Trade show
White & Private Label Expo 2026
The White & Private Label Expo is a leading trade show for white and private label products, held annually at Excel London in November and also in New York in September/October. It features exhibitors across home, kitchen, clothing, beauty, pet, health, food, toys, tech, CBD, and office sectors, with keynote speakers, networking, and co-located expos including Retail Supply Chain & Logistics Expo, Smart Retail Tech Expo, and E-commerce, Packaging & Labelling Expo. The event is organised by Business Show Media.
The White & Private Label Expo is a leading trade show for white and private label products, held annually at Excel London in November and also in New York in September/October. It features exhibitors across home, kitchen, clothing, beauty, pet, health, food, toys, tech, CBD, and office sectors, with keynote speakers, networking, and co-located expos including Retail Supply Chain & Logistics Expo, Smart Retail Tech Expo, and E-commerce, Packaging & Labelling Expo. The event is organised by Business Show Media.
Event details
- Dates: 11–12 Nov 2026
- Location: London, United Kingdom
- Venue: Excel London
- Industry: White Label
- Category: Trade show
Audience scale
- Exhibitors: 0+
Why exhibit
Exhibiting at the White & Private Label Expo gives you direct access to thousands of motivated online retailers, entrepreneurs, and brand builders actively seeking white label and private label products. Showcase your products across high-demand categories including home & kitchen, beauty, pet supplies, health & household, and tech. Benefit from face-to-face networking with decision-makers, generate quality leads, and position your brand as a key supplier in the rapidly growing e-commerce marketplace.
Why visit
Attend the White & Private Label Expo to source innovative white label and private label products from hundreds of vetted suppliers, all under one roof. Learn from industry leaders in keynote sessions, discover the latest trends in product sourcing and retail technology, and network with peers to accelerate your business growth. Whether you are an online seller, startup, or established retailer, this event provides the tools and connections to scale your product line and stay competitive.
Exhibitor profile
- White Label Manufacturers
- Private Label Suppliers
- Wholesalers
- Distributors
- Product Sourcing Companies
- Branding & Packaging Providers
- E-commerce Solution Providers
- Logistics & Supply Chain Companies
Visitor profile
- Online Retailers
- E-commerce Entrepreneurs
- Startup Founders
- Product Sourcers
- Brand Managers
- Retail Buyers
- Amazon Sellers
- Business Owners
Industries
- White Label
- Private Label
- E-commerce
- Product Sourcing
- Retail
- Entrepreneurship