Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
VIETCONCRETE 2027 is Vietnam's premier international exhibition dedicated to concrete, flooring, and construction technology. Scheduled for April 20-22, 2027, at the Vietnam Exposition Center (VEC) in Hanoi, this event will showcase the latest innovations and solutions in the construction industry.
VIETCONCRETE 2027 takes place in Hanoi, Vietnam. Venue: Vietnam Exposition Center (VEC).
TL;DR
- 1Dates and Venue: VIETCONCRETE 2027 runs from April 20-22, 2027 at the Vietnam Exposition Center (VEC), Hanoi.
- 2Scale and Focus: The event will feature over 200 exhibitors and 5,000+ trade visitors, focusing on concrete and construction technology.
- 3Organiser: The exhibition is organized by Informa Markets, a leader in global event management.
- 4Buyer Authority: Attendees include project owners, contractors, and decision-makers in the construction sector.
- 5Entry: Registration is available online; confirm details on the official website.
Why visit
Attending VIETCONCRETE 2027 provides an opportunity to network with key industry players and discover the latest trends in concrete and construction technology. Visitors can engage with exhibitors showcasing innovative products and solutions tailored to the evolving needs of the construction market in Vietnam. The event also offers insights into market demands and procurement priorities, making it a must-attend for professionals looking to stay ahead in the industry.
Why exhibit
Exhibiting at VIETCONCRETE 2027 allows companies to showcase their latest products and technologies to a targeted audience of decision-makers in the construction sector. The event will feature over 200 exhibitors and 5,000+ trade visitors, focusing on concrete and construction technology. The exhibition is organized by Informa Markets, a leader in global event management. Attendees include project owners, contractors,.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Ready-mix concrete producers and batching plant managers from Hanoi and northern Vietnam - evaluating plant automation, admixture dosing, mixer loading and dispatch software for urban and industrial projects.
Precast and prestressed concrete manufacturers - sourcing moulds, tilting tables, tensioning equipment, curing systems and laboratory instruments to raise factory throughput.
Main contractors and infrastructure builders working on bridges, expressways and industrial parks - comparing concrete pumps, placing booms, shotcrete rigs and site logistics equipment.
Cement, aggregate and supplementary cementitious material suppliers - meeting the mix designers and plant owners who specify binders, fillers and sand grading.
Admixture, fibre and surface-treatment formulators - presenting slump retention, waterproofing, repair mortar and hardening systems to technical managers.
Structural engineers, specifiers and architects - reviewing concrete grades, durability and exposure classes, plus test and non-destructive evaluation equipment.
Equipment dealers, rental fleets and aftermarket parts suppliers - looking for distribution lines across Vietnam and the wider Indochina market.
Developers, industrial park owners and public project agencies - scouting suppliers and technology for housing, transport and factory build programmes.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Batching plant and mixer manufacturers - stationary and mobile plants, twin-shaft mixers, aggregate bins, silos and weighing systems aimed at Vietnamese ready-mix producers.
Concrete pump, mixer truck and placing equipment suppliers - boom pumps, trailer pumps, pipelines, transit mixers and site handling gear.
Precast and prestressed production line providers - battery moulds, tilting tables, extrusion machines, curing chambers, tensioning jacks and lifting equipment.
Formwork, scaffolding and shoring companies - wall, slab, column and bridge systems, climbing formwork, props and safety accessories.
Admixture, chemical and fibre producers - superplasticisers, retarders, accelerators, shrinkage reducers, release agents, curing compounds and synthetic fibres.
Cement, aggregate, fly ash and slag suppliers - bulk binders and quarried materials sold into Hanoi's ready-mix and precast plants.
Testing, laboratory and NDT instrument companies - compression testers, slump and air content kits, maturity meters, rebound hammers and ultrasonic units.
Surface finishing, repair and waterproofing specialists - power trowels, grinders, screeds, membranes, repair mortars, epoxy flooring and joint sealants.
Plant automation, software and telematics vendors - batching control systems, dispatch and truck tracking, curing sensors and concrete strength monitoring.
Product categories
Key solution areas showcased across the event.
Concrete batching plants and mixing equipment - stationary and mobile plants, twin-shaft mixers, aggregate bins, cement silos, dosing and weighing, plant automation and moisture control.
Concrete pumps and placing equipment - truck-mounted boom pumps, trailer pumps, placing booms, pipeline and clamps, shotcrete rigs.
Mixer trucks, transport and site logistics - drum mixers, agitators, transit mixers, concrete buckets, site dumpers and support vehicles.
Precast and prestressed production - battery moulds, tilting tables, extrusion and slipform machines, tensioning jacks, curing chambers, lifting and handling gear.
Formwork and scaffolding systems - wall, slab, column and bridge formwork, climbing systems, props, shoring and safety accessories.
Concrete admixtures and chemicals - superplasticisers, retarders, accelerators, air entrainers, shrinkage reducers, release agents and curing compounds.
Supplementary cementitious materials and binders - fly ash, ground granulated blast-furnace slag, silica fume, limestone fillers and blended cements.
Cement, aggregates and quarrying - Portland and blended cements, sand, crushed stone, lightweight and recycled aggregates, crushing and screening plant.
Reinforcement and steel processing - rebar cutting and bending machines, mesh welding, mechanical couplers, prestressing strand and post-tensioning systems.
Testing, quality control and NDT - compression and flexural testers, slump and air content kits, maturity meters, ultrasonic and rebound hardness testers, laboratory consumables.
Surface finishing and repair - power trowels, screeds, grinders, waterproofing membranes, repair mortars, epoxy flooring and joint sealants.
Concrete recycling and environmental control - wash water recycling, reclaimers, dust suppression, wastewater treatment and noise control for plants and sites.
Digital tools and plant automation - batching software, dispatch and truck tracking, IoT sensors for curing and strength monitoring, BIM workflows for concrete structures.
Safety and site accessories - personal protective equipment, fall protection, temporary power and lighting, site fencing and access control.
Location & Facilities
Venue
Vietnam Exposition Center (VEC)
Hanoi, Vietnam
Facilities
Parking
Vietnam Exposition Center (VEC) in Hanoi typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Vietnam Exposition Center (VEC) in Hanoi typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Vietnam Exposition Center (VEC) for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Free registration
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Hanoi, Vietnam
Why it matters
On 2027-04-20 to 2027-04-22, VIETCONCRETE 2027 in Hanoi gives construction buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · VND
Hotel tiers
A range of accommodation options near the venue and across key areas.
Fairmont Hanoi
5-star
Hanoi (near Vietnam Exposition Center)4.8
USD 470–520 / night
Mövenpick Hotel Hanoi Centre
5-star
Hanoi centre4.5
USD 190–230 / night
Hotel du Parc HaNoi
5-star
Hanoi (near Vietnam Exposition Center)4.4
USD 105–135 / night
Azen Westlake Hanoi Hotel
4-star
West Lake, about 4.5 km from Vietnam Exposition Center4.9
USD 70–95 / night
Margaery Boutique Apartment
4-star
About 4.6 km from Vietnam Exposition Center4.3
USD 45–65 / night
Noi Bai Boutique Hotel
2-star
Noi Bai airport area4.8
USD 24–32 / night
Local transport
Get around the city with these convenient transport options.
Bus
Estimated costCost TBA
Best forBus 43 toward Vietnam Exposition Center (VEC)
Route named on the VEC visitor guide. Hanoi city buses are cheap but slow in peak traffic; allow extra time on the first morning.
Bus
Estimated costCost TBA
Best forElectric bus route E10 to Vietnam Exposition Center (VEC)
Electric route listed on the VEC visitor guide; useful from the West Lake and city-centre corridors depending on the final stop pattern.
Ride-hailing
Estimated costCost TBA
Best forXanh SM (Green SM) electric taxi from Hoan Kiem or West Lake hotels to VEC
Green SM is named as a transport option by VEC and quotes a fixed app price, which avoids meter disputes in congestion.
Taxi
Estimated costCost TBA
Best forMetered taxi from a central Hanoi hotel to VEC
Use a metered taxi from a recognised operator and check the meter is reset at pickup; agree the route if the driver suggests a toll road.
Ride-hailing
Estimated costCost TBA
Best forMotorbike ride-hail (Grab Bike or Xanh SM Bike) to VEC for a solo visitor
Motorbike taxis filter through Hanoi traffic faster than cars; helmet and app-tracked trip are standard.
Airport transfer
Estimated costCost TBA
Best forNoi Bai International Airport (HAN) to Vietnam Exposition Center (VEC)
Direct airport-to-venue transfers suit exhibitors carrying stand materials; allow 30-45 minutes depending on traffic.
Airport bus
Estimated costCost TBA
Best forExpress bus 86 from Noi Bai to central Hanoi, then city bus or ride-hail to VEC
Budget option if you travel light; the express bus terminates in the city centre, so the final leg to VEC is separate.
Car
Estimated costCost TBA
Best forPrivate car or hotel transfer to VEC
Hotel-arranged cars cost more than ride-hail but give a fixed pickup time for teams travelling together with catalogues or demo kit.
Weather
April in Hanoi is the changeover from the cooler dry season to the hot, humid summer. Daytime temperatures typically sit around 22-30 C with high humidity, and short heavy showers can arrive with little warning. Indoor halls at Vietnam Exposition Center are air-conditioned, but the walk between halls, the car park and the bus stop can be sticky in the middle of the day. Build a 15-20 minute buffer into transfers on afternoons with thundery showers, and keep documents in a water-resistant folder. This is a climatological band, not a forecast for 20-22 April 2027 - check a live forecast in the week before travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Vietnam's mobile networks (Viettel, Vinaphone and MobiFone) provide 4G and expanding 5G coverage in Hanoi, and a local SIM or eSIM is usually cheaper than roaming for a three-day show. Tourist eSIMs can be bought online before departure or at Noi Bai airport arrival counters, and require passport registration. Venue Wi-Fi at Vietnam Exposition Center is typically available for basic browsing but should not be relied on for live equipment demos - arrange a local data plan for stand systems. Electricity is 220V at 50Hz with type A, C and F sockets, so bring a universal adaptor for laptops and chargers. Zalo is the default messaging app for follow-up with Vietnamese suppliers, so install it alongside WhatsApp and WeChat.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Greetings and business cards
A handshake with a slight bow is common in Hanoi business settings. Offer and receive business cards with both hands and take a moment to read the card, since Vietnamese counterparts often use the card to place your company and role.
Titles and introductions
Introduce the most senior person on your team first and use family names with appropriate titles. Many concrete and construction firms are state-linked or family-run, so hierarchy still shapes who speaks on commercial terms.
Language at the stand
English is common among engineers and export staff but less so with plant operators and site buyers. Bring bilingual catalogues or an interpreter for technical discussions on mix design, admixture dosage and equipment specifications.
Traffic and crossing roads
Hanoi traffic flows around pedestrians rather than stopping for them. Cross at a steady pace, make eye contact with approaching drivers, and avoid stepping backwards. Allow extra time for any road transfer during the 07:00-08:30 and 17:00-18:30 peaks.
Meals and hospitality
Business dinners are common and often involve shared dishes, beer or rice wine. Toasting is normal; it is acceptable to join lightly rather than match drinks. Vegetarian and halal requirements should be raised in advance, as not every restaurant caters for them.
Tipping and payments
Tipping is not obligatory but is appreciated for hotel staff, drivers and restaurant service. Carry small Vietnamese dong notes for taxis and airport porters, and keep a separate card for larger hotel and restaurant bills.
Working hours and holidays
Offices generally work Monday to Friday with a long midday break, and many businesses close over Tet, which falls well before April in 2027. Hung Kings' Commemoration Day and Reunification Day may fall near the show period in some years, so confirm supplier availability for the week around 20-22 April.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Hanoi is served by Noi Bai International Airport (HAN), and April 2027 falls in a busy period for regional travel, so book once your visa or e-visa status is clear. The capture for 20 April 2027 departures showed no nonstop London-Hanoi or New York-Hanoi options, only one-stop routings via Guangzhou (CAN), Dubai (DXB), Hong Kong (HKG), Doha (DOH), Abu Dhabi (AUH) or Seoul (ICN), so allow a generous connection buffer. Aim to land by Monday 19 April, the day before the Tuesday opening, to absorb delays and adjust to the time difference. Compare fares with baggage included for exhibitors carrying stand materials, and confirm whether your ticket allows changes if a supplier meeting shifts. Keep the return leg after the Thursday close rather than booking an evening departure on the final show day.
Transport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Hanoi; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near Vietnam Exposition Center (VEC): Hanoi (near Vietnam Exposition Center): Fairmont Hanoi; Hanoi centre: Mövenpick Hotel Hanoi Centre; Hanoi (near Vietnam Exposition Center): Hotel du Parc HaNoi.
Ride-hail: Ride-hailing is the practical default in Hanoi. Xanh SM (Green SM) runs electric taxis and motorbike rides and is named as a transport option by the VEC visitor guide, while Grab and Be are also widely used. Download the apps before you land and add a payment card or keep cash for smaller trips. Set the pickup point to a named hotel or landmark rather than a street number, because Hanoi addresses can be ambiguous. Expect approximately 180,000-320,000 VND by car from the central hotel districts to Vietnam Exposition Center (VEC), and 60,000-120,000 VND by motorbike. Confirm the app quote before booking and check the plate number before getting in.
Public transit: Hanoi's bus network is the main public transport option for Vietnam Exposition Center (VEC): the VEC visitor guide lists bus 43 and the electric route E10 as serving the venue, with fares in the region of 7,000-10,000 VND per ride. Hanoi has metro lines in the city, but no metro station at VEC appeared in the captures, so plan a bus or ride-hail connection for the final leg. Buses are frequent but slow at peak times and stop running earlier in the evening than in many European cities, so keep a ride-hail backup for the return trip. Pay in cash or by contactless card on newer vehicles and keep small notes ready.
Parking: On-site parking is available at Vietnam Exposition Center (VEC) on the visitors' guide, with separate areas typically used for cars and motorbikes. Approximate tariffs are around 30,000-50,000 VND per car entry, but confirm the current rate at the gate. Arrive before 08:30 if you want a space near the main halls during the show, and note the gate number where you parked because the complex is large. Exhibitors with vans or equipment vehicles need a goods-vehicle pass and a pre-booked unloading slot arranged through the organiser rather than the public car park.
Weather
Plan and pack for the event climate.
Month: April (spring changeover into the hot, humid season)
Temperature: Approx. 22-30 C daytime (71-86 F), with nights around 22-24 C and high humidity
Seasonality: April sits between Hanoi's cooler dry season and the wetter summer. Short showers and thunderstorms become more frequent through the month, though they usually clear within an hour or two. Heavier, longer rain is more typical from May to September, which is outside the show dates.
Packing: Pack light, breathable business casual for the show floor and a light rain jacket or compact umbrella for afternoon showers. Indoor halls at Vietnam Exposition Center are air-conditioned, so a layer for long meeting days is useful. Bring comfortable shoes for walking between halls and car parks, a refillable water bottle, and a water-resistant folder for catalogues and business cards.
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at VIETCONCRETE 2027 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Day 1
Day 14 - Book flights into Noi Bai International Airport (HAN) landing no later than Monday 19 April 2027, the day before the Tuesday opening.
Day 2
Day 13 - Reserve a hotel in the West Lake, Ba Dinh or Cau Giay areas so the morning ride to Vietnam Exposition Center (VEC) stays short.
Day 3
Day 12 - Check passport validity and your visa or e-visa status; Vietnam's eligible nationalities and rules can change before April 2027.
Day 4
Day 11 - Build a target list of batching, admixture, precast or testing suppliers you want to meet, and note stand numbers once the exhibitor list publishes.
Day 5
Day 10 - Email suppliers for meeting slots; Vietnamese producers often confirm schedules only a few days ahead, so plan a follow-up message.
Day 6
Day 9 - Install Xanh SM (Green SM), Grab or Be and add a payment card or cash float for ride-hailing around Hanoi.; Day 8 - Prepare bilingual business cards showing your role, product scope and Zalo or WhatsApp contact, since Zalo is widely used for follow-up.
Day 7
Day 7 - Decide the airport transfer: express bus 86 into central Hanoi if you travel light, or a metered taxi or ride-hail direct to the hotel.
Day 8
Day 6 - Check April Hanoi conditions, roughly 22-30 C and humid with a chance of showers, and pack breathable business casual plus a light rain jacket.
Day 9
Day 5 - Arrange travel insurance and save the address of an international clinic in Hanoi in case of a site or travel incident.
Day 10
Day 4 - Match the exhibitor list to your target list and shortlist 10 to 15 stands across mixing, precast, admixture, testing and finishing.
Day 11
Day 3 - Fix hotel-to-VEC transport for all three show days and agree a pickup point with your driver to avoid Hunting for the car in traffic.
Day 12
Day 14 - Confirm your visitor badge or invitation route through vietconcrete.com and check whether registration is trade-only or open to all construction professionals.; Day 2 - Charge devices, activate a Vietnam eSIM, and load a translation app with concrete and construction terms for stand conversations.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at Vietnam Exposition Center (VEC)
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2VIETCONCRETE 2027 registration concourse
Vietnam Exposition Center (VEC)
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Vietnam Exposition Center (VEC)
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights₫190
- Per diem × 2₫150
Estimated total₫340
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether VIETCONCRETE 2027 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For VIETCONCRETE 2027, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Concrete solutions and benchmarking suppliers at VIETCONCRETE 2027 in Hanoi.
Min. budget
$1,190.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Concrete products who need qualified meetings with the event's trade audience.
Min. budget
$5,355.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Hanoi show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
Gallery
Photos
FAQs & glossary
Answers
Frequently asked
How do I get to Vietnam Exposition Center (VEC) by public transport?
VEC's visitor guide lists Bus 43 and route E10 as public transport options to the centre, alongside car access and Green SM ride-hailing. No metro service to the venue was identified in the evidence gathered.
Which airport should I fly into for Vietconcrete in Hanoi?
Hanoi Noi Bai International Airport (HAN) is the gateway used in the flight captures. Searches from London and New York for 20 Apr 2027 showed only one-stop connections through hubs such as CAN, DXB, HKG, DOH, AUH and ICN.
Where can I stay near the exhibition centre?
Google Hotels results for 20-22 Apr 2027 included 5-star options such as Fairmont Hanoi, Hotel du Parc HaNoi and Mövenpick Hotel Hanoi Centre, plus smaller properties like Azen Westlake Hanoi Hotel about 4.5 km from VEC and Margaery Boutique Apartment about 4.6 km away.
What are the show dates and how long should I book accommodation?
The event runs 20-22 April 2027. Hotel captures were run for check-in on 20 April and check-out on 22 April, matching the show window, though exhibitors setting up may need an earlier arrival.
Glossary
- Ready-mix concrete
- Concrete batched at a fixed plant to a specified mix design and delivered to site in a transit mixer, where it must be placed within the workability window declared by the producer.
- Batching plant
- The fixed or mobile facility where aggregates, cement, water and admixtures are weighed and mixed to produce concrete to a repeatable recipe, typically controlled by dedicated batching software.
- Admixture
- A chemical added in small doses during batching to change fresh or hardened concrete properties, such as superplasticisers for flow, retarders for open time or accelerators for early strength.
- Supplementary cementitious material (SCM)
- A cement replacement such as fly ash, ground granulated blast-furnace slag or silica fume that reacts with or alongside cement, reducing clinker content and often improving durability.
- Water-cement ratio
- The mass of water divided by the mass of cementitious material in a mix; a core durability and strength control parameter that also governs workability and shrinkage.
- Slump
- A simple site test measuring the vertical settlement of a concrete cone, used as an indicator of consistency and workability rather than a direct measure of strength.
- Self-compacting concrete
- Highly flowable concrete designed to fill formwork and consolidate under its own weight without vibration, requiring tight control of paste volume, viscosity and aggregate grading.
- Precast concrete
- Elements cast and cured in a factory before delivery to site, offering tighter tolerances and faster installation for walls, floors, tunnels, pipes and bridge segments.
- Prestressed concrete
- Concrete in which steel strand is tensioned before (pre-tensioned) or after (post-tensioned) casting to compress the section and control cracking under service loads.
- Formwork
- The temporary mould and support system that holds fresh concrete at the required shape and position until it gains enough strength to be struck and loaded.
- Curing
- Moisture and temperature control applied after casting to allow cement hydration to continue, protecting strength development, surface quality and durability.
- Shotcrete
- Concrete or mortar sprayed at high velocity onto a surface, used in tunnel linings, slope stabilisation and repair work, applied either dry-mix or wet-mix.
- Ultra-high performance concrete (UHPC)
- A dense cementitious composite with very low water-binder ratio, high binder content and often steel or synthetic fibres, giving high compressive strength and durability.
- Non-destructive testing (NDT)
- Methods such as rebound hammer, ultrasonic pulse velocity, cover meter and impact-echo that assess in-place concrete strength, uniformity or reinforcement position without coring.
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Also known as
Alternate names and search phrases for this event.
- Hanoi concrete fair
- construction technology Vietnam
- VIETCONCRETE 2027 Hanoi
- VIETCONCRETE Hanoi 2027
- Hanoi Vietnam
- Construction & Building Hanoi 2027
- Flooring
- digital transformation expo
- Hanoi technology expo 2027
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.