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    Dates

    10–11 Nov 2026

    City / country

    San Luis Obispo, USA

    Venue

    Madonna Inn Expo Center

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    Notable exhibitors

    Companies exhibiting at Sustainable Ag Expo include Advanced Viticulture Inc, Agri-Analysis LLC, AgroSpheres, APEX Ag Technologies and AvidWater.

    • Advanced Viticulture Inc
    • Agri-Analysis LLC
    • AgroSpheres
    • APEX Ag Technologies
    • AvidWater

    Event overview

    Overview

    The Sustainable Ag Expo is designed for winegrowers and agricultural professionals, offering two days of seminars and a trade show focused on sustainable practices. Attendees can earn continuing education credits while connecting with industry experts and exploring innovative solutions.

    This year's event will feature sessions led by top minds in viticulture, covering topics from pest management to sustainable farming techniques. Sustainable Ag Expo takes place in San Luis Obispo, USA.

    TL;DR

    1. 1Dates and Venue: The Sustainable Ag Expo takes place on November 10-11, 2026, at Madonna Inn Expo Center, San Luis Obispo, CA.
    2. 2Scale and Focus: Join over 500 industry professionals and 60+ exhibitors focused on sustainable agriculture and viticulture.
    3. 3Organiser: Presented by Vineyard Team, a nonprofit dedicated to sustainable farming education.
    4. 4Buyer Authority: Attendees include vineyard managers, growers, and pest control advisors, all influential in agricultural decisions.
    5. 5Entry: Registration is open, with options for one-day or two-day tickets, including access to online courses.

    Why visit

    Attendees will gain valuable insights into sustainable practices and earn CE credits. The expo provides a unique opportunity to network with industry leaders and explore innovative solutions that can enhance vineyard management. Participants can attend hands-on demonstrations and learn from experts in the field.

    Why exhibit

    Exhibitors will showcase their products to a targeted audience of over 500 growers and decision-makers. This is a chance to build relationships with key industry players and demonstrate the latest innovations in sustainable agriculture. Exhibiting at the expo enhances visibility and connects businesses with potential clients.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Vineyard owners and winegrowing estate managers sourcing sustainable practice inputs
    Viticulturists and vineyard operations leads evaluating pest management and soil programmes
    Pest control advisors (PCAs) and agronomists serving winegrape clients
    Regenerative and organic farming specialists working in winegrowing
    Wine business sustainability and compliance staff attending the International Sustainable Winegrowing Summit
    Ag input and equipment supplier reps scouting the West Coast winegrape market

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Sustainable pest management and biocontrol suppliers for vineyards
    Soil health, compost and organic amendment producers
    Vineyard equipment and spray technology manufacturers
    Irrigation and water-management solution providers
    Ag data, sensing and viticulture software vendors
    Viticulture research bodies and sustainable-winegrowing certification programmes

    Product categories

    Key solution areas showcased across the event.

    Pest management solutions for winegrapes
    Soils and regenerative agriculture inputs
    Vineyard equipment and canopy management tools
    Irrigation and water efficiency systems
    Organic and biological crop nutrition
    Viticulture data and precision farming technology
    Sustainable winegrowing certification and advisory services

    Location & Facilities

    Venue

    Halls & areas

    1
    Madonna Inn Expo Center Expo Floor

    Madonna Inn Expo Center

    100 Madonna Road, San Luis Obispo, CA 93405

    Facilities

    Parking

    Madonna Inn Expo Center in San Luis Obispo typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.

    Food options

    On-site catering

    On-site dining

    Parking: Madonna Inn Expo Center in San Luis Obispo typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.

    Gate: Follow organiser signage to the main visitor entrance at Madonna Inn Expo Center for badge collection; allow extra time for security screening during peak morning arrival.

    Attend

    Entry & tickets

    • General admission

      One-day ticket

      225
    • General admission

      Two-day ticket

      595
    Register

    Who runs the show

    Organisers

    Vineyard Team

    How the last edition performed

    Previous edition

    Edition recap

    Wine Industry Advisor published a post-show recap titled “Advancing Sustainability Together: A Recap of the 2025 Sustainable Ag Expo” on November 19, 2025. The expo’s official site also promoted “Meet the Exhibitors!” and an in-person schedule for the 2025 edition. These sources confirm the most recent completed edition was the 2025 Sustainable Ag Expo in San Luis Obispo, with exhibitors and scheduled programming.

    Impact

    A bigger and stronger platform

    Wine Industry Advisor published a post-show recap titled “Advancing Sustainability Together: A Recap of the 2025 Sustainable Ag Expo” on November 19, 2025. The expo’s official site also promoted “Meet the Exhibitors!” and an in-person schedule for the 2025 edition. These sources confirm the most recent completed edition was the 2025 Sustainable Ag Expo in San Luis Obispo, with exhibitors and scheduled programming.

    Exhibitor outcomes

    Real business growth

    Wine Industry Advisor published a post-show recap titled “Advancing Sustainability Together: A Recap of the 2025 Sustainable Ag Expo” on November 19, 2025. The expo’s official site also promoted “Meet the Exhibitors!” and an in-person schedule for the 2025 edition. These sources confirm the most recent completed edition was the 2025 Sustainable Ag Expo in San Luis Obispo, with exhibitors and scheduled programming.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    San Luis Obispo, USA

    Why it matters

    Attendees will gain valuable insights into sustainable practices and earn CE credits. The expo provides a unique opportunity to network with industry leaders and explore innovative solutions that can enhance vineyard management.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    What digital buyer journeys means for buyers and exhibitors in this sector.

    02

    Sustainability in procurement

    What sustainability in procurement means for buyers and exhibitors in this sector.

    03

    Automation and labour efficiency

    What automation and labour efficiency means for buyers and exhibitors in this sector.

    04

    Regional supply-chain resilience

    What regional supply-chain resilience means for buyers and exhibitors in this sector.

    05

    Hybrid engagement models

    What hybrid engagement models means for buyers and exhibitors in this sector.

    Market news

    Latest updates from across the market.

    USA Agriculture News

    Read

    Wine and Agriculture Industry Trends 2026 | BPM

    Read

    Sustainable Ag Expo & International Sustainable Winegrowing Summit

    Read

    New & Noteworthy | Sustainable Ag Expo

    Read

    Sustainable Ag Expo & International Sustainable Winegrowing Summit

    Read

    What Do Winegrowers Need Most Right Now? Practical Solutions.

    Read

    Plan your trip

    Travel & logistics

    Local currency · USD

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Embassy Suites by Hilton San Luis Obispo

    Upscale
    San Luis Obispo

    4-star, guest rating 4.1, eco-certified; free breakfast, free Wi-Fi, free parking, indoor pool, fitness center, bar.

    Courtyard by Marriott San Luis Obispo

    Midscale
    San Luis Obispo

    3-star, guest rating 4.2; free Wi-Fi, paid parking, outdoor pool, hot tub, fitness center.

    Hampton Inn & Suites San Luis Obispo

    Midscale
    San Luis Obispo

    3-star, guest rating 4.1; free breakfast, free Wi-Fi, paid parking, fitness center.

    Quality Suites Downtown San Luis Obispo

    Comfort
    Downtown San Luis Obispo

    Guest rating 4.5; free breakfast, free Wi-Fi, free parking, outdoor pool, hot tub.

    Local transport

    Get around the city with these convenient transport options.

    Rideshare / taxi

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forDowntown San Luis Obispo to Madonna Inn Expo Center

    Short drive on Highway 101; the most common choice for delegates staying downtown.

    Local bus

    Estimated costUSD 2.50-6 single metro/light-rail journey (contactless)
    Best forCity of San Luis Obispo routes via SLO Regional Transit Authority

    SLO Regional Transit Authority (slorta.org) publishes routes and timetables across the city.

    Car / rental

    Estimated costApprox. USD 40-70 per day for a rental; fuel extra
    Best forHighway 101 to the Madonna Inn Expo Center

    City of San Luis Obispo parking services publishes public parking locations and rates downtown; Parkopedia lists free and cheap lots.

    taxi

    Estimated costApprox. USD taxi/rideshare from SBP to venue (estimate; confirm before travel)
    Best forSan Luis Obispo County Regional Airport (SBP) to Madonna Inn Expo Center

    Short drive to central San Luis Obispo; The local airport, listed by Visit SLO as SBP Airport. Confirm ground transfers on arrival.

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa not required
    ATA Carnet: check with organiser

    Weather

    San Luis Obispo in mid-November sits in a cool, mild coastal-inland transition: daytime highs commonly in the 60s-70s F (roughly 18-24 C) and nights dropping to the 40s F (about 5-9 C). Rain is possible but November is not the wettest month; pack a light rain layer and a warm jacket for evening sessions.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or a local SIM for business visitors to the United States.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Wine-country business casual

    Attendees from vineyards and wineries typically wear business casual with practical layers. November mornings and evenings in San Luis Obispo can be cool, so a jacket is useful even if daytime temperatures are mild.

    Tipping and rideshare

    Restaurant tipping of 15-20 percent is customary in California. Rideshare apps are the easiest way to pay and tip for short trips between downtown San Luis Obispo and the Madonna Inn Expo Center.

    Tasting-room etiquette

    If you visit Edna Valley or Paso Robles wineries before or after the expo, arrange a designated driver or rideshare. Spit buckets and shared tasting pours are standard, and appointments are common at smaller wineries.

    Field-data conversation style

    Growers, PCAs and viticulturists often prefer practical field evidence: trial results, application timing, cost per acre and compatibility with existing spray or irrigation programmes. Bring block records if you want specific advice.

    Downtown pace and Highway 101

    Downtown San Luis Obispo is compact and walkable, but the Madonna Inn Expo Center sits along the Highway 101 corridor. Allow extra time for commute traffic and parking before morning sessions.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: SBP

    Compare flights to the nearest international gateway serving San Luis Obispo; confirm ground transport on the organiser site.

    Visa

    Most international winegrowing and agriculture delegates need a U.S. B-1 temporary business visitor visa (or travel under the Visa Waiver Program if eligible). Activities such as attending the expo, conference sessions and business meetings fall within B-1 allowable uses, per the U.S. Department of State fact sheet.

    Estimated cost: Consular processing fees vary by visa type; confirm the current fee on travel.state.gov and ustraveldocs.com.

    Processing: Varies by consulate; check current wait times on travel.state.gov and egov.uscis.gov before booking travel.

    Apply through ustraveldocs.com. Carry an invitation or registration confirmation from Sustainable Ag Expo and evidence of ties to your home employer. Visa Waiver Program travelers must use an approved ESTA registration.

    Official

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: San Luis Obispo County Regional Airport (SBP): Short drive to central San Luis Obispo; Nearby regional and international gateway airports: Varies; see Rome2rio nearby-airports comparison. Allow road or rail time to Madonna Inn Expo Center; on-site parking is usually available at major exhibition venues.

    Hotel → venue: Precinct hotels near Madonna Inn Expo Center: San Luis Obispo: Embassy Suites by Hilton San Luis Obispo; San Luis Obispo: Courtyard by Marriott San Luis Obispo; San Luis Obispo: Hampton Inn & Suites San Luis Obispo.

    Ride-hail: Ride-hailing apps are commonly used in San Luis Obispo; confirm local availability before travel.

    Public transit: SLO Regional Transit Authority (slorta.org) runs the local bus network in San Luis Obispo, with routes and timetables published online. Buses connect downtown, Cal Poly, the airport corridor and the Highway 101 commercial strip near the Madonna Inn Expo Center; use the RTA trip planner or Moovit to match a route to your hotel and session times. Approximate single-ride fares are in the low single-digit USD range, but confirm live fares and schedules before travel. For direct door-to-door trips, rideshare or taxi from downtown to the Madonna Inn Expo Center is usually the simplest option.

    Parking: On-site parking is available at Madonna Inn Expo Center; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: November 2026

    Temperature: Daytime approx. 18-24 C (60s-70s F); nights approx. 5-9 C (40s F)

    Seasonality: Early cool season with occasional rain showers; generally mild and dry between fronts.

    Packing: Layers for cool mornings and mild afternoons, a light waterproof jacket, comfortable walking shoes for the expo floor, and business casual attire for conference sessions.

    Plan your trip

    Planning

    Best day to visit: Day 2 (mid-show)

    Mid-show days at Sustainable Ag Expo usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.

    T-1

    Confirm registration and ticket tier

    T-2

    Book lodging in San Luis Obispo

    T-3

    Book travel to San Luis Obispo County Regional Airport (SBP)

    T-4

    Review the expo schedule and shortlist sessions

    T-5

    Prepare questions for exhibitors

    T-6

    Confirm ground transport and parking

    T-7

    Pack for cool coastal-inland weather

    T-8

    Download registration confirmation and venue details

    T-9

    Set meeting and follow-up plan

    T-10

    Check weather, traffic and show updates

    Sample visitor itinerary

    Route-optimised day
    Day 1 · morning

    Registration and hall orientation at Madonna Inn Expo Center

    Day 2 · core sessions

    Supplier meetings and product demos

    Day 3 · wrap-up

    Final negotiations and follow-up

    Networking spots

    2

    Sustainable Ag Expo registration concourse

    Madonna Inn Expo Center

    Central meeting point before and between hall appointments during show days.

    Organiser B2B lounge (if offered)

    Madonna Inn Expo Center

    Hosted matchmaking and buyer programmes when published by the organiser.

    Budget

    Costs & budget

    Build your working budget

    Adjust the inputs below to create a directional event budget.

    Estimated budget
    Live estimate
    • Hotel × 2 nights$230.00
    • Per diem × 2$150.00
    Estimated total$380.00

    This is a directional estimate. Please verify live rates before booking.

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    visitor_ticket

    visitor · General admission

    USD 225 / per person

    organiser_published

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Use this quick check to decide whether Sustainable Ag Expo fits your visit, exhibit or skip plan.

    QUESTION 1 OF 6

    For Sustainable Ag Expo, what is your primary role on the show floor?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Your category focus and target suppliers align with the official exhibitor profile.

    Best for

    Buyers, engineers, and delegates sourcing Pest management solutions for winegrapes and Soils and regenerative agriculture solutions and benchmarking suppliers at Sustainable Ag Expo in San Luis Obispo.

    Min. budget

    $1,095.00

    Timeline

    4-8 weeks before opening day for registration, hotels, and travel.

    Risks

    Session times and ticket tiers may change - confirm the official agenda before booking.

    exhibit

    You have a defined lead-generation or distributor recruitment goal for this market.

    Best for

    Brands and manufacturers launching Pest management solutions for winegrapes and Soils and regenerative agriculture products who need qualified meetings with the event's trade audience.

    Min. budget

    $4,927.00

    Timeline

    3-6 months for stand booking, freight, staffing, and pre-show marketing.

    Risks

    Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.

    skip

    Audience, geography, or commercial goals do not justify travel and stand costs this cycle.

    Best for

    Teams with weak category fit, budget constraints, or overlapping commitments during the San Luis Obispo show week.

    Timeline

    N/A

    Risks

    Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.

    FAQs & glossary

    Answers

    Frequently asked

    Glossary

    1
    PCA
    Pest control advisor - a licensed California professional who advises winegrape growers on pest management decisions. PCAs are a core attendee group at the Sustainable Ag Expo, where vineyard pest, disease and spray-programme questions are part of the programme.
    2
    Sustainable winegrowing
    Vineyard and winery practices that reduce chemical inputs, protect soil and water, and meet recognised certification standards. Sustainable winegrowing is the central theme of the Sustainable Ag Expo and the co-located International Sustainable Winegrowing Summit.
    3
    Regenerative agriculture
    Farming practices aimed at rebuilding soil health, increasing biodiversity and improving water-holding capacity. At the expo these practices appear in sessions on vineyard soils, cover cropping and reduced tillage.
    4
    International Sustainable Winegrowing Summit
    A summit co-located with the Sustainable Ag Expo that brings international sustainable winegrowing programmes together. The 2026 edition is described as its first in the United States.
    5
    Integrated pest management (IPM)
    A decision-making approach that combines pest monitoring, treatment thresholds, biological controls, cultural practices and targeted chemistry to manage vineyard pests with lower risk to people and the environment.
    6
    Cover crop
    A non-cash crop planted between vine rows or in fallow periods to protect soil from erosion, add organic matter, support beneficial insects and improve water infiltration. Cover-crop selection is a regular topic for winegrape growers.
    7
    Soil health
    The capacity of vineyard soil to function as a living system, including organic matter, structure, microbial activity and water-holding capacity. Expo sessions on soils connect these measures to vine performance and farm resilience.
    8
    Water stewardship
    Managing irrigation, runoff and water use to protect local water resources while meeting vine needs. Practical topics include irrigation scheduling, deficit irrigation and reducing sediment or nutrient runoff from vineyard blocks.
    9
    Biologicals
    Products based on beneficial microbes, biostimulants or botanical compounds used in vineyard nutrition and pest management. Exhibitors and sessions may cover trial results, application timing and compatibility with other vineyard programmes.
    10
    Viticulture
    The science and practice of growing grapes for wine, covering vineyard establishment, canopy management, nutrition, irrigation, pest and disease management, and harvest decisions.
    11
    Winegrowing
    The combined vineyard and winery side of grape production. Sustainable winegrowing links field practices such as soil and pest management with winery water, energy and waste decisions.
    12
    Sustainability certification
    Verification of vineyard or winery practices against a defined sustainability standard. At the expo, growers compare programme requirements, audit preparation and how certification is communicated to buyers.

    Also known as

    Alternate names and search phrases for this event.

    • San Luis Obispo agriculture event
    • winegrowers expo 2026
    • sustainable farming conference
    • Sustainable Ag Expo 2026
    • Sustainable Ag Expo San Luis Obispo 2026
    • San Luis Obispo USA
    • Agriculture Trade Show San Luis Obispo 2026
    • Sustainable Agriculture
    • Viticulture
    • Ag Technology

    4 more alternate names hidden

    Trust footer

    Sources

    1

    References

    1

    Publishers

    0

    Date checked

    1

    Vineyard Team

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