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    Dates

    19–21 Jan 2027

    City / country

    New Delhi, India

    Venue

    Yashobhoomi

    Time

    10:00 AM – 6:00 PM

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    Matched booths for SATTE - South Asia Travel & Tourism

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    Event overview

    Overview

    SATTE is India and Asia's largest travel and tourism exhibition, bringing together tourism boards, travel companies, airlines, and hospitality brands from around the world.

    The event provides unparalleled networking opportunities and showcases innovative solutions for the travel industry.

    TL;DR

    1. 1Dates: January 19-21, 2027
    2. 2Location: Yashobhoomi, New Delhi
    3. 3Exhibitors: 1,500+
    4. 4Visitors: 45,000+
    5. 5Networking opportunities with industry leaders

    Why visit

    Visitors can expect to network with key industry players, discover new products and services, and gain insights into the latest trends in travel and tourism. SATTE offers a unique opportunity to connect with international and domestic buyers. Dates: January 19-21, 2027. Location: Yashobhoomi, New Delhi. SATTE is India and Asia's largest travel and tourism exhibition, bringing together tourism boards, travel companies, airlines, and hospitality brands from around the world.

    Why exhibit

    Exhibitors gain visibility among a targeted audience, access to decision-makers, and the chance to showcase their offerings to a diverse group of attendees. SATTE serves as a critical platform for the travel industry, facilitating connections and collaborations that drive growth and innovation. It highlights the importance of tourism in economic development and showcases India's potential as a leading travel destination.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Travel agents and tour operators
    Government tourism officials
    Hospitality and hotel representatives
    Airline and transportation executives
    Travel technology providers
    Corporate travel planners

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    National and state tourism boards
    Travel agencies and tour operators
    Airlines and transport companies
    Hospitality brands and hotels
    Travel technology firms
    Event management companies

    Product categories

    Key solution areas showcased across the event.

    Travel packages and tours
    Accommodation and hospitality services
    Transportation and logistics solutions
    Travel technology and software
    Destination marketing services
    Sustainable tourism products

    Location & Facilities

    Venue

    Open in Google Maps

    Halls & areas

    3
    Hall 1Hall 2Hall 3

    Yashobhoomi

    New Delhi, India

    Entrances & gates

    Main Entrance

    Hall 1Hall 2

    Facilities

    Food options

    Cafeteria

    On-site dining

    Attend

    Entry & tickets

    Trade-only
    Free registration

    Event days & opening times

    DayOpening hours
    10:00 AM –6:00 PM
    Register

    Ticket info

    Badge collection

    Badges can be collected at the registration desk.

    Registration deadline

    2027-01-18

    Build-up & tear-down

    Setup starts18 Jan 2027
    Setup ends18 Jan 2027
    Teardown starts22 Jan 2027
    Teardown ends22 Jan 2027

    Who runs the show

    Organisers

    Informa Markets in India Pvt Ltd

    Organizer

    EmailCallWebsite

    How the last edition performed

    Previous edition

    Current edition

    2026 · 45,000 visitors · 1,500 exhibitors

    Forecast — not final

    Visitors

    30,000

    Exhibitors

    1,200

    Floor area (sqm)

    35,000

    Edition #

    31

    Growth over time

    Next edition outlook

    2028-01-19 – 2028-01-21
    high

    SATTE continues to grow as a leading platform for the travel industry.

    Impact

    A bigger and stronger platform

    The 2025 edition brought together 30,000+ visitors at Yashobhoomi. SATTE is India and Asia's largest travel and tourism exhibition, bringing together tourism boards, travel companies, airlines, and hospitality brands from around the world. The event provides unparalleled networking opportunities and showcases innovative solutions for the travel industry. SATTE serves as a critical platform for the travel industry, facilitating connections and collaborations that drive growth and innovation.

    Audience quality

    High-value decision-makers

    Visitors typically include Travel agents and tour operators, Government tourism officials, Hospitality and hotel representatives, Airline and transportation executives. Dates: January 19-21, 2027. Location: Yashobhoomi, New Delhi. Exhibitors: 1,500+. Documented attendance reached 30,000+ visitors in the reference edition. SATTE - South Asia Travel & Tourism attracts an audience aligned with the organiser's published visitor positioning.

    Exhibitor outcomes

    Real business growth

    Exhibitors gain visibility among a targeted audience, access to decision-makers, and the chance to showcase their offerings to a diverse group of attendees. SATTE serves as a critical platform for the travel industry, facilitating connections and collaborations that drive growth and innovation. It highlights the importance of tourism in economic development and showcases India's potential as a leading travel destination. Exhibitor categories include National and state tourism boards, Travel agencies and tour.

    Intelligence

    Exhibitors

    Directory updated 2026-10-04

    1,500

    Exhibitors

    —

    Categories

    —

    Countries

    1

    Pavilion

    Official pavilions

    Indian Pavilion

    Officially Confirmed

    Hall Hall 1 · 100 stands · Coord. Informa Markets

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Asia – South Asia (India hub)

    Why it matters

    SATTE plays a crucial role in connecting the travel industry in Asia, facilitating partnerships and collaborations that enhance tourism growth.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    India's outbound travel boom

    02

    MICE and destination-wedding demand

    03

    Experiential and sustainable travel

    04

    Digital distribution and AI-assisted booking

    05

    Air connectivity and visa liberalisation across South Asia

    Similar Events

    Peak Asia-Pacific travel-trade season runs October–May: plan SATTE in January between ITB Asia (October) and ITB Berlin / ATM Dubai (March–May).

    SATTE sits in a global circuit of B2B travel-trade exhibitions. Asian peers cluster in October (ITB Asia, PATA Travel Mart), while India's other major outbound mart (OTM Mumbai) and the European/Gulf flagships (ITB Berlin, Arabian Travel Market) bracket the first half of the year.

    October

    ITB Asia

    January–February

    OTM Mumbai

    March

    ITB Berlin

    May

    Arabian Travel Market

    Peer events and typical windows compiled from public event-website and sector context; confirm dates on each organiser's site.

    Plan your trip

    Travel & logistics

    Local currency · INR

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Budget
    Aerocity / Mahipalpur hotel belt (10–15 min to Yashobhoomi)

    USD 40–80 / night

    Indicative trade-show-week rates per night before taxes; book early — January is peak season in Delhi.

    source
    Mid-range
    Dwarka (10–15 min to Yashobhoomi)

    USD 80–150 / night

    Closest cluster of full-service hotels to the venue; many run shuttle or taxi transfers to Dwarka Sector 25.

    source
    Premium
    Aerocity (15–20 min to Yashobhoomi)

    USD 150–350 / night

    International-standard rooms and meeting facilities, popular for corporate delegations and hosted-buyer dinners.

    source

    Local transport

    Get around the city with these convenient transport options.

    metro

    Estimated costINR 40–60 (USD 0.50–0.75) per journey
    Best forIGI Airport T3 → Yashobhoomi Dwarka Sector 25 (Airport Express Line)

    Direct metro link with a station at the convention campus; roughly 10 minutes end to end, the fastest option during peak traffic.

    metro

    Estimated costINR 60 (USD 0.75) approx.
    Best forNew Delhi railway station (NDLS) → Yashobhoomi Dwarka Sector 25 (Airport Express Line)

    Service operates roughly 04:45–23:30; allow extra time with luggage at the airport-line security check.

    taxi

    Estimated costINR 300–600 (USD 4–8) taxi estimate
    Best forIGI Airport T3 → Yashobhoomi (Dwarka Sector 25)

    15–25 minutes off-peak. Use the prepaid taxi counter in arrivals or a ride-hailing app; fixed prepaid fares avoid haggling.

    rideshare

    Estimated costINR 150–350 (USD 2–5) rideshare estimate
    Best forAerocity / Dwarka hotels → Yashobhoomi

    Uber and Ola both operate in Delhi; expect surge pricing during show opening and closing hours.

    shuttle

    Estimated costTypically complimentary for hosted buyers and VIP delegates
    Best forPartner hotels → Yashobhoomi (organiser shuttle)

    Organisers normally run shuttle coaches from partner hotels during show days; confirm pickup points and timings on the SATTE website.

    metro

    Estimated costINR 10–60 (USD 0.15–0.75) depending on distance
    Best forDwarka Sector 21 → central Delhi (Blue Line)

    Useful for city meetings and sightseeing; around 40–50 minutes to Rajiv Chowk / Connaught Place.

    taxi

    Estimated costINR 400–700 (prepaid taxi estimate)
    Best forIndira Gandhi International (DEL) to Yashobhoomi

    App-based rides and prepaid booths at T3.

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa required
    ATA Carnet: check with organiser

    Weather

    January is Delhi's coolest and driest month, with afternoon highs of about 18–22°C falling to 6–10°C at night and monthly rainfall under 25 mm. Dense early-morning fog is common in the first half of January and can delay flights and road transfers, so build buffer into arrival-day plans and pack warm layers for the evening.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to India.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Tipping

    Restaurants often add a 5–10% service charge; if not, 10% is standard. Tip hotel porters and drivers INR 50–100 per service and keep small notes for airport and venue staff.

    Greetings and business etiquette

    A 'namaste' with palms together or a light handshake is appropriate; exchange business cards with the right hand and use titles plus surname. Expect relationship-first small talk before commercial discussions.

    Dress and venue behaviour

    Business formality is the norm at SATTE. For city visits, keep shoulders and knees covered at temples and religious sites, and remove shoes before entering places of worship and many private homes.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: DEL

    Book flights to DEL (New Delhi) when possible for the shortest transfer to the venue.

    Visa

    Visa is required for international visitors.

    Estimated cost: Not yet confirmed

    Processing: Varies by nationality; apply several weeks before travel.

    Hotels

    Find a stay near the venue with options for every budget.

    Check-in (recommended)

    January 18, 2027

    Check-out (recommended)

    January 22, 2027

    Areas to stay

    Aerocity (15–20 min to Yashobhoomi) · Aerocity / Mahipalpur hotel belt (10–15 min to Yashobhoomi) · Dwarka (10–15 min to Yashobhoomi)

    budget

    $40-$80 USD/night

    Book

    mid range

    $80-$150 USD/night

    Book

    premium

    $150-$350 USD/night

    Book

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: Indira Gandhi International (DEL). Allow road or rail time to Yashobhoomi; on-site parking is usually available at major exhibition venues.

    Hotel → venue: Precinct hotels near Yashobhoomi: Aerocity / Mahipalpur hotel belt (10–15 min to Yashobhoomi): Ibis New Delhi Aerocity, Holiday Inn New Delhi International Airport; Dwarka (10–15 min to Yashobhoomi): Radisson Blu Hotel New Delhi Dwarka, Welcomhotel by ITC Hotels, Dwarka, New Delhi, Lemon Tree Premier, Delhi Airport; Aerocity (15–20 min to Yashobhoomi): JW Marriott Hotel New Delhi Aerocity, Andaz Delhi (Aerocity), Pullman New Delhi Aerocity.

    Ride-hail: Ride-hailing and taxis serve New Delhi; confirm local apps and ranks before travel.

    Public transit: Use local bus, tram, or metro routes serving Yashobhoomi; check operator timetables.

    Parking: On-site or nearby parking is available at Yashobhoomi; confirm rates and hall access on the venue site.

    Weather

    Plan and pack for the event climate.

    Month: January

    Temperature: 6–22°C (January: daytime ~18–22°C, nights 6–10°C, dry with morning fog)

    Seasonality: Dry season

    Packing: Light jackets recommended

    Plan your trip

    Planning

    Best day for qualified buyer meetings: Day 2 (20 January 2027)

    SATTE runs three days (19–21 January 2027). Day 1 is typically absorbed by the inauguration, press activity and registration queues, while Day 3 winds down with follow-ups and stand dismantling logistics. Day 2 is the full-length middle day with the heaviest buyer traffic and the densest meeting and conference schedule — confirm against the official programme at https://satte.in/schedule once it is published.

    Side trips

    3

    Agra — Taj Mahal and Agra Fort

     

     

     

    Old Delhi — Red Fort, Chandni Chowk and Jama Masjid

     

     

     

    Jaipur — Amber Fort and the Pink City

     

     

     

    Networking spots

    3

    Yashobhoomi buyer–seller meeting zones and hosted-buyer lounge

    On-Site

    The venue's dedicated B2B meeting halls and delegate lounge are the primary structured networking area for SATTE; pre-book tables through the organiser's matchmaking platform.

     

    Aerocity hotel lounges and bars (JW Marriott, Andaz Delhi, Pullman)

    Off-Site Evening

    Aerocity sits 15–20 minutes from the venue and is the standard choice for evening meetings, hosted dinners and informal follow-ups after show hours.

     

    Dwarka District Centre cafés and restaurants

    Off-Site Casual

    Closest restaurant cluster to the venue (around Dwarka Sector 12–13), useful for short debriefs without crossing into central Delhi traffic.

     

    Budget

    Costs & budget

    Shell scheme

    INR 28700 / m²

    Raw space

    INR 27875 / m²

    Standard booth

    Not yet confirmed

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    booth_space

    exhibitor · raw space

    INR 27875 / per sqm

    official

    booth_space

    exhibitor · shell scheme

    INR 28700 / per sqm

    official

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Use this quick check to decide whether SATTE - South Asia Travel & Tourism fits your visit, exhibit or skip plan.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Your category focus aligns with the official product themes.

    Best for

    Buyers, researchers, and delegates evaluating the programme and networking value.

    Min. budget

    $470.00

    Timeline

    4–8 weeks before opening day for registration and travel.

    Risks

    Limited session times published — confirm agenda before booking.

    Budget estimate from listing cost signals — confirm live rates.

    exhibit

    You have a clear lead-generation or launch goal for this market.

    Best for

    Suppliers and brands seeking qualified meetings with the event audience.

    Min. budget

    $2,350.00

    Timeline

    3–6 months for stand booking, freight, and marketing prep.

    Risks

    Booth pricing not published in captured sources — confirm the current rate card with the organiser.

    Budget estimate from listing cost signals — confirm live rates.

    skip

    Programme, audience, or commercial goals do not match your plan.

    Best for

    Teams whose category or region fit is weak this edition.

    Min. budget

    Not yet confirmed

    Timeline

    N/A

    Risks

    No major risks listed.

    Gallery

    Photos

    Official imagery from SATTE - South Asia Travel & Tourism
    Official imagery from SATTE - South Asia Travel & Tourism
    Official SATTE - South Asia Travel & Tourism event branding
    Official SATTE - South Asia Travel & Tourism event branding

    FAQs & glossary

    Answers

    Frequently asked

    Glossary

    1
    B2B
    Business-to-business, referring to transactions between businesses.
    2
    Exhibitor
    A company or organization that displays its products or services at an exhibition.
    3
    Visitor
    An individual who attends an event to explore products and services.
    4
    Tourism Board
    An organization responsible for promoting tourism in a specific area.
    5
    Networking
    The act of interacting with others to exchange information and develop professional or social contacts.

    Trust footer

    Sources

    5

    References

    2

    Publishers

    5

    Date checked

    1

    Informa Markets in India Pvt Ltd

    2

    SATTE

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