Trade show
The Thurgau Trade Fair 2026
The Thurgau Trade Fair (WEGA) is an annual event held in Weinfelden, Switzerland, from September 24-28, 2026. It features over 400 exhibitors, 140,000 visitors, and a wide range of attractions including special shows, a farmer's market, live music, and a tombola. The venue is the Weinfelden Village Center, with free entry.
The Thurgau Trade Fair (WEGA) is an annual event held in Weinfelden, Switzerland, from September 24-28, 2026. It features over 400 exhibitors, 140,000 visitors, and a wide range of attractions including special shows, a farmer's market, live music, and a tombola. The venue is the Weinfelden Village Center, with free entry.
Event details
- Dates: 24–28 Sep 2026
- Location: Weinfelden, Thurgau, Switzerland
- Venue: Weinfelden Village Center
- Industry: Trade fair
- Category: Trade show
Audience scale
- Exhibitors: 400+
- Attendees: 140,000+
Why exhibit
The WEGA is the largest trade fair in the Canton of Thurgau, attracting over 140,000 visitors from all demographic groups. Exhibitors benefit from direct personal contact with potential customers, with 85% reporting positive outcomes. The unique village-center setting and extensive program of special shows create an ideal environment for showcasing products, generating leads, and strengthening brand presence in the region.
Why visit
Visitors to the WEGA can discover the largest marketplace in Thurgau with over 400 exhibitors offering products, services, and innovations. Enjoy free entry, special shows, live entertainment, a funfair, and culinary delights. It's a family-friendly event with activities for all ages, from a petting zoo to the WEGA tombola and daily performances on the TKB stage.
Exhibitor profile
- Regional trade
- Food and beverage
- Agriculture
- Crafts
- Services
- Technology
- Automotive
- Home and living
Visitor profile
- General public
- Families
- Local residents
- Business professionals
- Food enthusiasts
- Entertainment seekers
Industries
- Trade fair
- Regional products
- Entertainment
- Food
Organisers
- WEGA-Messe AG
- MESSEN WEINFELDEN