UP International Trade Show - Sourcing Show of Uttar Pradesh 2026
UP International Trade Show (UPITS) 4.0 is a B2B and B2C trade expo held from September 25-29, 2026 at India Expo Centre and Mart, Greater Noida. Jointly organised by the Government of Uttar Pradesh and India Exposition Mart Ltd., it showcases diverse sectors including agriculture, automotive, textiles, handicrafts, IT, healthcare, and more. The event aims to position Uttar Pradesh as a global sourcing hub with a three-dimensional approach targeting international, domestic B2B, and B2C buyers.
8,228+
Exhibitors
507,099+
Attendees
Dates
Sep 25 – 29, 2026
City / country
Greater Noida, Uttar Pradesh, India
Venue
India Expo Centre and Mart
Type
B2B and B2C · Annual
Are you the organiser of this event?
- Showcase your products to a global audience of international and domestic buyers at UPITS 4.0, the premier sourcing hub of Uttar Pradesh.
- With over 2,200 exhibitors and 500,000+ visitors, gain unparalleled access to B2B and B2C markets across 29+ industry sectors.
- Benefit from government support, strategic partnerships, and a platform that facilitates MoUs worth thousands of crores.
- Network with industry leaders, policymakers, and investors to accelerate your business growth.
Audience at a Glance
Who Exhibits
Exhibitor Profile
19 categories represented
- Handloom, Handicrafts & Textiles
- Automobile/EV/Auto Components
- IT & Electronics
- Agriculture & Allied Sectors
- Health & Wellness (AYUSH/Pharma)
- Leather Goods & Footwear
- Sports, Toys & Baby Care
- Print & Packaging
Who Attends
Visitor Profile
15 audience types
- Buying Agents
- Corporates
- Distributors
- Domestic Buyers
- E-commerce Professionals
- Exporters
- Institutional Buyers
- Overseas Buyers
Industries & Sectors
Coverage & Spotlights
No exhibitor spotlights published yet for this event.
Be the first exhibitor featured at this event →