Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Join us at the Real Estate Days Augsburg from January 29-31, 2027, at Messe Augsburg, Germany. This premier exhibition showcases 150 exhibitors and offers 180 expert presentations on real estate, construction, and finance.
Dates
29–31 Jan 2027
City / country
Augsburg, Germany
Venue
Messe Augsburg (ASMV GmbH)
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Event overview
The Real Estate Days Augsburg is a key event for anyone interested in real estate, construction, and finance. Taking place from January 29 to 31, 2027, at Messe Augsburg, the exhibition will feature around 150 exhibitors presenting innovative solutions and expertise in building, investing, renovating, financing, and energy.
Visitors can engage directly with industry experts and compare offers, making it an essential platform for networking and knowledge exchange. Real Estate Days Augsburg takes.
TL;DR
Attendees will gain insights from 180 expert presentations covering the latest trends in real estate and construction. The event provides a unique opportunity to connect with industry professionals and explore innovative solutions for building and financing projects. Visitors can compare various offers and receive personalized advice from exhibitors, ensuring they find the best options for their real estate needs.
Exhibitors at the Real Estate Days Augsburg can showcase their products and services to a targeted audience of over 30,000 visitors. This event offers a platform to generate high-quality leads and establish valuable connections with potential clients. Participating in this exhibition enhances brand visibility and allows companies to demonstrate their expertise in the real estate sector, making it a worthwhile investment for growth.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Am Messezentrum 5, 86159 Augsburg
Messe Augsburg (ASMV GmbH) in Augsburg typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Messe Augsburg (ASMV GmbH) in Augsburg typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Messe Augsburg (ASMV GmbH) for badge collection; allow extra time for security screening during peak morning arrival.
Attend
General admission
Adult day ticket valid for one day.
General admission
Reduced day ticket for students, seniors, and people with disabilities.
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Attending Real Estate Days Augsburg on 2027-01-29 to 2027-01-31 in Augsburg lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

A range of accommodation options near the venue and across key areas.
Convenient for rail arrivals and tram line 3 toward the Messe. Approximate band; event weeks can be higher.
Shortest practical base for the fairground. Limited inventory, so book early and confirm cancellation terms.
Lower-cost option with tram or bus connections into the centre and to the Messe. Confirm journey times for your hotel address.
Get around the city with these convenient transport options.
Tram
Tram line 3 is the usual service toward the Messe. Validate tickets and check AVV diversions. Confirm live fares.
Bus
Use the AVV journey planner. Routes and frequencies vary by day and event traffic.
Regional train
Then continue by tram or taxi to Messe Augsburg. Sparpreis and flexible fares differ.
Taxi
Useful with luggage or for early setup. Ride-hailing availability can vary at peak times.
Parking
On-site parking is available at Messe Augsburg. Confirm current daily charges and hall access on the venue site.
Ride-hailing
Ride-hailing apps are used in Augsburg, but availability may be limited during event peaks.
taxi
taxi
Weather
January is mid-winter in Augsburg: cold, often frosty mornings, with typical highs around 2-5 C and lows around -3 to 0 C. Snow, sleet, or freezing rain is possible. Dress in layers, wear shoes with grip, and allow extra time for transfers.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Germany.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Fair language
German is the working language for most exhibitor stands and talks. Ask for English brochures or a written summary, especially for financing terms and WEG documents.
Meeting style
Bavarian business culture is formal at first contact. Use Herr or Frau and a handshake, arrive on time, and bring printed or digital documents rather than vague verbal questions.
Property process
German purchases are notarized and registered in the Grundbuch. Expect to provide ID, financing proof, and property details. The fair is for orientation, not a binding closing.
Payments and Sunday
The euro is the local currency. Cards are widely accepted, but some small vendors prefer cash. Most shops close on Sundays, so plan food and supplies.
Local etiquette
Keep conversations concise, queue in order, and validate transit tickets. Smoking is restricted indoors; follow venue signs and staff instructions.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Compare flights to the nearest international gateway serving Augsburg; confirm ground transport on the organiser site.
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Augsburg; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near Messe Augsburg (ASMV GmbH): Hauptbahnhof: Hauptbahnhof; Augsburg-Göggingen / Messe vicinity: Augsburg-Göggingen / Messe vicinity; Universitätsviertel and city outskirts: Universitätsviertel and city outskirts.
Ride-hail: Ride-hailing apps are commonly used in Augsburg; confirm local availability before travel.
Public transit: From Augsburg Hauptbahnhof, take tram line 3 toward the Messe stop, the usual public-transport link to Messe Augsburg. AVV city fares apply; buy and validate a single or day ticket before boarding. Approx. single city fare EUR 3.00-3.50. Confirm live AVV and venue information for diversions or event shuttles.
Parking: On-site parking is available at Messe Augsburg (ASMV GmbH); confirm daily rates and hall access on the organiser or venue site.
Plan and pack for the event climate.
Month: January 2027
Temperature: January: typically -3 C to 5 C; frost likely, with occasional snow.
Seasonality: Winter can bring snow, sleet, or freezing rain. Precipitation is not extreme, but icy paths are possible. Check the forecast in the week before travel.
Packing: January 2027
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at Real Estate Days Augsburg usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Confirm the current dates, opening hours, venue access, and ticket type for Immobilientage Augsburg on the organiser site.
Book the ticket online if available, or note the on-site price. Captured pricing lists EUR 10 adult and EUR 8 reduced day tickets, so verify before travel.
Write your property goal: first purchase, follow-on financing, renovation, capital investment, or a WEG question.
Assemble a financing folder with recent income proof, equity evidence, existing loans, and a realistic budget.
List the property types and Augsburg districts you want to compare, and note asking prices and energy ratings.
Check the exhibitor list for banks, brokers, insurers, energy advisers, builders, and notaries. Mark 8-10 stands to visit.
Prepare questions on Kaufnebenkosten, Grunderwerbsteuer in Bavaria, notary fees, and Maklerprovision.
For an existing property, request the Energieausweis, WEG minutes, maintenance reserve, and Teilungserklärung before the fair if possible.
Book rail or flight to Augsburg and a hotel near the Hauptbahnhof or Messe if the programme starts early.
Check AVV tram and bus options to the Messe stop and plan a day ticket if you will make several trips.
Review the talk programme and choose sessions on Baufinanzierung, energy efficiency, and capital investment.
Prepare a one-page summary of your situation so exhibitors can respond quickly.
Confirm the weather forecast and pack warm layers, comfortable shoes, and a charger for the January fair.
Download tickets, the venue map, and the exhibitor list. Note stand numbers and any talk times you want to keep.
Set a meeting plan and leave buffer time for security and hall orientation.
After the fair: send follow-up emails within 48 hours and compare written quotes, not verbal estimates.
Registration and hall orientation at Messe Augsburg (ASMV GmbH)
Supplier meetings and product demos
Final negotiations and follow-up
Real Estate Days Augsburg registration concourse
Messe Augsburg (ASMV GmbH)
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Messe Augsburg (ASMV GmbH)
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Official cost items and estimated ranges for exhibitors.
visitor_ticket
visitor · General admission
EUR 10 / per person
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| visitor_ticket | visitor | General admission | EUR 10 / per person | organiser_published |
Decision
Use this quick check to decide whether Real Estate Days Augsburg fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus aligns with the official product themes.
Best for
Buyers, researchers, and delegates evaluating the programme and networking value.
Min. budget
$400.00
Timeline
4-8 weeks before opening day for registration and travel.
Risks
Limited session times published - confirm agenda before booking.
exhibit
You have a clear lead-generation or launch goal for this market.
Best for
Suppliers and brands seeking qualified meetings with the event audience.
Min. budget
$2,500.00
Timeline
3-6 months for stand booking, freight, and marketing prep.
Risks
Booth pricing not published in captured sources - confirm with organiser.
skip
Programme, audience, or commercial goals do not match your plan.
Best for
Teams whose category or region fit is weak this edition.
Timeline
N/A
Risks
No major risks listed.
Gallery
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
1 more alternate names hidden
Trust footer
4
References
1
Publishers
0
Date checked
Immobilientage Augsburg
Display a free company card at your booth, or share your professional card on the show floor.