Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
The Society of Breast Imaging Symposium - SBI/ACR will take place from May 20-23, 2027, at the David L. Lawrence Convention Center in Pittsburgh, PA.
This event will bring together leading experts in breast imaging for a series of educational sessions, networking opportunities, and discussions on the latest advancements in the field. Attendees will gain insights into clinical practices, research developments, and innovative technologies in breast imaging.
Society of Breast Imaging Symposium -.
TL;DR
- 1Scale and Focus: This symposium is a premier gathering for breast imaging professionals, featuring educational sessions and networking opportunities.
- 2Organiser: Hosted by the Society of Breast Imaging, with registration details available on their official website.
- 3Buyer Authority: Attendees include radiologists, medical physicists, and healthcare professionals specializing in breast imaging.
- 4Entry / Access: Registration is required to attend the symposium, with details available on the official website.
Why visit
Attending the Society of Breast Imaging Symposium provides a unique opportunity to learn from industry leaders, network with peers, and explore the latest advancements in breast imaging. Participants can expect to enhance their knowledge and skills through a variety of educational sessions tailored to both new and experienced professionals.
Why exhibit
Exhibiting at the Society of Breast Imaging Symposium allows companies to showcase their latest products and services to a targeted audience of breast imaging professionals. This is an excellent opportunity to generate leads, build brand awareness, and engage directly with key decision-makers in the field.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Breast imaging radiologists and breast center medical directors
Radiology residents, breast imaging fellows and medical students considering breast imaging
Medical physicists and imaging scientists working on mammography, tomosynthesis and breast MRI
Mammography technologists, supervisors and quality-control leads
Breast surgeons, medical oncologists and pathologists in multidisciplinary breast care
AI, informatics and imaging software teams building breast imaging workflows
Practice administrators and operations leads responsible for breast center scheduling, accreditation and equipment
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Full-field digital mammography and digital breast tomosynthesis system manufacturers
Breast ultrasound and automated breast ultrasound vendors
Breast MRI coil, contrast and analysis software providers
AI detection, triage and workflow software developers for breast imaging
Image-guided biopsy, localization and specimen radiography equipment makers
Mammography QC phantoms, dosimetry and technologist training suppliers
CME, publishing and professional education organisations serving breast imaging
Product categories
Key solution areas showcased across the event.
Full-field digital mammography (FFDM) and digital breast tomosynthesis (DBT) systems
Breast ultrasound and automated breast ultrasound (ABUS) platforms
Breast MRI coils, contrast agents and image analysis software
AI-based detection, triage and workflow software for breast imaging
Image-guided biopsy, localization and specimen radiography equipment
Mammography QC phantoms, dosimetry and technologist training tools
Breast density assessment and risk-stratification software
PACS, structured reporting and data tools for breast centers
Location & Facilities
Venue
David L. Lawrence Convention Center
Pittsburgh, PA, United States
Facilities
Parking
David L. Lawrence Convention Center in Pittsburgh, PA typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: David L. Lawrence Convention Center in Pittsburgh, PA typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at David L. Lawrence Convention Center for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Pittsburgh, PA, United States
Why it matters
On 2027-05-20 to 2027-05-23, Society of Breast Imaging Symposium - SBI/ACR in Pittsburgh, PA covering Breast imaging equipment and technology, Educational resources for breast imaging professionals, Software solutions for gives medical buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · USD
Arrival airports
Choose from the following airports, with convenient access to the event and venue.
Pittsburgh International
to venue
by car
Hotel tiers
A range of accommodation options near the venue and across key areas.
Holiday Inn Express & Suites Pittsburgh-South Side by IHG
midscale
South Side, PittsburghUSD 175–220 / night
4-star rated in Google Hotels capture; free breakfast, free Wi-Fi, indoor pool, hot tub, fitness center, bar; parking for a fee; about 1.2 km from the search centre and a short ride or 15-20 min walk to the convention center.
Holiday Inn Express & Suites Pittsburgh West - Green Tree by IHG
midscale
Green Tree, west PittsburghUSD 150–190 / night
4-star rated in capture; free breakfast, free Wi-Fi, free parking, indoor pool, hot tub, fitness center, kitchen in some rooms; listed at 20% below usual rate; about 5.7 km from the search centre.
Courtyard by Marriott Pittsburgh University Center
upscale
Oakland / University Center, PittsburghUSD 180–230 / night
3.8 guest rating in capture; listed at 22% below usual rate; about 2.7 km from the search centre and a 10-15 min drive to the convention center.
Hilltop Inn
budget
Pittsburgh outskirtsUSD 105–140 / night
3-star rated in capture; breakfast, free Wi-Fi, free parking, air conditioning, kid-friendly; listed at 20% below usual rate; about 11.4 km from the search centre.
Hyatt House Pittsburgh-South Side
midscale / extended stay
South Side, approx. 890 m from the search centreUSD 190–240 / night
Google Hotels capture: 3-star, guest rating 4.2, eco-certified; free breakfast, free Wi-Fi, paid parking, indoor pool, pet-friendly, fitness centre, bar. Rate not shown in captured excerpt.
Traveler's Rest Hotel
small independent / 3-star
Pittsburgh, approx. 1.6 km from the search centreUSD 160–210 / night
Google Hotels capture: guest rating 4.9, listed 21% below its usual rate; free breakfast, free Wi-Fi, free parking, kitchen in some rooms, smoke-free.
Local transport
Get around the city with these convenient transport options.
taxi / rideshare
Estimated costApprox. USD taxi/rideshare from PIT to venue (estimate; confirm before travel)
Best forPittsburgh International (PIT) to David L. Lawrence Convention Center
Approx. 19.4 mi and 30-40 min via I-376 E in normal traffic; allow 45-60 min at weekday peak.
bus (28X Airport Flyer plus local connection)
Estimated costApprox. USD 2.75 per person per PRT trip (estimate; confirm current Pittsburgh Regional Transit fare)
Best forPIT to downtown Pittsburgh / David L. Lawrence Convention Center
Google Maps transit capture showed roughly 55-minute journeys from PIT, for example 28X connecting to local routes 38 or 91. Buy a ConnectCard or use the PRT app.
walking
Estimated costUSD 0 (walking; estimate 10-25 min depending on hotel)
Best forDowntown and South Side hotels to David L. Lawrence Convention Center
Many downtown hotels are within 1-2 km; South Side hotels are around 1.2 km from the venue. Use sidewalks and riverfront trails where available.
parking (driving)
Estimated costApprox. USD 20-30 per day at downtown garages (estimate; confirm event and garage rates)
Best forDavid L. Lawrence Convention Center and downtown Pittsburgh garages
The venue has on-site parking; nearby garages fill during large conventions. Check height clearance and pre-book if available.
Weather
Pittsburgh in May is mild but changeable. Expect daytime highs around 20-24 C (68-75 F) and overnight lows around 10-14 C (50-57 F), with a realistic chance of showers or thunderstorms. Climatological estimates suggest roughly 10-12 rain days across the month; confirm the forecast closer to travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Downtown Pittsburgh has strong 4G/5G coverage from major U.S. carriers. Convention-center Wi-Fi can vary by event, so carry an eSIM or personal hotspot if you need guaranteed connectivity for demos or live reporting. Confirm roaming and data plans with your carrier before departure.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Meeting style
SBI sessions are CME-oriented, with lectures, case-based teaching and audience Q&A; bring questions for faculty and plan time for the technical exhibits.
Dress
Business casual is standard; comfortable shoes help for long days between session rooms and the exhibit hall.
Badge pickup
Collect your badge before the first morning session; allow extra time if you are also attending pre-meeting workshops.
Local dining
Downtown and the Strip District have a wide range of restaurants; tipping 18-20% is customary in the United States.
Local travel
The David L. Lawrence Convention Center sits on the Allegheny River in downtown Pittsburgh; many downtown hotels are walkable or a short rideshare ride away.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Destination: PIT
PIT is the primary commercial gateway for the SBI meeting. Captures for a 20 May 2027 arrival showed JFK-PIT nonstop in about 1 hr 46 min-1 hr 55 min (JetBlue, Delta, American/Republic), LHR-PIT nonstop on British Airways/American in about 8 hr 15 min, and one-stop routings from Tokyo, Sydney, Singapore and Dubai. Google Flights flagged New York-Pittsburgh fares as high for the dates searched, so book early or flex dates; confirm schedules and baggage rules before purchase.
Transport
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Pittsburgh International (PIT). Allow road or rail time to David L. Lawrence Convention Center; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near David L. Lawrence Convention Center: South Side, Pittsburgh: Holiday Inn Express & Suites Pittsburgh-South Side by IHG; Green Tree, west Pittsburgh: Holiday Inn Express & Suites Pittsburgh West - Green Tree by IHG; Oakland / University Center, Pittsburgh: Courtyard by Marriott Pittsburgh University Center.
Ride-hail: Uber and Lyft serve Pittsburgh and PIT; downtown pick-up/drop-off near the David L. Lawrence Convention Center is usually on Penn Avenue or nearby side streets. Approx. USD 45-60 for a PIT-downtown ride and USD 8-15 for short downtown hops (estimates; confirm in-app).
Public transit: Pittsburgh Regional Transit (PRT) operates buses and light rail across Pittsburgh. The 28X Airport Flyer links PIT with downtown, where local routes or a short walk reach the Convention Center. Approx. USD 2.75 per PRT trip; confirm current fares and schedules in the PRT app.
Parking: The David L. Lawrence Convention Center has on-site parking, with additional garages in downtown Pittsburgh. Expect approx. USD 20-30 per day at nearby garages; confirm the event rate and height clearance before driving.
Weather
Plan and pack for the event climate.
Month: May 2027
Temperature: Approx. 10-24 C (50-75 F) across the month; daytime highs typically 20-24 C (68-75 F) and overnight lows 10-14 C (50-57 F). Confirm the forecast closer to travel.
Seasonality: May is one of Pittsburgh's wetter months; showers and thunderstorms are possible, with roughly 10-12 rain days across the month in a typical year (climatological estimate; confirm forecast).
Packing: Pack light layers, a compact umbrella or rain shell, comfortable walking shoes for the convention center and downtown, and business casual clothing for sessions and exhibits.
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at Society of Breast Imaging Symposium - SBI/ACR usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
T-1
Confirm your registration and any pre-meeting workshops on sbi-online.org; check whether CME credit requires a separate sign-in.
T-2
Book a refundable hotel in downtown Pittsburgh or the South Side, close to the David L. Lawrence Convention Center.
T-3
Compare flights into Pittsburgh International (PIT); allow 45-60 min for the airport-to-venue transfer at peak times.
T-4
Check U.S. entry requirements (ESTA or B-1 visa) and passport validity; apply early if a visa is needed.
T-5
Download the SBI schedule and mark breast imaging sessions, case reviews and exhibit-hall time.
T-6
Arrange ground transport: PRT 28X for a budget trip, or pre-book a taxi/rideshare for door-to-door access.
T-7
Pack business casual layers, comfortable shoes and a rain shell for Pittsburgh's changeable May weather.
T-8
Save digital copies of registration, hotel and travel documents; set up mobile roaming or an eSIM.
T-9
Check the venue map for session rooms, exhibit halls and accessible routes.
T-10
Confirm parking or drop-off plans if you are driving to the convention center.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at David L. Lawrence Convention Center
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2Society of Breast Imaging Symposium - SBI/ACR registration concourse
David L. Lawrence Convention Center
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
David L. Lawrence Convention Center
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights$230.00
- Per diem × 2$150.00
Estimated total$380.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether Society of Breast Imaging Symposium - SBI/ACR fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Society of Breast Imaging Symposium - SBI/ACR, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Breast imaging equipment and technology and Educational resources for breast ima solutions and benchmarking suppliers at Society of Breast Imaging Symposium - SBI/ACR in Pittsburgh, PA.
Min. budget
$630.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Breast imaging equipment and technology and Educational resources for breast ima products who need qualified meetings with the event's trade audience.
Min. budget
$2,835.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Pittsburgh, PA show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
FAQs & glossary
Answers
Frequently asked
What is the SBI Breast Imaging Symposium?
It is the Society of Breast Imaging's annual professional meeting for breast imaging radiologists, trainees, medical physicists, technologists and industry partners. The programme focuses on mammography, tomosynthesis, breast ultrasound, MRI, AI and clinical workflow.
When and where is the 2027 meeting?
The available listing points to May 2027 at the David L. Lawrence Convention Center in Pittsburgh, Pennsylvania. Confirm exact dates and session times on sbi-online.org/schedule before booking travel.
Who should attend?
Breast imaging radiologists, radiology residents and fellows, medical physicists, mammography technologists, breast surgeons and oncologists, imaging informatics teams and practice leaders responsible for breast center operations.
Is the meeting only for radiologists?
No. The programme is built around breast imaging, but it draws a multidisciplinary audience including physicists, technologists, advanced practice providers, researchers and industry teams. Check each session's intended audience in the official programme.
What topics are on the programme?
Expect sessions on screening and diagnostic mammography, digital breast tomosynthesis, breast ultrasound, breast MRI, contrast-enhanced imaging, AI and workflow, image-guided biopsy, breast density and quality standards. The official schedule is the final source.
Is CME credit available?
SBI meetings typically offer CME credit for accredited sessions, but the exact credits and requirements are set by the organiser. Check the official programme and credit-claim instructions before travel.
How do I register?
Registration is handled through SBI's official website. Use sbi-online.org and follow the meeting registration link; confirm member, trainee and exhibitor categories and deadlines on the official page.
Can exhibitors attend?
Yes. Device manufacturers, software vendors, imaging service providers and professional publishers exhibit and attend. Booth and sponsor packages are managed by SBI; check the official exhibitor information for current terms.
How do I get from Pittsburgh International Airport to the venue?
PIT is about 19 mi / 31 km from the David L. Lawrence Convention Center. A taxi or rideshare takes roughly 30-40 min in normal traffic; PRT's 28X Airport Flyer plus a local connection is the budget option. Allow 45-60 min at weekday peak.
Where should I stay?
Downtown Pittsburgh hotels are walkable to the convention center; South Side and Oakland options are a short rideshare away. Book early for May, and confirm cancellation terms and parking fees.
What is the dress code?
Business casual is typical for this professional medical meeting. Comfortable shoes are useful for long days between session rooms and the exhibit hall.
What is the weather like in May?
May in Pittsburgh is mild but changeable, with typical daytime highs around 20-24 C (68-75 F) and overnight lows around 10-14 C (50-57 F). Showers are possible; pack layers and a compact umbrella.
Glossary
- BI-RADS
- Breast Imaging Reporting and Data System, the standardized lexicon and assessment categories used in mammography, ultrasound and MRI reporting.
- Digital breast tomosynthesis (DBT)
- Three-dimensional mammography that acquires multiple low-dose images to reduce tissue overlap; often called 3D mammography.
- Screening mammography
- Routine imaging for asymptomatic patients, usually two views per breast, intended to detect breast cancer before it is clinically apparent.
- Diagnostic mammography
- Targeted imaging for a symptom, an abnormal screening result or a personal history of breast disease; it may include additional views and ultrasound.
- Breast density
- The proportion of fibroglandular tissue versus fat on mammography. High density can mask cancers and is addressed by supplemental screening in some guidelines.
- Breast MRI
- MRI of the breast using dedicated coils and contrast, used for high-risk screening, staging and problem solving.
- Contrast-enhanced mammography (CEM)
- Mammography performed with iodinated contrast to show tumor angiogenesis, used as an alternative to MRI in some settings.
- Automated breast ultrasound (ABUS)
- Ultrasound technique that captures whole-breast volumes, often used as a supplemental screening tool in dense breasts.
- Image-guided biopsy
- Tissue sampling guided by mammography, ultrasound or MRI, including stereotactic and vacuum-assisted methods.
- MQSA
- Mammography Quality Standards Act, the U.S. federal framework for accreditation, inspection and quality standards in mammography.
- Medical physicist
- A specialist in imaging physics, radiation dose and equipment performance, including mammography quality control.
- CME
- Continuing medical education credit that physicians use to maintain licensure and certification; confirm accredited sessions and credit-claim steps on the official programme.
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Also known as
Alternate names and search phrases for this event.
- breast imaging conference
- SBI ACR 2027
- Pittsburgh breast imaging
- medical symposium 2027
- Society of Breast Imaging Symposium - SBI/ACR 2027
- Society of Breast Imaging Symposium - SBI/ACR Pittsburgh, PA 2027
- Society of Breast Imaging Symposium 2027
- Society of Breast Imaging Symposium Pittsburgh, PA 2027
- Society 2027
- Society Pittsburgh, PA 2027
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.