Dates

    14–16 May 2027

    City / country

    Flagstaff, USA

    Venue

    Ft. Tuthill County Park

    Time

    FRI 9 – 5 | SAT 9 – 5 | SUN 9 – 3

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    Event overview

    Overview

    Overland Expo West 2027 is the premier overlanding event series in the world, featuring over 400 exhibitors and more than 400 session-hours of education.

    Join thousands of overlanders in Flagstaff, Arizona, for an unforgettable experience filled with classes, demonstrations, and community events.

    TL;DR

    1. 1Edition Dates: Overland Expo West 2027 runs May 14 to 16, 2027 at Ft. Tuthill County Park in Flagstaff, Arizona.
    2. 2Exhibitor Scale: More than 400 exhibitors present overlanding vehicles, gear, and travel equipment across the show.
    3. 3Education Programme: The event delivers over 400 hours of classes, demos, and hands-on training sessions.
    4. 4Sector Focus: The show centres on vehicle-based overlanding, camping, and adventure travel for the North American market.
    5. 5Venue Setting: The three-day gathering takes place at Ft. Tuthill County Park, the event's Flagstaff host venue.

    Why visit

    Visitors can explore a wide range of exhibitors, participate in educational sessions, and connect with fellow overlanders. Edition Dates: Overland Expo West 2027 runs May 14 to 16, 2027 at Ft. Tuthill County Park in Flagstaff, Arizona. Venue Setting: The three-day gathering takes place at Ft. Tuthill County Park, the event's Flagstaff host venue.

    Why exhibit

    Exhibitors gain direct access to a targeted audience of overlanding enthusiasts, providing a platform to showcase their products and services. Exhibitor Scale: More than 400 exhibitors present overlanding vehicles, gear, and travel equipment across the show. Sector Focus: The show centres on vehicle-based overlanding, camping, and adventure travel for the North American market.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Outdoor enthusiasts looking for adventure gear
    Overlanding beginners seeking education and resources
    Experienced overlanders wanting to connect with the community
    Families interested in outdoor activities and camping
    Motorcycle and vehicle adventurers
    Travelers exploring sustainable travel options

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Manufacturers of overlanding gear and equipment
    Outdoor lifestyle brands
    Adventure travel companies
    Camping and RV service providers
    Motorcycle accessory suppliers
    Educational institutions offering outdoor skills training

    Product categories

    Key solution areas showcased across the event.

    Camping gear and equipment for overlanders
    Vehicle modifications and accessories
    Adventure travel services and packages
    Motorcycle gear and accessories
    Outdoor cooking equipment
    Navigation and communication tools

    Location & Facilities

    Venue

    Open in Google Maps

    Ft. Tuthill County Park

    Ft. Tuthill County Park, Flagstaff, AZ, USA

    Attend

    Entry & tickets

    Event days & opening times

    DayOpening hours
    FRI 95 | SAT 9 – 5 | SUN 9 – 3
    Register

    Who runs the show

    Organisers

    Emerald X, LLC

    How the last edition performed

    Previous edition

    Last edition

    —

    Completed

    Exhibitors: 400

    This edition

    2027

    Next edition

    Not announced yet

    Impact

    A bigger and stronger platform

    Overland Expo West 2027 is the premier overlanding event series in the world, featuring over 400 exhibitors and more than 400 session-hours of education. Join thousands of overlanders in Flagstaff, Arizona, for an unforgettable experience filled with classes, demonstrations, and community events. Overland Expo West serves as a vital hub for the overlanding community, providing access to the latest gear, expert knowledge, and networking opportunities. It highlights the growing interest in outdoor.

    Audience quality

    High-value decision-makers

    Visitors typically include Outdoor enthusiasts looking for adventure gear, Overlanding beginners seeking education and resources, Experienced overlanders wanting to connect with the community, Families interested in outdoor activities and camping. Event Dates: May 14-16, 2027. Location: Ft. Tuthill County Park, Flagstaff, AZ. Over 400 exhibitors showcasing the latest in overlanding gear. More than 400 hours of educational sessions and activities.

    Exhibitor outcomes

    Real business growth

    Exhibitors gain direct access to a targeted audience of overlanding enthusiasts, providing a platform to showcase their products and services. Overland Expo West serves as a vital hub for the overlanding community, providing access to the latest gear, expert knowledge, and networking opportunities. It highlights the growing interest in outdoor adventure and sustainable travel. Exhibitor categories include Manufacturers of overlanding gear and equipment, Outdoor lifestyle brands, Adventure travel companies, Camping.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Flagstaff, Coconino County, Arizona, USA — the Colorado Plateau / US Southwest at ~7,000 ft elevation, roughly 2.5 hours' drive north of Phoenix and 1.5 hours south of Grand Canyon National Park.

    Why it matters

    Overland Expo West is the flagship North American gathering for vehicle-based adventure travel, and Emerald X runs it as a three-day consumer-plus-trade event at Ft. Tuthill County Park each May. It matters commercially because it concentrates the sector's OEM programmes, aftermarket accessory brands, expedition outfitters, public-lands and tourism bodies, and a highly purchase-ready enthusiast audience in one outdoor venue. For suppliers it is the fastest route to US dealer conversations and consumer validation for new overland products; for destinations and tourism boards it is a direct marketing channel to travellers actively planning long-distance self-drive trips.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    Professionals expect pre-show agendas, product finders, and meeting tools; suppliers align demos and literature to short on-stand decision cycles.

    02

    Sustainability in procurement

    Energy use, recyclable materials, and carbon reporting increasingly appear in RFPs and exhibitor scorecards across industrial trade fairs.

    03

    Automation and labour efficiency

    Visitors benchmark machinery, software, and services that reduce downtime, staffing pressure, and total cost of ownership.

    04

    Regional supply-chain resilience

    Buyers diversify suppliers across Europe, MENA, and Asia while favouring vendors with local service, spare parts, and training.

    05

    Hybrid engagement models

    Live demonstrations remain decisive, but follow-up webinars, digital catalogues, and year-round supplier portals extend the commercial window after the show.

    North American overland / outdoor adventure event circuit

    Circuit calendars are set roughly 12 months ahead — lock booth and travel plans 6–9 months before the West show, and check sibling shows for a shared booth investment across the year.

    Overland Expo West sits at the centre of a multi-region circuit: the same organiser runs sibling Overland Expo shows in other US regions across the year, and the wider outdoor/automotive trade circuit (notably SEMA) covers the aftermarket and OEM accessory audience.

    Q1

    SoCal edition plus spring product launches and dealer previews.

    Q2

    Overland Expo West — the flagship consumer and trade gathering.

    Q4

    Overland Expo East / Mountain West wrap-up and SEMA for OEM and aftermarket trade coverage.

    Circuit compiled from the organiser's own multi-show structure (overlandexpo.com) and well-known US trade calendars; verify exact dates and venues on each organiser site before committing.

    Plan your trip

    Travel & logistics

    Local currency · USD

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    FLG

    Flagstaff Pulliam Airport

    Closest option to Ft. Tuthill County Park, but commercial service is limited (regional connections via Phoenix/Dallas) — confirm seasonal schedules before booking.

    ~6 mi / 10 km

    to venue

    approx. 10–15 min off-peak

    by car

    PHX

    Phoenix Sky Harbor International Airport

    Primary international gateway for the region; most out-of-state attendees fly here and drive north on I-17 or take a scheduled airport shuttle.

    ~145 mi / 233 km

    to venue

    approx. 2 h 15 min–2 h 45 min off-peak

    by car

    LAS

    Harry Reid International Airport (Las Vegas)

    Second international gateway; a scenic I-40 / Route 66 drive makes it viable for attendees combining the show with a Southwest road trip.

    ~255 mi / 410 km

    to venue

    approx. 4–4 h 30 min

    by car

    TUS

    Tucson International Airport

    Useful alternative when Phoenix fares spike; route north via I-10 then I-17.

    ~260 mi / 420 km

    to venue

    approx. 3 h 45 min–4 h

    by car

    GCN

    Grand Canyon National Park Airport

    Small, tour-oriented airport with very limited scheduled service; practical only if pairing the show with a Grand Canyon visit.

    ~75 mi / 120 km

    to venue

    approx. 1 h 30 min

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Budget
    I-40 / East Flagstaff and Flagstaff Mall corridor

    USD 70–130 / night

    Cheapest beds are 15–25 min from the venue by car. Overland Expo also typically offers on-site tent and RV camping at Ft. Tuthill — usually the lowest-cost option and the best networking — confirm availability and pricing with the organiser.

    source
    Mid-range
    Downtown Flagstaff and the Milton Rd / NAU corridor

    USD 130–210 / night

    Best balance of walkable dining, easy I-17/I-40 access and a 10–20 min drive to Ft. Tuthill; book 3–4 months ahead for the show weekend.

    source
    Premium
    Downtown Flagstaff and west-side resorts

    USD 210–340 / night

    Larger rooms and suites suited to exhibiting teams and longer stays; rates spike sharply on the event weekend.

    source

    Local transport

    Get around the city with these convenient transport options.

    rental_car

    Estimated costUSD 40–90 per day, economy class (typical estimate)
    Best forFLG or PHX pickup → Ft. Tuthill County Park

    Most practical option: the venue is a county park outside the city with limited transit. On-site parking is available at Ft. Tuthill during the show.

    bus

    Estimated costUSD 1.25 single ride / USD 4 day pass (typical local fare)
    Best forMountain Line city bus — downtown Flagstaff / NAU routes toward southwest Flagstaff

    Flagstaff's local network mainly serves downtown and the university; check current routes and schedules for a connection to the Ft. Tuthill area before relying on it.

    rail

    Estimated costUSD 60–120 coach depending on origin (typical estimate); plus USD 15–30 taxi to venue
    Best forAmtrak Southwest Chief → Flagstaff station, then taxi/rideshare to venue

    Daily long-distance service from Los Angeles and Chicago; the Flagstaff station is roughly 10–15 min from Ft. Tuthill County Park.

    taxi

    Estimated costUSD 15–25 taxi/rideshare estimate
    Best forDowntown Flagstaff → Ft. Tuthill County Park

    Approx. 15 min off-peak; expect surge pricing at show opening and closing times.

    taxi

    Estimated costUSD 25–45 (taxi/rideshare estimate)
    Best forHarry Reid International Airport (Las Vegas) (LAS) to Ft. Tuthill County Park

    Rideshare pickup zones signed at each terminal.

    taxi

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forFlagstaff Pulliam Airport (FLG) to Ft. Tuthill County Park

    taxi

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forPhoenix Sky Harbor International Airport (PHX) to Ft. Tuthill County Park

    taxi

    Estimated costUSD 35–75 taxi or rideshare to the venue district
    Best forTucson International Airport (TUS) to Ft. Tuthill County Park

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa not required
    ATA Carnet: check with organiser

    Weather

    Mid-May in Flagstaff is cool, dry and sunny: daytime highs typically 18–22°C (65–72°F) with overnight lows around 1–5°C (33–40°F). May is one of the driest months (~15–20 mm / 0.6 in typical monthly precipitation), but at ~7,000 ft elevation expect strong UV, breezy afternoons and the occasional late-season snow flurry.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or a local SIM for business visitors to the United States.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Tipping and payment

    Tipping 15–20% at restaurants and bars is standard, and USD 2–5 per bag for hotel staff is customary. Cards are accepted almost everywhere, but carry some cash for campground and food-truck vendors.

    Dress and altitude

    The overlanding community is casual and outdoor-oriented — practical layers, hats and sun protection are the norm rather than business attire. At ~7,000 ft, hydrate deliberately and pace alcohol intake for the first day.

    Campground and public-lands etiquette

    Flagstaff sits amid national forest and national park land: follow leave-no-trace practice, observe fire restrictions (often in force by May), and never drive off designated routes. Alcohol is legal from age 21 and ID may be requested.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: FLG

    Compare flights to the nearest international gateway serving Flagstaff; confirm ground transport on the organiser site.

    Visa

    US citizens and most Canadian visitors need no visa for Overland Expo West. International visitors typically require a US B-1 (business) or B-2 (visitor) visa — published application fee USD 185 — or, for Visa Waiver Program nationalities, an approved ESTA (USD 21). Apply at least 3 months ahead: interview wait times vary widely by consulate and are longest in spring. Carry event registration confirmation and proof of onward travel/accommodation for the port of entry. ATA Carnet is accepted for temporarily imported display vehicles and demo equipment — confirm with US CBP before shipping.

    Processing: Varies by nationality; apply several weeks before travel.

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: Flagstaff Pulliam Airport (FLG): approx. 10–15 min off-peak; Phoenix Sky Harbor International Airport (PHX): approx. 2 h 15 min–2 h 45 min off-peak; Harry Reid International Airport (Las Vegas) (LAS): approx. 4–4 h 30 min; Tucson International Airport (TUS): approx. 3 h 45 min–4 h. Allow road or rail time to Ft. Tuthill County Park; on-site parking is usually available at major exhibition venues.

    Hotel → venue: Precinct hotels near Ft. Tuthill County Park: I-40 / East Flagstaff and Flagstaff Mall corridor: Motel 6 Flagstaff East, Super 8 by Wyndham Flagstaff, Days Inn by Wyndham Flagstaff; Downtown Flagstaff and the Milton Rd / NAU corridor: Hampton Inn & Suites Flagstaff, Courtyard by Marriott Flagstaff, Drury Inn & Suites Flagstaff; Downtown Flagstaff and west-side resorts: Little America Hotel Flagstaff, High Country Motor Lodge, Residence Inn by Marriott Flagstaff.

    Ride-hail: Ride-hailing apps are commonly used in Flagstaff; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to Ft. Tuthill County Park.

    Parking: On-site parking is available at Ft. Tuthill County Park; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: May 2027

    Temperature: Daytime highs ~18–22°C (65–72°F); overnight lows ~1–5°C (33–40°F) — wide day/night swings at ~7,000 ft elevation.

    Seasonality: May is one of Flagstaff's driest months (~15–20 mm / 0.6 in typical precipitation) with high sun exposure and windy afternoons; brief late-season snow flurries are possible. Pack layers, windproof outerwear, sun protection and a warm sleeping bag if camping on site.

    Packing: May is one of Flagstaff's driest months (~15–20 mm / 0.6 in typical precipitation) with high sun exposure and windy afternoons; brief late-season snow flurries are possible. Pack layers, windproof outerwear, sun protection and a warm sleeping bag if camping on site.

    Plan your trip

    Planning

    Best day to visit: Saturday, 15 May 2027

    Overland Expo West runs a three-day Friday–Sunday format, and Saturday carries the densest combination of exhibitor staffing, seminar and clinic programming and consumer attendance. Friday is best for unhurried demo bookings and business conversations, and Sunday closes early with thinning exhibitor presence — so Saturday gives the highest ratio of content to travel cost in a single day.

    12

    Confirm passport and US entry requirements — Check passport validity beyond your travel dates and whether you need US entry authorisation for your nationality before booking.

    11

    Book flights to the Flagstaff area — Fly into the airport serving Flagstaff, Arizona for the May 14-16, 2027 dates and plan a transfer to Ft. Tuthill County Park.

    10

    Reserve a hotel in Flagstaff — Book accommodation in Flagstaff for the nights around the show, since the event runs three days at Ft. Tuthill County Park.

    9

    Complete online visitor registration — Register via overlandexpo.com to secure your badge and avoid on-site queues at the venue entrance.

    8

    Download the programme and venue map — Review the session schedule and the Ft. Tuthill County Park layout to plan your route across the show days.

    7

    Shortlist priority sessions and demos — Pick your must-attend classes from the 400+ hours of education and note their times and locations.

    6

    Pre-schedule exhibitor meetings — Contact target overlanding brands and equipment suppliers to set meeting times in advance.

    5

    Plan daily local transport — Decide between a rental car, shuttle, or rideshare for daily travel between your hotel and Ft. Tuthill County Park.

    4

    Arrange insurance and travel documents — Carry printed registration confirmation, photo ID, and travel insurance details for the trip.

    3

    Prepare packing and gear list — Pack layered clothing for Flagstaff spring conditions, sun protection, and comfortable walking shoes for outdoor areas.

    2

    Reconfirm bookings and check weather — Reconfirm flights, hotel, and ground transport, then review the Flagstaff forecast for May 14-16.

    1

    Travel to Flagstaff and collect badge — Arrive in Flagstaff, collect your badge, and locate the main entrance at Ft. Tuthill County Park.

    Sample visitor itinerary

    Route-optimised day
    Friday 14 May, 08:30–12:00

    Arrival, registration and badge pickup, then a first orientation lap of the exhibitor showcase and vehicle display rows.

    Ft. Tuthill County Park — main gate, registration and expo rows
    Friday 14 May, 13:00–17:00

    Gear and vehicle build-out block: OEM displays, accessory fitment demos, ride-and-drive and driving-skills demos.

    Exhibitor showcase / demo tracks
    Saturday 15 May, 08:30–12:30

    Peak programme hours: skills clinics, recovery and navigation workshops, roundtables and destination/route-planning panels.

    Seminar and classroom areas
    Saturday 15 May, 15:00–21:00

    Networking and after-hours: exhibitor hospitality, on-site campground socialising, evening film/speaker session.

    On-site campground, food and beverage area, evening stage

    Side trips

    2

    Sedona red-rock country

    Iconic red-rock scenery, hiking and a strong resort/food scene — the easiest half-day add-on before or after the show.

    Grand Canyon National Park (South Rim)

    One of the world's signature landscapes and a natural extension for overland travellers; matches the show's adventure-travel audience.

    Networking spots

    3

    Exhibitor showcase and demo tracks

    Trade floor / demo area

    Where OEM and accessory brands staff booths all three days — the primary venue for product and dealer conversations.

    On-site campground and evening social areas

    After-hours networking

    Overland Expo's camping culture concentrates attendees, exhibitors and presenters in one informal space after show hours.

    Seminar, classroom and roundtable areas

    Programme / content networking

    Speakers, trainers and expedition operators cluster here between sessions — good for media, instructor and destination partnerships.

    Budget

    Costs & budget

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    visitor_ticket

    visitor · day_pass

    USD 45–65 / per person / day

    estimate

    visitor_ticket

    visitor · weekend_pass

    USD 95–135 / per person / 3 days

    estimate

    hotel_night

    visitor · mid-range

    USD 130–210 / per room / night

    estimate

    exhibitor_stand

    exhibitor · outdoor_booth

    USD 1500–3000 / per booth

    estimate

    visa_fee

    visitor · B-1/B-2

    USD 185 / per person

    official

    visa_fee

    visitor · ESTA (Visa Waiver Program)

    USD 21 / per person

    official

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Pick the closest answer for each. Your recommendation updates live.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    You are evaluating the overlanding category, shopping vehicle/gear upgrades, or producing content — and can travel Thursday/Friday to catch the quietest demo hours.

    Best for

    Individual travellers, gear buyers, media and content creators who want hands-on OEM and equipment demos, classes and trip-planning content without committing to a booth.

    Min. budget

    $530.00

    Timeline

    2–4 months for flights and Flagstaff lodging (the show weekend sells out); tickets typically go on sale months earlier — buy in advance for the lower day/weekend rate.

    Risks

    Budget estimate from listing cost signals — confirm live rates.

    Mid-May is Flagstaff's peak spring event weekend; hotel and RV/camp spots fill early.

    Outdoor, high-elevation venue (~7,000 ft): 30°F+ day/night temperature swings and strong UV.

    Limited public transit to the county park — a rental car or rideshare is usually required.

    exhibit

    You have a sellable product or demo, a US dealer/consumer channel to build, and can staff Friday–Sunday plus setup day.

    Best for

    Vehicle, accessory, camping, power, tyre, suspension, navigation and travel-destination brands selling to a high-intent enthusiast and dealer audience.

    Min. budget

    $2,600.00

    Timeline

    6–9 months: booth contract and floor plan, freight/build, demo-vehicle prep, insurance, staff travel and lodging for all three show days.

    Risks

    Budget estimate from listing cost signals — confirm booth pricing with the organiser.

    Outdoor venue — weather contingency, freight access and demo-vehicle logistics.

    Exhibitor insurance, vehicle demonstration and ride-and-drive requirements to satisfy before build-up.

    Presence is only credible with staff on the floor all three days — a one-person booth underperforms here.

    skip

    Your target buyers are not vehicle-based adventure travellers, or you cannot support an outdoor, three-day consumer-facing presence.

    Best for

    Brands with no North American consumer or dealer channel, no demoable product, or travel budget already committed to a higher-yield US trade show.

    Timeline

    No lead time needed; revisit if you launch a US-facing overlanding or outdoor product line.

    Risks

    No major risks listed.

    Gallery

    Photos

    Official imagery from Overland Expo West 2027
    Official imagery from Overland Expo West 2027

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    Sources

    1

    References

    1

    Publishers

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    Date checked

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    Overland Expo

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