Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
The SIES 2027 International Congress of Aesthetic Medicine and Surgery will take place in Bologna from 25-27 February 2027.
This event will bring together professionals in aesthetic medicine for three days of scientific updates, live education, and international exchange.
Attendees can expect a comprehensive program that includes workshops, live demonstrations, and opportunities for networking.
TL;DR
- 1Dates and Venue: SIES 2027 runs from 25-27 February 2027 at Palazzo della Cultura e dei Congressi, Bologna, Italy.
- 2Scale and Focus: This congress is dedicated to aesthetic medicine and surgery, featuring live education and international exchange.
- 3Organiser: The event is organised by SIES, with registration available on their official website.
- 4Buyer Authority: Attendees include medical professionals and practitioners in aesthetic medicine.
- 5Entry: Registration is required, with various categories and fees detailed on the website.
Why visit
Delegates come to SIES 2027 in Bologna for a focused three-day aesthetic medicine congress covering injectables, skin treatments and clinical technique. Attendees include medical professionals and practitioners in aesthetic medicine.
Why exhibit
Exhibiting at SIES 2027 provides companies with direct access to a targeted audience of medical professionals. It is an opportunity to showcase innovative products and services, engage in meaningful discussions, and build lasting business relationships. Meet qualified buyers and partners including Manufacturers of aesthetic medical devices, Suppliers of cosmetic products, Providers of training and education in aesthetic medicine. Position your offer across aesthetic medical.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Aesthetic medicine practitioners
Surgeons specializing in cosmetic procedures
Medical professionals interested in aesthetic treatments
Healthcare providers in the beauty industry
Researchers in aesthetic medicine
Students in medical aesthetics programs
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Manufacturers of aesthetic medical devices
Suppliers of cosmetic products
Providers of training and education in aesthetic medicine
Companies offering aesthetic treatment technologies
Distributors of medical equipment for aesthetic procedures
Consultants in aesthetic practice management
Product categories
Key solution areas showcased across the event.
Aesthetic medical devices and equipment
Cosmetic injectables and fillers
Skin care products for aesthetic treatments
Training programs for aesthetic practitioners
Innovative technologies in aesthetic medicine
Clinical supplies for aesthetic procedures
Location & Facilities
Venue
Palazzo della Cultura e dei Congressi
Bologna, Italy
Facilities
Parking
Palazzo della Cultura e dei Congressi in Bologna typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Palazzo della Cultura e dei Congressi in Bologna typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Palazzo della Cultura e dei Congressi for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Standard Registration
580SIES Members
495Young Doctor
300
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Bologna, IT
Why it matters
On 2027-02-25 to 2027-02-27, SIES 2027 International Congress of Aesthetic Medicine and Surgery in Bologna covering Aesthetic medical devices and equipment, Cosmetic injectables and fillers, Skin care products for aesthetic treatments, gives medical buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · EUR
Hotel tiers
A range of accommodation options near the venue and across key areas.
B&B HOTEL Bologna
3-star
BolognaUSD 95–122 / night
Breakfast (paid), free Wi-Fi, free parking, air conditioning, pet-friendly, kid-friendly, smoke-free property
Hotel NH Bologna Villanova
4-star
BolognaUSD 150–190 / night
Breakfast (paid), free Wi-Fi, free parking, indoor pool, air conditioning, pet-friendly, fitness center, bar
UNA Hotels Bologna San Lazzaro
4-star
BolognaUSD 150–190 / night
Free breakfast, free Wi-Fi, free parking, air conditioning, fitness center, bar, restaurant, room service
Hilton Garden Inn Bologna North
4-star
BolognaUSD 150–190 / night
Breakfast (paid), free Wi-Fi, free parking, air conditioning, pet-friendly, fitness center, bar, restaurant
Local transport
Get around the city with these convenient transport options.
Bus
Estimated costEUR 2-5 single metro journey (contactless)
Best forLine 25: Carcere/Dozza - Stazione Centrale - Ospedale Malpighi
Bologna city bus line linking the central station with districts south of the centre; a useful reference for reaching the fairground area. Check the current Tper timetable and stop list.
Airport transfer
Estimated costApprox. EUR taxi/rideshare from BLQ to venue (estimate; confirm before travel)
Best forBologna Guglielmo Marconi Airport (BLQ) to Palazzo della Cultura e dei Congressi
Bologna Welcome and the airport site list bus, taxi and car options between BLQ and the city; onward bus or rail reaches the venue district.
taxi
Estimated costApprox. EUR taxi/rideshare from FCO to venue (estimate; confirm before travel)
Best forRome Fiumicino Airport (FCO) to Palazzo della Cultura e dei Congressi
Listed by travel planners as an alternative Italian gateway with rail connections to Bologna; considerably further than BLQ, so typically a long train transfer.
Weather
Late February in Bologna is still winter: expect cool days, cold nights and a realistic chance of rain, so pack layers and a waterproof outer layer. Check a local forecast shortly before departure.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to IT.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Registration
Confirm congress registration and badge collection with the organiser before travelling to Bologna; carry ID for onsite check-in.
Getting around
Bologna's compact centre is walkable, but the trade-fair district is best reached by Tper bus or taxi. Bologna operates a limited-traffic zone (ZTL) in the historic centre, so check access rules before driving in.
Parking
Bologna parking guides recommend using signed car parks and paying via the local meters or apps; central parking is scarce, so suburban hotel parking with a bus transfer can be simpler.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
A Google Flights search from New York JFK to Bologna BLQ for 25 February 2027 returned nine results, with the tested itinerary priced as typical and routed via Istanbul, Zurich, Paris or London. Book early for late-February travel and check connection times and baggage rules; the flight search was a sample and fares change continuously.
Transport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Bologna; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near Palazzo della Cultura e dei Congressi: Bologna: B&B HOTEL Bologna; Bologna: Hotel NH Bologna Villanova; Bologna: UNA Hotels Bologna San Lazzaro.
Ride-hail: Ride-hailing apps are commonly used in Bologna; confirm local availability before travel.
Public transit: Check local bus/metro options for routes to Palazzo della Cultura e dei Congressi.
Parking: On-site parking is available at Palazzo della Cultura e dei Congressi; confirm daily rates and hall access on the organiser or venue site.
Weather
Plan and pack for the event climate.
Month: February 2027
Seasonality: Late February falls in Bologna's cool, changeable winter period, with rain possible; there is no summer heat risk at this time of year.
Packing: Pack warm layers, a waterproof jacket or umbrella and comfortable walking shoes for city streets and the fairground; evenings are cold.
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at SIES 2027 International Congress of Aesthetic Medicine and Surgery usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
T-1
Confirm SIES 2027 registration category and complete payment on the official congress site
T-2
Book flights to Bologna Guglielmo Marconi Airport (BLQ) and check connection times
T-3
Reserve a hotel in Bologna or the northern/southern outskirts, matching check-in on 25 February and check-out on 27 February
T-4
Check the Tper line 25 route and the stop closest to your hotel and the venue
T-5
Review the congress programme and choose the technique sessions relevant to your practice
T-6
Check the late-February Bologna forecast and pack warm layers plus waterproofs
T-7
Confirm badge collection arrangements and carry photo ID
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at Palazzo della Cultura e dei Congressi
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2SIES 2027 International Congress of Aesthetic Medicine and Surgery registration concourse
Palazzo della Cultura e dei Congressi
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Palazzo della Cultura e dei Congressi
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights€190.00
- Per diem × 2€150.00
Estimated total€340.00
This is a directional estimate. Please verify live rates before booking.
Cost reference
Official cost items and estimated ranges for exhibitors.
visitor_ticket
visitor · General admission
EUR 580 / per person
organiser_published
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| visitor_ticket | visitor | General admission | EUR 580 / per person | organiser_published |
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether SIES 2027 International Congress of Aesthetic Medicine and Surgery fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For SIES 2027 International Congress of Aesthetic Medicine and Surgery, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Aesthetic medical devices and equipment and Cosmetic injectables and fillers solutions and benchmarking suppliers at SIES 2027 International Congress of Aesthetic Medicine and Surgery in Bologna.
Min. budget
$1,071.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Aesthetic medical devices and equipment and Cosmetic injectables and fillers products who need qualified meetings with the event's trade audience.
Min. budget
$4,819.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Bologna show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
FAQs & glossary
Answers
Frequently asked
When and where is SIES 2027?
SIES 2027 runs from 25 to 27 February 2027 in Bologna, Italy, organised by the Italian Society of Aesthetic Medicine and Surgery (SIES). Check the official site for the exact venue and hall.
What sector does SIES cover?
The congress focuses on aesthetic medicine and surgery, including injectable treatments, skin and laser procedures, and clinical practice topics relevant to aesthetic physicians.
How do I register for SIES 2027?
Registration is handled through the official SIES congress website. Check the site for the current registration categories and deadlines before booking travel.
Which airport should I fly into for Bologna?
Bologna Guglielmo Marconi Airport (BLQ) is the closest gateway to the city. From the airport, use the airport bus or taxi to the city centre, then a Tper bus or taxi to the venue district.
How do I get around Bologna during the congress?
Bologna's Tper bus network connects the central station and city districts, including line 25 between Carcere/Dozza, Stazione Centrale and Ospedale Malpighi. The historic centre has a limited-traffic zone, so check ZTL rules if driving.
Also known as
Alternate names and search phrases for this event.
- aesthetic medicine congress
- Bologna congress 2027
- SIES International Congress
- aesthetic surgery conference
- medical congress Italy
- SIES 2027 International Congress of Aesthetic Medicine and Surgery
- SIES Bologna 2027
- International Congress 2027
- International Congress Bologna 2027
- Aesthetic Medicine 2027
2 more alternate names hidden
Trust footer
Sources
1
References
1
Publishers
0
Date checked
1
SIES
- event_website
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.