Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Join the SUFU Winter Meeting from February 17-20, 2027, at Hilton San Diego Bayfront, CA, focusing on urodynamics and female pelvic medicine.
Dates
17–20 Feb 2027
City / country
San Diego, CA, United States
Venue
Hilton San Diego Bayfront
Time
8:00 AM – 5:00 PM daily
Event overview
The SUFU Winter Meeting is a premier event for professionals in urology and pelvic medicine, taking place from February 17 to 20, 2027, at the Hilton San Diego Bayfront. This conference will feature scientific sessions, networking opportunities, and discussions on the latest advancements in the field.
Attendees will have access to program materials and can participate in various special events. SUFU Winter Meeting - Society of Urodynamics, Female Pelvic Medicine and Urogenital Reconstruction.
TL;DR
Attending the SUFU Winter Meeting provides valuable insights into the latest research and practices in urodynamics. Network with leading experts and peers in the field, participate in scientific sessions, and gain access to exclusive program materials. This is an essential event for professionals looking to enhance their knowledge and skills in female pelvic medicine.
Exhibiting at the SUFU Winter Meeting offers a unique opportunity to showcase your products and services to a targeted audience of healthcare professionals. Gain visibility among key decision-makers in urology and pelvic medicine, and establish valuable connections that can lead to future collaborations and business opportunities.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
1 Park Blvd, San Diego, CA 92101
Hilton San Diego Bayfront in San Diego, CA typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Hilton San Diego Bayfront in San Diego, CA typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Hilton San Diego Bayfront for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Event days & opening times
SUFU Member
Nonmember - Physician/Researcher
Who runs the show
[WJ Weiser & Associates, Inc
Organiser
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
On 2027-02-17 to 2027-02-20, SUFU Winter Meeting - Society of Urodynamics, Female Pelvic Medicine and Urogenital Reconstruction in San Diego, CA covering Urodynamic equipment and supplies, Pelvic floor therapy devices, Surgical instruments for urology, Patient education mat gives medical buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibi
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

Choose from the following airports, with convenient access to the event and venue.
San Diego International
to venue
by car
A range of accommodation options near the venue and across key areas.
Hilton San Diego Bayfront (meeting venue)
USD 269–389 / night
Walking distance to every session and to Gaslamp Quarter restaurants; the practical choice for delegates without a car.
Handlery Hotel San Diego
USD 175–220 / night
3-star, guest rating 3.8 from roughly 2,200 reviews; free Wi-Fi, outdoor pool, hot tub, fitness centre and breakfast; parking is chargeable.
Best Western San Diego Pacific Beach/Mission Bay
USD 175–220 / night
3-star, guest rating 3.7; free breakfast, free Wi-Fi, free parking, outdoor pool, hot tub, fitness centre and on-site restaurant.
Wyndham Garden San Diego near SeaWorld
USD 175–220 / night
3-star with guest rating 3.4; free Wi-Fi and chargeable parking listed; 15-20 minutes by car to the Bayfront venue.
Continental Inn San Diego Hotel Escondido
USD 115–145 / night
3-star, guest rating 4.2; free breakfast, free Wi-Fi, free parking, outdoor pool, hot tub, fitness centre and accessible rooms. Only practical with a rental car.
Get around the city with these convenient transport options.
airport bus (MTS Route 992)
Frequent daytime service into downtown; from the drop-off it is a 10-15 minute walk or a short Trolley hop to the Hilton San Diego Bayfront.
trolley (MTS Green Line)
Best option for Hotel Circle and Mission Valley stays; Trolley stops are a few minutes on foot from the venue district.
rideshare (Uber/Lyft)
Signed pickup zones sit outside each terminal; confirm the zone code in the app before leaving baggage claim.
taxi
Metered taxis wait at terminal ranks; the short downtown distance keeps this a predictable option with luggage.
rental car
Worth it only for Mission Valley, Mission Bay or Escondido stays, or for combining the meeting with clinic visits; downtown parking adds a daily charge.
venue parking garage
Attached garage fills early on heavy convention mornings; arrive before 08:00 if you are driving in for the first session.
walking
Waterfront sidewalks along Harbor Drive connect the downtown hotel cluster to the venue, and February temperatures make the walk comfortable.
taxi
Approx. 10-15 min by car outside rush hour; Primary gateway for the meeting. Single-runway airport with compact terminals, rideshare and taxi pickups outside each terminal, and MTS Route 992 to downtown. Allow 45-60 minutes door to door once baggage and peak traffic are included.
Weather
February is San Diego's coolest month but still mild: daytime highs typically 18-20 C (65-68 F) with overnight lows around 10-12 C (50-53 F). Expect a morning marine layer over the bay that usually clears by midday, and roughly 5 cm (2 in) of rain across the month, arriving as a few short episodes rather than sustained storms. Session rooms at the Hilton San Diego Bayfront are air-conditioned, so a light layer helps during long lecture blocks, and the waterfront breeze picks up in the late afternoon.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Downtown San Diego has strong 5G coverage from the major US carriers, and the Hilton San Diego Bayfront provides venue Wi-Fi with credentials normally issued at registration. International delegates should arrange an eSIM or travel data plan before departure, because European and UK roaming is not included by default in the United States. Power is 120 V at 60 Hz with Type A and Type B plugs, so bring a converter for non-US chargers and check that any demo equipment, especially urodynamics consoles shipped from Europe, is rated for 110-120 V or supplied with a transformer. A US VPN or institutional remote access is worth setting up in advance if you need journal or registry access during the meeting.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Business dress
Clinical-academic smart casual is the norm: open-collar shirts, knitwear or a blazer. Full suits appear mainly at award sessions and industry receptions, and February temperatures make a light jacket practical rather than decorative.
Greetings and introductions
First names are used almost immediately in US academic meetings. When you ask a question at the microphone, state your name, institution and specialty so the room can place your perspective.
Session etiquette
Talks start on time and questions come at the end of each block. Detailed methodological discussions, especially about urodynamic technique or trial design, usually happen at the posters rather than in the lecture hall.
Tipping and payments
Restaurant bills in San Diego expect 18-20 percent tipping, and card payment is accepted almost everywhere. Rideshare tips are added in the app, and hotel housekeeping tips are customary.
Getting around downtown
The Bayfront venue sits beside the San Diego Convention Center, a short walk from Gaslamp Quarter restaurants and the waterfront. Distances along Harbor Drive add up, so plan 15-20 minutes for what looks close on a map.
Waterfront conditions
February mornings can be overcast and breezy on San Diego Bay even when the afternoon turns bright, so a light layer is useful for the walk between downtown hotels and the venue.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: SAN
SAN is a compact, downtown-adjacent airport with nonstop service from most major US hubs, so a direct flight is usually the fastest option. Book 6-10 weeks out for mid-February 2027; the only notable demand bump that week is the Presidents' Day holiday period around 15-21 February. If fares into SAN spike, Ontario (ONT), John Wayne (SNA) or Los Angeles (LAX) are alternatives, but each adds 1.5-3 hours of ground transfer and a car or rail connection. Plan to land the day before your first session, because February morning marine layer often delays the earliest arrival bank into SAN.
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: San Diego International (SAN). Allow road or rail time to Hilton San Diego Bayfront; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near Hilton San Diego Bayfront: Downtown waterfront beside San Diego Convention Center: Hilton San Diego Bayfront (meeting venue); Hotel Circle / Mission Valley: Handlery Hotel San Diego; Pacific Beach / Mission Bay: Best Western San Diego Pacific Beach/Mission Bay.
Ride-hail: Uber and Lyft both operate throughout San Diego. San Diego International has signed rideshare pickup zones outside each terminal, and app-based pickups are the simplest way to reach downtown hotels. Expect approximately USD 15-25 for the airport run off-peak, with higher surge during the 07:00-09:00 and 16:00-18:00 peaks and on the evenings around any large convention move-in. Confirm the pickup zone code in the app before you leave baggage claim, and allow a few minutes to walk to the designated area.
Public transit: The Metropolitan Transit System (MTS) runs the buses and the San Diego Trolley. Route 992 links San Diego International with downtown Broadway and Santa Fe Depot, and the Green Line Trolley connects the Gaslamp Quarter and Convention Center area with Old Town, Mission Valley and Petco Park. Fares are paid with a Pronto card or the Pronto app; single rides are approximately USD 2.50 and a day pass approximately USD 6 (confirm current MTS fares). Trolley and bus stops sit within a few minutes' walk of the Hilton San Diego Bayfront, so a transit pass mainly pays off if you are staying outside downtown or plan evening trips along the bay.
Parking: The Hilton San Diego Bayfront has an attached garage that also serves the adjacent San Diego Convention Center, with convention-day self-parking typically in the region of USD 25-40 per day (estimate, confirm with the hotel). The garage fills early on heavy convention mornings, so aim to arrive before 08:00. Overflow parking exists in lots around Petco Park and along Harbor Drive. If you stay in Mission Valley or Mission Bay, many midscale hotels include free parking, which makes a park-and-ride combination with the Green Line Trolley a reasonable alternative to paying downtown rates.
Plan and pack for the event climate.
Month: February 2027 - San Diego winter, mild and mostly dry, with cool overcast mornings and bright afternoons on the bay.
Temperature: Daytime highs approx. 18-20 C (65-68 F); overnight lows approx. 10-12 C (50-53 F). Session rooms are air-conditioned, so expect cooler indoor temperatures than the outdoor reading.
Seasonality: February is one of the wetter months of the San Diego year, with roughly 5 cm (2 in) spread over a handful of short rain episodes, plus a frequent morning marine layer along the coast that usually clears by midday. There is no monsoon, hurricane or extreme heat risk in this window, but the coastal cloud can delay the first flights of the day.
Packing: Pack layers rather than heavy coats: a light sweater or blazer for air-conditioned lecture rooms, a packable rain shell or small umbrella for the occasional February shower, sunglasses for the afternoons, and comfortable walking shoes for the Gaslamp Quarter and waterfront. Formalwear is rarely needed, and one blazer covers evening receptions.
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at SUFU Winter Meeting - Society of Urodynamics, Female Pelvic Medicine and Urogenital Reconstruction usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
D-14: Confirm your registration category on sufuorg.com - listed rates are USD 595 for SUFU members and USD 795 for nonmember physicians and researchers - and check whether any hands-on workshop needs a separate sign-up.
D-14: Check your passport, ESTA or B-1 visa status if travelling from outside the United States; ESTA should be filed at least 72 hours before departure.
D-12: Book flights into SAN and a downtown hotel; the Hilton San Diego Bayfront is the meeting venue, with midscale options in Mission Valley and Mission Bay if downtown rates spike.
D-10: Download the provisional programme and mark the urodynamics, neurourology and prolapse sessions you will attend, plus the posters whose methodology you want to discuss.
D-7: Complete registration if you have not already and save the confirmation email for badge pickup at the Bayfront registration desk.
D-7: Plan the airport transfer: MTS Route 992 for approximately USD 2.50, or rideshare and taxi for approximately USD 15-30 to downtown.
D-5: If you are presenting, confirm your poster board number or presentation slot and your printing or upload arrangements.
D-4: Write two or three questions for the speakers whose work overlaps your practice, and note their institutions for follow-up.
D-4: Check which exhibitors will be demonstrating urodynamics consoles or neuromodulation programmers, and book booth meetings before the show floor gets busy.
D-3: Pack layers for 18-20 C afternoons and 10-12 C mornings, a light rain shell and comfortable shoes for the Gaslamp and waterfront walk.
D-2: Check in for your flight, confirm your hotel's parking and cancellation terms, and download the transit or rideshare app you plan to use.
D-1: Travel to San Diego, collect your badge if the desk is open, and walk the route from your hotel to the Bayfront venue so day one is stress free.
Day 1 (17 Feb): Arrive 20-30 minutes before the first session for registration and coffee, then work the technical exhibition in the breaks between scientific blocks.
Registration and hall orientation at Hilton San Diego Bayfront
Supplier meetings and product demos
Final negotiations and follow-up
SUFU Winter Meeting - Society of Urodynamics, Female Pelvic Medicine and Urogenital Reconstruction registration concourse
Hilton San Diego Bayfront
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Hilton San Diego Bayfront
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Official cost items and estimated ranges for exhibitors.
visitor_ticket
visitor · General admission
USD 595 / per person
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| visitor_ticket | visitor | General admission | USD 595 / per person | organiser_published |
Decision
Use this quick check to decide whether SUFU Winter Meeting - Society of Urodynamics, Female Pelvic Medicine and Urogenital Reconstruction fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For SUFU Winter Meeting - Society of Urodynamics, Female Pelvic Medicine and Urogenital Reconstruction, what is your primary role on the show floor?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Urodynamic equipment and supplies and Pelvic floor therapy devices solutions and benchmarking suppliers at SUFU Winter Meeting - Society of Urodynamics, Female Pelvic Medicine and Urogenital Reconstruction in San Diego, CA.
Min. budget
$1,723.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Urodynamic equipment and supplies and Pelvic floor therapy devices products who need qualified meetings with the event's trade audience.
Min. budget
$7,753.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the San Diego, CA show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
2 more alternate names hidden
Trust footer
4
References
2
Publishers
0
Date checked
Society of Urodynamics, Female Pelvic Medicine and Urogenital Reconstruction
SUFU
Display a free company card at your booth, or share your professional card on the show floor.