Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
TRANSACT 2027 is where the payments industry converges to explore the future of commerce. Over three days, attendees will engage in networking opportunities, attend dynamic keynote addresses, and participate in on-floor education sessions.
This event is designed for professionals in payments technology, including merchants, banks, and fintech innovators, providing a platform for collaboration and growth. TRANSACT takes place in Las Vegas, United States.
Venue: Mandalay Bay Convention Center.
TL;DR
- 1Dates and Venue: TRANSACT 2027 runs from April 19 to 21, 2027 at Mandalay Bay Convention Center, Las Vegas, NV.
- 2Scale and Focus: This premier event focuses exclusively on the payments technology sector, attracting industry leaders and innovators.
- 3Organiser: Hosted by the Electronic Transactions Association (ETA) and Trifecta Collective LLC, with registration available at transactshow.com.
- 4Buyer Authority: Key decision-makers from banks, fintechs, and payment processors will be in attendance, influencing purchasing decisions.
- 5Entry / Access: Registration is open now; attendees can expect dynamic keynotes and networking opportunities.
Why visit
Attending TRANSACT 2027 offers unparalleled access to industry leaders and innovators. Network with key decision-makers, gain insights from expert-led sessions, and discover the latest trends in payments technology. This is a unique opportunity to enhance your business strategies and connect with potential partners.
Why exhibit
Exhibiting at TRANSACT 2027 places your brand in front of influential buyers and decision-makers in the payments sector. Showcase your solutions, engage with potential clients, and build valuable relationships that can drive your business forward. This is the ideal platform to demonstrate your innovations and connect with the industry's key players.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Payment processors, acquirers and card networks evaluating new rails and partnerships.
Fintech and embedded finance product leaders sourcing processing, KYC and payout partners.
Banks and credit unions modernising merchant acquiring and digital wallets.
Merchants and vertical SaaS platforms comparing point-of-sale, orchestration and checkout stacks.
Risk, fraud and compliance teams scouting chargeback, AML and authentication tooling.
Government and regulatory bodies using the dedicated Government Pass to follow payments policy.
Investors and analysts tracking payments deal flow and partner models.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Payment processors, gateways and orchestration platforms.
Embedded finance and banking-as-a-service providers.
Point-of-sale hardware and terminal manufacturers.
AI and machine-learning vendors for fraud, underwriting and payment routing.
RegTech and compliance tooling suppliers covering KYC, AML and chargebacks.
Vertical SaaS platforms adding payments into their software stack.
Payout, payroll and cross-border remittance networks.
Product categories
Key solution areas showcased across the event.
Payment processing, gateway and orchestration platforms.
Embedded finance and banking-as-a-service infrastructure.
Point-of-sale terminals, hardware and in-store acceptance technology.
AI-driven fraud prevention, risk scoring and authentication tools.
Chargeback management, AML and KYC compliance software.
Partner-model and vertical SaaS payments programmes for software platforms.
Payouts, remittances and cross-border money movement.
Location & Facilities
Venue
Mandalay Bay Convention Center
Las Vegas, United States
Facilities
Parking
Mandalay Bay Convention Center in Las Vegas typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Mandalay Bay Convention Center in Las Vegas typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Mandalay Bay Convention Center for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Who runs the show
Organisers
Trifecta Collective LLC
Electronic Transactions Association (ETA)
How the last edition performed
Previous edition
Next edition
Not announced yet
New this edition
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Las Vegas, United States
Why it matters
Attending TRANSACT on 2027-04-19 to 2027-04-21 in Las Vegas lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Market news
Latest updates from across the market.
Latest payments & fintech news and insights
ReadThe Paypers | Global Payments & Fintech Industry News
ReadPayments News and Analysis | Payments Dive
ReadPayment Technology News | Payments Dive
ReadPayments Industry News | Merchant Advisory Group
ReadFinTech News - payments, banking, crypto & AI | FinTech Weekly
ReadPlan your trip
Travel & logistics
Local currency · USD
Arrival airports
Choose from the following airports, with convenient access to the event and venue.
Harry Reid International
Harry Reid International is the main gateway; rideshare pickup zones are signed at each terminal.
~8 mi (13 km)
to venue
15–25 min off-peak
by car
Hotel tiers
A range of accommodation options near the venue and across key areas.
The Connally Hotel Downtown Atlanta
Budget 3-star
Downtown AtlantaDowntown core; short walk or 5-10 min rideshare to the convention campus (approximate) to venueCaptured Google Hotels rate for the 19-21 April 2027 window, roughly 25% below the property's usual rate. Recheck the rate before booking, since April 2027 pricing is still moving.
Hampton Inn & Suites Atlanta Buckhead Place
Mid 3-star
Buckhead, north of downtownApprox. 15-25 min by car or MARTA from the downtown convention campus, depending on traffic to venueCaptured rate includes breakfast and Wi-Fi; parking is paid. Buckhead is comfortable but adds a daily commute, so budget extra time for morning traffic or a MARTA ride to downtown.
Hilton Atlanta
4-star
Downtown Atlanta, near Peachtree CenterWalkable to the downtown convention campus via Peachtree Center (approximate) to venueCaptured rate was about 16% below the property's usual price for the same window. Convenient for attendees who want to walk to sessions and use the Peachtree Center MARTA station.
Vacation rental (3-bedroom Atlanta home)
Whole-home rental
Atlanta metro, location varies by listingDepends on the listing; assume 10-30 min by car to downtown unless the property is in the city core to venueEntire-home rentals captured for the 19-21 April 2027 window. Practical for a small booth team sharing a house with parking, but check cleaning fees and the actual commute before booking.
Local transport
Get around the city with these convenient transport options.
MARTA rail
Estimated costApprox. USD 2.50 one way - confirm current fares
Best forHartsfield-Jackson Airport station to downtown stations (Five Points, Peachtree Center) on the Red or Gold line
Direct rail link from the airport into downtown, roughly 20-25 min. Buy a reloadable Breeze card or a single-ride ticket from the machines at the Airport station before boarding.
Airport SkyTrain people mover
Estimated costFree
Best forTerminals, rental car center and the MARTA Airport station
Free automated train inside the airport complex; use it to reach the rental car center or the MARTA station without leaving the terminal area.
rideshare
Estimated costUSD 35-75 taxi or rideshare to the venue district
Best forATL airport to a downtown Atlanta hotel or the convention campus
Pick up at the signed rideshare zones outside the terminals. Allow 20-35 min off-peak and considerably longer in the 7-9 am and 4-6 pm peaks; surge pricing is common during convention weeks.
taxi
Estimated costApprox. USD 30-40 one way metered - confirm the fare with the driver
Best forATL airport to downtown Atlanta
Taxis wait at the marked curbside stands; useful when rideshare surge pricing spikes, but confirm the estimated fare before departure.
Atlanta Streetcar
Estimated costApprox. USD 1 per ride - confirm current fares
Best forDowntown loop linking the Peachtree Center area with the Martin Luther King Jr. historic district
Short downtown hop rather than an airport transfer; handy for evening trips between a downtown hotel and nearby restaurants.
walking
Estimated costFree
Best forDowntown hotel cluster to the convention campus
Several downtown properties such as Hilton Atlanta sit within a 10-20 min walk of the halls. Carry a light layer, since April mornings are cool and the halls are heavily air-conditioned.
car / parking
Estimated costApprox. USD 10-25 per day - confirm deck rates
Best forDowntown Atlanta convention campus parking decks
Downtown decks fill early on show mornings and event pricing is common; arriving before 8 am or using MARTA from a hotel outside the core is usually cheaper.
taxi
Estimated costUSD 25-45 (taxi/rideshare estimate)
Best forHarry Reid International (LAS) to Mandalay Bay Convention Center
15-25 min off-peak typical drive; Harry Reid International is the main gateway; rideshare pickup zones are signed at each terminal.
Plan your trip
Visa & entry documents
Check the latest visa requirements and entry guidelines before travelling.
Visa not required
ATA Carnet: check with organiser
Weather
April in Atlanta is mild and humid, with warm afternoons and cool evenings; showers are common in spring, so carry a compact umbrella and a light layer for air-conditioned halls.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
US mobile networks work with most international SIMs; pick up a prepaid eSIM or local SIM at Hartsfield-Jackson Atlanta International (ATL) if roaming charges are high, and rely on hotel and venue Wi-Fi for demos.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Business dress
Payments and fintech attendees in Atlanta lean business casual: collared shirt or blouse, trousers or a skirt, and an optional jacket. A tie is rare on the show floor, but a jacket helps in the heavily air-conditioned session rooms.
Tipping and tax
Tipping is expected: 15-20% on sit-down restaurant bills, a dollar or two per drink at a bar, and small amounts for hotel housekeeping. Listed prices exclude Atlanta sales tax, so the final bill at restaurants and hotels runs higher than the menu.
Cards and payments etiquette
Atlanta is effectively cashless for most day-to-day spending: cards and mobile wallets work at restaurants, parking decks, rideshare and MARTA ticket machines. Carry one physical card as a backup in case a terminal or app fails.
Greetings and meetings
A firm handshake and first names are normal in US business settings. Expect a minute or two of small talk before the meeting moves to agenda, and keep business cards or a digital contact QR ready for booth conversations.
Badge, ID and venue security
Bring photo ID that matches the name on your registration, particularly for the Government Pass category. Bag checks are routine at large US convention venues, so avoid over-packing a day bag before the morning entry rush.
April weather and pollen
April in Atlanta is mild and humid, with warm afternoons, cool evenings and frequent spring showers, plus a heavy pollen season. Pack a compact umbrella, a light layer for the halls, and allergy medication if you are sensitive.
Local time and scheduling
Atlanta runs on Eastern Time. Most downtown coffee shops and conference sessions start early, and the 7-9 am window is the worst for road traffic, so plan breakfast and badge pickup before the first session block.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Destination: LAS
Book into Hartsfield-Jackson Atlanta International (ATL) for the shortest transfer to downtown Atlanta; the captured JFK-ATL search showed nonstop times of about 2 hr 40 min and advised booking earlier in the calendar rather than last minute.
Visa
Business travellers to the United States normally enter on a B-1 temporary business visitor visa, or through the Visa Waiver Program (WB status) where their nationality is eligible.
Processing: Varies by nationality; apply several weeks before travel.
Confirm B-1 versus Visa Waiver Program eligibility with the US Department of State and USCIS pages before booking flights; no processing time or fee was stated in the captures.
OfficialTransport
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Harry Reid International (LAS): 15–25 min off-peak. Allow road or rail time to Mandalay Bay Convention Center; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near Mandalay Bay Convention Center: Downtown Atlanta: The Connally Hotel Downtown Atlanta; Buckhead, north of downtown: Hampton Inn & Suites Atlanta Buckhead Place; Downtown Atlanta, near Peachtree Center: Hilton Atlanta.
Ride-hail: Ride-hailing apps are commonly used in Las Vegas; confirm local availability before travel.
Public transit: Atlanta's airport connects to the city by the SkyTrain people mover and MARTA rail; check MARTA and Atlanta airport SkyTrain guides for current routes and fares before travelling to the convention campus.
Parking: On-site parking is available at Mandalay Bay Convention Center; confirm daily rates and hall access on the organiser or venue site.
Weather
Plan and pack for the event climate.
Month: April
Temperature: Mild spring conditions, typically warm afternoons and cooler evenings; check a live forecast for the exact week.
Seasonality: Spring is a showery season in Atlanta; expect occasional rain days during the show week.
Packing: Pack light business casual layers, a compact umbrella or rain shell, and comfortable walking shoes for the convention campus; a light jacket helps in over-air-conditioned session rooms.
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at TRANSACT usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
T-1
Day -14: Confirm your registration package on transactshow.com (standard visitor, Government Pass or Exhibitor Badge) and save the confirmation email and badge QR code offline so you can register on arrival even without signal.
T-2
Day -14: Lock in a downtown Atlanta room early. Captured April 2027 rates ran from about USD 54 per night at The Connally Hotel Downtown Atlanta to about USD 88 at Hilton Atlanta, while Buckhead properties such as Hampton Inn & Suites Atlanta Buckhead Place add a daily commute.
T-3
Day -13: If you are travelling from outside the US, check B-1 business visitor visa or Visa Waiver Program eligibility on the US Department of State site and start any application well ahead of the show dates.
T-4
Day -12: Book flights into Hartsfield-Jackson Atlanta International (ATL) and decide between the MARTA Red or Gold line from the Airport station to downtown (approx. USD 2.50) and a rideshare at roughly USD 30-45.
T-5
Day -10: Build a target list of payment processors, merchant acquirers, embedded finance platforms and fraud and risk vendors you want to meet, then request meetings before the floor schedule fills.
T-6
Day -9: Review the TRANSACT schedule and speaker pages and shortlist sessions on payments infrastructure, acquiring economics, fraud and chargebacks, and regulatory change that map to your roadmap.
T-7
Day -7: Confirm meeting times and share a mobile number with each contact; convention-center Wi-Fi gets congested during peak session blocks, so agree on a physical meeting point as backup.
T-8
Day -5: Plan the daily route between your hotel and the downtown convention campus, and allow extra time on the opening morning for badge collection and bag checks.
T-9
Day -3: Pack business casual layers, comfortable shoes for hours on the exhibit floor, and a compact umbrella for April showers in Atlanta.
T-10
Day -2: Download offline copies of your notes and shortlists, reconfirm hotel and flight details, and check the local forecast plus the pollen count if you are sensitive.
T-11
Day -1: Collect your badge if early pickup is offered; otherwise arrive 30-45 minutes before the first session to clear registration and security without missing the opening content.
T-12
Day 0-3: Carry a charged phone and one physical card, log each vendor conversation with a follow-up ask, and send your notes to your team before the post-show follow-up window closes.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at Mandalay Bay Convention Center
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2TRANSACT registration concourse
Mandalay Bay Convention Center
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Mandalay Bay Convention Center
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights$258.00
- Per diem × 2$150.00
Estimated total$408.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether TRANSACT fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus aligns with the official product themes.
Best for
Buyers, researchers, and delegates evaluating the programme and networking value.
Min. budget
$400.00
Timeline
4-8 weeks before opening day for registration and travel.
Risks
Limited session times published - confirm agenda before booking.
exhibit
You have a clear lead-generation or launch goal for this market.
Best for
Suppliers and brands seeking qualified meetings with the event audience.
Min. budget
$2,500.00
Timeline
3-6 months for stand booking, freight, and marketing prep.
Risks
Booth pricing not published in captured sources - confirm with organiser.
skip
Programme, audience, or commercial goals do not match your plan.
Best for
Teams whose category or region fit is weak this edition.
Timeline
N/A
Risks
No major risks listed.
Gallery
Photos
FAQs & glossary
Answers
Frequently asked
When and where is TRANSACT 2027 taking place?
TRANSACT 2027 runs with a business pass structure at the Mandalay Bay Convention Center campus in the United States; check transactshow.com for confirmed dates and hall allocations before booking travel.
What visa do I need as an international payments professional?
Most business visitors apply for a US B-1 temporary business visitor visa, or use the Visa Waiver Program (WB status) if their nationality qualifies; verify eligibility on the US Department of State business visa page.
Which airport should I fly into?
Hartsfield-Jackson Atlanta International (ATL) is the primary gateway for the Atlanta edition; downtown hotels are a short rideshare or taxi ride away.
Where should I stay for TRANSACT?
Downtown Atlanta 3-star and 4-star hotels such as The Connally Hotel Downtown Atlanta and Hilton Atlanta were quoted between USD 54 and USD 88 per night in a Google Hotels capture for 19-21 April 2027; Buckhead chains ranged from USD 65 to USD 92.
What is the weather like during the show?
April in Atlanta is mild and showery, with warm afternoons and cooler evenings; pack layers and an umbrella for the conference week.
Can I attend as a government or exhibitor guest?
TRANSACT lists dedicated Government Pass and Exhibitor Badge packages on transactshow.com; select the package that matches your role when registering.
Glossary
- Embedded finance
- Payments, lending or banking features delivered inside a non-financial software platform, a core theme for TRANSACT exhibitors.
- Orchestration
- Software that routes each transaction to the best processor or gateway, a frequent comparison point for payment processors on the show floor.
- B-1 visa
- US temporary business visitor visa used by many international TRANSACT attendees; eligibility and steps are on the US Department of State business page.
- Visa Waiver Program (WB)
- US programme letting eligible nationalities travel for business without a B-1 visa, subject to ESTA-style pre-clearance.
- Partner model
- The referral, reseller or revenue-share structure connecting payments providers with software platforms, discussed in TRANSACT whitepapers.
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Also known as
Alternate names and search phrases for this event.
- TRANSACT 2027
- payments conference
- Las Vegas payments event
- payments technology
- TRANSACT
- TRANSACT Las Vegas
- TRANSACT Las Vegas 2027
- Las Vegas United States
- Payments Technology Conference Las Vegas 2027
- Payments
9 more alternate names hidden
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.