Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Join us for the Vietnam International Medical and Pharmaceutical Exhibition from May 6 to 9, 2027, in Hanoi, Vietnam, showcasing the latest in medical technology and pharmaceuticals.
Dates
6–9 May 2027
City / country
Hanoi, Vietnam
Venue
Friendship Cultural Palace
Event overview
The Vietnam International Medical and Pharmaceutical Exhibition is set to take place from May 6 to 9, 2027, at the Friendship Cultural Palace in Hanoi.
This event will highlight the latest advancements in the medical and pharmaceutical industries, bringing together professionals from various sectors.
With over 400 exhibitors expected, the exhibition aims to foster collaboration and innovation in healthcare.
TL;DR
Vietnam Medipharm Expo in Hanoi is a practical stop for buyers who need to compare medical devices, diagnostics, pharmaceutical products and laboratory equipment for the Vietnamese market in one visit. Attendees include healthcare professionals, medical device suppliers, and pharmaceutical companies. Location: Vietnam International Medical and Pharmaceutical Exhibition takes place in Hanoi, Vietnam.
Exhibitors will have the chance to showcase their products to a targeted audience of healthcare professionals and decision-makers. This is an excellent opportunity to increase brand visibility and establish valuable connections within the industry. Meet qualified buyers and partners including Manufacturers of medical devices and equipment, Pharmaceutical companies and distributors, Healthcare technology providers. Position your offer across medical devices and equipment,.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
91 Tran Hung Dao, Hanoi, Vietnam
Friendship Cultural Palace in Hanoi typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Friendship Cultural Palace in Hanoi typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Friendship Cultural Palace for badge collection; allow extra time for security screening during peak morning arrival.
Attend
How the last edition performed
This edition
—
Exhibitors: 400
Next edition
Not announced yet
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
On 2027-05-06 to 2027-05-09, Vietnam International Medical and Pharmaceutical Exhibition in Hanoi covering Medical devices and equipment, Pharmaceutical products and supplies, Healthcare technology solutions, Laboratory analyti gives medical buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

A range of accommodation options near the venue and across key areas.
Hanoian Central Hotel & Spa
USD 150–190 / night
Hanoi Boutique Hotel & Spa
USD 150–190 / night
Alan Living Hotel and Apartment - Hanoi Center
USD 150–202 / night
Hanoi Le Jardin Hotel & Spa
USD 150–190 / night
Peridot Grand Luxury Boutique Hotel
USD 230–265 / night
Fairmont Hanoi
USD 230–265 / night
Get around the city with these convenient transport options.
Airport bus / shuttle
Taxi
Metro and city bus
Weather
May 2027 Early May in Hanoi is late spring heading into the hot season, with warm to hot days and humid conditions; check a local forecast for the exact show week rather than relying on seasonal averages. May sits near the start of Hanoi's rainy season, so short heavy showers and thunderstorms become more frequent; the Open-Meteo air-quality pull for Hanoi also flagged elevated particulate levels (US AQI around 125 in the sampled forecast), so sensitive travellers should check daily advisories.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Vietnam.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Language and greetings
Vietnamese is the official language. English is common in international hotels and business meetings but less so in local shops, so save the venue address in Vietnamese. A light handshake and a smile are standard; give and receive business cards with both hands.
Business etiquette
Build rapport before moving into detailed negotiation. Dress smart casual for meetings, avoid touching people on the shoulder or head, and use Mr or Ms with a family name unless invited to use given names.
Dress and climate
May in Hanoi is hot and humid with a higher chance of showers. Breathable business attire, a light rain layer and comfortable shoes work well for the show floor and city meetings; carry a light layer for air-conditioned halls.
Getting around
Motorbikes dominate Hanoi traffic. Use ride-hailing apps or metered taxis for appointments, cross streets at a steady pace and keep bags secure in crowded areas. Allow extra time for the final approach to Friendship Cultural Palace during peak hours.
Currency and payments
The local currency is the Vietnamese dong (VND). Cards are accepted in hotels, larger restaurants and many shops, but keep small cash notes for local transport, markets and small cafes. Notify your bank before travelling.
Food and water
Bottled water is the safe default. Street food is popular and often good, but choose busy stalls with high turnover. Tell hosts about allergies or dietary needs in advance, especially for business dinners.
Tipping
Tipping is not mandatory but is appreciated for good service. Small notes are appropriate for hotel staff, drivers and restaurant service; check whether a service charge is already included.
Public holidays and hours
Late April and early May include public holidays in Vietnam, and some businesses close or shorten hours around those dates. Confirm appointments and delivery schedules if your travel overlaps the holiday period.
Temple and host etiquette
Remove shoes where indicated at temples and private homes, dress modestly at religious sites, and ask before photographing people or ceremonies. A calm, polite manner goes further than aggressive bargaining in formal business settings.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Google Flights capture for New York JFK to Hanoi HAN on 6 May 2027 returned 11 itineraries, all with one or more connections via hubs such as ICN, IST, HKG and AUH, with total travel times of roughly 21-33 hours and economy fares that include taxes and fees. No nonstop option appeared in the capture. Book well ahead for the 6-10 May 2027 window and allow a buffer day before the fair for Jet lag and airport transfer.
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Hanoi; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near Friendship Cultural Palace: Hanoi center: Hanoian Central Hotel & Spa; Hanoi center: Hanoi Boutique Hotel & Spa; Hanoi center: Alan Living Hotel and Apartment - Hanoi Center.
Ride-hail: Ride-hailing apps are commonly used in Hanoi; confirm local availability before travel.
Public transit: Hanoi public transport guides describe a dense city bus network plus metro lines; fares are low and paid per journey, with route maps posted at stops. Use the bus or metro for central Hanoi legs and a metered taxi or ride-hailing app for the final approach to the Nam Tu Liem exhibition campus, where bus coverage is thinner.
Parking: On-site parking is available at Friendship Cultural Palace; confirm daily rates and hall access on the organiser or venue site.
Plan and pack for the event climate.
Month: May 2027
Temperature: Early May in Hanoi is late spring heading into the hot season, with warm to hot days and humid conditions; check a local forecast for the exact show week rather than relying on seasonal averages.
Seasonality: May sits near the start of Hanoi's rainy season, so short heavy showers and thunderstorms become more frequent; the Open-Meteo air-quality pull for Hanoi also flagged elevated particulate levels (US AQI around 125 in the sampled forecast), so sensitive travellers should check daily advisories.
Packing: Pack light breathable clothing for humid heat, a compact umbrella or rain shell for afternoon showers, comfortable walking shoes for the fairground, and a light layer for heavily air-conditioned halls and airport transfers.
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at Vietnam International Medical and Pharmaceutical Exhibition usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
14 days out: Confirm final show dates, opening hours and visitor registration category on the organiser site.
14 days out: Book Hanoi accommodation early for the May 2027 window; central Hanoi hotels are the usual base for Friendship Cultural Palace.
10 days out: Check passport validity and Vietnam visa eligibility; apply through the official immigration channel if required.
10 days out: Save the venue address in Vietnamese and pin Friendship Cultural Palace on your map app.
7 days out: Pre-register and download or print your badge confirmation if the organiser provides one.
7 days out: Plan your airport transfer from Noi Bai International Airport (HAN); compare airport bus, metered taxi and ride-hailing.
5 days out: Build a shortlist of exhibitors by product category: medical devices, diagnostics, pharmaceuticals, laboratory equipment and hospital supplies.
5 days out: Check the Hanoi forecast; May is hot and humid with a higher chance of showers.
3 days out: Prepare business cards, company profile and any product registration questions for supplier meetings.
2 days out: Confirm hotel check-in times and keep a copy of your booking details accessible offline.
1 day out: Charge devices, pack a light rain layer and comfortable shoes for hall walking.
Show day: Arrive early for badge collection and security screening; carry photo ID.
Registration and hall orientation at Friendship Cultural Palace
Supplier meetings and product demos
Final negotiations and follow-up
Vietnam International Medical and Pharmaceutical Exhibition registration concourse
Friendship Cultural Palace
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Friendship Cultural Palace
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Decision
Use this quick check to decide whether Vietnam International Medical and Pharmaceutical Exhibition fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Vietnam International Medical and Pharmaceutical Exhibition, what is your primary role on the show floor?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Medical devices and equipment and Pharmaceutical products and supplies solutions and benchmarking suppliers at Vietnam International Medical and Pharmaceutical Exhibition in Hanoi.
Min. budget
$680.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Medical devices and equipment and Pharmaceutical products and supplies products who need qualified meetings with the event's trade audience.
Min. budget
$3,060.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Hanoi show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
1 more alternate names hidden
Display a free company card at your booth, or share your professional card on the show floor.