Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
Samumetal 2028 is an international biennial event that serves as a significant platform for networking and business development in the metalworking sector.
It brings together manufacturers and technology providers from around the globe, offering opportunities to explore the latest innovations and establish valuable connections.
Samumetal 2028 takes place in Pordenone, Italy.
TL;DR
- 1Dates and Venue: Samumetal 2028 takes place from February 3 to 5, 2028, at Pordenone, Italy.
- 2Scale and Focus: The event is a key international exhibition for metalworking technologies and tools.
- 3Organiser: The event is organised by Pordenone Fiere, a leading exhibition center in Italy.
- 4Entry: Free entry for industry professionals with mandatory registration.
Why visit
Samumetal is where buyers from Italy's north-east metalworking belt - the machine shops, subcontractors and OEM suppliers around Pordenone, Udine, Treviso and Vicenza - come to compare sheet-metal machinery in person.
Why exhibit
Samumetal gathers the audience that actually buys metalworking equipment in north-east Italy: contract machining shops, sheet-metal fabricators, agricultural and appliance OEMs, HVAC and steel construction firms, plus distributors covering Friuli Venezia Giulia and the Veneto. The event is organised by Pordenone Fiere, a leading exhibition center in Italy.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Manufacturers of metalworking machinery
Distributors of industrial tools and technologies
Buyers from the automotive and aerospace sectors
Suppliers of manufacturing solutions
Professionals in the metal fabrication industry
Engineers and technical experts
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Companies providing metalworking machinery and tools
Suppliers of automation and logistics solutions
Manufacturers of plastic processing technologies
Firms specializing in surface treatment and coatings
Providers of advanced manufacturing solutions
Exhibitors showcasing innovative materials and components
Product categories
Key solution areas showcased across the event.
Metalworking machinery and tools
Automation technologies for manufacturing
Plastic processing machines and materials
Surface treatment and finishing solutions
Logistics and supply chain technologies
Advanced manufacturing solutions including 3D printing
Location & Facilities
Venue
Pordenone
Viale Treviso, 1, 33170 Pordenone, Italy
Facilities
Parking
Pordenone in Pordenone typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Pordenone in Pordenone typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Pordenone for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Free registration
Who runs the show
Organisers
Pordenone Fiere S
Organiser
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Pordenone, Italy
Why it matters
On 2028-02-03 to 2028-02-05, Samumetal 2028 in Pordenone covering Metalworking machinery and tools, Automation technologies for manufacturing, Plastic processing machines and materials, gives packaging buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · EUR
Arrival airports
Choose from the following airports, with convenient access to the event and venue.
Venice Marco Polo Airport
Primary international gateway for Pordenone, with the widest choice of European and long-haul connections. Confirm current train times and road works before travel
TBA
to venue
Approx. 1 h 10 min by road via A4/A28; approx. 1 h 30 min by train via Venice Mestre to Pordenone station
by car
Treviso Airport
Smaller airport served mainly by low-cost carriers; transfer to Pordenone by road or via Treviso Centrale rail connections. Confirm seasonal schedules
TBA
to venue
Approx. 1 h by road via A27/A28
by car
Trieste Airport
Alternative gateway east of Pordenone with rail connection at Trieste Airport station toward Venice and Udine. Confirm timetables
TBA
to venue
Approx. 1 h 10 min by road via A4/A23
by car
Verona Airport
Useful when Venice flights are full or poorly timed; longer road transfer but frequent connections from northern Europe. Confirm car hire and train options
TBA
to venue
Approx. 2 h by road via A4
by car
Hotel tiers
A range of accommodation options near the venue and across key areas.
Best Western Plus Park Hotel Pordenone
4-star
PordenoneEco-certified; rated 4.6 by guests in Google Hotels capture. Confirm availability and rates for 3-5 Feb 2028.
Palace Hotel Moderno
4-star
PordenoneRated 4.3 in Google Hotels capture; free breakfast and parking make it practical for a self-drive visit.
Hotel Santin
3-star
PordenoneRated 3.9 in Google Hotels capture.
Hotel Cecchini
3-star
PordenoneRated 4.0 in Google Hotels capture; on-site restaurant suits evening working dinners.
Hotel Montereale
3-star
PordenoneRated 4.3 in Google Hotels capture.
Hotel Purlilium
3-star
PordenoneRated 4.6 in Google Hotels capture; airport shuttle listed.
Hotel Due Leoni
3-star
PordenoneRated 4.4 in Google Hotels capture.
B&B Delta Majestic
B&B
PordenoneBudget-friendly bed-and-breakfast option listed in Google Hotels capture.
Albergo Residence Italia Vintage Hotel
3-star
PordenoneRated 3.8 in Google Hotels capture; kitchen-equipped rooms suit longer stays.
Local transport
Get around the city with these convenient transport options.
Regional train
Estimated costEUR 10-22 airport or regional rail single journey
Best forVenice Mestre - Pordenone station (Trenitalia regional services toward Udine)
Pordenone lies on the Venice-Udine line, making rail the simplest option from Venice Marco Polo via Mestre. Validate tickets before boarding and check the last evening service.
Regional train
Estimated costEUR 10-22 airport or regional rail single journey
Best forTrieste Centrale - Pordenone station
Convenient for visitors arriving from Slovenia or Trieste Airport. Regional trains stop at Pordenone station in the city centre.
Urban bus
Estimated costApprox. EUR 1.50-2.50 per single urban ticket; confirm current tariff
Best forPordenone city centre and railway station - Pordenone Fiere fairground
Local bus services operated in the Pordenone area connect the station with the fairground district. Buy tickets at tobacconists or via the operator app; validate on board.
Taxi
Estimated costApprox. EUR 10-16 for the short city trip; confirm meter tariff
Best forPordenone railway station - Pordenone Fiere
Taxi availability in Pordenone is limited, especially in early morning and at show closing time; book by phone or ask the hotel to arrange a pickup.
Taxi
Estimated costApprox. EUR 130-180 for the direct road transfer; confirm fixed quote before departure
Best forVenice Marco Polo Airport (VCE) - Pordenone Fiere
Practical for teams with samples or late arrivals; shared transfers can reduce the cost. Rail via Mestre is significantly cheaper.
Parking
Estimated costApprox. EUR 5-10 per day; confirm event tariff with the venue
Best forPordenone Fiere on-site car parks
On-site parking fills early on the first morning. Have a backup in the surrounding streets or city car parks; check whether exhibitor permits are issued with your stand contract.
Walking
Estimated costNo fare
Best forPordenone city centre hotels - Pordenone Fiere halls
Feasible in dry weather but February mornings are cold and often foggy; allow extra time and wear suitable footwear for the walk between halls and gates.
Weather
Early February in Pordenone is the coldest stretch of the year on the Friuli-Venezia Giulia plain. Expect cold, damp mornings, frequent fog around the Tagliamento and Meduna river crossings, and daytime temperatures that seldom climb far above 10 C. Rain is possible in any week, occasionally turning to sleet or light snow, and the halls and car parks are exposed to wind between buildings. Dress in layers, bring a waterproof outer layer and shoes suitable for wet pavements, and keep a small umbrella in your bag for the walk from parking to the entrance. Fog can slow road transfers from Venice and Treviso, so add a buffer to airport-to-venue journeys.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Italy.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Coffee and meeting rhythm
Business life in Pordenone runs on espresso: a quick stand at the bar is normal, and meetings often start with coffee rather than a formal opening. Stand staff at the fair usually break for a short coffee mid-morning and mid-afternoon, so plan technical meetings around those windows.
Restaurant hours
Kitchens generally serve lunch from about 12:30 to 14:30 and dinner from about 19:30, and many close between services. If you are entertaining an Italian customer after the halls close, book a table rather than arriving late, and expect seafood and Friulian specialities such as frico and San Daniele prosciutto on the menu.
Aperitivo and evening meetings
A spritz or a glass of Friulano with small snacks before dinner is the usual way to continue a business conversation in the Veneto and Friuli. Inviting a customer for an aperitivo in Pordenone's centre is a low-key alternative to a full dinner.
Language at the fair
Italian is the default language on most stands, and technical literature is often only in Italian. Speaking a few words of greeting helps, but most machinery exporters and distributors can work in English - ask for the export or technical manager when you need English-language specifications.
Tipping and payment
Tipping is not expected in Italian bars and restaurants; a small round-up or a couple of euros is sufficient. Card payment is widely accepted, but keep some cash for small purchases, bus tickets and tobacco shops where transit tickets are sold.
Business dress and cards
Smart casual is normal at Italian industrial fairs - jacket without a tie is safe for stand meetings. Business cards are still exchanged at the start of a technical discussion, and a handwritten note on the card noting your application is appreciated.
February local context
The Pordenone area has a dense manufacturing culture around machinery, appliances and furniture, with a strong subcontracting tradition. Local visitors often arrive in small technical teams and will ask detailed questions about service support, spare parts lead time and operator training - expect a practical, engineering-led conversation rather than a marketing one.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Compare flights to the nearest international gateway serving Pordenone; confirm ground transport on the organiser site.
Transport
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Venice Marco Polo Airport: Approx. 1 h 10 min by road via A4/A28; approx. 1 h 30 min by train via Venice Mestre to Pordenone station; Treviso Airport: Approx. 1 h by road via A27/A28; Trieste Airport: Approx. 1 h 10 min by road via A4/A23; Verona Airport: Approx. 2 h by road via A4. Allow road or rail time to Pordenone; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near Pordenone: Pordenone: Best Western Plus Park Hotel Pordenone; Pordenone: Palace Hotel Moderno; Pordenone: Hotel Santin.
Ride-hail: Ride-hailing apps are commonly used in Pordenone; confirm local availability before travel.
Public transit: Use local bus, tram, or metro routes serving Pordenone; check operator timetables.
Parking: On-site parking is available at Pordenone; confirm daily rates and hall access on the organiser or venue site.
Weather
Plan and pack for the event climate.
Month: February 2028
Temperature: Daytime highs typically 7-11 C, night-time lows 0-3 C, with colder spells near freezing around dawn; frost is possible on the fairground approach roads and fog can keep temperatures below 5 C through the morning.
Seasonality: February is a transitional winter month on the Friuli-Venezia Giulia plain: around 60-80 mm of precipitation spread over roughly 7-9 wet days in a typical year, mostly rain but occasionally sleet or light snow. Fog is the bigger practical issue for travel, forming overnight and clearing slowly. Pack a waterproof jacket, warm layers and shoes with grip, and allow extra road time from Venice or Treviso on foggy mornings.
Packing: Daytime highs typically 7-11 C, night-time lows 0-3 C, with colder spells near freezing around dawn; frost is possible on the fairground approach roads and fog can keep temperatures below 5 C through the morning. February is a transitional winter month on the Friuli-Venezia Giulia plain: around 60-8
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at Samumetal 2028 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
T-1
Day -14: Register for Samumetal 2028 via samuexpo.com and save the badge confirmation; check whether your company needs a VAT number on the registration form.
T-2
Day -13: Build your machinery shortlist by category - laser cutting, punching, press brakes, welding cells, tube processing, finishing, software - and note the questions each stand must answer.
T-3
Day -12: Book rail or flights into Venice Marco Polo (VCE) or Treviso (TSF) and reserve a Pordenone hotel within walking distance of the station or fairground; February availability is tight in a small city.
T-4
Day -11: Confirm passport or ID validity and check Schengen entry rules for your nationality, including any ETIAS status applicable at travel time.
T-5
Day -10: Prepare technical files - part drawings, material grades, thickness ranges, batch sizes and takt times - so exhibitors can quote realistically.
T-6
Day -9: Draft the budget: travel, 2-3 hotel nights, local transport, meals and any spare capacity for tooling or software follow-up.
T-7
Day -8: Request English-speaking technical contacts from two or three priority exhibitors and try to book demo slots before the show opens.
T-8
Day -7: Check the Pordenone weather forecast for early February and pack for cold mornings, fog and possible rain; bring waterproof shoes for the walk between halls and car parks.
T-9
Day -6: Download the Pordenone Fiere hall plan once published and mark a walking route between must-see stands to avoid crossing the fairground repeatedly.
T-10
Day -5: Arrange any internal approvals needed to sign an intent-to-order or request a formal quotation after the show.
T-11
Day -4: Confirm train times from Venice Mestre to Pordenone and your return connection, allowing a buffer for the Friday afternoon peak.
T-12
Day -3: Print or download your badge, hotel confirmation and insurance details; check roaming or buy an Italian eSIM for maps and translation.
T-13
Day -2: Pack business cards and a notebook, and set a realistic meeting schedule of four to six stands per day.
T-14
Day -1: Travel to Pordenone, collect any on-site badge if required, and walk the route to the fairground so the first morning is not spent navigating.
T-15
Each show day: note machine model, price indication (where quoted), lead time and the sales contact for every serious discussion, and send follow-up emails the same evening.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at Pordenone
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2Samumetal 2028 registration concourse
Pordenone
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Pordenone
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights€190.00
- Per diem × 2€150.00
Estimated total€340.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether Samumetal 2028 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Samumetal 2028, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Metalworking machinery and tools and Automation technologies for manufacturing solutions and benchmarking suppliers at Samumetal 2028 in Pordenone.
Min. budget
$450.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Metalworking machinery and tools and Automation technologies for manufacturing products who need qualified meetings with the event's trade audience.
Min. budget
$2,200.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Pordenone show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
Gallery
Photos
FAQs & glossary
Answers
Frequently asked
When and where is Samumetal 2028 held?
Samumetal 2028 is scheduled for 3-5 February 2028 at Pordenone Fiere in Pordenone, Italy, the exhibition centre operated by the organiser on viale Treviso in the city's fairground district. Confirm final dates and hall opening hours on samuexpo.com before booking travel, since February dates in Pordenone are shared with other Pordenone Fiere industrial shows.
Who should attend Samumetal?
Owners and technical managers of contract machine shops, sheet-metal fabricators, welding and steel construction firms, agricultural and appliance manufacturers, HVAC producers, and buyers responsible for specifying cutting, bending, welding, finishing or automation equipment. Distributors and service providers covering north-east Italy also attend to meet machine builders.
Is Samumetal a trade-only fair?
The Pordenone Fiere industrial fairs are built around B2B visitors, and most exhibitors quote professional buyers rather than consumers. Badge policy, on-site registration and any admission fee should be checked with the organiser before you travel; pre-registering online is the usual route and saves queueing at the entrance.
Which product sectors are covered at Samumetal?
Metalworking machinery and equipment for cutting, punching, bending, forming, welding, machining, deburring and surface finishing, plus tooling, consumables, CAD/CAM and shop-floor software, automation and robotics, metrology, safety equipment and contract manufacturing services. It is not a consumer hardware or automotive show.
Which airport is best for reaching Pordenone?
Venice Marco Polo (VCE) is the most practical gateway, with Treviso (TSF) and Trieste (TRS) as alternatives. From VCE you continue by train via Venice Mestre to Pordenone station, or by road on the A4 and A28. Allow roughly 1.5 to 2 hours door to door and confirm current timetables.
How do I get from Pordenone railway station to the fairground?
Pordenone station sits on the Venice-Udine line and is a short bus or taxi ride from the Pordenone Fiere halls. Local urban bus tickets are inexpensive, taxis are limited in number, and walking is possible for light luggage. Confirm the current bus line and stop with the venue, and allow extra time on the first morning.
Is parking available at Pordenone Fiere?
The Pordenone fairground has on-site parking areas used during trade fairs, with additional city parking nearby. Rates and any free period vary by event, so check the parking information on samuexpo.com or the venue page for the 2028 edition; arrive early on the first day when the main car park fills.
Will exhibitors speak English?
Italian is the working language of most stands and of the visitor base, but machine builders selling abroad and international exhibitors normally have English-speaking technical staff. Ask in advance if you need an English-language demo, and bring drawings with metric specifications and CE-relevant data for accurate quotes.
What else runs at Pordenone Fiere at the same time?
Samumetal belongs to the SamuExpo cluster of Pordenone Fiere industrial trade shows staged in the same February window, historically covering plastics and other manufacturing supply chains alongside metalworking. Which halls and which companion events run concurrently in 2028 should be confirmed with the organiser before planning a multi-show visit.
Can I see machines running at Samumetal?
Yes - machine builders at Pordenone typically bring working equipment for cutting, bending and welding demonstrations, and stand staff run live cycles during show hours. Bring sample material or a part drawing if you want a demonstration relevant to your production, and agree on timing with the exhibitor early in the day.
How many days should I plan for Samumetal?
One full day covers a focused machinery shortlist; two days suit buyers comparing several machine categories, meeting software and tooling suppliers, and visiting companion halls. The show runs three days, so a Wednesday-to-Friday trip with arrival the evening before is a typical pattern.
Does Samumetal cover used machinery and finance?
Italian machine tool purchases are frequently financed or leased, and Italian incentive schemes for connected and automated machinery are commonly discussed at the fair. Used equipment and auction channels appear among some exhibitors, but the core of the show is new machinery - confirm specific offerings with individual stands.
Is the venue accessible for visitors with reduced mobility?
Pordenone Fiere halls are single-level exhibition spaces with vehicle access, which is generally workable for wheelchairs and mobility aids, though hall distances are long. Contact the organiser in advance about reserved parking, entrance access and any assistance you need for the specific 2028 layout.
Glossary
- Sheet metal working
- Cutting, punching, bending and joining flat metal sheet into parts and enclosures. It is the core of the Samumetal exhibit range, from hand-fed press brakes to automated punching cells.
- Laser cutting
- Cutting sheet and tube with a focused laser beam, usually fibre or CO2 sources. At Samumetal expect fibre laser cutters and combination punch-laser machines aimed at job shops.
- Press brake and bending
- Press brakes fold sheet metal with a punch and die; CNC control and angle measurement decide repeatability. Bending equipment is one of the largest exhibit groups at the show.
- Tube and pipe bending
- Forming tube, profiles and wire into frames, railings and hydraulic lines using mandrel, roll or CNC benders, often paired with tube laser cutting and end-forming.
- MIG/MAG welding
- Gas-shielded arc welding with a consumable wire electrode, the workhorse process for steel and stainless fabrication. Welding power sources, torches and fume extraction are typical stand exhibits.
- TIG welding
- Tungsten inert gas welding using a non-consumable electrode, chosen for thin sheet, stainless and aluminium where appearance and control matter.
- CNC machining
- Computer-controlled milling, turning and drilling of metal parts. Samumetal covers machining centres and turning equipment used alongside sheet-metal operations in contract shops.
- Conto terzi (subcontracting)
- The Italian term for contract manufacturing: shops that machine, cut, weld and finish parts for other companies. Subcontractors exhibit at Samumetal looking for OEM orders, and OEM buyers visit to source them.
- Metal forming and stamping
- Shaping metal by mechanical force - deep drawing, stamping, roll forming and hydroforming - supported by presses, dies and tooling on show.
- Robotics and automation
- Robot cells for welding, bending, deburring and machine tending, plus pallet changers and automated storage, increasingly bundled with machinery at the fair.
- Industry 4.0 and machine connectivity
- Shop-floor data collection, OEE monitoring and remote machine diagnostics, often supported in Italy by the Nuova Sabatini and Transition 4.0 incentive schemes that make connected machinery more affordable for buyers.
- Surface treatment and finishing
- Deburring, shot blasting, painting, galvanising, powder coating and polishing - the finishing steps after cutting and welding, represented among Samumetal exhibitors.
- Metrology and quality control
- CMMs, gauges, vision inspection and hardness testing used to verify cut and welded parts against drawing tolerances.
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Also known as
Alternate names and search phrases for this event.
- Samumetal 2028 Pordenone
- Samumetal Pordenone 2028
- Pordenone Italy
- Metalworking machinery and tools
- Automation technologies for manufacturing
- Plastic processing machines and materials
- Surface treatment and finishing solutions
- Trade show B2B Trade Expo Pordenone
- digital transformation expo
- Pordenone technology expo 2028
Trust footer
Sources
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References
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Publishers
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Date checked
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Samumetal
- event_website
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SamuExpo
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Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.