Join us at Rieder Messe 2027 from September 9-12 in Ried im Innkreis, Austria, for a premier agricultural and livestock exhibition featuring industry innovations.
Dates
9–12 Sep 2027
City / country
Ried im Innkreis, Austria
Venue
Rieder Messe
Time
9:00 AM – 6:00 PM daily
Event overview
Rieder Messe 2027 is set to be a significant event in the agriculture and livestock sector, taking place from September 9 to 12, 2027, at Rieder Messe in Ried im Innkreis, Austria. This trade show will showcase the latest innovations, products, and services in agriculture, attracting a diverse audience of professionals and enthusiasts.
With a focus on fostering connections and sharing knowledge, the event promises to be a hub for industry advancements. Rieder Messe 2027 takes place in Ried im.
TL;DR
Rieder Messe 2027 offers visitors the chance to explore the latest agricultural technologies and livestock innovations.
Exhibiting at Rieder Messe 2027 provides unparalleled visibility to a targeted audience of agricultural professionals and decision-makers. Showcase your products, engage with potential buyers, and establish valuable connections that can lead to increased sales and partnerships. This is a prime opportunity to position your brand as a leader in the agriculture sector.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Halls & areas
2Messe Ried, Brucknerstraße 39, 4910 Ried im Innkreis, Austria
Rieder Messe in Ried im Innkreis typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Rieder Messe in Ried im Innkreis typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Rieder Messe for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Event days & opening times
Who runs the show
MESSE RIED GmbH
How the last edition performed
Last edition
2026
Next edition
Not announced yet
Edition recap
Photos
Impact
The most recent completed edition before the 2027 show is Rieder Messe 2026 in Ried im Innkreis. Official Rieder Messe pages describe the event as Austria’s unique agricultural and autumn fair, and the official site lists the next edition for 9–12 September 2027. Captured search results did not provide post-show visitor or exhibitor counts for the 2026 edition. A Bauernzeitung recap and the Messe Ried photo gallery are available for further coverage.
Audience quality
The most recent completed edition before the 2027 show is Rieder Messe 2026 in Ried im Innkreis. Official Rieder Messe pages describe the event as Austria’s unique agricultural and autumn fair, and the official site lists the next edition for 9–12 September 2027. Captured search results did not provide post-show visitor or exhibitor counts for the 2026 edition. A Bauernzeitung recap and the Messe Ried photo gallery are available for further coverage.
Exhibitor outcomes
The most recent completed edition before the 2027 show is Rieder Messe 2026 in Ried im Innkreis. Official Rieder Messe pages describe the event as Austria’s unique agricultural and autumn fair, and the official site lists the next edition for 9–12 September 2027. Captured search results did not provide post-show visitor or exhibitor counts for the 2026 edition. A Bauernzeitung recap and the Messe Ried photo gallery are available for further coverage.
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Rieder Messe 2027 offers visitors the chance to explore the latest agricultural technologies and livestock innovations. Network with industry leaders, attend informative sessions, and discover new products that can enhance your farming operations.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Latest updates from across the market.
Austria Agriculture News Topics - Agriculture Industry Today - EIN ...
ReadAgriculture - The International
ReadAustria Agriculture General News Topics - Agriculture Industry Today ...
ReadAgriculture in Austria - Federal Ministry of Agriculture and Forestry ...
ReadEconomic accounts for agriculture at national level
ReadEconomic accounts for forestry at national level - STATISTIK AUSTRIA
ReadPlan your trip
Choose from the following airports, with convenient access to the event and venue.
Linz Airport
Closest commercial airport to Ried im Innkreis; onward by hire car or rail via Wels and Attnang-Puchheim. Drive time approximate, confirm before travel
TBA
to venue
About 1 hour by car
by car
Salzburg Airport
Second-closest gateway, useful for arrivals from Germany and the UK; rail connection via Salzburg to Ried im Innkreis. Drive time approximate
TBA
to venue
About 1 hour 20 minutes by car
by car
Munich Airport
Long-haul option with the widest intercontinental network; motorway route via Braunau or Salzburg into the Innviertel. Drive time approximate
TBA
to venue
About 2 hours 15 minutes by car
by car
Vienna International Airport
Alternative long-haul gateway with direct rail from Vienna to Attnang-Puchheim or Wels, then regional connection to Ried im Innkreis. Times approximate
TBA
to venue
About 2 hours 45 minutes by car
by car
A range of accommodation options near the venue and across key areas.
H+ Hotel Ried
4.6(398 reviews)
Breakfast, free Wi-Fi, free parking, bar, airport shuttle, accessible, business centre, kid-friendly
Der Kaiserhof Ried
4.7
Breakfast (paid), free Wi-Fi, free parking, pet-friendly, fitness centre, bar, restaurant, room service
Pension Müller (Wenger)
4.7
Breakfast, free Wi-Fi, free parking, pet-friendly, kitchen in some rooms, kid-friendly
Gästehäuser Ehrndorfer
3.9
Wi-Fi, free parking, pet-friendly, kid-friendly
Biergasthof Hotel Riedberg
Breakfast (paid), free Wi-Fi, free parking, bar, restaurant, room service, kitchen in some rooms, airport shuttle
Get around the city with these convenient transport options.
Regional bus
Local bus lines serve the fairground district; check timetables on the organiser arrival page.
Taxi
Taxi ranks in the town centre; short ride to the fairground gates.
Car
Free or paid parking areas around the fairground; follow signs on show days.
taxi
About 1 hour by car; Closest commercial airport to Ried im Innkreis; onward by hire car or rail via Wels and Attnang-Puchheim. Drive time approximate, confirm before travel.
taxi
About 1 hour 20 minutes by car; Second-closest gateway, useful for arrivals from Germany and the UK; rail connection via Salzburg to Ried im Innkreis. Drive time approximate.
taxi
About 2 hours 15 minutes by car; Long-haul option with the widest intercontinental network; motorway route via Braunau or Salzburg into the Innviertel. Drive time approximate.
taxi
About 2 hours 45 minutes by car; Alternative long-haul gateway with direct rail from Vienna to Attnang-Puchheim or Wels, then regional connection to Ried im Innkreis. Times approximate.
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.
Weather
September at Ried im Innkreis is early autumn: expect mild afternoons around 20 C, single-digit nights and changeable rain. The fairground mixes indoor halls with open-air machinery and livestock areas, so bring weatherproof layers for both.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Austria uses EU mobile roaming, so visitors from EU member states keep their home plan. Non-EU visitors should check roaming or buy a local prepaid SIM; Wi-Fi is commonly offered at hotels in Ried im Innkreis.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Language
German is the everyday language in Ried im Innkreis and the Innviertel, and stand teams often speak Bavarian-Austrian dialect. Technical machinery talks can move fast, so request English-language documentation or book appointments in advance if your German is limited.
Business hours
Show days run 9:00 to 18:00 local time, matching Upper Austrian business rhythms; town-centre shops typically close earlier on Saturdays and most businesses stay shut on Sundays, so plan supplier visits around the fair days.
Volksfest tradition
Rieder Messe week overlaps with the Rieder Volksfest, a long-running regional autumn festival. Expect evening activity in the town centre, fuller restaurants and hotels, and hospitality invitations from exhibitors and local associations during the show days.
Greetings and dress
A handshake and a surname with title (Herr or Frau plus family name) is the normal opener in Upper Austrian business settings. Dress at the fairground is practical rural-smart: jacket over shirt for meetings, sturdy shoes for the outdoor machinery yards.
Payments and tipping
Euros are the currency; cards are accepted in hotels, fuel stations and larger retailers, but farm-direct stands, festival marquees and small village businesses may prefer cash. Restaurant tips are usually rounded up or about five to ten percent.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: LNZ
Compare flights to the nearest international gateway serving Ried im Innkreis; confirm ground transport on the organiser site.
Austria is in the Schengen area. EU/EEA and Swiss citizens travel with a valid ID or passport. Many other nationalities (including US, UK, Canadian, Australian and Japanese passport holders) can enter visa-free for short business visits; visa-required nationals must obtain a Schengen C visa before travel.
Processing: Varies by nationality; apply several weeks before travel.
Business travellers should carry an invitation or exhibitor confirmation from Messe Ried, proof of accommodation, travel insurance and return travel documents. Check the Austrian foreign ministry visa page for the current country-specific list.
OfficialGet to the venue and around the city with these options.
Airport → venue: Primary gateways: Linz Airport (LNZ): About 1 hour by car; Salzburg Airport (SZG): About 1 hour 20 minutes by car; Munich Airport (MUC): About 2 hours 15 minutes by car; Vienna International Airport (VIE): About 2 hours 45 minutes by car. Allow road or rail time to Rieder Messe; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near Rieder Messe: Ried im Innkreis town centre: H+ Hotel Ried; Ried im Innkreis: Der Kaiserhof Ried; Ried im Innkreis: Pension Müller (Wenger).
Ride-hail: Ride-hailing apps are commonly used in Ried im Innkreis; confirm local availability before travel.
Public transit: Ried im Innkreis is served by regional buses and the Innviertel railway line toward Schärding and Attnang-Puchheim; bus stops near Brucknerstraße connect the town centre with the Messe Ried grounds. Confirm current timetables on the organiser arrival page before travelling.
Parking: On-site parking is available at Rieder Messe; confirm daily rates and hall access on the organiser or venue site.
Plan and pack for the event climate.
Month: September 2027
Temperature: Approx. 10-20 C daytime range typical for September in Upper Austria; confirm the forecast close to show dates.
Seasonality: Early autumn in the Innviertel: mild days with cooler mornings and regular rain spells possible across the four show days.
Packing: Layered clothing for cool mornings and warmer afternoons, a waterproof jacket, comfortable walking shoes for the outdoor machinery areas, and an umbrella.
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at Rieder Messe 2027 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Re-check the 9-12 September 2027 dates and daily 9:00-18:00 opening hours on riedermesse.at, and note that the last afternoon is usually the quietest for machinery conversations
Book a room in Ried im Innkreis or the surrounding Innviertel villages now: four show days overlap with Volksfest activity, so town-centre capacity tightens first
Map the rail leg first - Ried im Innkreis sits on the Innviertel line with connections toward Attnang-Puchheim and Schärding - then add the regional bus or a short taxi ride to Brucknerstraße
Download the exhibitor directory and hall plan and mark the tractor, forage, livestock and forestry stands you must see before walking the outdoor machinery yard
Check the programme page for demonstration slots and product premieres so your visit days line up with live machinery runs rather than static displays
Draft a one-page buying brief per machine category (hp class, implement width, barn dimensions, budget ceiling) so stand staff can quote the right configuration
Prepare German-language spec notes or ask in advance whether the stand team speaks English; technical talks at Innviertel farm stands often run in Bavarian-Austrian dialect
Pack weatherproof layers and stable footwear: halls and the open-air machinery area are both on the route, and September afternoons in Upper Austria turn showery
Confirm whether you need a Schengen C visa for a business visit and start the Austrian representation application well before the 14-day mark
Set parking, taxi and evening return logistics in advance, and agree internally who signs off financing before you discuss purchase terms on site
Registration and hall orientation at Rieder Messe
Supplier meetings and product demos
Final negotiations and follow-up
Rieder Messe 2027 registration concourse
Rieder Messe
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Rieder Messe
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Decision
Use this quick check to decide whether Rieder Messe 2027 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Rieder Messe 2027, what is your primary role on the show floor?
Compare participation options side by side to choose the best fit for your objectives.
visit
You are deciding on tractor, forage, forestry or livestock equipment purchases in the coming season
Best for
Austrian and Bavarian farmers, livestock breeders, forestry owners and machinery-ring buyers comparing equipment in one place
Min. budget
$150.00
Timeline
4-6 weeks before 9 September 2027 to book rooms and travel
Risks
Regional hotel capacity tightens during the show and the Rieder Volksfest period
Outdoor areas are weather-sensitive in September
exhibit
You have an Austrian or Innviertel dealer network and want direct farmer contact during the autumn buying window
Best for
Machinery, forestry, livestock technology, seed and farm-input suppliers targeting Upper Austrian agriculture
Min. budget
$2,500.00
Timeline
3-6 months for stand booking, freight and demonstration scheduling
Risks
Stand pricing not published in captures; confirm with Messe Ried
Outdoor space and demonstration slots are limited
skip
Your category or regional focus does not match Austrian farm and forestry buyers
Best for
Suppliers whose products serve non-agricultural sectors or markets outside Austria and Bavaria
Timeline
N/A
Risks
No major risks listed.
Gallery
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
Trust footer
2
References
1
Publishers
0
Date checked
MESSE RIED GmbH
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