Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Join healthcare leaders at the NHA Annual Convention & Trade Show from October 21-23, 2026, in Omaha, NE, for education and networking.
Dates
21–23 Oct 2026
City / country
Omaha, USA
Venue
Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center
Event overview
The NHA Annual Convention & Trade Show is designed for healthcare professionals, including hospital and clinic leaders. This event will focus on best practices and resources to support quality care in Nebraska.
Attendees will explore topics such as policy changes, workforce initiatives, and financial trends, while networking with peers and industry leaders. NHA Annual Convention & Trade Show takes place in Omaha, USA.
Venue: Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center.
TL;DR
Attendees will gain insights into the latest healthcare trends and policies, network with industry leaders, and participate in valuable educational sessions. Registration includes access to keynote speakers, educational sessions, and networking opportunities.
Exhibitors will showcase their products and services to key decision-makers in the healthcare sector, enhancing visibility and generating leads. Attendees include hospital and clinic CEOs, CFOs, nursing leaders, and healthcare providers. The NHA Annual Convention & Trade Show is designed for healthcare professionals, including hospital and clinic leaders. This event will focus on best practices and resources to support quality care in Nebraska.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Omaha, USA
Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center in Omaha typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center in Omaha typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center for badge collection; allow extra time for security screening during peak morning arrival.
Attend
General admission
Additional Awards Banquet Luncheon Attendee
General admission
Durham Museum Dinner Guest
Who runs the show
Nebraska Hospital Association
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Attendees will gain insights into the latest healthcare trends and policies, network with industry leaders, and participate in valuable educational sessions. Attendees include hospital and clinic CEOs, CFOs, nursing leaders, and healthcare providers.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

Choose from the following airports, with convenient access to the event and venue.
Omaha Eppley Airfield
Primary commercial airport for the Omaha metro, with rental cars, rideshare, and taxi options. Confirm current ground transport and travel times before departure
TBA
to venue
Approx. 25-35 minutes by car, depending on traffic
by car
Lincoln Airport
Smaller regional airport that can be a backup if schedules or fares into OMA do not fit. Confirm rental car availability and return timing before booking
TBA
to venue
Approx. 60-75 minutes by car
by car
A range of accommodation options near the venue and across key areas.
Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center
4-star, guest rating 4.4 from roughly 2.9K reviews; amenities include free breakfast, free Wi-Fi, paid parking, indoor pool, fitness center and bar. Shown about 17 km from the downtown sister property. Base rate shown in the capture was displayed in INR (about INR 14,346), so USD is left blank rather than converted.
Embassy Suites by Hilton Omaha Downtown Old Market
4-star, guest rating 4.3 with an excellent location rating; same amenity set (free breakfast, free Wi-Fi, paid parking, indoor pool, fitness center, bar). The capture displayed it as 19% less than usual, but no USD rate was shown.
Get around the city with these convenient transport options.
Rideshare or taxi
Distance figure comes from the Google Hotels listing showing the downtown Embassy Suites about 17 km from the La Vista conference property.
Hotel parking (self-drive)
Amenity list for both Embassy Suites properties marks parking as charged.
Walk
The hotel name includes the conference center; the property is the venue-adjacent option for badge pickup and trade show hours.
taxi
Approx. 25-35 minutes by car, depending on traffic; Primary commercial airport for the Omaha metro, with rental cars, rideshare, and taxi options. Confirm current ground transport and travel times before departure.
taxi
Approx. 60-75 minutes by car; Smaller regional airport that can be a backup if schedules or fares into OMA do not fit. Confirm rental car availability and return timing before booking.
Weather
Mid-to-late October in La Vista and Omaha is a transitional weather period. Daytime highs often reach the 60s F (around 15-21 C), while mornings and evenings can fall into the 40s F (around 4-9 C). Rain and gusty wind are possible, and the conference center is indoors, so a light jacket or layer is useful for the walk between the attached hotel and meeting space. Check a local forecast within 48 hours of travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or a local SIM for business visitors to the United States.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Business dress and October layers
Business casual is the safe default for daytime sessions and the trade floor; many hospital leaders wear business attire for the awards luncheon. Bring a jacket or sweater because mornings can be cool and session rooms are often air-conditioned.
Tipping
Restaurant servers in the Omaha area generally expect a 15-20% tip unless a service charge is already included. Check the bill for group dining at the Embassy Suites or in the Old Market.
La Vista setting
The Embassy Suites Conference Center is in suburban La Vista near Interstate 80, not in downtown Omaha. Plan a car or rideshare for dinner and meetings in the Old Market; the attached hotel is the most convenient base for the show.
Local time and traffic
La Vista and Omaha are on Central Time. Weekday rush-hour traffic can lengthen the drive between downtown Omaha and the La Vista conference center, so allow a buffer for morning sessions.
Conference etiquette
Wear your badge in all sessions and on the trade floor. Hospital buyers often schedule vendor meetings in advance, so confirm times rather than relying on walk-ups during education blocks.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: OMA
Omaha is served through Eppley Airfield (OMA). An East Coast search from New York JFK returned one-stop itineraries of roughly 5 hr 15 min to 6 hr 20 min from $809 round trip, while a Los Angeles LAX search showed nonstop flights of about 3 hr 20 min. Google indicated booking roughly 1 to 4 months before departure is usually cheapest, and flagged JFK fares as high at the time of capture.
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Omaha Eppley Airfield (OMA): Approx. 25-35 minutes by car, depending on traffic; Lincoln Airport (LNK): Approx. 60-75 minutes by car. Allow road or rail time to Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center; on-site parking is usually available at major exhibition venues.
Hotel → venue: Precinct hotels near Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center: La Vista (attached to the conference center): Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center; Downtown Omaha, Old Market: Embassy Suites by Hilton Omaha Downtown Old Market.
Ride-hail: Ride-hailing apps are commonly used in Omaha; confirm local availability before travel.
Public transit: Check local bus/metro options for routes to Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center.
Parking: On-site parking is available at Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center; confirm daily rates and hall access on the organiser or venue site.
Plan and pack for the event climate.
Month: October 2026
Temperature: Daytime highs typically in the 60s F (about 15-21 C); overnight lows in the 40s F (about 4-9 C). Confirm the forecast before travel.
Seasonality: October can bring rain showers and windy days as the seasons change; severe weather is less common than in spring, but a compact umbrella and a warm layer are wise for the walk from the Embassy Suites La Vista to the conference center.
Packing: Daytime highs typically in the 60s F (about 15-21 C); overnight lows in the 40s F (about 4-9 C). Confirm the forecast before travel. October can bring rain showers and windy days as the seasons change; severe weather is less common than in spring, but a compact umbrella and a warm layer are wise for
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at NHA Annual Convention & Trade Show usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
14-10 days out: Confirm registration and any add-on tickets on nebraskahospitals.org; save the confirmation and check the cancellation policy.
14-10 days out: Book the Embassy Suites by Hilton Omaha La Vista for the attached-to-venue option, or compare downtown Omaha hotels if you want Old Market dining.
10-7 days out: Review the NHA schedule and flag sessions for your role, plus the trade show hours and awards luncheon.
7 days out: Book flights into Omaha Eppley Airfield (OMA) and plan a rental car, rideshare, or shuttle for the roughly 25-35 minute drive to La Vista.
7 days out: Confirm hotel parking rates, breakfast hours, and check-in time so the first morning is not rushed.
5 days out: Make a trade show shortlist by product category and note which Nebraska hospitals or systems you want to meet.
3 days out: Pack business casual clothes, a jacket for cool mornings, comfortable shoes, and chargers for the trade floor.
2 days out: Download any event app or schedule, save key contacts, and print backup copies of reservations.
1 day out: Check the Omaha forecast and allow extra time if rain or wind is expected.
Day of: Pick up your badge early, walk the trade floor before sessions fill, and send follow-up notes the same evening.
Registration and hall orientation at Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center
Supplier meetings and product demos
Final negotiations and follow-up
NHA Annual Convention & Trade Show registration concourse
Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Embassy Suites by Hilton Omaha La Vista Hotel & Conference Center
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Official cost items and estimated ranges for exhibitors.
visitor_ticket
visitor · General admission
USD 59 / per person
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| visitor_ticket | visitor | General admission | USD 59 / per person | organiser_published |
Decision
Use this quick check to decide whether NHA Annual Convention & Trade Show fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For NHA Annual Convention & Trade Show, what is your primary role on the show floor?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your hospital is evaluating clinical technology, pharmacy supply or workforce vendors and you want face time with 100+ booths on one floor.
Best for
Nebraska hospital and health system leaders, clinical and nursing executives, and revenue cycle or IT directors reviewing vendors in one trip.
Min. budget
$400.00
Timeline
4-8 weeks before October for registration, hotel block and OMA flights.
Risks
Session timetable was not confirmed in captured pages - check the NHA agenda before booking travel.
exhibit
Nebraska health systems are a core target market and you want direct access to the state's hospital trade show floor.
Best for
Vendors selling clinical equipment, health IT, pharmacy services, staffing or insurance programs to Nebraska hospitals.
Min. budget
$2,500.00
Timeline
3-6 months for booth booking, freight to La Vista and pre-show outreach to NHA member hospitals.
Risks
Booth pricing was not published in captured sources - confirm with the Nebraska Hospital Association.
Audience is regionally concentrated on Nebraska hospital buyers, so national lead volume may be limited.
skip
Your buyer list is outside Nebraska hospital systems or you cannot staff a booth during the October dates.
Best for
Suppliers whose products do not map to hospital clinical, IT, pharmacy or workforce purchasing, or firms focused on non-US markets.
Timeline
N/A
Risks
No major risks listed.
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
Display a free company card at your booth, or share your professional card on the show floor.