SAUDI FRANCHISE EXPO 2026
The Saudi Franchise Expo 2026 is a major trade show focused on franchising, scheduled for November 23-25, 2026 at the Jeddah Center for Exhibitions & Events in Jeddah, Saudi Arabia, with a second edition in Riyadh in January 2027. The event targets the development of non-oil business sectors as part of Saudi Arabia's Vision 2030, featuring exhibitors across categories like food & beverage, fashion, retail, and technology. It includes business matchmaking programs, workshops, awards, and reported 2025 figures of 170 brands, 29 countries, and over 15,000 visitors. The event is organized by Sunaidi Expo.
170+
Exhibitors
15,416+
Attendees
Dates
Nov 23 – 25, 2026
City / country
Saudi Arabia
Venue
Jeddah Center for Exhibitions & Events
Type
B2B · Annual
Are you the organiser of this event?
- Exhibit at Saudi Franchise Expo to access the growing Saudi franchise market, connect with serious investors and trade visitors, and leverage business matchmaking programs to pre-schedule meetings.
- The event supports Saudi Arabia's Vision 2030 by developing non-oil business sectors and offers exhibitors exposure to a targeted audience, with past editions reporting high satisfaction rates and significant signed agreements.
Audience at a Glance
Who Exhibits
Exhibitor Profile
16 categories represented
- Food and beverages
- Advertising & Media Services
- Fashion
- Entertainment
- Health & beauty
- Retail
- Travel and Tourism
- Business Services
Who Attends
Visitor Profile
10 audience types
- Business Owners
- Investors
- General and Senior Managers
- Purchase Managers
- Consultants
- Marketing Managers
- Entrepreneurs
- Future Business Owners
Industries & Sectors
Organised By
Sunaidi Expo
Coverage & Spotlights
No exhibitor spotlights published yet for this event.
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