Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
On Yeast 2027 is a specialized exhibition dedicated to home production of beverages and food products, including home winemaking, distilling, brewing, and cheese making. The event will be held on February 4, 2027, at Timiryazev Center in Moscow, as part of the larger international exhibition 'Hunting and Fishing in Russia'.
This exhibition offers a unique opportunity for producers to connect with customers and understand market expectations. On Yeast 2027 takes place in Moscow, Russia.
TL;DR
- 1Dates and Venue: 4 February 2027 at the Timiryazev Center exhibition complex in the Timiryazevskaya district of northern Moscow; check the organiser schedule on expo-design.ru for the confirmed daily opening hours.
- 2Sector Focus: Home-scale food and drink production, with yeast, starter cultures and fermentation at the centre of the offer - brewing, winemaking, cheese and dairy culturing, kvass, kombucha and sourdough baking.
- 3Exhibitor Mix: Culture and yeast suppliers, malt and hop merchants, fermentation vessels and brewing kits, bottling and packaging lines, refrigeration cabinets, sanitation products and testing instruments such as hydrometers and refractometers.
- 4Who Attends: Home brewers moving from extract kits to all-grain batches, amateur winemakers, home cheese makers, small craft producers and owners of brewing supply shops sourcing wholesale ranges.
- 5Entry and Registration: Visitor registration runs through the organiser site expo-design.ru; confirm the current registration form, badge rules and any ticket terms before booking travel.
Why visit
Visitors will gain insights into the latest trends in home beverage production, network with industry professionals, and discover new products and technologies. Dates and Venue: On Yeast 2027 takes place on February 4, 2027, at Timiryazev Center, Moscow, Russia. Buyer Authority: Attendees include home beverage producers and food enthusiasts.
Why exhibit
Exhibiting at On Yeast 2027 allows companies to showcase their products to a targeted audience, receive direct feedback, and expand their customer base. Organiser: The event is organized by ExpoDesign, a leading exhibition operator in Moscow. Buyer Authority: Attendees include home beverage producers and food enthusiasts.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Home brewers scaling up from kit brewing to all-grain batches who come to compare malt, hop and yeast ranges
Amateur winemakers buying grape must kits, wine yeasts, fining agents and bottling consumables
Home cheese makers and dairy hobbyists sourcing rennet, mesophilic and thermophilic cultures, moulds and presses
Kvass, kombucha and sourdough producers looking for stable cultures and fermentation temperature control
Owners of small craft breweries, micro-dairies and bakery startups comparing entry-level production equipment
Retail buyers from home-goods, brewing supply and deli shops looking for wholesale lines to stock
Hobby distillers and home-preserving enthusiasts interested in fermentation and sterilisation equipment
Beginners attending seminars and demonstrations before their first batch, often arriving with a shopping list from a starter recipe
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Suppliers of raw materials and ingredients
Manufacturers of production equipment
Providers of packaging solutions
Technology providers for bottling
Hygiene product suppliers
Marketing and advertising agencies
Product categories
Key solution areas showcased across the event.
Yeast and fermentation cultures: brewer's yeast, wine yeast, sourdough starters, kefir and kombucha cultures
Brewing ingredients: malt extracts, base and specialty malts, hops, adjuncts and water treatment salts
Winemaking inputs: grape must kits, juice concentrates, wine tannins, fining and clarifying agents
Cheese and dairy making: rennet, starter cultures, moulds, cheese presses and ripening mats
Brewing and fermentation equipment: fermenters, kettles, airlocks, hydrometers, refractometers and pH meters
Bottling and packaging: bottles, crown caps, corks, shrink capsules, labels and kegging accessories
Refrigeration and temperature control: fermentation chambers, wine fridges, glycol chillers and thermostats
Hygiene and sanitation: no-rinse sanitisers, cleaning agents, brushes and stainless-steel care products
Home food production and preserving: sourdough and bakery tools, dehydrators, vacuum sealers and canning sets
Small-scale production and retail display: compact filling lines, labelling equipment and shelving for supply shops
Location & Facilities
Venue
Timiryazev Center
Moscow, Russia
Facilities
Parking
Timiryazev Center in Moscow typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Timiryazev Center in Moscow typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Timiryazev Center for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Event days & opening times
DayOpening hours
Official show dateFebruary 4, 2027
Event daysconfirm daily opening hours on the organiser registration page
Who runs the show
Organisers
ExpoDesign
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Moscow, Russia
Why it matters
Attending On Yeast 2027 on 2027-02-04 to 2027-02-04 in Moscow lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · USD
Hotel tiers
A range of accommodation options near the venue and across key areas.
Budget
Central MoscowHostel and small-hotel tier captured near the venue district; Google Travel listed properties such as Hostel Red Moscow. Rates reflect the show-dates search and should be rechecked.
Midscale
Central MoscowTwo- and three-star properties captured in the same search, including Hotel Nikolsky and City Comfort Hotel, several with breakfast and airport shuttle.
Upscale
Central MoscowFour- and five-star filter tier in the Google Travel search for the show dates; exact nightly rates vary and should be confirmed at booking.
Local transport
Get around the city with these convenient transport options.
Metro
Estimated costUSD 2.50-6 single metro/light-rail journey (contactless)
Best forLine 9 (Serpukhovsko-Timiryazevskaya) to Timiryazevskaya station, then surface transport to the Timiryazev Center
Moscow metro fares are distance-independent within the city; single-use paper tickets cost more than Troika or contactless payment. Check the exit nearest the venue on the station map.
Suburban rail
Estimated costApprox. RUB 60-130 one way depending on the zone travelled; confirm the current tariff at the ticket office
Best forSavelovsky direction train to Timiryazevskaya rail platform, then walk or short bus ride to the venue
The Savelovsky suburban line has a stop in the Timiryazevskaya area and can be quicker than metro from northern Moscow. Validate the ticket before boarding.
Bus / tram
Estimated costApprox. RUB 55-75 per single ride on a Troika card; a one-day unlimited pass is a separate ticket, confirm current pricing
Best forLocal bus and tram routes linking Timiryazevskaya station with the Timiryazev Center and surrounding district
Surface routes fill in the last kilometre from metro and rail. Lines and stops should be checked locally on arrival or with the organiser.
Aeroexpress (airport rail)
Estimated costApprox. RUB 450-650 one way, with small discounts for online or return purchase; confirm the current tariff
Best forSVO, DME and VKO to the central Moscow rail terminals
The fastest fixed-time option from the airports; services run to Belorussky (SVO), Paveletsky (DME) and Kievsky (VKO) terminals, where you switch to the metro.
Taxi / ride-hailing
Estimated costApprox. RUB 400-900 for a 20-30 minute cross-town ride inside Moscow; airport runs are substantially higher, typically RUB 1,500-2,500
Best forDoor-to-door from hotel or airport to the Timiryazev Center
App-based ride-hailing is widely used; surge pricing applies in snow and at peak hours. Agree the fare or use the app meter rather than negotiating street cabs.
Parking
Estimated costApprox. RUB 200-500 per day for venue parking; confirm the current rate and hall access with the venue
Best forOn-site or adjacent parking at the Timiryazev Center exhibition complex
Parking availability is likely but capacity is limited during a show day, and winter snow clearing can reduce spaces. Arrive early or use metro Line 9 instead.
taxi
Estimated costApprox. USD taxi/rideshare from SVO to venue (estimate; confirm before travel)
Best forSheremetyevo International Airport (SVO) to Timiryazev Center
taxi
Estimated costApprox. USD taxi/rideshare from VKO to venue (estimate; confirm before travel)
Best forVnukovo International Airport (VKO) to Timiryazev Center
Weather
February is deep winter in Moscow. Expect freezing temperatures and snow or ice underfoot; pack a heavy winter coat, insulated footwear with grip, and layers for the halls and metro.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Russia.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Winter arrivals
Allow extra time for transfers in snow and ice, and keep photo ID with you for venue security checks.
Language
Russian is the working language on the floor; carry translated business cards and the venue name in Cyrillic for taxi drivers.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Compare flights to the nearest international gateway serving Moscow; confirm ground transport on the organiser site.
Transport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Moscow; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near Timiryazev Center: Central Moscow: Central Moscow; Central Moscow: Central Moscow; Central Moscow: Central Moscow.
Ride-hail: Ride-hailing apps are commonly used in Moscow; confirm local availability before travel.
Public transit: The practical route is metro Line 9 (Serpukhovsko-Timiryazevskaya) to Timiryazevskaya station, which sits in the northern district that gives the venue its name; from the station, local buses or a 15-25 minute walk reach the Timiryazev Center, and the Savelovsky suburban rail platform in the same district offers an alternative from northern Moscow. Pay with a Troika card or contactless bank card for the lowest single-journey fare (approximate RUB 55-75), and validate on every bus or tram boarding. In February, allow extra time for snow clearing and check the station exit that serves the venue with the organiser before travelling.
Parking: On-site parking is available at Timiryazev Center; confirm daily rates and hall access on the organiser or venue site.
Weather
Plan and pack for the event climate.
Month: February 2027
Temperature: February is mid-winter in Moscow, with sub-zero average temperatures typical of the month; prepare for freezing daytime conditions.
Seasonality: February is a cold, snowy month in Moscow; precipitation often falls as snow and pavements can be icy.
Packing: February 2027
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at On Yeast 2027 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Day 14
Confirm the 4 February 2027 date, opening hours and visitor registration route on expo-design.ru, and print or save the confirmation.
Day 13
Check your Russian visa or e-visa status; if a consular visa is needed, confirm the invitation letter and processing time with the organiser or your hotel.
Day 12
Book the flight into Sheremetyevo, Domodedovo or Vnukovo and choose a hotel with metro access toward the Timiryazevskaya district.
Day 11
Draft a shopping list with batch sizes - fermenter volume, bottle count, culture strains you already own - so exhibitor conversations stay concrete.
Day 10
Shortlist exhibitors from the organiser exhibitor list by category: yeast and cultures, malt and hops, cheesemaking, bottling, refrigeration, sanitation.
Day 9
Check the schedule section for demonstrations or workshops and note which ones clash with your travel times.
Day 8
Arrange travel insurance and confirm what your policy says about equipment or ingredient purchases carried home.
Day 7
Download a Moscow metro map and identify Timiryazevskaya station (Line 9) and the connecting surface transport to the venue.
Day 6
Sort payment: a working card and cash in rubles for small stands, plus a note of any customs limits on food and liquid purchases.
Day 5
Pack winter kit - insulated coat, boots with grip, gloves, and a bag for catalogues and samples.
Day 4
Pre-book airport transfer or note the Aeroexpress and metro route from your arrival airport, allowing a buffer for winter traffic.
Day 3
Confirm hotel check-in times and ask about luggage storage if your return flight leaves after the show.
Day 2
Charge phone and power bank, save offline maps and the organiser contact page, and re-check opening hours.
Day 1
Arrive in Moscow, register your migration card details with the hotel, and plan a metro trial run to the Timiryazevskaya district.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at Timiryazev Center
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2On Yeast 2027 registration concourse
Timiryazev Center
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Timiryazev Center
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights$190.00
- Per diem × 2$150.00
Estimated total$340.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether On Yeast 2027 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Raw materials and ingredients for home brewing solutions and benchmarking suppliers at On Yeast 2027 in Moscow.
Min. budget
$450.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Raw materials and ingredients for home brewing products who need qualified meetings with the event's trade audience.
Min. budget
$2,200.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Moscow show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
Gallery
Photos
FAQs & glossary
Answers
Frequently asked
What is the Drozhzhi exhibition in Moscow about?
It is a specialised Moscow fair for home and small-scale food and drink production, built around yeast, starter cultures and fermentation. Exhibits cover brewing and winemaking ingredients, cheesemaking supplies, fermentation and refrigeration equipment, bottling, packaging and sanitation products, plus a supporting programme of demonstrations.
When and where does the 2027 edition take place?
The listing date is 4 February 2027 at the Timiryazev Center exhibition complex in the Timiryazevskaya district of northern Moscow. Confirm the exact opening hours and any multi-day programme on the organiser site expo-design.ru before you book travel.
Who should visit: hobbyists or trade buyers?
Both. Home brewers, amateur winemakers and cheese makers come for ingredients, cultures and starter equipment, while owners of brewing supply shops, small craft producers and deli retailers use the fair to compare wholesale ranges and compact production kit.
How do I register as a visitor?
Registration is handled through the organiser, expo-design.ru. Check the site for the current visitor form, badge issue rules and any ticket or entry conditions, and carry a printed or mobile confirmation with you to the Timiryazev Center.
Can I buy ingredients and equipment on site?
Many home-production fairs allow direct sales of ingredients and small equipment, but terms vary by exhibitor and by Russian retail rules. Ask each stand about on-site purchase, payment method and whether larger equipment ships after the show.
What should I bring to a fermentation-focused fair?
Bring a shopping list with batch volumes (for example 20-litre kettle or 30-bottle wine kit), a note of the yeast strains you already use, and a bag for catalogues and small samples. February in Moscow is deep winter, so a heavy coat and boots with grip matter for the walk from the metro.
Are seminars or demonstrations included?
The organiser domain lists a schedule section for this exhibition. Check expo-design.ru shortly before the date for confirmed sessions, language of delivery and whether any workshop requires separate sign-up, since times are not fixed in the current public listing.
What visa do foreign visitors need for Russia?
Russia operates an e-visa scheme for a number of nationalities alongside standard consular visas. Eligibility, permitted stay and the application window change, so check the Russian Ministry of Foreign Affairs portal and your local consulate early, and ask the organiser or your hotel about invitation and registration support.
Glossary
- Yeast
- The microorganism that converts sugars into alcohol and carbon dioxide; at this show brewer's, wine, champagne and speciality dry yeasts are presented by strain, attenuation and recommended fermentation temperature.
- Wort
- The sweet, unfermented liquid produced by mashing malted grain in brewing; home-scale kettles, false bottoms and wort chillers exhibited in Moscow are sized for batches typically between 10 and 50 litres.
- Must
- Freshly pressed grape juice or a reconstituted juice kit that becomes wine after fermentation; suppliers at the fair offer must kits alongside yeast pairings and fining agents.
- Starter culture
- A prepared microbial culture used to begin fermentation in a controlled way - sourdough starter for bread, mesophilic or thermophilic cultures for cheese and yoghurt, and kefir grains for fermented milk.
- Rennet
- An enzyme preparation that coagulates milk protein in cheesemaking; stands at this event present animal, microbial and vegetarian rennet options with dosage guidance.
- Hydrometer and refractometer
- Instruments that measure the sugar density of wort or must, allowing brewers and winemakers to calculate potential alcohol and track fermentation progress.
- Bottle conditioning
- A secondary fermentation in the bottle that carbonates beer or sparkling wine naturally; priming sugar dosing and pressure-safe bottle types are typical questions at the fair.
- Cold crash
- Rapid chilling of a fermented batch to drop yeast and haze before packaging; home fermentation chambers and glycol chillers shown by exhibitors support this step.
- Sanitation
- The cleaning and no-rinse disinfecting routine that protects a batch from spoilage; the show carries a dedicated range of sanitisers, brushes and stainless-steel care products.
- Kvass and kombucha
- Traditional fermented drinks produced with bread or tea bases and specific cultures; they form part of the non-alcoholic fermentation segment at this Moscow fair.
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Also known as
Alternate names and search phrases for this event.
- On Yeast 2027 Moscow 2027
- On Yeast Moscow 2027
- Moscow Russia
- Food & Beverage Moscow 2027
- Raw materials and ingredients for home brewing
- Production equipment for beverages
- Refrigeration equipment
- Packaging solutions
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.