline

    Not applicable

    Risks

    No major risks listed.

    FAQs & glossary

    Answers

    Frequently asked

    Glossary

    1
    Franchise
    A franchise is a business model where a company allows individuals to operate a business under its brand and system.
    2
    Exhibitor
    An exhibitor is a company or individual that displays products or services at a trade show.
    3
    Visitor
    A visitor is an individual who attends a trade show to explore products, services, and networking opportunities.
    4
    Franchisee
    A franchisee is an individual or company that purchases the rights to operate a franchise.
    5
    Franchisor
    A franchisor is the company that grants the rights to a franchisee to operate a business under its brand.
    6
    Trade Show
    A trade show is an event where companies showcase their products and services to potential customers and partners.

    Trust footer

    Sources

    6

    References

    1

    Publishers

    0

    Date checked

    1

    Franchise Istanbul Expo

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