Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
Solaire Expo Maroc is the leading platform for solar energy and energy efficiency solutions in Morocco and Africa. Scheduled for March 16-18, 2027, at the Casablanca International Exhibition, this event connects industry leaders, researchers, and investors to foster innovation and partnerships.
Attendees will explore cutting-edge technologies and participate in workshops and conferences focused on renewable energy advancements. Solaire Expo Maroc takes place in Casablanca, Morocco.
TL;DR
- 1Dates and Venue: Solaire Expo Maroc takes place from March 16 to 18, 2027, at Casablanca International Exhibition, Morocco.
- 2Scale and Focus: This event is the largest solar energy exhibition in Morocco and Africa, showcasing innovations in renewable energy.
- 3Organiser: The event is organized by Aicom Events, with more information available on their official website.
- 4Buyer Authority: Attendees include industry professionals, decision-makers, and researchers in the renewable energy sector.
- 5Entry: Registration is required; badges can be requested online.
Why visit
Visit Solaire Expo Maroc to discover innovative solar solutions and technologies. Network with key players in the renewable energy sector and participate in targeted B2B meetings. Gain insights from expert-led conferences and workshops, and take advantage of exclusive offers during the event.
Why exhibit
Exhibiting at Solaire Expo Maroc provides a unique opportunity to showcase your solar innovations to a targeted audience. Connect with industry professionals and decision-makers, enhance your brand visibility, and explore new market opportunities in Morocco and beyond. Meet qualified buyers and partners including Manufacturers of solar panels and related technologies, Distributors of renewable energy solutions, Service providers in energy efficiency and sustainability.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Solar PV developers, EPC contractors and installers evaluating panels, inverters and mounting systems
Energy storage and battery system buyers for residential, commercial and utility-scale projects
Electric mobility operators and fleet managers sourcing charging infrastructure
Energy efficiency consultants and sustainability managers for industrial and agricultural clients
Agricultural producers exploring solar-powered irrigation and off-grid systems
Electricity and lighting engineers and technical researchers
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Solar PV module and cell manufacturers
Inverter, power electronics and monitoring suppliers
Mounting structure, tracker and balance-of-system manufacturers
Battery and energy storage system integrators
EPC contractors and solar installation companies
Electric vehicle charging and e-mobility equipment providers
Energy efficiency, building services and audit firms
Operations, maintenance, cleaning and monitoring service providers
Distributors and wholesalers serving the Moroccan solar market
Finance, insurance, certification and project-development services
Product categories
Key solution areas showcased across the event.
Photovoltaic modules and solar panels
Inverters, mounting structures and balance-of-system components
Battery and energy storage systems
Electric mobility and EV charging solutions
Solar-powered irrigation and agricultural energy systems
Energy efficiency products and services
Lighting and electrical equipment
Location & Facilities
Venue
Casablanca International Exhibition
Rue Doukalla, Casablanca 20030
Facilities
Parking
Casablanca International Exhibition in Casablanca typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Casablanca International Exhibition in Casablanca typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Casablanca International Exhibition for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Event days & opening times
DayOpening hours
March 16 to 18, 2027:10:00 AM – 7:00 PM daily
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Casablanca, Morocco
Why it matters
On 2027-03-16 to 2027-03-18, Solaire Expo Maroc in Casablanca covering Solar panels and photovoltaic systems, Energy storage solutions and technologies, Electric mobility solutions, Energy ef gives automotive buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · USD
Hotel tiers
A range of accommodation options near the venue and across key areas.
Imperial Casablanca Hotel & Spa
4-star
CasablancaUSD 150–190 / night
Approx. nightly USD anchor for 16-18 March 2027; billed in Moroccan dirham. Captured Google Hotels quote was displayed in INR, so reconfirm the live rate and cancellation policy.
Breakfast, free Wi-Fi, free parking, indoor pool, air conditioning, spa, bar, restaurant
ADAY Hotel Casablanca
4-star
CasablancaUSD 130–170 / night
Airport shuttle makes it convenient for Mohammed V arrivals. Confirm shuttle schedule and whether it serves the fairground during the show.
Breakfast (paid), free Wi-Fi, free parking, air conditioning, fitness center, restaurant, airport shuttle, full-service laundry
Hôtel Ibis Casa Voyageurs
3-star
Casa Voyageurs stationUSD 70–95 / night
Rail-linked location for attendees arriving by ONCF train; about 7 km by taxi to Route d'El Jadida. Confirm rate in MAD.
Breakfast, free Wi-Fi, free parking, air conditioning, pet-friendly, bar, restaurant, full-service laundry
ibis Casablanca City Center
3-star
City centerUSD 75–100 / night
Central base with easy taxi access to the fairground. Captured listing flagged a deal below the usual rate; confirm live availability for the show dates.
Breakfast (paid), free Wi-Fi, free parking, air conditioning, pet-friendly, bar, restaurant, room service
Hilton Garden Inn Casablanca Sud
midscale
Southern CasablancaUSD 110–150 / night
Listed in captured Google Hotels results for Casablanca. Southern location may shorten the drive toward the fairground and airport road; confirm current amenities and rate.
Confirm amenities directly with the hotel
Local transport
Get around the city with these convenient transport options.
Petit taxi
Estimated costCost TBA
Best forCasablanca city center to OFEC fairground, Route d'El Jadida
Agree the meter or fare before departure; keep small notes.
Tramway
Estimated costCost TBA
Best forT1 or T2 toward the nearest stop, then short taxi to Route d'El Jadida
Buy a ticket at the platform machine and validate it on board; confirm the closest stop to OFEC.
Casa Busway bus
Estimated costCost TBA
Best forBRT line toward the Route d'El Jadida corridor
Cash or rechargeable card may be required; confirm the route map before boarding.
Airport bus
Estimated costCost TBA
Best forMohammed V International Airport (CMN) to central Casablanca
Cheaper than a taxi but slower with luggage; check the last departure time.
Airport taxi
Estimated costCost TBA
Best forMohammed V International Airport (CMN) to Casablanca International Exhibition
Use an official taxi rank, agree the fare first and confirm whether luggage is included.
ONCF airport train
Estimated costCost TBA
Best forCMN airport station to Casa Voyageurs, then taxi or tram toward the venue
Check the train timetable against your arrival; not all late flights connect.
Ride-hail
Estimated costCost TBA
Best forCity center or hotel to OFEC fairground
Confirm the pickup point and pay attention to surge pricing during peak hours.
On-site parking
Estimated costCost TBA
Best forOFEC fairground car park, Route d'El Jadida
Confirm current daily rate and exhibitor passes with the organiser or venue.
Weather
Mid-March in Casablanca is mild and changeable. Typical daytime highs are around 20 C (68 F) and nights around 11-13 C (52-55 F), with roughly 40-60 mm of rain across the month. Sea breezes can make the fairground feel cool. The captured Open-Meteo air-quality forecast showed US AQI around 38 and PM2.5 near 8 micrograms per cubic metre; this is a public forecast, not an on-site measurement, so sensitive visitors should check local advisories.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Morocco's main mobile networks, Maroc Telecom, Orange Maroc and inwi, provide 4G coverage across Casablanca, with 5G still limited. Buy a local SIM or eSIM at CMN or in the city; bring your passport for SIM registration. Venue Wi-Fi availability and reliability vary, so confirm with the organiser and carry a mobile hotspot if you need live product demos or video calls.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Currency and payments
The local currency is the Moroccan dirham (MAD). Cards are widely accepted in hotels, larger restaurants and many shops, but taxis, small cafes and market vendors often prefer cash. Keep small notes, use bank ATMs in secure locations and notify your bank of travel dates.
Language and communication
Arabic and French are the main languages of signage and business life, and Darija is the local Arabic dialect. English is common in hotels and at the exhibition venue, but French is useful for technical conversations with installers, distributors and government bodies.
Business etiquette
A firm handshake and an exchange of business cards are standard. Dress is generally smart-casual for trade events, with modest clothing appreciated away from the fairground. Build a short personal conversation before moving to commercial terms, and confirm meetings in writing.
Ramadan and Eid timing
The March 2027 edition is likely to fall in the final days of Ramadan, with Eid al-Fitr expected around 19-20 March, subject to moon sighting. Expect adjusted opening hours for some restaurants and offices, and allow extra time for travel and meetings. Confirm show opening hours with the organiser.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Mohammed V International Airport (CMN) is Royal Air Maroc's hub, with nonstop links from several African, European and Middle Eastern cities and one-stop connections from North America via Europe. For the 16-18 March 2027 show, book six to ten weeks ahead; demand can tighten around Ramadan and Eid al-Fitr, which are likely to fall near the show window in 2027. Compare Royal Air Maroc, Air France, Iberia, TAP Air Portugal, Turkish Airlines and Emirates itineraries, and check baggage allowances before booking. Fares shown in any capture are indicative; confirm live prices and ticket conditions.
Transport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Casablanca; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near Casablanca International Exhibition: Casablanca: Imperial Casablanca Hotel & Spa; Casablanca: ADAY Hotel Casablanca; Casa Voyageurs station: Hôtel Ibis Casa Voyageurs.
Ride-hail: Careem and inDrive are the ride-hailing apps most commonly used in Casablanca; coverage and wait times vary by hour and district. Many drivers prefer cash, so keep small notes and confirm the destination and price in the app before pickup. Traditional petit taxis remain plentiful in central districts and can be faster for short trips.
Public transit: Casablanca's tramway lines T1 and T2 and the Casa Busway network cover many central districts, with single tram tickets around MAD 6-8 and bus tickets around MAD 5-7. The OFEC fairground on Route d'El Jadida is not directly on every line, so plan a tram or bus to the nearest stop and finish with a short taxi ride. ONCF trains serve Casa Voyageurs and Casa Port; confirm the closest stop and any show shuttle before travel.
Parking: The OFEC fairground has on-site parking, typically paid by the day; expect approximately MAD 20-40 and arrive early on the first morning. Confirm current rates, exhibitor passes and hall access with the organiser or venue, and avoid leaving valuables in vehicles.
Weather
Plan and pack for the event climate.
Month: March 2027 (show dates 16-18 March)
Temperature: Approx. 11-21 C (52-70 F); daytime highs near 20 C and cooler nights around 11-13 C.
Seasonality: March is one of the wetter months in Casablanca, with roughly 40-60 mm over about 7-10 rain days. Showers can be heavy but are usually intermittent, and coastal breezes make evenings feel cooler.
Packing: Pack layers, a light waterproof jacket, comfortable walking shoes and business-casual clothing for the fairground. Bring a Type C or E plug adapter for 220 V sockets, and a scarf or light layer for cool evenings and air-conditioned halls.
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at Solaire Expo Maroc usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Day 1
Book or reconfirm a hotel for 16-18 March 2027, choosing between Casa Voyageurs, the city center or the Route d'El Jadida corridor. — Ask about cancellation terms and any show shuttle.
Day 2
Book flights into Mohammed V International Airport (CMN) and check that arrival time leaves room for badge collection and a first hall walk. — Compare Royal Air Maroc and one-stop European carriers.
Day 3
Plan the airport-to-hotel and hotel-to-venue legs using the taxi, train, tram or bus options in this listing. — Allow 30-45 minutes from CMN and about 20 minutes from the city center.
Day 4
Arrange travel insurance and check that your passport is valid for at least six months beyond the trip. — Keep digital and paper copies of key documents.
Day 5
Check visa and entry rules for your nationality with the Moroccan consulate or embassy. — Rules vary by passport; do not rely on airline summaries alone.
Day 6
Download offline maps and transport apps, and save the venue address in French and Arabic for taxi drivers.; Review the exhibitor list and shortlist PV, inverter, storage, e-mobility and efficiency suppliers to visit. — Prioritise companies relevant to your project pipeline.
Day 7
Request meetings with five to eight target exhibitors and confirm stand numbers and contact names. — Use the organiser's exhibitor directory if available.
Day 8
Prepare business cards, a short company profile and any procurement or project documents you want to discuss. — French-language materials are useful for technical conversations.
Day 9
Check the March Casablanca forecast and pack layers, a light rain jacket and comfortable walking shoes. — Halls can be cool in the morning and warm in the afternoon.
Day 10
Arrange cash in Moroccan dirham or confirm card access, and notify your bank of the travel dates. — Keep small notes for taxis and incidentals.
Day 11
Save your badge confirmation, hotel booking, insurance details and emergency contacts in one place. — Screenshot confirmations in case mobile data is slow.
Day 12
Confirm your visitor registration and badge status with the organiser; check whether trade accreditation or a business licence is required.; Plan your first-day route, arrive early for security screening and allow extra time around Ramadan or Eid travel. — Aim to reach the fairground before the busiest mid-morning period.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at Casablanca International Exhibition
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2Solaire Expo Maroc registration concourse
Casablanca International Exhibition
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Casablanca International Exhibition
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights$190.00
- Per diem × 2$150.00
Estimated total$340.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether Solaire Expo Maroc fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Solaire Expo Maroc, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Solar panels and photovoltaic systems and Energy storage solutions and technolog solutions and benchmarking suppliers at Solaire Expo Maroc in Casablanca.
Min. budget
$530.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Solar panels and photovoltaic systems and Energy storage solutions and technolog products who need qualified meetings with the event's trade audience.
Min. budget
$2,385.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Casablanca show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
Gallery
Photos
FAQs & glossary
Answers
Glossary
- Photovoltaic (PV) module
- A packaged assembly of solar cells that converts sunlight into direct-current electricity. At Solaire Expo Maroc, exhibitors present modules for rooftop, ground-mount and industrial self-consumption projects in Morocco.
- Inverter
- Power electronics that convert the direct-current output of a PV array into grid-compatible alternating current. String and central inverters are central to the distributed and utility-scale solar offers shown in Casablanca.
- Balance of system (BOS)
- Everything in a PV plant beyond the modules and inverter: mounting structures, cabling, combiner boxes, switchgear, monitoring, protections and metering.
- Battery energy storage system (BESS)
- A bank of batteries, usually lithium-ion, paired with power conversion and controls to shift solar output, manage peak demand or support grid stability. Storage is a growing product category alongside PV at the Casablanca fair.
- Hybrid solar system
- A PV system combined with battery storage and sometimes a backup generator, often used for off-grid or weak-grid sites in Morocco.
- Net metering
- A billing arrangement that credits electricity exported to the grid against electricity consumed. It is relevant to Moroccan commercial and industrial self-consumption discussions.
- Off-grid or standalone system
- A PV plus battery system that is not connected to the public grid, used for rural electrification, telecoms, agricultural pumping and remote industrial sites.
- Solar irradiance and peak sun hours
- Measures of the sunlight available at a site, used to size PV arrays and estimate yield. Morocco's high irradiance is a core reason the show attracts developers, EPCs and installers.
- Energy efficiency audit
- A structured review of building or industrial energy use that identifies savings before or alongside a solar investment. Efficiency services sit alongside PV in the show's product scope.
- EV charging infrastructure
- AC and DC chargers, connectors and management systems for electric vehicles. Electric mobility and charging equipment form part of Solaire Expo Maroc's exhibitor profile.
- Levelized cost of electricity (LCOE)
- The lifetime cost of a generating asset divided by its lifetime output, used to compare solar, storage and conventional power options. It is a common discussion metric for Moroccan project developers.
- Independent power producer (IPP)
- A private developer that builds and sells electricity under a long-term contract. IPP models are relevant to Morocco's utility-scale solar tender market.
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Also known as
Alternate names and search phrases for this event.
- Solaire Expo Maroc 2027
- Solaire Expo Maroc Casablanca 2027
- Casablanca Morocco
- Solar panels and photovoltaic systems
- Energy storage solutions and technologies
- Electric mobility solutions
- Energy efficiency products and services
- digital transformation expo
- Casablanca technology expo 2027
Trust footer
Sources
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References
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Publishers
0
Date checked
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Solaire Expo Maroc
- event_website
- event_info
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.