Dates

    16–18 Nov 2026

    City / country

    Shanghai, China

    Venue

    Shanghai New International Expo Centre - SNIEC

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    Matched booths for Swop 2026

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    Event overview

    Overview

    Swop 2026 is set to be a leading event in the packaging sector, featuring a comprehensive range of products and services from over 970 exhibitors. The exhibition will cover the entire packaging value chain, including machinery, materials, and design.

    Attendees can expect to network with key industry players and explore the latest trends in sustainable packaging solutions. Swop 2026 takes place in Shanghai, China.

    Venue: Shanghai New International Expo Centre - SNIEC.

    TL;DR

    1. 1Dates and Venue: Swop 2026 runs from November 16-18, 2026 at Shanghai New International Expo Centre (SNIEC), Shanghai, China.
    2. 2Scale and Focus: The event will feature over 970 exhibitors and is expected to attract more than 47,000 professional visitors.
    3. 3Organiser: Hosted by Messe Düsseldorf (Shanghai) Co., Ltd. and Adsale Exhibition Services Ltd.
    4. 4Buyer Authority: Nearly 80% of attendees are key decision-makers in their companies.
    5. 5Entry: Free registration for trade visitors is available online.

    Why visit

    Attending Swop 2026 provides an opportunity to connect with top suppliers and discover innovative packaging solutions tailored to your business needs. The event will feature over 970 exhibitors and is expected to attract more than 47,000 professional visitors. Nearly 80% of attendees are key decision-makers in their.

    Why exhibit

    Exhibiting at Swop 2026 allows companies to showcase their latest products and innovations to a targeted audience of key decision-makers. The event provides a platform to generate high-quality leads and establish valuable connections within the packaging sector. With a strong focus on sustainability and efficiency, exhibitors can demonstrate their commitment to industry advancements and gain visibility among potential clients and partners.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Packaging engineers and designers
    Procurement managers from food and beverage companies
    Brand owners in cosmetics and personal care
    Logistics and supply chain professionals
    Decision-makers from pharmaceutical firms
    Retail buyers seeking packaging solutions

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Manufacturers of packaging machinery
    Suppliers of packaging materials
    Providers of labeling and printing solutions
    Companies specializing in sustainable packaging
    Design firms focused on packaging aesthetics
    Logistics providers for packaging solutions

    Product categories

    Key solution areas showcased across the event.

    Primary packaging machinery and filling lines
    Secondary packaging, cartoning and case packing
    End-of-line automation, palletizing and stretch wrapping
    Labeling, coding, marking and serialization
    Flexible packaging materials, films and laminates
    Rigid packaging, bottles, jars, cans and tubes
    Caps, closures and dispensing systems
    Thermoforming and blister packaging
    Printing, converting and finishing technology
    Food and beverage processing and packaging
    Pharmaceutical and medical device packaging
    Cosmetics and personal care packaging
    Sustainable, recyclable and mono-material packaging
    Smart and active packaging technology
    E-commerce and logistics packaging
    Inspection, checkweighing and quality control

    Location & Facilities

    Venue

    Shanghai New International Expo Centre - SNIEC

    Shanghai, China

    Facilities

    Parking

    Shanghai New International Expo Centre - SNIEC in Shanghai typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.

    Food options

    On-site catering

    On-site dining

    Parking: Shanghai New International Expo Centre - SNIEC in Shanghai typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.

    Gate: Follow organiser signage to the main visitor entrance at Shanghai New International Expo Centre - SNIEC for badge collection; allow extra time for security screening during peak morning arrival.

    Attend

    Entry & tickets

    Free registration
    Register

    Who runs the show

    Organisers

    Messe Düsseldorf (Shanghai) Co., Ltd.

    Adsale Exhibition Services Ltd.

    How the last edition performed

    Previous edition

    Last edition

    2025

    reported

    Visitor countries: 122

    This edition

    —

    Exhibitors: 970

    Next edition

    Not announced yet

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Shanghai, China

    Why it matters

    On 2026-11-16 to 2026-11-18, Swop 2026 in Shanghai covering Processing and packaging machinery, Packaging materials and containers, Innovative packaging solutions, Labeling and pri gives food buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    What digital buyer journeys means for buyers and exhibitors in this sector.

    02

    Sustainability in procurement

    What sustainability in procurement means for buyers and exhibitors in this sector.

    03

    Automation and labour efficiency

    What automation and labour efficiency means for buyers and exhibitors in this sector.

    04

    Regional supply-chain resilience

    What regional supply-chain resilience means for buyers and exhibitors in this sector.

    05

    Hybrid engagement models

    What hybrid engagement models means for buyers and exhibitors in this sector.

    Plan your trip

    Travel & logistics

    Local currency · CNY

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    PVG

    Shanghai Pudong International

    Fastest Google Maps driving route is 30 min / 31.5 km; alternative routes 33.1 km via S1 and 32.7 km via Huaxia Elevated Road

    31.5-33.1 km

    to venue

    About 30 min by car (fastest route via Longdong Avenue, tolls apply)

    by car

    SHA

    Shanghai Hongqiao International

    Alternative 45 min / 39.1 km route via S20 Outer Ring Expressway

    30.3-39.1 km

    to venue

    About 42 min by car (fastest route via Inner Ring Elevated Road)

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Jumeirah Himalayas Hotel Shanghai

    5-star
    SNIEC / Pudong, about 330 m from the venue

    USD 230–265 / night

    5-star with breakfast (paid), free Wi-Fi, free parking, indoor pool, fitness center, spa and bar.

    Dorsett Shanghai

    4-star
    SNIEC / Pudong, about 1.4 km from the venue

    USD 150–190 / night

    4-star rated 4.4/5; breakfast, free Wi-Fi, free parking, air conditioning, fitness center, restaurant and room service.

    IntercityHotel Shanghai New Intl. Expo

    midscale
    SNIEC area, about 570 m from the venue

    USD 150–190 / night

    Closest branded midscale option in the capture list, walking distance to the fairground.

    Home Inn Neo (Shanghai New Int'l Expo Center Longyang Rd Subway Station)

    economy
    SNIEC area, about 360 m from the venue

    USD 95–122 / night

    Economy chain hotel closest to the venue in the capture list, near Longyang Road metro station.

    Shanghai Atour Hotel SNIEC Branch

    midscale
    SNIEC area

    USD 150–190 / night

    Rated 4.5/5 on Google; listed among hotels near the fairground.

    Autoongo Hotel Shanghai Longyang Road

    economy
    Longyang Road, about 960 m from the venue

    USD 95–122 / night

    Rated 4.3/5 on Google, close to Longyang Road transport hub.

    Shanghai Maiju Hotel (上海麦居宾馆)

    1-star
    SNIEC area, about 680 m from the venue

    USD 150–202 / night

    Budget hotel, Google-listed 55% below its usual rate; free Wi-Fi, parking and air conditioning.

    Local transport

    Get around the city with these convenient transport options.

    taxi / ride-hail

    Estimated costApprox. CNY taxi/rideshare from PVG to venue (estimate; confirm before travel)
    Best forShanghai Pudong International (PVG) to Shanghai New International Expo Centre - SNIEC

    Fastest Google Maps route is 30 min via Longdong Avenue and uses toll roads; Didi works the same corridor.

    taxi / ride-hail

    Estimated costApprox. CNY taxi/rideshare from SHA to venue (estimate; confirm before travel)
    Best forShanghai Hongqiao International (SHA) to Shanghai New International Expo Centre - SNIEC

    Fastest route 42 min via the Inner Ring Elevated Road; a 45 min / 39.1 km alternative runs via the S20 Outer Ring.

    metro

    Estimated costCNY 2-8 typical single public transport journey (confirm before travel)
    Best forLongyang Road station to SNIEC halls

    Longyang Road is the metro anchor named in the hotel capture; Home Inn Neo and Autoongo are within walking distance of it. Google Maps returned no transit itinerary for the PVG-to-venue query, so verify lines and travel time on arrival.

    Weather

    Shanghai in mid-November is mild and relatively dry. Climatological planning bands suggest daytime highs near 17-19 C and overnight lows near 9-12 C, with roughly 50-70 mm of rain across about 6-8 rain days. Mornings and evenings near the Huangpu River can feel cooler; pack layers, a light waterproof jacket and comfortable shoes for walking the SNIEC halls. These are seasonal averages, not a forecast; check a 10-day forecast before departure.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to China.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Payment apps

    Set up Alipay or WeChat Pay with an international card before landing; taxi and Didi rides to SNIEC are typically paid in-app rather than with cash.

    Airport to fairground

    PVG is the closer gateway in drive time (about 30 min) versus SHA (about 42 min); both routes are toll or expressway drives, so allow buffer for peak Pudong traffic.

    Hotel booking window

    The SNIEC cluster is compact - Home Inn Neo 360 m, IntercityHotel 570 m, Jumeirah Himalayas 330 m - and these fill first for the 16-18 November dates; book the Longyang Road area early.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: PVG

    Fares captured for 16-20 Nov 2026 round trips in economy, one adult, taxes and fees included; bag fees may be extra. Google rated DXB, LHR and PVG-Asia pricing as typical and flagged New York fares as low with a floor of about CNY 6,021. Air traffic disruption warnings appeared on the DXB, LHR and SIN searches, so build slack into connections. Book on the airline site or a fare tracker once the show registration is confirmed.

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: Shanghai Pudong International (PVG): About 30 min by car (fastest route via Longdong Avenue, tolls apply); Shanghai Hongqiao International (SHA): About 42 min by car (fastest route via Inner Ring Elevated Road). Allow road or rail time to Shanghai New International Expo Centre - SNIEC; on-site parking is usually available at major exhibition venues.

    Hotel → venue: Precinct hotels near Shanghai New International Expo Centre - SNIEC: SNIEC / Pudong, about 330 m from the venue: Jumeirah Himalayas Hotel Shanghai; SNIEC / Pudong, about 1.4 km from the venue: Dorsett Shanghai; SNIEC area, about 570 m from the venue: IntercityHotel Shanghai New Intl. Expo.

    Ride-hail: Ride-hailing apps are commonly used in Shanghai; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to Shanghai New International Expo Centre - SNIEC.

    Parking: On-site parking is available at Shanghai New International Expo Centre - SNIEC; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: November 2026

    Temperature: Approx. 9-19 C across the show window (daytime highs near 17-19 C, overnight lows near 9-12 C); confirm the forecast before travel.

    Seasonality: November is one of Shanghai's drier autumn months, with roughly 50-70 mm and about 6-8 rain days typical. Expect mostly clear to overcast days with occasional rain rather than summer downpours; a compact umbrella is useful for the walk between SNIEC and Longyang Road metro.

    Packing: Approx. 9-19 C across the show window (daytime highs near 17-19 C, overnight lows near 9-12 C); confirm the forecast before travel. November is one of Shanghai's drier autumn months, with roughly 50-70 mm and about 6-8 rain days typical. Expect mostly clear to overcast days with occasional rain rath

    Plan your trip

    Planning

    Best day to visit: Day 2 (mid-show)

    Mid-show days at Swop 2026 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.

    Day 14

    Confirm your visa or visa-free transit eligibility for China and check passport validity before booking travel.

    Day 13

    Register for SWOP 2026 on swop-online.com and save your badge confirmation offline.

    Day 12

    Book a hotel near SNIEC or along the Longyang Road metro corridor and confirm cancellation terms.

    Day 11

    Book flights to Shanghai Pudong (PVG) or Hongqiao (SHA) and allow 30-45 min for the road transfer to SNIEC.

    Day 10

    Map your must-see packaging machinery and materials categories against the exhibitor list.

    Day 9

    Request meetings with filling, labeling, flexible packaging and smart packaging suppliers.

    Day 8

    Download a Shanghai metro map and note Longyang Road station as the SNIEC-area interchange.

    Day 7

    Check the 10-day weather forecast and pack layers plus a compact umbrella.

    Day 6

    Prepare a one-page buyer profile with your packaging formats, volumes and compliance needs.

    Day 5

    Confirm payment cards work in China and set up Alipay or WeChat Pay if needed.

    Day 4

    Print hotel, flight and SWOP registration confirmations for immigration and badge pickup.

    Day 3

    Plan a hall route that separates primary packaging, secondary packaging and end-of-line visits.

    Day 2

    Charge devices and pack a power bank, notebook and business cards.

    Day 1

    Recheck SNIEC gate and registration desk details on swop-online.com before travelling.

    Sample visitor itinerary

    Route-optimised day
    Day 1 · morning

    Registration and hall orientation at Shanghai New International Expo Centre - SNIEC

    Day 2 · core sessions

    Supplier meetings and product demos

    Day 3 · wrap-up

    Final negotiations and follow-up

    Networking spots

    2

    Swop 2026 registration concourse

    Shanghai New International Expo Centre - SNIEC

    Central meeting point before and between hall appointments during show days.

    Organiser B2B lounge (if offered)

    Shanghai New International Expo Centre - SNIEC

    Hosted matchmaking and buyer programmes when published by the organiser.

    Budget

    Costs & budget

    Build your working budget

    Adjust the inputs below to create a directional event budget.

    Estimated budget
    Live estimate
    • Hotel × 2 nightsCN¥190.00
    • Per diem × 2CN¥150.00
    Estimated totalCN¥340.00

    This is a directional estimate. Please verify live rates before booking.

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Use this quick check to decide whether Swop 2026 fits your visit, exhibit or skip plan.

    QUESTION 1 OF 6

    For Swop 2026, what is your primary role on the show floor?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Your category focus and target suppliers align with the official exhibitor profile.

    Best for

    Buyers, engineers, and delegates sourcing Processing and packaging machinery and Packaging materials and containers solutions and benchmarking suppliers at Swop 2026 in Shanghai.

    Min. budget

    $4,857.00

    Timeline

    4-8 weeks before opening day for registration, hotels, and travel.

    Risks

    Session times and ticket tiers may change - confirm the official agenda before booking.

    exhibit

    You have a defined lead-generation or distributor recruitment goal for this market.

    Best for

    Brands and manufacturers launching Processing and packaging machinery and Packaging materials and containers products who need qualified meetings with the event's trade audience.

    Min. budget

    $21,856.00

    Timeline

    3-6 months for stand booking, freight, staffing, and pre-show marketing.

    Risks

    Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.

    skip

    Audience, geography, or commercial goals do not justify travel and stand costs this cycle.

    Best for

    Teams with weak category fit, budget constraints, or overlapping commitments during the Shanghai show week.

    Timeline

    N/A

    Risks

    Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.

    FAQs & glossary

    Answers

    Frequently asked

    What is SWOP 2026?
    SWOP 2026 is the Shanghai World of Packaging exhibition, a business-to-business packaging and processing trade fair scheduled for 16-18 November 2026 at Shanghai New International Expo Centre (SNIEC). The official site is swop-online.com.
    When and where does SWOP 2026 take place?
    16-18 November 2026 at Shanghai New International Expo Centre (SNIEC), Longyang Road area, Pudong, Shanghai, China. Confirm hall and gate details on swop-online.com before travel.
    What does SWOP stand for?
    SWOP is branded as Shanghai World of Packaging. Use the official site for the full show identity and edition-specific branding.
    What product categories are exhibited at SWOP?
    The show covers primary, secondary and tertiary packaging; filling and sealing; labeling and coding; flexible and rigid materials; cartoning, case packing and palletizing; thermoforming and blister packaging; printing and converting; sustainable and smart packaging; and e-commerce packaging.
    Who exhibits at SWOP?
    Packaging machinery builders, materials and container suppliers, labeling and printing companies, automation providers and sustainable packaging specialists. Check the official exhibitor list for the 2026 edition.
    Who should visit SWOP 2026?
    Packaging engineers, procurement and sourcing teams, brand owners, food and beverage processors, pharmaceutical and personal care manufacturers, e-commerce fulfilment operators, and packaging converters evaluating machinery, materials and line upgrades.
    Is SWOP a trade-only event?
    SWOP is positioned as a business-to-business packaging exhibition. The organiser's visitor terms set entry eligibility; check swop-online.com and bring business identification.
    How do I register for SWOP 2026?
    Use the visitor registration link on swop-online.com. The organiser publishes badge pickup, required documents and any entry conditions on that page.
    Is there a ticket fee for SWOP 2026?
    Ticket prices and any registration fee were not captured in the evidence for this edition. Check the visitor registration page on swop-online.com for current terms.
    Can I attend without registering?
    Trade fairs usually require preregistration or on-site registration with business credentials. Confirm the current policy on swop-online.com before travelling.
    What is the nearest airport to SNIEC?
    Shanghai Pudong International (PVG) is about 31.5-33.1 km from SNIEC, with a fastest car route of about 30 min via Longdong Avenue and tolls. Shanghai Hongqiao International (SHA) is about 30.3-39.1 km, with a fastest car route of about 42 min via the Inner Ring Elevated Road.
    How do I get from the airport to SNIEC?
    Taxi or ride-hail is the simplest door-to-door option; allow about 30 min from PVG and about 42 min from SHA in normal traffic. Confirm live fares and traffic before departure.
    How do I reach SNIEC by metro?
    Longyang Road is the main metro and Maglev interchange for the SNIEC area, served by Shanghai Metro Lines 2, 7, 16 and 18 plus the Maglev. Confirm the best exit and hall access on arrival.
    Where should I stay near SNIEC?
    Hotels within walking distance or a short ride from SNIEC include Jumeirah Himalayas Hotel Shanghai, IntercityHotel Shanghai New Intl. Expo, Dorsett Shanghai and economy options near Longyang Road station. Book early and confirm shuttle or walk times.
    What is the weather like in Shanghai in November?
    Mid-November is mild and relatively dry, with typical daytime highs near 17-19 C and overnight lows near 9-12 C. Expect about 6-8 rain days and 50-70 mm for the month. Pack layers and a compact umbrella.
    Do I need a visa to attend SWOP 2026?
    Most foreign visitors need a visa unless they qualify for a visa-free or transit scheme. Check the Chinese embassy or consulate for your nationality and confirm current rules before booking.
    What language is used at SWOP?
    The official site publishes in English and Chinese, and Shanghai's international packaging show typically uses Chinese and English in exhibitor materials. Confirm interpretation needs with the organiser or individual exhibitors.
    Are there co-located events at SWOP 2026?
    Check the official schedule at swop-online.com/en/schedule for co-located events, conference sessions and hall themes.
    How many days should I plan for SWOP?
    Two full days suit focused sourcing in packaging machinery and materials; three days allow time for line comparisons, meetings and co-located programme content. The show runs 16-18 November 2026.
    Can I source packaging machinery at SWOP?
    Yes. SWOP is an industrial packaging exhibition where exhibitors demonstrate filling, labeling, cartoning, case packing and end-of-line systems. Purchase terms, lead times and export/import arrangements are negotiated directly with exhibitors.
    Is parking available at SNIEC?
    On-site parking is generally available at major exhibition venues including SNIEC. Confirm daily rates, gate access and hall entry on the organiser or venue site.

    Glossary

    1
    Primary packaging
    The package that directly contains and protects the product, such as a pouch, bottle, blister, tube or can.
    2
    Secondary packaging
    Packaging that groups primary packs for retail or logistics, such as cartons, shrink bundles and shelf-ready cases.
    3
    Tertiary packaging
    Transport packaging such as corrugated shippers, pallets and stretch-wrapped loads.
    4
    Flexible packaging
    Film, foil, paper and laminate structures that conform to the product, including pouches, sachets and wrappers.
    5
    Rigid packaging
    Containers that hold their shape, including bottles, jars, cans, tubes and thermoformed trays.
    6
    Aseptic filling
    Filling sterilised product into sterilised packaging in a controlled environment to extend shelf life without refrigeration.
    7
    Modified atmosphere packaging (MAP)
    Replacing air in a pack with a gas mix to slow spoilage in fresh food.
    8
    Vacuum packaging
    Removing air before sealing to limit oxidation and microbial growth.
    9
    End-of-line packaging
    Packaging operations after primary filling, including case packing, labeling, coding, checkweighing, palletizing and stretch wrapping.
    10
    Case packing
    Loading primary or secondary packs into shipping cases, often automated with robotic or wrap-around case packers.
    11
    Palletizing
    Stacking cases or packs onto pallets, using robots or layer palletizers, then stabilizing with stretch film or straps.
    12
    Labeling and coding
    Applying product labels, date codes, batch codes and serialization marks.
    13
    Thermoforming
    Heating plastic sheet and forming it into trays, cups or blister cavities.
    14
    Blister packaging
    Forming a cavity in plastic film and sealing it to a backing card or foil, common for pharmaceuticals and small consumer goods.
    15
    Converting
    Unwinding, printing, coating, laminating, slitting and rewinding flexible materials.
    16
    Mono-material packaging
    Packaging built from a single polymer or fibre stream to simplify recycling.
    17
    Smart packaging
    Packs with sensors, indicators or connected labels that monitor condition, authenticity or freshness.
    18
    Active packaging
    Packs that interact with the product or headspace, such as oxygen absorbers or moisture regulators.
    19
    Serialization
    Assigning unique identities to units and cases for traceability and anti-counterfeit compliance.
    20
    Track and trace
    Capturing and sharing pack-level data through production, distribution and retail.
    21
    Filling and sealing
    Dosing liquid, paste, powder or granular product into containers and closing them leak-tight.
    22
    Cartoning
    Erecting, loading and closing folded cartons for primary or secondary packaging.
    23
    Caps and closures
    Lids, caps, pumps and dispensing systems that seal or dose a pack.
    24
    Sustainable packaging
    Design and material choices that reduce material use, improve recyclability or support reuse.
    25
    E-commerce packaging
    Right-sized mailers, boxes and void-fill systems designed for parcel networks.
    26
    Processing line integration
    Linking preparation, filling, packaging and end-of-line equipment into one controlled line.
    27
    Inspection and quality control
    Checkweighers, metal detectors, X-ray systems, vision inspection and leak testing.
    28
    Design for recycling
    Packaging design that uses compatible materials, removable components and clear sorting marks.

    Also known as

    Alternate names and search phrases for this event.

    • interpack China 2026
    • packaging solutions
    • Swop 2026 Shanghai
    • Swop Shanghai 2026
    • Shanghai China
    • Food & Beverage
    • Pharmaceuticals
    • Cosmetics
    • Processing and packaging machinery

    Trust footer

    Sources

    1

    References

    1

    Publishers

    0

    Date checked

    1

    Swop

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