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    Dates

    27–29 Oct 2026

    City / country

    Shenzhen, China

    Venue

    Shenzhen World Exhibition & Convention Center

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    Event overview

    Overview

    NEPCON ASIA is Asia’s premier electronics manufacturing platform, connecting global technology providers with decision-makers seeking solutions, partnerships, and new business opportunities across AI, automotive electronics, semiconductor, and smart manufacturing sectors.

    Spanning 100,000 sqm, the show brings together 600+ leading brands and 77,000+ professional visitors, including 3,000+ overseas buyers, creating valuable opportunities for technology exchange, supplier sourcing, and business.

    TL;DR

    1. 1Dates: October 27-29, 2026
    2. 2Location: Shenzhen World Exhibition & Convention Center
    3. 3Expected exhibitors: 600+
    4. 4Expected visitors: 77,000+
    5. 5Co-located with multiple industry events

    Why visit

    Visitors will gain insights into the latest technologies, meet industry leaders, and explore new business opportunities.

    Why exhibit

    Exhibitors can showcase their products to a targeted audience, gain visibility in the market, and connect with potential buyers. The event provides a unique opportunity to demonstrate innovations and establish partnerships. Expected exhibitors: 600+. NEPCON ASIA is crucial for the electronics manufacturing industry, providing a platform for networking, showcasing innovations, and exploring new technologies. It connects suppliers and buyers, fostering collaboration and growth.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Automotive electronics professionals
    Manufacturers of consumer electronics
    Suppliers of semiconductor technologies
    Representatives from smart manufacturing sectors
    Research and development engineers
    Procurement managers from electronics companies

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Electronics manufacturers
    Suppliers of automation technologies
    Providers of semiconductor equipment
    Manufacturers of testing and measurement devices
    Companies offering PCB assembly solutions
    Vendors of industrial robots and automation systems

    Product categories

    Key solution areas showcased across the event.

    PCB assembly technologies and equipment
    Testing and measurement devices
    Industrial automation solutions
    Semiconductor packaging and testing equipment
    Smart manufacturing technologies
    Robotics and automation systems

    Location & Facilities

    Venue

    Open in Google Maps

    Shenzhen World Exhibition & Convention Center

    Shenzhen, China

    Attend

    Entry & tickets

    Register

    Who runs the show

    Organisers

    Reed Exhibitions (Shenzhen)

    EmailCallWebsite

    How the last edition performed

    Previous edition

    Current edition

    2026

    Forecast — not final

    Impact

    A bigger and stronger platform

    NEPCON ASIA is Asia’s premier electronics manufacturing platform, connecting global technology providers with decision-makers seeking solutions, partnerships, and new business opportunities across AI, automotive electronics, semiconductor, and smart manufacturing sectors. Spanning 100,000 sqm, the show brings together 600+ leading brands and 77,000+ professional visitors, including 3,000+ overseas buyers, creating valuable opportunities for technology exchange, supplier sourcing, and business.

    Exhibitor outcomes

    Real business growth

    Exhibitors can showcase their products to a targeted audience, gain visibility in the market, and connect with potential buyers. The event provides a unique opportunity to demonstrate innovations and establish partnerships. Expected exhibitors: 600+. NEPCON ASIA is crucial for the electronics manufacturing industry, providing a platform for networking, showcasing innovations, and exploring new technologies. It connects suppliers and buyers, fostering collaboration and growth.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Shenzhen, Guangdong - Greater Bay Area, China (Asia-Pacific electronics manufacturing and sourcing hub)

    Why it matters

    Shenzhen anchors one of the world's densest electronics manufacturing and sourcing clusters: the Greater Bay Area (Shenzhen-Dongguan-Guangzhou-Hong Kong) concentrates EMS providers, component makers, PCB and semiconductor supply, and OEM design centres for consumer, communications, computing and automotive electronics. NEPCON ASIA is the Reed Exhibitions (Shenzhen) platform that brings SMT and electronics assembly equipment, materials, advanced packaging/test and smart-factory suppliers together with Chinese and export-oriented manufacturers in one venue - making it a direct route to capacity expansion, supplier qualification and China-plus-one sourcing decisions.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    AI infrastructure demand reshaping electronics assembly

    02

    Advanced packaging and semiconductor localisation

    03

    Automotive electronics and EV power electronics

    04

    Smart factory and Industry 4.0 adoption

    05

    China-plus-one supply-chain diversification

    Global electronics manufacturing exhibition circuit

    Plan 3-6 months ahead for booth space and visa, and 6-8 weeks ahead for visitor travel.

    NEPCON ASIA sits in the same buyer universe as the NEPCON series in Japan and China and Europe's productronica/electronica pairing; exhibitors and sourcing teams typically plan a two-to-three show circuit per year across Asia, Europe and North America.

    January

    NEPCON Japan (Tokyo)

    Japan-focused electronics manufacturing technology.

    Spring

    NEPCON China (Shanghai)

    China domestic sourcing, complements the Shenzhen autumn edition.

    Autumn

    NEPCON ASIA (Shenzhen)

    Largest China/GBA edition; pairs with automotive and smart-factory co-located shows.

    November (biennial)

    Productronica / Electronica (Munich)

    European counterpart for global supplier benchmarking.

    Circuit assembled from known NEPCON/productronica event series and listing context; verify dates and websites on each organiser site before booking.

    Plan your trip

    Travel & logistics

    Local currency · CNY

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    SZX

    Shenzhen Bao'an International Airport

    Closest international gateway to Shenzhen World; taxi/DiDi is quickest, or Metro Line 11 to the airport-line interchange and Line 20/12 toward the Shenzhen World area.

    ~20 km

    to venue

    20-30 min off-peak; 40-50 min in peak traffic

    by car

    HKG

    Hong Kong International Airport

    Cross-border coach or ferry to Shekou/Shenzhen Bay then road or metro; allow extra time for mainland immigration at the crossing.

    ~75-95 km

    to venue

    1 h 30 min-2 h 30 min including border crossing

    by car

    CAN

    Guangzhou Baiyun International Airport

    Often faster to take high-speed rail Guangzhou South to Shenzhen North/Futian (30-40 min) and continue by metro or taxi.

    ~130 km

    to venue

    2 h-2 h 45 min by road; ~2 h 30 min via high-speed rail plus transfers

    by car

    MFM

    Macau International Airport

    Enter via Zhuhai (Gongbei or Hengqin) or the HZMB shuttle; useful for delegates combining Macau/Hong Kong with the show.

    ~100 km

    to venue

    2 h-2 h 30 min including border crossing

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Budget
    Bao'an - Fuhai/Fuyong and Shenzhen World periphery, 5-15 min from the venue

    USD 45–80 / night

    Chinese mid-scale chains with compact rooms; book 6-8 weeks ahead as show-week inventory sells out first.

    source
    Mid-range
    Bao'an airport and Shenzhen World corridor, 10-20 min from the venue

    USD 80–150 / night

    Best trade-off of commute time, breakfast and workspace; many run show-week shuttles - confirm at booking.

    source
    Premium
    Shenzhen Bao'an airport hub and Futian/Nanshan business districts (20-45 min)

    USD 150–300 / night

    Choose airport-side premium hotels for the shortest commute; city-centre five-star hotels suit evening client dinners but add daily travel time.

    source

    Local transport

    Get around the city with these convenient transport options.

    metro

    Estimated costCNY 5-10 (approx. USD 1-2) per journey
    Best forBao'an airport corridor (Line 11 / Line 20) to the Shenzhen World area (Lines 20 and 12)

    Cheapest option but requires a transfer; allow 45-60 min door-to-door with luggage and bring small notes or use a transit QR code.

    taxi

    Estimated costCNY 60-90 (approx. USD 8-13) metered, plus possible airport surcharge
    Best forSZX Airport to Shenzhen World Exhibition & Convention Center

    Fastest option off-peak; queue at the official taxi rank and keep the receipt for expense claims.

    ride_hail

    Estimated costCNY 20-50 (approx. USD 3-7) per trip via DiDi
    Best forHotel in the Bao'an / Fuhai / airport corridor to the venue

    DiDi works well in Shenzhen but needs a Chinese phone number or the English app plus Alipay/WeChat Pay; expect surge pricing on show mornings.

    high_speed_rail

    Estimated costCNY 75-100 (approx. USD 11-14) second class one way
    Best forShenzhen North / Futian to Guangzhou South (intercity side trip or onward travel)

    Book seats online in advance; passport is required for ticket collection and gate entry.

    cross_border_coach

    Estimated costHKD 150-260 (approx. USD 20-35) coach; ferry via Shekou from HKD 220
    Best forHong Kong (HKIA / Kowloon) via Shenzhen Bay Port to the Shenzhen World area

    Cross-border coaches and ferries run frequently; build in 30-60 min for immigration at the port.

    shuttle

    Estimated costUsually complimentary for registered visitors - confirm on the organiser site
    Best forOfficial show shuttle between partner hotels and Shenzhen World

    Schedules are typically published 2-4 weeks before the show; verify pickup points with your hotel.

    taxi

    Estimated costHKD 300–400 (urban taxi estimate)
    Best forHong Kong International Airport (HKG) to Shenzhen World Exhibition & Convention Center

    Airport Express to Hong Kong station, then taxi or MTR.

    taxi

    Estimated costCNY 120–250 taxi or Didi ride to the venue district
    Best forShenzhen Bao'an International Airport (SZX) to Shenzhen World Exhibition & Convention Center

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa required
    ATA Carnet: accepted
    TypeWho needs itFeeProcessing
    M visa (business / trade)Business visitors and exhibitors from countries without visa-free entry or visa-free-transit eligibility, attending meetings, negotiating or staffing a stand$140.004-7 working days standard; 2-3 working days express where offered
    L visa (tourist)Visitors attending the show without commercial activity, and accompanying family$140.004-7 working days standard
    30-day unilateral visa-free entryCitizens of the many European and Asian countries currently covered by China's unilateral visa-free scheme (list changes periodically - verify before booking)Not yet confirmedNot applicable - eligibility check only
    240-hour (10-day) visa-free transitCitizens of 54 eligible countries transiting China to a third country through approved ports including Shenzhen Bao'an (SZX)Not yet confirmedNot applicable - assessed at arrival

    China's unilateral visa-free and 240-hour transit policies are periodically revised - check the National Immigration Administration site and the Chinese visa application centre (visaforchina.cn) shortly before booking flights.

    China accepts ATA Carnets for goods temporarily imported for exhibitions; carnets are guaranteed via CCPIT/CCOIC. Confirm acceptance of your specific goods and machinery with the organiser and a Carnet issuing association before shipping.

    Official visa page

    Weather

    Late October in Shenzhen is warm and humid: daytime highs around 28-29 degrees C (83-84 degrees F) with overnight lows near 22-23 degrees C. October is the tail of the typhoon/rainy season, so occasional heavy showers are possible - pack light breathable layers and a compact umbrella.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to China.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Tipping

    Tipping is not customary in mainland China; service charges are rare and taxi/metro fares are fixed. Round up only for exceptional service, and never tip in a way that creates awkwardness in a business setting.

    Business etiquette

    Exchange business cards two-handed and read them before putting them away; have a simplified-Chinese version of your card if possible. Follow-up networking in China typically continues over WeChat rather than email, so be ready to share a QR code.

    Payments, dress and language

    Mobile payment (Alipay/WeChat Pay) dominates - international cards can be linked in-app and cash is rarely used. Smart-casual to business dress is standard at the show; few exhibitors outside international pavilions speak fluent English, so plan for translation support.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: SZX

    Compare flights to the nearest international gateway serving Shenzhen; confirm ground transport on the organiser site.

    Visa

    Most international visitors need a Chinese visa (M — business/trade — for exhibitor or buyer meetings) unless they qualify for China's unilateral 30-day visa-free scheme (available to citizens of many European and Asian countries) or the 240-hour (10-day) visa-free transit, which applies at Shenzhen Bao'an International Airport (SZX) for eligible nationalities continuing to a third country. Apply through a Chinese visa application service centre (visaforchina.cn) 4-6 weeks before travel, and carry the organiser's invitation letter, hotel booking and onward/return tickets.

    Estimated cost: Varies by visa type and nationality (check official site).

    Processing: Varies by nationality; apply several weeks before travel.

    Fee varies by nationality, number of entries and service-centre charges (approximate USD 60-185 all-in); an invitation letter from the organiser is normally required. Same fee structure as M visa; hotel bookings and itinerary usually required with the application.

    Official

    Hotels

    Find a stay near the venue with options for every budget.

    Areas to stay

    Bao'an - Fuhai/Fuyong and Shenzhen World periphery, 5-15 min from the venue · Bao'an airport and Shenzhen World corridor, 10-20 min from the venue · Shenzhen Bao'an airport hub and Futian/Nanshan business districts (20-45 min)

    budget

    $45-$80 USD/night

    Book

    mid range

    $80-$150 USD/night

    Book

    premium

    $150-$300 USD/night

    Book

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Primary gateways: Shenzhen Bao'an International Airport (SZX): 20-30 min off-peak; 40-50 min in peak traffic; Hong Kong International Airport (HKG): 1 h 30 min-2 h 30 min including border crossing; Guangzhou Baiyun International Airport (CAN): 2 h-2 h 45 min by road; ~2 h 30 min via high-speed rail plus transfers; Macau International Airport (MFM): 2 h-2 h 30 min including border crossing. Allow road or rail time to Shenzhen World Exhibition & Convention Center; on-site parking is usually availa

    Hotel → venue: Precinct hotels near Shenzhen World Exhibition & Convention Center: Bao'an - Fuhai/Fuyong and Shenzhen World periphery, 5-15 min from the venue: Vienna Hotel (Bao'an / Shenzhen World area), Atour Hotel (Shenzhen Bao'an); Bao'an airport and Shenzhen World corridor, 10-20 min from the venue: Hampton by Hilton Shenzhen Bao'an, Holiday Inn Express Shenzhen Bao'an Airport; Shenzhen Bao'an airport hub and Futian/Nanshan business districts (20-45 min): Hyatt Regency Shenzhen Airport, InterContinental S

    Ride-hail: Ride-hailing apps are commonly used in Shenzhen; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to Shenzhen World Exhibition & Convention Center.

    Parking: On-site parking is available at Shenzhen World Exhibition & Convention Center; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: October 2026

    Temperature: Approximately 22-29 degrees C (72-84 degrees F) in late October - warm days near 28-29 degrees C, mild nights near 22-23 degrees C.

    Seasonality: October is the tail of Shenzhen's typhoon and rainy season: humidity stays high and short heavy showers are possible. Pack a light rain jacket or compact umbrella and breathable business-casual clothing; indoor halls are air-conditioned and cool.

    Packing: October is the tail of Shenzhen's typhoon and rainy season: humidity stays high and short heavy showers are possible. Pack a light rain jacket or compact umbrella and breathable business-casual clothing; indoor halls are air-conditioned and cool.

    Plan your trip

    Planning

    Best day to visit: Day 2 - Wednesday 28 October 2026

    Mid-show days normally carry the fullest conference programme while every exhibitor is still fully staffed and stand meetings are easier to secure; Day 1 is dominated by opening/registration traffic and Day 3 winds down with exhibitor pack-up from mid-afternoon.

    Sample visitor itinerary

    Route-optimised day
    TBA

    Badge collection and orientation at the main registration concourse, then walk the SMT and electronics assembly zone to map priority suppliers.

    TBA

    Technical walkthrough of soldering, placement, inspection (AOI/SPI/X-ray) and materials exhibitors; collect spec sheets and pricing indications.

    TBA

    Semiconductor packaging, test and smart-factory/automation zones, plus any scheduled conference sessions.

    TBA

    Keynote/conference track in the morning, pre-booked buyer meetings and quote negotiations in the afternoon; Day 3 reserved for follow-ups and contract closing.

    Budget

    Costs & budget

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    visitor_ticket

    visitor · trade visitor, 3-day pass

    USD 15 / per person

    estimate

    exhibitor_stand

    exhibitor · shell scheme / raw space

    USD 150–300 / per sqm

    estimate

    visa_fee

    visitor · China M (business) visa, single entry

    USD 60–185 / per person

    estimate

    hotel_night

    visitor · mid-range (Bao'an / Shenzhen World corridor)

    USD 80–150 / per room per night

    estimate

    visa_fee

    visitor · M visa (business / trade)

    USD 140 / per application

    official

    visa_fee

    visitor · L visa (tourist)

    USD 140 / per application

    official

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Pick the closest answer for each. Your recommendation updates live.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    You have specific component/equipment categories to benchmark and can commit 2 show days plus one travel day.

    Best for

    Sourcing-focused buyers, engineers and procurement teams evaluating SMT, electronics assembly and semiconductor packaging suppliers in one trip.

    Min. budget

    $520.00

    Timeline

    4-8 weeks (visa or visa-free eligibility check, flights, hotel booking during show week).

    Risks

    Budget estimate from listing cost signals - confirm live rates.

    Visa processing times can extend to 2-3 weeks; peak-week hotel rates spike.

    Without pre-booked meetings, a single-day visit covers only part of the halls.

    exhibit

    Your products fit China/GBA electronics capacity expansion, you can staff a stand for all three days, and you have an existing distributor or local partner.

    Best for

    Equipment, materials, SMT/automation and packaging suppliers targeting Chinese and Southeast Asian electronics manufacturers.

    Min. budget

    $3,500.00

    Timeline

    4-6 months (space booking, stand design and build, freight and customs, ATA Carnet or temporary import, staff visas).

    Risks

    Budget estimate from listing cost signals - confirm live rates and stand pricing with the organiser.

    Stand + freight + travel typically exceed 6x the visitor budget.

    Logistics lead time for machinery into China requires an ATA Carnet or temporary import bond.

    skip

    Your target buyers are not in China/Greater Bay Area, or the same supplier set is reachable at productronica, NEPCON Japan or IPC APEX EXPO with lower travel cost.

    Best for

    Teams that only need market intelligence or cannot staff a full show week.

    Min. budget

    Not yet confirmed

    Timeline

    Not applicable.

    Risks

    No major risks listed.

    Gallery

    Photos

    Official imagery from NEPCON ASIA 2026
    Official imagery from NEPCON ASIA 2026

    FAQs & glossary

    Answers

    Frequently asked

    Glossary

    1
    PCB
    Printed Circuit Board, a board used for connecting electronic components.
    2
    SMT
    Surface Mount Technology, a method for producing electronic circuits.
    3
    AI
    Artificial Intelligence, technology that simulates human intelligence.
    4
    IoT
    Internet of Things, a network of physical devices connected to the internet.
    5
    Robotics
    The technology associated with the design, construction, operation, and use of robots.
    6
    Automation
    The use of technology to perform tasks without human intervention.
    7
    Semiconductor
    A material that has electrical conductivity between a conductor and an insulator.
    8
    Manufacturing
    The process of converting raw materials into finished goods.

    Trust footer

    Sources

    1

    References

    1

    Publishers

    0

    Date checked

    1

    NEPCON ASIA

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