Trade show

    Sits – The Service Desk & It Support Show 2027

    SITS is Europe's leading event for ITSM, service desk and IT support professionals, held annually at ExceL London. The 2027 edition takes place on 19–20 May and brings together thousands of industry leaders, over 85 exhibitors and a free programme of 60+ seminars and keynotes. Co-located with the MSP Show, it offers a comprehensive view of the IT service management landscape. Attendees can explore the latest tools, gain practical insights and build valuable industry connections.

    Dates

    May 19 – 20, 2027

    City / country

    London, United Kingdom

    Venue

    London

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    Matched booths for Sits – The Service Desk & It Support Show 2027

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    Are you the organiser of this event?

    • Exhibiting at SITS puts your brand in front of thousands of ITSM professionals with real buying power, including IT directors, service desk managers and technical specialists.
    • With 72% of visitors attending specifically to see new products and innovations, it is an ideal platform to showcase your latest solutions and generate quality sales leads.
    • The event also provides extensive networking opportunities with key decision-makers and the chance to build your sales pipeline.
    • Co-location with the MSP Show further expands your reach to managed service providers.

    Audience at a Glance

    Who Exhibits

    Exhibitor Profile

    12 categories represented

    • ITSM software vendors
    • IT service management platforms
    • IT support tools
    • AI and automation solutions
    • IT training and certification providers
    • IT consulting services
    • Managed service providers
    • Integration tools

    Who Attends

    Visitor Profile

    12 audience types

    • IT directors and CIOs
    • Service desk managers
    • IT support managers
    • Service delivery managers
    • Technical specialists
    • IT support staff
    • ITSM consultants
    • Analysts

    Coverage & Spotlights

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