Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Petfair Vietnam 2027 is the 4th International Trade Fair for the Pet Industry, showcasing over 300 exhibitors and attracting 12,000+ visitors in Ho Chi Minh City.
Dates
23–25 Jun 2027
City / country
Ho Chi Minh City, Vietnam
Venue
Saigon Exhibition and Convention Center (SECC)
Are you the organiser of this event?
Event overview
Petfair Vietnam 2027 is set to be the largest and most influential pet industry exhibition in Vietnam. Scheduled from June 23 to 25, 2027, at the Saigon Exhibition and Convention Center, this event will host over 300 leading exhibitors from 25 countries.
Attendees can expect to network with industry professionals, discover new products, and engage in live demonstrations. Petfair Vietnam 2027 takes place in Ho Chi Minh City, Vietnam.
Venue: Saigon Exhibition and Convention Center (SECC).
TL;DR
Visitors will benefit from direct access to top suppliers and distributors in the pet industry. The event offers opportunities to network with industry experts and gain insights into the latest trends and innovations. With a diverse range of exhibitors, attendees can explore a wide variety of pet products and services.
Exhibiting at Petfair Vietnam 2027 provides companies with a powerful platform to connect directly with potential buyers and partners. It is an opportunity to showcase new products, enhance brand visibility, and engage with a targeted audience of pet industry professionals. The exhibition facilitates valuable business connections and market penetration.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
799 Nguyen Van Linh, Tan My Ward, Ho Chi Minh City, Vietnam
Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Saigon Exhibition and Convention Center (SECC) for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Who runs the show
Minh Vi Advertising and Exhibition Services Co
Organiser
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Visitors will benefit from direct access to top suppliers and distributors in the pet industry. The event offers opportunities to network with industry experts and gain insights into the latest trends and innovations.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

Choose from the following airports, with convenient access to the event and venue.
Tan Son Nhat International Airport
Ho Chi Minh City's main gateway, with international arrivals handled at Terminal 2 and domestic flights at Terminal 1. Metered taxis and ride-hail pick-up are on the arrivals kerb; agree the fare or use the app meter before departure
TBA
to venue
Approx. 25-45 minutes in normal traffic; allow 60 minutes at peak hours or in heavy rain
by car
Can Tho International Airport
A regional alternative with limited domestic service; not a practical arrival point for SECC unless you are combining the show with a Mekong Delta leg
TBA
to venue
Approx. 3-3.5 hours by road
by car
A range of accommodation options near the venue and across key areas.
Thiên Phát Hotel, a 2-star property listed 640 m from SECC with free Wi-Fi, air conditioning and full-service laundry.
ibis Saigon South, a 3-star eco-certified hotel 200 m from the venue, with free breakfast, free Wi-Fi, parking, bar, restaurant, room service and airport shuttle.
The Brik By Velaluxe (600 m) and VietLife Hotel & Apartment (3-star, kitchen in rooms) are listed with free breakfast, air conditioning, airport shuttle and laundry; both pet-friendly or kitchen-equipped options suit longer stays.
La Casona Hotel (3-star, 4.6 guest rating) and Saigon Garden Hotel are listed with pet-friendly policies, free Wi-Fi, hot tub and kitchen in some rooms, useful for exhibitors travelling with animals.
Get around the city with these convenient transport options.
Taxi or ride-hail car (Grab, Be, Vinasun, Mai Linh)
The most practical arrival option with luggage; use the official taxi queue or app booking rather than unlicensed touts inside the terminal.
Ride-hail motorbike (Grab Bike, Be Bike)
Fast and cheap for a single traveller with a small bag; helmet is provided and rain gear is worth carrying in June.
City bus
Cheapest route but slow at peak hours and crowded with luggage; useful for budget visitors staying along the route.
Metro Line 1 (Ben Thanh - Suoi Tien)
Ho Chi Minh City's first metro line is useful for cross-city movement but does not serve District 7 directly; plan a final road leg to the venue.
Hotel or airport shuttle
Ask the hotel at booking whether the shuttle runs on show dates and whether it serves the SECC gate.
Self-drive and car parking
Parking fills early on the opening morning; exhibitors with heavy equipment should arrange a dedicated vehicle pass with the organiser.
Short-hop ride-hail
Cheap enough to use daily if you stay in Phu My Hung; walking is feasible in the dry spells but the June heat and humidity make a ride more comfortable.
taxi
Approx. 3-3.5 hours by road; A regional alternative with limited domestic service; not a practical arrival point for SECC unless you are combining the show with a Mekong Delta leg.
Weather
Late June in Ho Chi Minh City is hot, humid and wet: the southwest monsoon brings heavy but usually short downpours, typically in the afternoon or early evening. Expect 25-33 C, humidity often above 75 percent, and a risk of brief street flooding near the venue. It is not the typhoon-prone part of Vietnam's coast, but afternoon storms can delay taxis and outdoor events around SECC.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Vietnam.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Money and payments
Vietnam uses the dong (VND), and notes run up to 500,000. Cards are accepted in hotels and malls, but small shops, taxis and market stalls prefer cash, so keep a few hundred thousand dong on you.
Getting around and traffic
Ho Chi Minh City traffic is motorbike-led and looks chaotic but moves steadily. Book cars through Grab, Be or a metered taxi brand such as Vinasun or Mai Linh, and cross roads at a walkable pace rather than stopping and starting.
Trade etiquette
Business cards are exchanged with both hands and a brief nod, and meetings often start with small talk. Vietnamese distributors will want to know your pricing, MOQ and import paperwork early, so bring English and Vietnamese product sheets.
Dress and climate
Business casual is the norm at SECC: light shirts and trousers or dresses rather than suits. For temples and pagodas outside show hours, cover shoulders and knees.
Animals at a pet show
Ask before touching or photographing any animal on a stand, and never feed an exhibited pet without the handler's agreement. Live-animal areas may restrict entry to exhibitors and registered buyers only.
Food, hours and tipping
Lunch runs from around 11:30 to 13:00 and many local restaurants close briefly in mid-afternoon. Tipping is not mandatory but is appreciated for taxis and hotel service, and upscale restaurants usually add a service charge.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: SGN
Compare flights to the nearest international gateway serving Ho Chi Minh City; confirm ground transport on the organiser site.
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Tan Son Nhat International Airport (SGN): Approx. 25-45 minutes in normal traffic; allow 60 minutes at peak hours or in heavy rain; Can Tho International Airport (VCA): Approx. 3-3.5 hours by road. Allow road or rail time to Saigon Exhibition and Convention Center (SECC); on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near Saigon Exhibition and Convention Center (SECC): Saigon Exhibition and Convention Center (SECC) district, Ho Chi Minh City: Saigon Exhibition and Convention Center (SECC) district, Ho Chi Minh City; 200 m from SECC, Ho Chi Minh City: 200 m from SECC, Ho Chi Minh City; 600-640 m from SECC, Ho Chi Minh City: 600-640 m from SECC, Ho Chi Minh City.
Ride-hail: Ride-hailing apps are commonly used in Ho Chi Minh City; confirm local availability before travel.
Public transit: Check local bus/metro options for routes to Saigon Exhibition and Convention Center (SECC).
Parking: On-site parking is available at Saigon Exhibition and Convention Center (SECC); confirm daily rates and hall access on the organiser or venue site.
Plan and pack for the event climate.
Month: June 2027
Temperature: Typical late-June days in Ho Chi Minh City range from about 25 C overnight to 33 C in the afternoon, with humidity frequently above 75 percent and a heat index that feels several degrees hotter inside exhibition halls.
Seasonality: Late June sits in southern Vietnam's southwest monsoon season. Rain usually arrives as short, intense afternoon or early-evening showers rather than all-day drizzle, and brief street flooding is possible near District 7 and the SECC approach roads. June is not a peak typhoon month for the south, but storm cells can still delay flights and taxi queues.
Packing: Pack light, breathable business-casual clothing, a compact umbrella or packable rain shell, and a waterproof sleeve or dry bag for documents and devices. Bring comfortable closed shoes for concrete halls, a light layer for heavily air-conditioned seminar rooms, mosquito repellent for evenings, and a type A/C plug adapter for Vietnam's 220V supply.
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at Petfair Vietnam 2027 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Confirm your registration category on petfair-vietnam.com and save your badge confirmation; trade buyers should have a business card or company letter ready for on-site verification.
Check your nationality's visa or e-visa status for Vietnam and start the application if not already approved; allow extra days for processing in peak season.
Book the flight into Tan Son Nhat (SGN) and choose a hotel in District 7 or Phu My Hung for walking or short-ride access to SECC, or in District 1 for evening dining.
Pre-book airport transfer or install a ride-hail app (Grab, Be) and add a payment card; keep about VND 500,000 in cash for the first taxi and small purchases.
Download the exhibitor list and floor plan, and pre-book meetings with the pet food, aquatics and veterinary suppliers that match your buying list.
Review Vietnam's animal-product import rules with your freight or compliance contact if you intend to order pet food, treats or supplements for commercial resale.
Pack light, breathable business-casual clothing, a compact umbrella or rain shell, and comfortable shoes for concrete exhibition halls.
Recheck the show schedule and seminar language on the organiser site; session times and hall allocations can shift in the final week.
Confirm your hotel's airport shuttle or transfer and note that SECC parking and taxi drop-off points get congested on the opening morning.
Charge devices, carry a type A/C plug adapter for Vietnam's 220V supply, and print or download your badge and hotel voucher offline.
Arrive at SECC before the halls fill, collect your badge, and work the floor by hall so you cover food, aquatics, grooming and veterinary zones without backtracking.
Send follow-up emails within 48 hours while quotes are fresh, and confirm sample shipment or MARD registration steps for any product you plan to import.
Registration and hall orientation at Saigon Exhibition and Convention Center (SECC)
Supplier meetings and product demos
Final negotiations and follow-up
Petfair Vietnam 2027 registration concourse
Saigon Exhibition and Convention Center (SECC)
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Saigon Exhibition and Convention Center (SECC)
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Decision
Use this quick check to decide whether Petfair Vietnam 2027 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Petfair Vietnam 2027, what is your primary role on the show floor?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Pet Industry solutions and benchmarking suppliers at Petfair Vietnam 2027 in Ho Chi Minh City.
Min. budget
$450.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Pet Industry products who need qualified meetings with the event's trade audience.
Min. budget
$2,200.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Ho Chi Minh City show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
Display a free company card at your booth, or share your professional card on the show floor.