Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Notable exhibitors
Companies exhibiting at Sports Fair Ried include 4YOUCARD, Aerial, AFC Gladiators Ried, ALMESBERGER ****S – Welness- und Fitnesshotel and Almighty Boards Christian Satzinger.
- 4YOUCARD
- Aerial
- AFC Gladiators Ried
- ALMESBERGER ****S – Welness- und Fitnesshotel
- Almighty Boards Christian Satzinger
Event overview
Overview
The Sports Fair Ried is a premier event dedicated to sports, fitness, and outdoor activities. Scheduled for March 12 to 14, 2027, at MESSE RIED GmbH, this exhibition will feature a variety of exhibitors showcasing the latest in sports products and services.
It is an ideal platform for sports enthusiasts, families, and fitness professionals to explore new trends and participate in engaging activities. Sports Fair Ried takes place in Ried im Innkreis, Austria.
TL;DR
- 1Dates and Venue: Sports Fair Ried takes place from March 12 to 14, 2027, at MESSE RIED GmbH, Ried im Innkreis, Austria.
- 2Scale and Focus: This event showcases a wide range of sports, fitness, and outdoor activities, attracting numerous exhibitors.
- 3Organiser: The event is organised by MESSE RIED GmbH, with more information available at sportmesse-ried.at.
- 4Buyer Authority: Attendees include sports enthusiasts, fitness professionals, and families interested in outdoor activities.
- 5Entry / Access: Free entry is available on the 'Fill Your Future School Day' for all visitors.
Why visit
Visitors can enjoy a diverse range of sports activities, attend workshops, and discover the latest fitness trends. Attendees include sports enthusiasts, fitness professionals, and families interested in outdoor activities. Free entry is available on the 'Fill Your Future School Day' for all visitors.
Why exhibit
Exhibitors gain visibility among a targeted audience of sports enthusiasts and professionals, providing an excellent opportunity to showcase products and services. This event showcases a wide range of sports, fitness, and outdoor activities, attracting numerous exhibitors. Attendees include sports enthusiasts, fitness professionals, and families interested in outdoor activities.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Sports enthusiasts looking for the latest products
Families interested in outdoor activities
Fitness professionals seeking networking opportunities
Athletes looking for training resources
Schools and educational institutions promoting sports
Local businesses in the sports industry
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Sports and outdoor equipment manufacturers and distributors
Fitness, training and wellness product suppliers
Sports apparel, footwear and accessories brands
Club, association and sports facility equipment providers
Nutrition, supplement and recovery product suppliers
Sports services, coaching and training organisations
Regional retailers and specialist sports trade buyers
Product categories
Key solution areas showcased across the event.
Sports equipment and gear
Fitness apparel and accessories
Outdoor sports products
Health and wellness solutions
Nutrition and dietary supplements
Sports training and coaching services
Location & Facilities
Venue
MESSE RIED GmbH
Ried im Innkreis, Austria
Facilities
Parking
MESSE RIED GmbH in Ried im Innkreis typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: MESSE RIED GmbH in Ried im Innkreis typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at MESSE RIED GmbH for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Free registration
Who runs the show
Organisers
MESSE RIED GmbH
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Ried im Innkreis, Austria
Why it matters
On 2027-03-12 to 2027-03-14, Sports Fair Ried in Ried im Innkreis covering Sports equipment and gear, Fitness apparel and accessories, Outdoor sports products, Health and wellness solutions, Nutr gives fashion buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · USD
Hotel tiers
A range of accommodation options near the venue and across key areas.
H+ Hotel Ried
4-star
Ried im InnkreisUSD 150–190 / night
4-star hotel listed on Google Hotels/Travel for the Messe Ried area; amenities include breakfast, free Wi-Fi, free parking, bar, airport shuttle, business center, accessible rooms and kid-friendly facilities. Guest rating about 4.6-4.7.
Der Kaiserhof Ried
4-star
Ried im InnkreisUSD 150–190 / night
4-star hotel with air conditioning, fitness center, bar and restaurant; breakfast may be chargeable. Guest rating about 4.7.
Braugasthof & Hotel Träger
3-star
Ried im InnkreisUSD 95–122 / night
3-star hotel with breakfast, Wi-Fi, free parking, bar and full-service laundry; guest rating about 4.3.
Pension Müller (Wenger)
pension / guesthouse
Ried im InnkreisUSD 150–202 / night
Small guesthouse with breakfast, free Wi-Fi, free parking, pet-friendly rooms and kitchen in some rooms; guest rating about 4.7.
Johannesbad Hotel Füssinger Hof
3-star
near Ried im InnkreisUSD 95–122 / night
3-star hotel with free cancellation and parking options; guest rating about 4.1.
Zentral-Hotel
hotel
Ried im InnkreisUSD 150–202 / night
Central hotel listed in Google Hotels results for Messe Ried with free parking.
Local transport
Get around the city with these convenient transport options.
Regional train
Estimated costCost TBA
Best forÖBB / Upper Austria regional rail to Ried im Innkreis station, then local bus or taxi to MESSE RIED
OÖVV (Upper Austria transport authority) publishes timetable and route planning for connections into Ried im Innkreis.
Local bus
Estimated costCost TBA
Best forRied im Innkreis town and regional bus services toward the Messe grounds
Check OÖVV journey planner for bus connections to the Messe Ried site.
Taxi
Estimated costCost TBA
Best forRied im Innkreis town centre or station to MESSE RIED GmbH
Short taxi hop within Ried; useful with luggage or for early show mornings.
Car
Estimated costMunicipal parking fees apply; see Ried im Innkreis parking tariff page
Best forBy car to MESSE RIED GmbH, with on-site and nearby parking (Parkplatz Messe Ried)
Dedicated Messe parking plus town parking areas; official arrival and parking guidance on the Messe Ried site.
taxi
Estimated costCost TBA
Best forSalzburg Airport (SZG) to MESSE RIED GmbH
taxi
Estimated costCost TBA
Best forMunich Airport (MUC) to MESSE RIED GmbH
taxi
Estimated costCost TBA
Best forVienna International Airport (VIE) to MESSE RIED GmbH
Weather
Ried im Innkreis sits in Upper Austria's Innviertel region, where March is a transitional month: cool days, cold nights and changeable conditions are typical. No event-specific weather forecast was captured for the March 2027 dates, so check a short-range forecast in the final week before travelling.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Austria.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Language
German is the everyday language in Ried im Innkreis and the Innviertel; Austrian German greetings such as 'Grüß Gott' are common in shops and hotels. English is widely understood in hotels and at the fairground.
Money and payments
Austria uses the euro. The free-sources digest flagged a currency code mismatch (it returned USD), so treat euro as the local currency and confirm card acceptance with individual exhibitors or vendors.
Fairground access
MESSE RIED GmbH publishes arrival and parking guidance on its own site; plan to arrive early on the first show morning for registration and hall orientation.
Local customs
Sunday trading is restricted in Austria, so buy supplies and check restaurant hours in advance; many town-centre businesses close on Sundays.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Sample fares captured from Google Flights are for January travel windows, not the March 2027 event dates, and several itineraries route via secondary Austrian airport codes. Use them only as a rough transatlantic cost band and re-check live prices and connections to Salzburg (SZG), Munich (MUC) or Vienna (VIE) for the actual event travel dates.
Transport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Ried im Innkreis; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near MESSE RIED GmbH: Ried im Innkreis: H+ Hotel Ried; Ried im Innkreis: Der Kaiserhof Ried; Ried im Innkreis: Braugasthof & Hotel Träger.
Ride-hail: Ride-hailing apps are commonly used in Ried im Innkreis; confirm local availability before travel.
Public transit: Upper Austria's OÖVV journey planner covers regional trains and buses into Ried im Innkreis. From Ried station, use a local bus or short taxi ride to the MESSE RIED grounds, or drive and use the dedicated Messe parking (Parkplatz Messe Ried). Confirm current timetables and fares on the OÖVV site before travelling.
Parking: On-site parking is available at MESSE RIED GmbH; confirm daily rates and hall access on the organiser or venue site.
Weather
Plan and pack for the event climate.
Month: March 2027
Temperature: No reliable March temperature figures were captured for Ried im Innkreis; expect cool early-spring conditions with cold mornings and milder afternoons.
Seasonality: Early spring in Upper Austria is changeable, with a realistic chance of rain and occasional late-season cold snaps. A compact umbrella and a waterproof layer are sensible.
Packing: Pack layers: a warm mid-layer for cold mornings, a waterproof outer shell for showers, comfortable walking shoes for the Messe Ried halls and outdoor areas, and a small umbrella.
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at Sports Fair Ried usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Day 1
Reserve accommodation in Ried im Innkreis; 4-star options such as H+ Hotel Ried and Der Kaiserhof Ried sell out around fair dates, so have a 3-star or pension back-up ready.
Day 2
Confirm your travel dates and book flights into Salzburg (SZG), Munich (MUC) or Vienna (VIE), allowing for onward rail or road transfer to Ried im Innkreis.; Prepare a shortlist of exhibitors and questions by hall, charge devices and set an early start for the first show morning.
Day 3
Check the short-range weather forecast for Ried im Innkreis and pack layers plus a waterproof jacket.
Day 4
Plan your route with the OÖVV journey planner or decide on driving and the Messe parking area; note whether you need a taxi for the final leg.
Day 5
Register or activate your visitor ticket through the organiser's registration channel and download the hall plan from messe-ried.at.
Day 6
Check entry requirements for Austria for your nationality on the Austrian foreign ministry or embassy site and start any visa process.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at MESSE RIED GmbH
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2Sports Fair Ried registration concourse
MESSE RIED GmbH
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
MESSE RIED GmbH
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights$190.00
- Per diem × 2$150.00
Estimated total$340.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether Sports Fair Ried fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Sports Fair Ried, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Sports equipment and gear and Fitness apparel and accessories solutions and benchmarking suppliers at Sports Fair Ried in Ried im Innkreis.
Min. budget
$554.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Sports equipment and gear and Fitness apparel and accessories products who need qualified meetings with the event's trade audience.
Min. budget
$2,493.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Ried im Innkreis show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
Gallery
Photos
FAQs & glossary
Answers
Frequently asked
Where is MESSE RIED GmbH located?
MESSE RIED GmbH is the fairground in Ried im Innkreis, Upper Austria. The organiser publishes arrival, parking and hall information on messe-ried.at, including a dedicated Anreise und Parken page.
Which airports serve Ried im Innkreis?
Flight and route searches for Ried im Innkreis point to Salzburg (SZG), Munich (MUC) and Vienna (VIE) as the practical gateway airports, with onward travel by train or car. Confirm transfer times for your arrival date.
How do I get from Ried im Innkreis to the Messe grounds?
Ried im Innkreis is compact; use the OÖVV journey planner for regional rail and bus connections into town, then a local bus or short taxi ride to MESSE RIED. Drivers can use the dedicated Messe parking area.
Where should I stay for a show at Messe Ried?
Google Hotels results for the Messe Ried area list 4-star options such as H+ Hotel Ried and Der Kaiserhof Ried, 3-star hotels such as Braugasthof & Hotel Träger and Biergasthof Hotel Riedberg, and smaller pensions such as Pension Müller (Wenger). Book early around show dates.
Do I need a visa to travel to Austria for the fair?
Visa requirements depend on your nationality. The captures for this listing did not include an official Austrian entry page, so check the Austrian foreign ministry or your nearest Austrian embassy for the current rules before booking.
What is the weather like in Ried im Innkreis in March?
March is early spring in Upper Austria: cool days, cold mornings and changeable weather with a chance of rain. Pack layers and a waterproof jacket, and check a short-range forecast before departure.
Glossary
- MESSE RIED GmbH
- The organiser and fairground company operating the exhibition site in Ried im Innkreis, Upper Austria, which hosts the Rieder Messe and a calendar of specialist fairs.
- Innviertel
- The region of Upper Austria in which Ried im Innkreis sits, bordering Bavaria and known for agriculture, brewing and small and mid-sized manufacturing.
- OÖVV
- Oberösterreichischer Verkehrsverbund, the Upper Austrian public transport authority whose journey planner covers regional trains and buses into Ried im Innkreis.
- Anreise
- German for 'arrival'; used on Austrian trade fair sites for the travel and parking guidance section for visitors and exhibitors.
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Also known as
Alternate names and search phrases for this event.
- Sports Fair Ried 2027
- Sports Fair Ried Ried im Innkreis 2027
- Ried im Innkreis Austria
- Sports Exhibition Ried im Innkreis 2027
- Sports equipment and gear
- Fitness apparel and accessories
- Outdoor sports products
- Health and wellness solutions
- Sports Exhibition Exhibition Ried im Innkreis
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.