Trade showB2B Trade Show

    The Restaurant Show 2027

    Join us at The Restaurant Show 2027 in Birmingham from April 12-14 for a premier food and hospitality event.

    Innovative food products and ingredientsBeverages and alcoholic drinksKitchen equipment and technologySustainable packaging solutionsHealth-focused food optionsCatering supplies and services

    Dates

    12–14 Apr 2027

    City / country

    Birmingham, United Kingdom

    Venue

    National Exhibition Centre (NEC)

    Time

    10:00 AM – 5:00 PM

    20 Floor Picks

    Matched booths for The Restaurant Show 2027

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    Event overview

    Overview

    The Restaurant Show 2027 will take place from April 12 to April 14 at the National Exhibition Centre in Birmingham.

    This event is a key meeting point for buyers and suppliers in the food and hospitality sectors, showcasing innovative products and trends.

    TL;DR

    1. 1Date: April 12-14, 2027
    2. 2Location: National Exhibition Centre, Birmingham
    3. 3Expected Attendance: 30,000+ visitors
    4. 4Exhibitors: 1,500+
    5. 5Co-located with multiple food and drink shows

    Why visit

    Visitors will benefit from networking opportunities, access to the latest products, and insights into industry trends.

    Why exhibit

    Exhibitors gain visibility among a targeted audience, opportunities to generate leads, and a platform to showcase their products to key decision-makers in the food and hospitality sectors. The Restaurant Show is crucial for industry professionals to connect, discover new products, and stay updated on market trends. It serves as a platform for innovation and collaboration in the food and hospitality sectors.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Restaurant owners and managers
    Food service professionals
    Retail buyers
    Hospitality industry stakeholders
    Caterers and event planners
    Food and beverage manufacturers

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Food and beverage suppliers
    Equipment manufacturers
    Service providers in hospitality
    Technology solutions for restaurants
    Health and wellness food brands
    Sustainable product innovators

    Product categories

    Key solution areas showcased across the event.

    Innovative food products and ingredients
    Beverages and alcoholic drinks
    Kitchen equipment and technology
    Sustainable packaging solutions
    Health-focused food options
    Catering supplies and services

    Location & Facilities

    Venue

    National Exhibition Centre (NEC)

    National Exhibition Centre (NEC), Birmingham, West Midlands, B40 1NT

    Attend

    Entry & tickets

    Trade-only

    Event days & opening times

    DayOpening hours
    Monday10:00 AM – 5:00 PM, Tuesday 10:00 AM – 5:00 PM, Wednesday 10:00 AM – 4:00 PM
    Register

    Who runs the show

    Organisers

    William Reed

    How the last edition performed

    Previous edition

    Last edition

    2026

    Completed

    This edition

    2027

    Visitors: 30,000

    Next edition

    Not announced yet

    Photos

    Impact

    A bigger and stronger platform

    The Restaurant Show 2027 will take place from April 12 to April 14 at the National Exhibition Centre in Birmingham. This event is a key meeting point for buyers and suppliers in the food and hospitality sectors, showcasing innovative products and trends. The Restaurant Show is crucial for industry professionals to connect, discover new products, and stay updated on market trends. It serves as a platform for innovation and collaboration in the.

    Exhibitor outcomes

    Real business growth

    Exhibitors gain visibility among a targeted audience, opportunities to generate leads, and a platform to showcase their products to key decision-makers in the food and hospitality sectors. The Restaurant Show is crucial for industry professionals to connect, discover new products, and stay updated on market trends. It serves as a platform for innovation and collaboration in the food and hospitality sectors. Exhibitor categories include Food and beverage suppliers, Equipment manufacturers, Service providers in.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Birmingham, West Midlands, United Kingdom

    Why it matters

    The Restaurant Show is one of the UK's leading trade events for the restaurant, bar, pub and catering sectors, covering equipment, food and drink supply, technology and operational insight in one NEC floor. For UK and international suppliers it is a direct route to decision-makers at multi-site groups and independents, while operators use it to benchmark suppliers, compare equipment and track menu and labour trends ahead of the spring trading season.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    Professionals expect pre-show agendas, product finders, and meeting tools; suppliers align demos and literature to short on-stand decision cycles.

    02

    Sustainability in procurement

    Energy use, recyclable materials, and carbon reporting increasingly appear in RFPs and exhibitor scorecards across industrial trade fairs.

    03

    Automation and labour efficiency

    Visitors benchmark machinery, software, and services that reduce downtime, staffing pressure, and total cost of ownership.

    04

    Regional supply-chain resilience

    Buyers diversify suppliers across Europe, MENA, and Asia while favouring vendors with local service, spare parts, and training.

    05

    Hybrid engagement models

    Live demonstrations remain decisive, but follow-up webinars, digital catalogues, and year-round supplier portals extend the commercial window after the show.

    Plan your trip

    Travel & logistics

    Local currency · GBP

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    LHR

    London Heathrow Airport

    Elizabeth line and Tube serve most London exhibition venues.

    to venue

    45–75 min off-peak

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Budget
    Birmingham International / NEC campus and airport

    USD 80–130 / night

    source
    Mid-range
    Birmingham International / NEC campus

    USD 130–200 / night

    source
    Premium
    On the NEC campus and adjacent Resorts World

    USD 200–320 / night

    source

    Local transport

    Get around the city with these convenient transport options.

    taxi

    Estimated costGBP 60–90 (taxi to ExCeL or Olympia)
    Best forLondon Heathrow Airport (LHR) to National Exhibition Centre (NEC)

    Elizabeth line and Tube serve most London exhibition venues.

    taxi

    Estimated costGBP 35–70 taxi or rideshare to the venue district
    Best forBirmingham Airport (BHX) to National Exhibition Centre (NEC)

    taxi

    Estimated costGBP 35–70 taxi or rideshare to the venue district
    Best forCoventry Airport (CVT) to National Exhibition Centre (NEC)

    taxi

    Estimated costGBP 35–70 taxi or rideshare to the venue district
    Best forEast Midlands Airport (EMA) to National Exhibition Centre (NEC)

    taxi

    Estimated costGBP 35–70 taxi or rideshare to the venue district
    Best forLondon Luton Airport (LTN) to National Exhibition Centre (NEC)

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa required
    ATA Carnet: accepted
    TypeWho needs itFeeProcessing
    UK Standard Visitor visaNationals of visa-required countries (for example India, China, Nigeria, South Africa, Turkey) travelling for business meetings, networking or to attend a trade show.$160.00Typically around 3 weeks for applications lodged overseas; priority and super-priority services are available at extra cost
    Electronic Travel Authorisation (ETA)Visa-exempt nationals who do not require a visa, including US, Canadian, Australian, New Zealand, Japanese, South Korean and EU/EEA passport holders.$21.00Usually within 3 working days; apply before booking travel
    Business visitor activity under the Standard Visitor routeVisitors attending meetings, conferences, trade shows or negotiations on behalf of an overseas employer - no separate permit is needed.$160.00Same as the Standard Visitor visa (about 3 weeks)

    Visa-exempt nationalities (including EU/EEA, US, Canada, Australia, New Zealand, Japan and South Korea) need an ETA rather than a visa, but must hold it before travel to the UK.

    The UK accepts ATA Carnets for the temporary admission of professional equipment, exhibition goods and samples; issuers must be nominated for UK acceptance sectors before departure. Confirm current requirements with the organiser's freight partner and the UK Carnet helpline.

    Official visa page

    Weather

    April in Birmingham is mild but changeable: daytime highs typically around 13 °C (55 °F) with overnight lows near 5 °C (41 °F), and roughly 45-55 mm of rain spread over about 13-15 wet days. Pack layers, a waterproof jacket and comfortable shoes for the walk between NEC halls and the car parks.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    UK mobile networks offer prepaid SIM and eSIM options for visitors; venue Wi‑Fi availability varies — confirm with the organiser.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Tipping and service charges

    In UK restaurants and bars a discretionary service charge of 10-12.5% is commonly added to the bill; tipping at the bar is not expected. Check the bill before adding a tip, and note that service charges are frequently shared across the team.

    Business dress and greeting

    Smart casual or business casual is standard at UK trade shows; a suit is fine but rarely required. Greetings are typically a handshake, first names are used quickly and small talk before business is normal.

    Arrival, queuing and timekeeping

    Punctuality is valued and queues are respected. Arrive early on day one for badge collection and NEC security screening, and allow extra time if you are crossing between halls or travelling from Birmingham International station.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: BHX

    Book flights to BHX when possible for the shortest transfer to the venue; compare CVT only if fares are materially lower.

    Visa

    Most international visitors to the UK need either a UK Standard Visitor visa (approx. GBP 127 / USD 160) or, if they are a visa-exempt national, a UK Electronic Travel Authorisation (ETA, approx. GBP 16 / USD 21). Apply on gov.uk at least 3-4 weeks before travel, carry your organiser invitation/badge confirmation and accommodation details, and note that business meetings, networking and attending a trade show are permitted on the Standard Visitor route.

    Estimated cost: Varies by visa type and nationality (check official site).

    Processing: Varies by nationality; apply several weeks before travel.

    Apply on gov.uk before booking non-refundable travel. Attach your organiser invitation or badge confirmation, accommodation booking and employer letter. Linked electronically to the passport and valid for multiple visits over a two-year period; no sticker or paper document is issued.

    Official

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: Birmingham Airport (BHX): Gateway airport for Birmingham.; Coventry Airport (CVT): Gateway airport for Birmingham.; East Midlands Airport (EMA): Gateway airport for Birmingham.; London Luton Airport (LTN): Gateway airport for Birmingham.. Allow road or rail time to National Exhibition Centre (NEC); on-site parking is usually available at major exhibition venues.

    Hotel → venue: Precinct hotels near National Exhibition Centre (NEC): Birmingham International / NEC campus and airport: Premier Inn Birmingham NEC/Airport (Resorts World), Travelodge Birmingham Airport, ibis budget Birmingham Airport - NEC; Birmingham International / NEC campus: Ibis Birmingham NEC, Holiday Inn Birmingham Airport - NEC, Novotel Birmingham Airport; On the NEC campus and adjacent Resorts World: Hilton Birmingham Metropole (on the NEC campus), Crowne Plaza Birmingham NEC, Arden Hotel & Leisure C

    Ride-hail: Ride-hailing apps are commonly used in Birmingham; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to National Exhibition Centre (NEC).

    Parking: On-site parking is available at National Exhibition Centre (NEC); confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: April 2027

    Temperature: 5-13 °C (41-55 °F) typical overnight-to-daytime range in Birmingham in April

    Seasonality: April is a showery shoulder-season month in the West Midlands: around 45-55 mm of rain across roughly 13-15 wet days, mixed with bright spells and lengthening daylight hours.

    Packing: April in Birmingham is mild but changeable: daytime highs typically around 13 °C (55 °F) with overnight lows near 5 °C (41 °F), and roughly 45-55 mm of rain spread over about 13-15 wet days. Pack layers, a waterproof jacket and comfortable shoes for the walk between NEC halls and the car parks.

    Plan your trip

    Planning

    Best day for qualified buyer meetings: Tuesday 13 April 2027 (Day 2)

    Day 2 of a three-day NEC show typically has the fullest seminar programme and the highest exhibitor attendance, with day-one registration queues behind you and senior exhibitor staff on the stands. If you can only attend one day, Tuesday gives the best balance of meeting availability, session choice and networking density.

    Side trips

    3

    Birmingham city centre (Bullring, Jewellery Quarter, canals)

    Restaurants, bars and shopping for an evening after the show; useful for benchmarking competitor venues.

    Stratford-upon-Avon

    Shakespeare's birthplace with a strong independent food and pub scene - an easy half-day extension before or after the show.

    Warwick and Warwick Castle

    Historic town with heritage attractions and good dining, convenient for a weekend add-on.

    Networking spots

    3

    NEC exhibition hall networking and B2B zones

    On-floor networking

    Dedicated seating and meeting points inside the hall where supplier and buyer conversations happen between stand visits.

    Show catering and drinks areas

    Informal networking

    Central meeting points at lunch and at end-of-day drinks; the highest-density spot for spontaneous introductions.

    Resorts World Birmingham (adjacent to the NEC)

    Off-floor networking

    Bars, restaurants and hotels immediately next to the NEC campus - the natural venue for evening meetings with exhibitors and peers.

    Budget

    Costs & budget

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    visa_fee

    visitor · standard_visitor_visa

    GBP 127 / per person

    official

    visa_fee

    visitor · eta

    GBP 16 / per person

    official

    visitor_ticket

    visitor · trade_pre_registration

    GBP 45 / per person

    estimate

    hotel

    visitor · mid_range

    GBP 110–180 / per room per night

    estimate

    per_diem

    visitor · standard

    GBP 55–75 / per person per day

    estimate

    visa_fee

    visitor · UK Standard Visitor visa

    USD 160 / per application

    official

    visa_fee

    visitor · Electronic Travel Authorisation (ETA)

    USD 21 / per application

    official

    visa_fee

    visitor · Business visitor activity under the Standard Visitor route

    USD 160 / per application

    official

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Pick the closest answer for each. Your recommendation updates live.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    You have defined sourcing goals and can commit 1-2 days on the floor at the NEC.

    Best for

    Restaurant, bar, pub and catering operators, chefs and buyers scouting equipment, food & drink suppliers and menu ideas

    Min. budget

    $700.00

    Timeline

    1-3 weeks (badge registration, hotel/flights, ETA or visitor visa)

    Risks

    Budget estimate from listing cost signals - confirm live rates.

    Entry is normally free for pre-registered trade visitors but can be chargeable on the door.

    Birmingham hotel rates rise sharply during NEC show weeks - book early.

    exhibit

    You already have UK distribution or an importer and a stand budget from roughly USD 4,000 upward.

    Best for

    Equipment manufacturers, food & drink brands, kitchen tech and hospitality service vendors targeting UK operators

    Min. budget

    $4,200.00

    Timeline

    3-6 months (space booking, stand design/build, freight or ATA carnet, staffing, travel)

    Risks

    Budget estimate from listing cost signals - confirm live rates.

    Space, shell scheme, rigging and services are quoted by the organiser and change year to year.

    Freight, stand staffing and carnet costs often add 30-50% on top of the floor-space fee.

    skip

    Your buyers are reached more efficiently at HRC, Casual Dining or Food & Drink Expo, or you sell only outside the UK.

    Best for

    Suppliers already covered by UK distributors and visitors with no active sourcing or specification project this cycle

    Timeline

    None

    Risks

    No major risks listed.

    Book with

    Partners

    Recommended providers

    FAQs & glossary

    Answers

    Frequently asked

    What are the opening hours for The Restaurant Show 2027?
    The opening hours are Monday 10:00 - 17:00, Tuesday 10:00 - 17:00, and Wednesday 10:00 - 16:00.
    Is there a registration fee for attending?
    No, there is no registration fee for attending The Restaurant Show 2027.
    Who is the organiser of The Restaurant Show?
    The event is organised by William Reed.
    What is the expected number of exhibitors?
    The show is expected to host over 1,500 exhibitors.
    Where is The Restaurant Show 2027 being held?
    The event will be held at the National Exhibition Centre (NEC) in Birmingham.

    Glossary

    1
    Exhibitor
    A company or individual that displays products or services at the event.
    2
    Visitor
    An individual attending the event to explore products and services.
    3
    Networking
    The act of interacting with others to exchange information and develop professional contacts.
    4
    Trade Show
    An event where businesses showcase and demonstrate their latest products and services.
    5
    Innovation
    The introduction of new ideas, products, or methods.
    6
    Sustainability
    Meeting the needs of the present without compromising the ability of future generations to meet their own needs.

    Trust footer

    Sources

    1

    References

    1

    Publishers

    0

    Date checked

    1

    William Reed

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