Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Join us at the World Money Fair 2027 from January 28 to 30 in Berlin, Germany, the premier event for numismatics enthusiasts and professionals.
Dates
28–30 Jan 2027
City / country
Berlin, Germany
Venue
Estrel Congress Center
Event overview
The World Money Fair 2027 is set to take place at the Estrel Congress Center in Berlin, Germany, from January 28 to 30. This event is recognized as the largest gathering for numismatics, where collectors and traders can explore a wide range of coins and related products.
Attendees will have the opportunity to engage with exhibitors from around the world, showcasing the latest innovations in the industry. World Money Fair takes place in Berlin, Germany.
TL;DR
Visitors will benefit from networking opportunities with industry leaders and fellow collectors. The fair features a variety of exhibits, including the Minting Experience Center, where attendees can learn about coin production. Additionally, the event provides a platform for discovering new investment opportunities in numismatics.
Exhibitors gain access to a global audience of collectors and investors, showcasing their latest coin designs and innovations. The fair serves as a vital marketplace for direct sales and establishing new business partnerships. Participating in the World Money Fair enhances visibility and engagement within the numismatic community.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Sonnenallee 225, 12057 Berlin
Estrel Congress Center in Berlin typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Estrel Congress Center in Berlin typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Estrel Congress Center for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Ticket info
Ticket notes
Ticket sales begin on November 15, 2026.
Who runs the show
World Money Fair Berlin GmbH
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Attending World Money Fair on 2027-01-28 to 2027-01-30 in Berlin lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

Choose from the following airports, with convenient access to the event and venue.
Berlin Brandenburg
to venue
by car
Get around the city with these convenient transport options.
taxi / rideshare
25-35 min by road via A113; Uber, Bolt and Free Now operate in Berlin.
S-Bahn + bus
Take S9 or S45 from BER to Neukölln, then bus 171 or S-Bahn S41/S42; allow 40-50 min with one change.
airport express / regional train
FEX and regional trains run to Hauptbahnhof; from there take S-Bahn to Sonnenallee. Total 45-55 min.
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.

Weather
Late January in Berlin is cold and often overcast. Expect daytime highs around 3°C (37°F) and night lows near -2°C (28°F), with frost, occasional snow or sleet, and a wind chill. Pack a warm coat, layers, gloves and waterproof shoes; indoor halls are heated but transit stops and walkways are exposed.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
EU roaming rules apply for visitors with EU/EEA SIMs. Non-EU travellers can buy a prepaid German SIM from Telekom, Vodafone or O2 shops at BER or in Berlin; eSIM plans are widely available. The Estrel Congress Center and on-site hotel list Wi-Fi, but check whether exhibitor or visitor access requires a code. Mobile coverage is good across Berlin; 5G is available in central districts.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Cash and cards
Germany remains more cash-friendly than some markets. Many dealers and smaller restaurants accept cards, but carrying some euros is useful for small purchases, lockers or transit machines.
Tipping
In restaurants and taxis, a tip of around 5-10% is customary when service is good. Round up or state the total you want to pay.
Sunday closures
Most shops close on Sundays in Berlin. Plan grocery or pharmacy purchases for Saturday; the Estrel area has limited Sunday retail.
Trade fair etiquette
Appointments and punctuality are valued. Use business cards and confirm meetings in advance; German and English are both widely used in the numismatic trade.
Security
High-value coin and bullion events use badge checks and bag searches. Keep purchases and samples secure and follow venue instructions.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: BER
Book flights to Berlin Brandenburg (BER), the city's only commercial airport. Late January is low season for tourism but busy around trade fairs, so book early for better fares. Direct flights are available from most European hubs; travellers from other regions may connect via Frankfurt, Munich, Amsterdam or Istanbul. Allow at least 90 minutes between connecting flights and the S-Bahn transfer to the venue.
Non-EU business visitors may need a Schengen short-stay visa for Germany, applied for as a business visa at the responsible German mission abroad. Entry into the Schengen area also requires digital registration under the EU Entry/Exit System (EES), and eligible visa-exempt travellers will need ETIAS authorisation once it launches.
Processing: Varies by nationality; apply several weeks before travel.
Germany's official visa portal lists separate Schengen visa, airport transit visa, EES registration and ETIAS information pages; Schengen rules allow applications up to six months before travel, so apply well ahead of the late-January show dates. Visa costs and processing times vary by mission and are not stated in the captures - confirm with your local German embassy or consulate.
OfficialFind a stay near the venue with options for every budget.
Check-in (recommended)
2027-01-28
Check-out (recommended)
2027-01-30
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Berlin Brandenburg (BER). Allow road or rail time to Estrel Congress Center; on-site parking is usually available at major exhibition venues.
Hotel → venue: The on-site Estrel Berlin is directly connected to the congress center. ibis Berlin City Süd is about 1.9 km away (roughly 20-25 minutes on foot or a short bus/taxi ride). Mercure Hotel Berlin Tempelhof is about 2.3 km away, with bus or taxi connections to Sonnenallee. Motel Plus Berlin Neukölln is a budget option within a few kilometres; use bus 171 or a taxi to reach the venue.
Ride-hail: Uber, Bolt and Free Now operate in Berlin; wait times are usually short in central and southern districts. Use the app to confirm the fare before booking, especially for airport transfers to Sonnenallee. Taxis can also be hailed at BER or major stations.
Public transit: Berlin's BVG and S-Bahn network connects BER to the Estrel Congress Center. Take S-Bahn S9 or S45 from the airport to Neukölln, then bus 171 or S-Bahn S41/S42 to Sonnenallee/Plänterwald. Journey time is about 40-50 minutes with one change. A single Berlin ABC ticket costs approximately EUR 4.40; day and multi-day tickets are available from machines and the BVG app. Confirm live fares and any engineering works before travel.
Parking: The Estrel Congress Center has on-site parking for visitors and exhibitors; rates are set by the venue. Expect approximately EUR 15-25 per day for trade fair parking in Berlin - confirm the current rate and pre-booking options with the Estrel or the organiser. Drop-off and loading zones are available for exhibitor deliveries; check access times in the exhibitor manual.
Plan and pack for the event climate.
Month: Late January
Temperature: Approx. -2°C to 4°C (28-39°F); frost likely at night and early morning.
Seasonality: Winter in Berlin is often overcast with occasional rain, sleet or snow showers. Daylight lasts until about 17:00, so plan outdoor transit in daylight where possible.
Packing: Bring a warm winter coat, thermal layers, gloves, a scarf and waterproof shoes. Indoor exhibition halls are heated, but queues and transit stops are exposed. A compact umbrella is useful for showers.
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at World Money Fair usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Confirm Schengen entry status for Germany (visa, ETIAS or waiver) and, if a visa is needed, book the earliest available appointment at the German mission serving your country. — Processing times vary; the German missions portal separates Schengen business visas, airport transit and ETIAS.
Book a flight to Berlin Brandenburg (BER) and reserve a hotel - the on-site Estrel Berlin or Neukölln/Tempelhof alternatives such as ibis Berlin City Süd or Mercure Berlin Tempelhof. — Late January is a busy trade fair window in Berlin; hotel rates and availability tighten closer to the show.
Download the World Money Fair programme and plan which mints, central banks and dealers to visit first; check whether the Technical Forum or guest-country presentations require separate sign-up. — The schedule is published on the organiser site; sessions and exhibitor lists can change in the final weeks.
Arrange airport-to-venue transport: S-Bahn S9/S45 from BER to Neukölln then bus 171 or S-Bahn to Sonnenallee/Plänterwald, or a taxi/rideshare directly to Sonnenallee 225. — Allow 40-50 minutes by public transport with one change; taxi takes 25-35 minutes depending on traffic.
Pack a compact coin/grade reference, business cards and a secure bag for any purchases; confirm registration desk opening times before travelling to the Estrel Congress Center. — Halls are heated but Berlin January transit stops are exposed - bring gloves and a warm layer.
Registration and hall orientation at Estrel Congress Center
Supplier meetings and product demos
Final negotiations and follow-up
World Money Fair registration concourse
Estrel Congress Center
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Estrel Congress Center
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Decision
Use this quick check to decide whether World Money Fair fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus aligns with the official product themes.
Best for
Buyers, researchers, and delegates evaluating the programme and networking value.
Min. budget
$400.00
Timeline
4-8 weeks before opening day for registration and travel.
Risks
Limited session times published - confirm agenda before booking.
exhibit
You have a clear lead-generation or launch goal for this market.
Best for
Suppliers and brands seeking qualified meetings with the event audience.
Min. budget
$2,500.00
Timeline
3-6 months for stand booking, freight, and marketing prep.
Risks
Booth pricing not published in captured sources - confirm with organiser.
skip
Programme, audience, or commercial goals do not match your plan.
Best for
Teams whose category or region fit is weak this edition.
Timeline
N/A
Risks
No major risks listed.
Gallery
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
7 more alternate names hidden
Display a free company card at your booth, or share your professional card on the show floor.