Dates

    23–25 Feb 2027

    City / country

    Shanghai, China

    Venue

    Shanghai New International Expo Centre

    20 Floor Picks

    Matched booths for Pet Sourcing Fair China 2027

    Get my picks

    Exhibiting at?

    Enter your business email to get a free first Exclusive Spotlight worth 250$.

    Explore Spotlights
    Register / Buy Tickets

    Are you the organiser of this event?

    Event overview

    Overview

    The 3rd Pet Sourcing Fair China (PSC) is officially confirmed to take place 23–25 February 2027 at the Shanghai New International Expo Centre (SNIEC).

    This move marks more than just a change of venue — it represents a strategic upgrade and brand evolution for PSC.

    Under the theme Stronger Gravity Field, we look forward to gathering with global pet industry partners to pool stronger resources, forge deeper connections, and build a more prosperous future together.

    TL;DR

    1. 1Event dates: February 23-25, 2027.
    2. 2Location: Shanghai New International Expo Centre.
    3. 3Expected exhibitors: 500+.
    4. 4Expected visitors: 20,000+.
    5. 5Theme: Stronger Gravity Field.

    Why visit

    Visitors will gain access to a diverse range of exhibitors showcasing the latest products and innovations in the pet industry. Event dates: February 23-25, 2027. Location: Shanghai New International Expo Centre.

    Why exhibit

    Exhibitors can showcase their products to a targeted audience of industry professionals, enhancing brand visibility and establishing valuable connections with potential buyers. The Pet Sourcing Fair China serves as a vital platform for connecting suppliers and buyers in the pet industry, facilitating trade and collaboration on a global scale. It highlights emerging trends and innovations, making it essential for industry stakeholders.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Pet product retailers
    Distributors and wholesalers
    Pet food manufacturers
    Veterinary professionals
    Pet service providers
    E-commerce operators

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Pet food manufacturers
    Pet accessory suppliers
    Veterinary product companies
    Pet grooming service providers
    Pet technology innovators
    Pet health and wellness brands

    Product categories

    Key solution areas showcased across the event.

    Pet food and treats
    Pet grooming products
    Pet health and wellness products
    Pet toys and accessories
    Pet training equipment
    Pet technology solutions

    Location & Facilities

    Venue

    Shanghai New International Expo Centre

    2345 Longyang Road, Shanghai, China

    Attend

    Entry & tickets

    Trade-only
    Free registration
    Register

    Who runs the show

    Organisers

    China Pet Industry Association

    How the last edition performed

    Previous edition

    Last edition

    —

    Completed

    Exhibitors: 419

    This edition

    2027

    Visitors: 20,000

    Exhibitors: 500

    Next edition

    Not announced yet

    Testimonials

    PSC为全球宠物行业树立了新的标杆,对宠物行业专业人士而言,这是一场改变格局的盛会!

    Paul van der Raad · Global Director · Protix · 2025

    Impact

    A bigger and stronger platform

    The 3rd Pet Sourcing Fair China (PSC) is officially confirmed to take place 23–25 February 2027 at the Shanghai New International Expo Centre (SNIEC). This move marks more than just a change of venue — it represents a strategic upgrade and brand evolution for PSC. Under the theme Stronger Gravity Field, we look forward to gathering with global pet industry partners to pool stronger resources, forge deeper connections, and build a more.

    Exhibitor outcomes

    Real business growth

    Exhibitors can showcase their products to a targeted audience of industry professionals, enhancing brand visibility and establishing valuable connections with potential buyers. The Pet Sourcing Fair China serves as a vital platform for connecting suppliers and buyers in the pet industry, facilitating trade and collaboration on a global scale. It highlights emerging trends and innovations, making it essential for industry stakeholders. Exhibitor categories include Pet food manufacturers, Pet accessory suppliers,.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    East China — Shanghai and the Yangtze River Delta (China's largest pet-owning, pet-retail and pet-supply manufacturing region)

    Why it matters

    China is one of the world's fastest-growing pet markets, and Shanghai is its commercial hub: the Yangtze River Delta concentrates pet-food plants, treat and accessory factories, packaging suppliers and cross-border e-commerce operators within a few hours of the venue. For international buyers the fair is a direct sourcing channel into that supply base; for Chinese manufacturers it is an export-facing shop window. Holding the show at Shanghai New International Expo Centre in February places it ahead of the spring buying cycle and close to Pudong's freight, customs and e-commerce infrastructure.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    Professionals expect pre-show agendas, product finders, and meeting tools; suppliers align demos and literature to short on-stand decision cycles.

    02

    Sustainability in procurement

    Energy use, recyclable materials, and carbon reporting increasingly appear in RFPs and exhibitor scorecards across industrial trade fairs.

    03

    Automation and labour efficiency

    Visitors benchmark machinery, software, and services that reduce downtime, staffing pressure, and total cost of ownership.

    04

    Regional supply-chain resilience

    Buyers diversify suppliers across Europe, MENA, and Asia while favouring vendors with local service, spare parts, and training.

    05

    Hybrid engagement models

    Live demonstrations remain decisive, but follow-up webinars, digital catalogues, and year-round supplier portals extend the commercial window after the show.

    Global pet industry event circuit

    Book stands 6–9 months ahead for the large European and US shows; Asian sourcing fairs can often be booked 3–5 months ahead.

    Pet Sourcing Fair China sits in a circuit of export- and sourcing-oriented pet trade fairs: the Asian anchor shows are Pet Fair Asia (Shanghai) and this Shenzhen/Guangzhou-facing CIPS cluster, while Interzoo (Nuremberg), Zoomark (Bologna) and Global Pet Expo (Orlando) are the main European and North American buying platforms. Buyers typically use an Asian sourcing show plus one Western brand show per year.

    Q1 (Feb–Mar)

    Asian sourcing shows and Global Pet Expo

    Q2 (May)

    Interzoo / Zoomark European buying season

    Q3 (Aug)

    Pet Fair Asia — the largest Asian consumer-and-trade pet event

    Peer events and typical timing compiled from published organiser schedules; confirm exact 2027 dates on each event's official site.

    Plan your trip

    Travel & logistics

    Local currency · CNY

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    PVG

    Shanghai Pudong

    Maglev + metro or taxi to Pudong expo clusters.

    to venue

    45–70 min to SNIEC

    by car

    SHA

    Shanghai Hongqiao

    Hongqiao is closer to central Shanghai halls.

    to venue

    30–45 min

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Budget
    Longyang Road / Huamu, Pudong (walking or 1–2 Metro stops from SNIEC)

    USD 45–75 / night

    Limited English-language service at this tier; book early — the immediate SNIEC catchment fills during show week.

    source
    Mid-range
    Century Park / Jinqiao / Kangqiao, Pudong (10–20 min by taxi or Metro Line 2/7)

    USD 90–160 / night

    Best balance of price and transfer time; most offer breakfast and business-desk support in English.

    source
    Premium
    Lujiazui / Pudong business district and Jinqiao (20–30 min by Metro Line 2 or taxi)

    USD 180–320 / night

    Used for supplier dinners and client hosting; direct Metro Line 2 access to Longyang Road station for the venue.

    source

    Local transport

    Get around the city with these convenient transport options.

    maglev

    Estimated costCNY 50 single (about USD 7); CNY 40 with a same-day air ticket
    Best forShanghai Pudong (PVG) → Longyang Road Maglev Station (then ~10 min walk/taxi to SNIEC)

    ~7–8 minutes to Longyang Road; fastest airport link to the venue area. Runs roughly 06:45–21:40.

    metro

    Estimated costCNY 7–8 (about USD 1)
    Best forPVG (Line 2, transfer at Guanglan Road) → Longyang Road station, then walk or Metro Line 7 to SNIEC

    Cheapest option; ~50–60 minutes. Allow extra time with luggage at the Guanglan Road cross-platform transfer.

    taxi

    Estimated costCNY 160–200 taxi estimate (about USD 22–28); rideshare similar
    Best forShanghai Pudong (PVG) to Shanghai New International Expo Centre

    ~35–45 minutes off-peak, longer in the 07:30–09:30 and 17:00–19:00 peaks. Use the official taxi queue or a DiDi ride-hailing booking.

    taxi

    Estimated costCNY 130–170 taxi estimate (about USD 18–24)
    Best forShanghai Hongqiao (SHA) to Shanghai New International Expo Centre

    ~45–60 minutes; Hongqiao serves more domestic connections, so most international visitors arrive at PVG.

    metro

    Estimated costCNY 6–8 (about USD 1)
    Best forShanghai Hongqiao (SHA, Line 2) → Longyang Road station → SNIEC

    ~60–70 minutes direct on Line 2; reliable and cheap but crowded in peak hours with luggage.

    public_transit

    Estimated costCNY 3–5 metro fare within the city; walking from Longyang Road to the venue is free and takes ~10–15 minutes
    Best forLongyang Road station (Metro Lines 2, 7, 16 and Maglev) → SNIEC halls

    Longyang Road is the primary interchange for the venue and the best anchor for hotel selection.

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa required
    ATA Carnet: accepted
    TypeWho needs itFeeProcessing
    M — business/trade visaInternational business visitors attending for sourcing, negotiation or commercial meetings, and exhibitors/staff without visa-free eligibility$185.004 business days standard, 2–3 business days expedited at many CVASC centres (plus appointment and mailing time)
    F — non-commercial visit / exchange visaVisitors attending for non-commercial exchange, study tours or association/institutional visits rather than trade negotiation$140.004 business days standard
    240-hour visa-free transitPassport holders of the eligible nationalities transiting through PVG or SHA to a third country, with a confirmed onward ticket—Issued on arrival at the transit counter (allow 30–60 minutes)
    Unilateral visa-free entry (up to 30 days)Passport holders of the countries currently covered by China's unilateral visa-free scheme (much of the EU, plus Australia, New Zealand, Japan, South Korea, Malaysia and others)—None — travel directly on your passport

    Eligible passport holders may enter visa-free under China's unilateral visa-free scheme (up to 30 days) or the 240-hour visa-free transit policy via PVG/SHA. Both policies are nationality-specific and time-limited — verify your passport against the current CVASC/MFA list before booking flights.

    China accepts ATA Carnets for goods temporarily imported for trade fairs and exhibitions, with the China Chamber of International Commerce (CCOIC) as the national guaranteeing association. Confirm in advance with the organiser's appointed freight forwarder, as customs procedures and deadline cut-offs apply.

    Official visa page

    Weather

    February in Shanghai is late winter: cold and mostly dry with daytime highs around 8–10 °C and overnight lows near 1–4 °C. Expect roughly 60–70 mm of rain spread over about 9–10 wet days, often as light drizzle, and occasional brief light snow. Pack warm layers, a windproof coat and an umbrella; indoor halls are heated but halls and shuttle queues are draughty.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to China.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Tipping and payments

    Tipping is not customary in Shanghai and is not expected in taxis, restaurants or hotels. Mobile payment via WeChat Pay or Alipay linked to an international card is now the default for nearly all transactions — cash is rarely used, so set this up before arrival.

    Business etiquette

    Exchange business cards with both hands and take a moment to read the card. Address counterparts by family name plus title, open meetings with brief introductions, and avoid pushing for immediate commitment — relationship-building and a follow-up visit matter more than a fast signature. Punctuality for meetings is expected.

    Dress and dining

    Smart-casual business dress is appropriate on the show floor; smarter dress is expected for hosted supplier dinners. At banquets, wait for the host to indicate seating and toast order, and use the serving chopsticks for shared dishes.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: PVG

    Book flights to PVG when possible for the shortest transfer to the venue; compare SHA only if fares are materially lower.

    Visa

    Most international visitors need a visa for China. Business visitors typically apply for an M (business/trade) visa, or an F visa for non-commercial exchange visits, through the Chinese Visa Application Service Centre (CVASC) or a Chinese embassy/consulate — apply at least 4–6 weeks before travel. Two shortcuts may apply for Shanghai: the 240-hour (10-day) visa-free transit policy for passport holders of 50+ eligible countries arriving at Pudong (PVG) or Hongqiao (SHA) and continuing to a third country, and China's unilateral 30-day visa-free entry for a growing list of nationalities (much of the EU, Australia, New Zealand, Japan, South Korea, Malaysia and others). Visa-free policies are time-limited and revised frequently — verify your specific nationality on the CVASC/MFA site before booking. Bring printed invitation letters, hotel bookings and return tickets for immigration.

    Estimated cost: Varies by visa type and nationality (check official site).

    Processing: Varies by nationality; apply several weeks before travel.

    USD 185 is the published single-entry fee for US passports; most other nationalities pay roughly USD 60–140. Requires an invitation letter from the organiser or a Chinese partner company. Fee varies by nationality; use M where the trip is commercial. An invitation letter is normally requested.

    Official

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: Shanghai Pudong (PVG): 45–70 min to SNIEC; Shanghai Hongqiao (SHA): 30–45 min. Allow road or rail time to Shanghai New International Expo Centre; on-site parking is usually available at major exhibition venues.

    Hotel → venue: Precinct hotels near Shanghai New International Expo Centre: Longyang Road / Huamu, Pudong (walking or 1–2 Metro stops from SNIEC): Hanting Hotel (Shanghai New International Expo Centre area), Jinjiang Inn Longyang Road, 7 Days Inn Pudong Huamu; Century Park / Jinqiao / Kangqiao, Pudong (10–20 min by taxi or Metro Line 2/7): Vienna Hotel Shanghai New International Expo Centre, Metropolo Jinjiang Hotels (Pudong branches), Holiday Inn Express Pudong-area properties; Lujiazui / Pudong business dist

    Ride-hail: Ride-hailing apps are commonly used in Shanghai; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to Shanghai New International Expo Centre.

    Parking: On-site parking is available at Shanghai New International Expo Centre; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: February 2027

    Temperature: 2–10 °C typical February range in Shanghai (daytime highs about 8–10 °C, overnight lows about 1–4 °C)

    Seasonality: Late-winter seasonality: mostly dry and cold, with roughly 60–70 mm of precipitation across about 9–10 wet days — usually light drizzle rather than heavy rain, with rare brief light snow. Pack warm layers, a windproof coat and a compact umbrella.

    Packing: Late-winter seasonality: mostly dry and cold, with roughly 60–70 mm of precipitation across about 9–10 wet days — usually light drizzle rather than heavy rain, with rare brief light snow. Pack warm layers, a windproof coat and a compact umbrella.

    Plan your trip

    Planning

    Best day to visit: 2027-02-24 (Day 2)

    Three-day sourcing fairs typically follow a Day 1 opening pattern heavy on ceremonies and local trade press, with the deepest buyer attendance and full exhibitor staffing on Day 2. Visiting on 24 February gives the best ratio of exhibitor decision-makers to crowd, while Day 3 is often used for short follow-up meetings and teardown. No confirmed session timetable was published on the official site at capture time, so confirm the seminar schedule at https://www.pscfair.com/schedule before locking your travel day.

    1

    Check passport validity and China entry rules — Ensure passport is valid 6+ months and confirm the correct China visa or visa-free option for Shanghai before booking non-refundable travel.

    2

    Book flights to Shanghai for the 23-25 February 2027 show — Compare arrivals into Shanghai Pudong (PVG) or Hongqiao (SHA) and land by 22 February to allow time before Pet Sourcing Fair China opens.

    3

    Reserve a hotel near Shanghai New International Expo Centre — Book Pudong-area accommodation for 22-26 February 2027 and confirm the distance and shuttle or taxi time to the venue.

    4

    Complete online visitor pre-registration — Register through pscfair.com and save the confirmation or e-badge needed for on-site badge printing.

    5

    Download the hall plan and exhibitor list — Use pscfair.com to shortlist pet food, treat, accessory, and health product suppliers to visit.

    6

    Request B2B meetings with target exhibitors — Email priority exhibitors and China Pet Industry Association contacts to pre-schedule meetings during the three show days.

    7

    Shortlist forum and seminar sessions — Review the official programme on pscfair.com and block calendar time for industry forums and seminars.

    8

    Plan the airport to venue transfer — Note metro, maglev, and taxi options from PVG or SHA to SNIEC and keep a local payment method ready.

    9

    Prepare sourcing briefs and materials — Bring bilingual business cards, product requirement sheets, and sample request lists for supplier talks.

    10

    Check February Shanghai weather and pack — Pack layered clothing for cool late-February conditions plus comfortable shoes for walking the halls.

    11

    Confirm documents and connectivity — Finalise meeting documents, catalogues, and a China mobile data or eSIM plan for the trip.

    12

    Arrive at SNIEC and collect badge — Land in Shanghai, collect the badge at the SNIEC registration desk, and walk the hall layout before Day 1 meetings.

    Networking spots

    3

    SNIEC buyer matchmaking / business-matching zone

    Organiser-run matchmaking and meeting tables are where pre-scheduled buyer–supplier conversations happen; the highest-density B2B contact point on site.

    Organiser association pavilion and buyer lounge

    Industry-association and organiser stands are the fastest route to introductions to Chinese manufacturers and to next-edition exhibitor information.

    Pudong hotel business lounges (Lujiazui / Kerry Hotel area)

    Evening dinners and drinks in Pudong's international hotel bars are the standard setting for closing supplier conversations after show hours.

    Budget

    Costs & budget

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    visitor_ticket

    visitor · standard

    —

    official

    visa_fee

    visitor · standard

    USD 185 / per person (single-entry M business visa, US passport)

    official

    visa_fee

    visitor · standard

    USD 60–140 / per person (single-entry M/F visa, most other nationalities)

    estimate

    visa_fee

    visitor · M — business/trade visa

    USD 185 / per application

    official

    visa_fee

    visitor · F — non-commercial visit / exchange visa

    USD 140 / per application

    official

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Pick the closest answer for each. Your recommendation updates live.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    You need to meet 10+ new suppliers, compare OEM/ODM quotes or evaluate China-sourced product lines. Entry is free for pre-registered trade visitors, so the cost is travel-led.

    Best for

    Buyers, importers, distributors, brand and product-development teams scouting Chinese pet-food, treat, accessory and smart-pet suppliers

    Min. budget

    $550.00

    Timeline

    4–8 weeks (visa lead time 4–6 weeks plus flights and hotel booking)

    Risks

    Budget estimate from listing cost signals — confirm live rates.

    Visa processing can extend beyond 4 weeks in peak periods; visa-free transit rules may not cover a pure business trip.

    February is Chinese New Year shoulder season — flights and hotels sell out around the holiday period.

    exhibit

    You have a defined export or sourcing target and can commit staff plus inventory logistics for a 3-day show; the fair is sourcing/buyer-led rather than consumer-led.

    Best for

    Chinese and international manufacturers seeking export orders, OEM/ODM buyers and distributors, plus brand owners testing the China market

    Min. budget

    $2,200.00

    Timeline

    3–6 months (stand booking, deposit, freight/logistics, ATA Carnet or temporary import, visa, staffing)

    Risks

    Budget estimate from listing cost signals — confirm live rates.

    Stand pricing, shell scheme and compulsory service packages are not published on the official site — request the organiser's rate card.

    Budget estimate from listing cost signals — confirm live rates. ATA Carnet or formal temporary import is needed for displayed goods and machinery.

    skip

    Your sourcing region or customer base is outside East Asia, or you already hold repeat supplier relationships covered by existing contracts.

    Best for

    Suppliers or buyers already fully served by Pet Fair Asia (Shanghai, August) or regional shows, and businesses with no China supply-chain or export interest

    Timeline

    None — deprioritise for this cycle

    Risks

    No major risks listed.

    FAQs & glossary

    Answers

    Frequently asked

    What are the event dates and location?
    The Pet Sourcing Fair China 2027 will be held from February 23 to 25, 2027, at the Shanghai New International Expo Centre.
    Is registration free?
    Yes, pre-registration is free for professional visitors.
    What is the minimum age for attendees?
    Children under 15 must be accompanied by an adult.
    How can I reach the venue?
    The venue is accessible via airport buses, maglev trains, and subways.
    Will there be forums or seminars?
    Yes, multiple industry forums and seminars will be held during the event.

    Glossary

    1
    B2B
    Business-to-Business, referring to transactions between businesses.
    2
    Exhibitor
    A company or individual that displays products at a trade show.
    3
    Visitor
    An individual attending the event to explore products and services.
    4
    Trade Show
    An exhibition where businesses showcase their products to potential buyers.
    5
    Networking
    The act of interacting with others to exchange information and develop professional contacts.

    Trust footer

    Sources

    5

    References

    1

    Publishers

    0

    Date checked

    1

    Pet Sourcing Fair

    Digital business cards for the show floor

    Display a free company card at your booth, or share your professional card on the show floor.

    Create a free card