Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
The Prague Car Festival is set to be the largest automotive exhibition in Central and Eastern Europe, featuring a diverse collection of exceptional vehicles from across Europe. This event bridges the worlds of tuned and performance cars, competitive motorsport, and automotive history.
Visitors will experience over 38,000 m² of indoor and outdoor space filled with unique exhibits, including current production models and nearly-new cars. Prague Car Festival takes place in Prague, Czechia.
TL;DR
- 1Dates and Venue: The Prague Car Festival takes place from October 31 to November 1, 2026 at PVA EXPO PRAGUE.
- 2Scale and Focus: This is the largest automotive exhibition in Central and Eastern Europe, showcasing tuning, motorsport, and historic vehicles.
- 3Organiser: The event is organized by Prague Car Festival s.r.o., with more details available on their official website.
- 4Buyer Authority: Attendees include automotive enthusiasts, industry professionals, and collectors.
- 5Entry: Tickets are available online and at the venue, with various pricing options.
Why visit
Prague Car Festival is a show for people who want to see tuned, modified, classic and motorsport-inspired cars in one place at PVA EXPO Praha in Letnany. Attendees include automotive enthusiasts, industry professionals, and collectors. Tickets are available online and at the venue, with various pricing options.
Why exhibit
Gain visibility among a targeted audience of automotive enthusiasts and industry professionals. Showcase your products and services in a dynamic environment. Network with potential clients and partners. Benefit from extensive media coverage and promotional opportunities. Meet qualified buyers and partners including Tuning companies showcasing modified vehicles, Automobile manufacturers presenting new models, Parts suppliers and service providers.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Automotive enthusiasts looking for the latest trends
Tuning professionals and companies
Motorsport fans and participants
Collectors of classic and unique vehicles
Families seeking engaging automotive experiences
Industry professionals from automotive sectors
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Tuning companies showcasing modified vehicles
Automobile manufacturers presenting new models
Parts suppliers and service providers
Classic car restorers and collectors
Motorsport teams and racing equipment suppliers
Automotive accessory retailers
Product categories
Key solution areas showcased across the event.
Tuned and modified vehicles
Motorsport cars and equipment
Classic cars and motorcycles
Automotive parts and accessories
Car care products and detailing services
Automotive technology and innovations
Location & Facilities
Venue
PVA EXPO PRAGUE
Beranových 667, 199 00 Prague 9 - Letňany
Facilities
Parking
PVA EXPO PRAGUE in Prague typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: PVA EXPO PRAGUE in Prague typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at PVA EXPO PRAGUE for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Event days & opening times
DayOpening hours
31 October 2026:10:00 AM – 6:00 PM
1 November 2026:10:00 AM – 5:00 PM
General admission
One day ticket
650General admission
Two days ticket
1000General admission
Discounted ticket for children above 120 cm, students, and seniors over 65
400
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Prague, Czechia
Why it matters
On 2026-10-31 to 2026-11-01, Prague Car Festival in Prague covering Tuned and modified vehicles, Motorsport cars and equipment, Classic cars and motorcycles, Automotive parts and accessori gives automotive buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · USD
Hotel tiers
A range of accommodation options near the venue and across key areas.
WE Hotel EXPO Prague
On-site / closest
PVA EXPO Praha (Letnany)260 m from PVA EXPO Praha to venueBreakfast, free Wi-Fi, free parking, restaurant, smoke-free property
Hotel Duo
Mid-range / full-service
Strizkov, Prague 9 (metro access)2.1 km from PVA EXPO Praha to venueBreakfast, free Wi-Fi, paid parking, indoor pool, air conditioning, pet-friendly, fitness center, spa, bar
Hotel Aura Praha design & garden pool
Design / upper-mid
Prague 9 / Letnany surroundings2.6 km from PVA EXPO Praha to venueBreakfast, free Wi-Fi, free parking, outdoor pool, hot tub, pet-friendly, restaurant, airport shuttle, accessible
Hotel Imos Prague
Budget / practical
Prague 9 / Letnany surroundings2.5 km from PVA EXPO Praha to venueBreakfast, free Wi-Fi, free parking, pet-friendly, restaurant, kid-friendly, smoke-free property
Hotel Arko
Budget / practical
Prague 9 / Letnany surroundingsNear PVA EXPO Praha (listing shows 3.7 rating) to venueFree Wi-Fi, paid parking, breakfast, airport shuttle, kid-friendly
Local transport
Get around the city with these convenient transport options.
Metro + bus (PID integrated network)
Estimated costUSD 2.50-6 single metro/light-rail journey (contactless)
Best forMetro Line C to Letnany or Strizkov, then local bus toward PVA EXPO Praha (Vystaviste Letnany)
Prague integrated transport (PID/DPP) serves the Letnany exhibition area; use the PID route planner or Moovit for line numbers on the day.
Taxi / rideshare
Estimated costApprox. USD taxi/rideshare from PRG to venue (estimate; confirm before travel)
Best forVaclav Havel Airport Prague (PRG) to PVA EXPO PRAGUE
Airport transfer by road takes roughly 30-40 minutes depending on traffic; agree the fare or use a metered app.
Airport bus + Metro
Estimated costUSD 2.50-6 single metro/light-rail journey (contactless)
Best forBus from PRG terminals to Metro Line A (Nadrazi Veleslavin), then Metro Line C to Letnany
Public transport ticket valid across bus and metro transfers within the time window.
Weather
October 2026 Late October in Prague typically brings daytime highs around 10-13 C and overnight lows near 3-6 C; evenings at the Letnany fairground feel colder. Late October is an autumn shoulder period with frequent overcast days and passing rain showers; daylight shortens noticeably toward the end of the month.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Czechia.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Currency at the fairground
The Czech koruna (CZK) is the local currency. Cards are widely accepted in Prague, but carry some cash for small stands, cloakroom deposits or independent vendors. Confirm prices in CZK before paying.
Language and show signage
Czech is the main local language. Many exhibitors and younger visitors speak English, and international car-build terms are common. Ask for an English explanation if a technical description is Czech-only.
Touching the cars
Prague Car Festival is a show for owners and builders, so treat displayed vehicles like private property. Ask before opening doors, sitting inside or photographing details with flash.
Public transport etiquette
Prague's PID network uses time-based tickets. Validate paper tickets in the yellow machine on first use and keep them until the journey ends. Contactless bank-card payment is common on city transport, but check the current DPP rules.
Autumn in Letnany
The fairground is in Prague 9 and queues can form outdoors. Bring a waterproof layer and warm clothing for late October or early November. Halls are large, so comfortable shoes matter more than formal dress.
Tipping in Prague
In Prague restaurants, rounding up or leaving about 10% is customary when service is good. Check whether a service charge is already included on the bill.
Photography at a car show
Ask before photographing people, number plates or private builds in detail. If an owner or club has a no-photography sign, respect it and keep walkways clear for other visitors.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Captures queried round trips into Prague PRG departing 31 Oct 2026 and returning 4 Nov 2026 (Google Flights, CZ locale, prices in CZK including taxes and fees for one adult). Fares from London are cheapest and short-haul; long-haul itineraries from Asia and Australia route via Gulf or European hubs. Book early for late-October dates and compare baggage allowances before confirming.
Transport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Prague; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near PVA EXPO PRAGUE: PVA EXPO Praha (Letnany): WE Hotel EXPO Prague; Strizkov, Prague 9 (metro access): Hotel Duo; Prague 9 / Letnany surroundings: Hotel Aura Praha design & garden pool.
Ride-hail: Ride-hailing apps are commonly used in Prague; confirm local availability before travel.
Public transit: Prague's integrated PID network connects Vaclav Havel Airport Prague to PVA EXPO Praha: airport bus to Metro Line A, change to Metro Line C toward Letnany, then a local bus to the Vystaviste Letnany stop. Single tickets are zone-based and also valid on trams and city buses; check the DPP or PID route planner for current line numbers.
Parking: On-site parking is available at PVA EXPO PRAGUE; confirm daily rates and hall access on the organiser or venue site.
Weather
Plan and pack for the event climate.
Month: October 2026
Temperature: Late October in Prague typically brings daytime highs around 10-13 C and overnight lows near 3-6 C; evenings at the Letnany fairground feel colder.
Seasonality: Late October is an autumn shoulder period with frequent overcast days and passing rain showers; daylight shortens noticeably toward the end of the month.
Packing: Pack a waterproof jacket or compact umbrella, warm layers for cool mornings and evenings, and comfortable walking shoes for moving between halls at PVA EXPO Praha. Bring an adaptor for Czech Type E sockets (230 V).
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at Prague Car Festival usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
T-1
Lock in your ticket
T-2
Book a Prague 9 base
T-3
Check entry documents
T-4
Map the airport route
T-5
Check Letnany weather
T-6
Read the 2026 schedule
T-7
Prepare payments
T-8
Pack for the show
T-9
Arrive early
T-10
Respect the builds
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at PVA EXPO PRAGUE
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2Prague Car Festival registration concourse
PVA EXPO PRAGUE
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
PVA EXPO PRAGUE
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights$190.00
- Per diem × 2$150.00
Estimated total$340.00
This is a directional estimate. Please verify live rates before booking.
Cost reference
Official cost items and estimated ranges for exhibitors.
visitor_ticket
visitor · General admission
USD 650 / per person
organiser_published
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| visitor_ticket | visitor | General admission | USD 650 / per person | organiser_published |
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether Prague Car Festival fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Prague Car Festival, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Tuned and modified vehicles and Motorsport cars and equipment solutions and benchmarking suppliers at Prague Car Festival in Prague.
Min. budget
$1,450.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Tuned and modified vehicles and Motorsport cars and equipment products who need qualified meetings with the event's trade audience.
Min. budget
$6,525.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Prague show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
Gallery
Photos
FAQs & glossary
Answers
Frequently asked
Glossary
- Tuning
- The aftermarket modification of a car's engine, suspension, wheels, body or interior to change performance, handling or appearance. At Prague Car Festival it is the core language used by modified-car exhibitors and club stands.
- Modified car
- A vehicle changed from factory specification through parts, software, bodywork or interior work. Modified cars range from mild wheel-and-suspension upgrades to full engine conversions.
- Stance
- A look-driven setup where ride height, wheel fitment and camber are adjusted for visual impact, often with coilovers or air suspension. Stance builds are a recognisable part of the Prague tuning scene.
- Fitment
- How a wheel and tyre sit in relation to the arches, suspension and bodywork. Good fitment is about clearance, offset and tyre size working together, not just wheel diameter.
- Restomod
- A classic car restored and upgraded with modern brakes, suspension, engine or electrical systems while keeping its original silhouette and character.
- Classic car
- An older vehicle valued for its design, history or originality. At a mixed automotive festival, classics sit alongside modified and motorsport builds rather than in a separate museum setting.
- Project car
- An owner's ongoing build, often shown in progress or at a finished stage. Talking to project owners is useful for real-world advice on Czech parts sourcing, workshop choices and budget.
- Aftermarket
- Parts and accessories supplied outside the manufacturer's original dealer network, from exhausts and intakes to wheels, suspension and interior trim.
- OEM
- Original equipment manufacturer parts, meaning the factory-spec components a car was built with. OEM is a useful benchmark when judging restoration work against modification.
- Dyno
- A dynamometer test that measures engine power and torque, usually at the wheels. Dyno figures are a common way for tuning exhibitors and owners to compare builds.
- Show car
- A vehicle prepared specifically for display, with attention to paint, fitment, interior and presentation. Ask the owner before touching, opening doors or sitting inside.
- Motorsport build
- A car prepared for circuit, rally, drift or hillclimb use, with safety equipment and performance modifications. This category connects the festival to Czech club motorsport.
- Homologation
- The process of confirming that a part or modification complies with road-legality rules. Czech owners often discuss homologation when choosing aftermarket equipment for street-driven builds.
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Also known as
Alternate names and search phrases for this event.
- Prague Car Festival 2026
- Prague tuning show
- Prague car show
- PVA EXPO Praha car show
- Letnany car festival
- Czech car festival
- modified car show Prague
- classic car show Prague
- motorsport show Prague
- Prague automotive event
3 more alternate names hidden
Trust footer
Sources
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References
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Publishers
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Date checked
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Prague Car Festival
- event_website
- event_social
- event_social
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.