Trade show
PSI: International Trade Fair for Advertising Specialties
PSI is Europe's leading trade fair for advertising specialties, incentives, and merchandising, held from January 12-14, 2027 at the Cologne Exhibition Grounds in Germany. The event attracts over 600 exhibitors and 11,000 visitors from 74 countries, focusing on promotional products, sustainable innovations, and business networking. It features exhibitor directories, product showcases, and industry news.
PSI is Europe's leading trade fair for advertising specialties, incentives, and merchandising, held from January 12-14, 2027 at the Cologne Exhibition Grounds in Germany. The event attracts over 600 exhibitors and 11,000 visitors from 74 countries, focusing on promotional products, sustainable innovations, and business networking. It features exhibitor directories, product showcases, and industry news.
Event details
- Dates: 12–14 Jan 2027
- Location: Cologne, Germany
- Venue: Messegelände Köln
- Industry: Promotional Products
- Category: Trade show
Audience scale
- Exhibitors: 600+
- Attendees: 11,000+
Why exhibit
Exhibit at PSI to place your brand in the spotlight, network with decision-makers, and unlock new business potential. As Europe's leading trade fair for advertising specialties, PSI connects you with thousands of industry professionals, including promotional product retailers, finishers, agencies, manufacturers, and importers at the start of the new business year. Showcase your products to an international audience and drive your business forward.
Why visit
Visit PSI to join thousands of professionals exploring the latest trends, networking opportunities, and product presentations in the advertising specialties industry. Discover an impressive variety of products, meet international partners, and gain inspiration from leading manufacturers and suppliers. The event is essential for promotional product retailers, finishers, agencies, and anyone involved in merchandising and incentives.
Exhibitor profile
- Promotional Products
- Advertising Specialties
- Merchandising
- Incentives
- Writing Instruments
- Apparel & Textiles
- Laser Marking Equipment
- Sustainable Products
- Business Gifts
- Office Accessories
Visitor profile
- Promotional Product Retailers
- Finishers
- Advertising Agencies
- Manufacturers
- Importers
- Distributors
- Procurement Managers
- Brand Managers
- Marketing Professionals
- Corporate Buyers
Industries
- Promotional Products
- Advertising Specialties
- Merchandising
- Advertising
- Incentives
Organisers
- Reed Exhibitions Limited