Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Join us at NAARDEN the Art Fair from January 27 to 31, 2027, at De Grote Kerk in Naarden, Netherlands, showcasing over 60 galleries of diverse art.
Dates
27–31 Jan 2027
City / country
Naarden, Netherlands
Venue
De Grote Kerk
Time
4:00 PM – 9:00 PM
Companies exhibiting at NAARDEN - The Art fair 2027 include All in Gallery, Anita Potters Juwelier Antiquair, Antiek Care - Foekje ten Cate, Antiques Emporium and Art Deco Kooymans Jr.
Event overview
NAARDEN the Art Fair is a premier event celebrating women in the arts, featuring over 60 galleries and art dealers presenting a wide variety of ancient, modern, and contemporary art. This year's theme highlights the contributions of women in the art world, making it a unique platform for art lovers and collectors.
The fair takes place at the historic De Grote Kerk in Naarden-Vesting, providing an inspiring backdrop for this vibrant cultural event. NAARDEN - The Art fair 2027 takes place in.
TL;DR
Visitors can explore a rich diversity of artworks from various periods and styles, engage with artists and galleries, and enjoy a vibrant atmosphere. Dates and Venue: NAARDEN the Art Fair runs from January 27 to 31, 2027, at De Grote Kerk, Naarden. Buyer Authority: Art collectors and buyers from various sectors attend to discover unique artworks.
Exhibitors gain visibility among a targeted audience of art collectors and buyers, providing opportunities for sales and networking. The fair's focus on women in the arts adds a unique angle, attracting attention and fostering discussions around contemporary art themes. Meet qualified buyers and partners including Galleries specializing in contemporary art, Dealers of modern and antique artworks, Artists showcasing their latest creations. Position your offer across ancient.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Marktstraat 13, 1411 CX Naarden-Vesting
De Grote Kerk in Naarden typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: De Grote Kerk in Naarden typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at De Grote Kerk for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Event days & opening times
General admission
Day ticket for one person, valid for all regular fair days.
General admission
Family ticket for 2 adults and 2 teenagers.
General admission
Day ticket including coffee and apple pie.
General admission
Special evening ticket for two after 5 PM on January 29.
Who runs the show
InterEvent
RTM Business
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Attending NAARDEN - The Art fair 2027 on 2027-01-27 to 2027-01-31 in Naarden lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

A range of accommodation options near the venue and across key areas.
Fortress Hotel
4.1
B&B Naarden Vesting
4.4
Apartment Naarden-Vesting
4.5
Leonardo Hotel Vinkeveen Amsterdam
4.4
Leonardo Hotel Almere City Center
Hotel NH Bussum Jan Tabak
Get around the city with these convenient transport options.
Walking within Naarden Vesting
Fortress Hotel is listed 30 m from the venue and B&B Naarden Vesting 150 m; the immediate fortress town is walkable on cobblestones.
Train
Approx. 25-30 minutes; confirm live NS fares and timetable. From Naarden-Bussum, continue by bus, taxi or approx. 20-25 minute walk.
Bus
Local bus route and frequency not confirmed in captured sources; check the NS app or local operator before travel.
Taxi or rideshare
Approximate bands only; confirm meter or app quote. Ride-hailing availability in Naarden Vesting can be limited late evening.
taxi
Weather
January in Naarden is cool and changeable: typical highs around 5-7°C and lows around 1-3°C, with wind, rain and occasional frost or sleet. Daylight is short. Check the forecast before travel and dress for wet cobblestone walks.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
The Netherlands has widespread 4G/5G coverage. EU visitors can use roam-like-at-home rules; non-EU travellers should check roaming charges or buy a local eSIM. Venue Wi-Fi is not confirmed in captured sources, so download tickets and maps offline.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Dutch directness
Conversation in the Netherlands is often direct and informal; this is normal business and social style, not rudeness.
Cards and cash
Contactless cards are widely accepted in the Netherlands; carry a little cash for small vendors or if a card reader is down.
Church setting
The fair is inside De Grote Kerk, a historic church. Follow venue rules on bags, food, drink and photography.
Cobblestones
Naarden Vesting has cobbled streets and narrow lanes; wear comfortable shoes, especially if walking from Naarden-Bussum station.
Vesting exploration
The star-shaped fortress town is compact and walkable; allow extra time to walk the ramparts and moat before or after the fair.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Book to Amsterdam Airport Schiphol (AMS). Compare fares early for late January; no official event flight discounts are published in captured sources. Allow roughly 35-50 minutes by car or a train-plus-transfer journey to Naarden, and confirm airline baggage and check-in rules.
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Naarden; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near De Grote Kerk: Naarden: Fortress Hotel; Naarden Vesting: B&B Naarden Vesting; Naarden Vesting: Apartment Naarden-Vesting.
Ride-hail: Uber and Bolt operate in the Amsterdam region. Availability in Naarden Vesting can be limited, especially late evening; pre-book a return or ask your hotel to call a local taxi. Confirm fare estimates in the app.
Public transit: Naarden-Bussum is the closest rail station, with services from Amsterdam and Utrecht. From the station, use a local bus or taxi, or walk approx. 20-25 minutes to the Vesting. For Schiphol, take a train with one change. Check live times in the NS app and buy an e-ticket before boarding.
Parking: Parking inside Naarden Vesting is limited and some areas are permit-only or time-limited. Use signed car parks around the fortress and walk in. Confirm current rates and blue-zone rules with the venue or municipality.
Plan and pack for the event climate.
Month: January 2027
Temperature: Approx. 1-7°C (34-45°F) typical January range; confirm the forecast before travel.
Seasonality: Rain, wind and occasional frost or sleet are common in January; daylight is short. Plan for wet, cold walks on cobblestones.
Packing: Waterproof coat, warm layers, scarf, gloves and comfortable waterproof shoes for cobblestones. Add a smart-casual layer if attending the 29 January evening ticket.
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at NAARDEN - The Art fair 2027 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Day -14: Buy your ticket online, especially if you want the early-bird price before 31 December 2026, and check exact fair opening dates on naardenartfair.nl.
Day -14: Confirm passport, visa or Schengen entry requirements if travelling from outside the EU.
Day -13: Book a hotel in Naarden Vesting, Bussum or the Amsterdam region; captured options include Fortress Hotel and B&B Naarden Vesting.
Day -12: Plan rail travel to Naarden-Bussum station and check the last-mile bus, taxi or walking route to De Grote Kerk.
Day -10: If arriving at Amsterdam Airport Schiphol, compare train and taxi options and allow roughly 35-50 minutes by car or a train-plus-transfer journey.
Day -7: Check the January weather forecast and pack a waterproof coat, warm layers and comfortable shoes for cobblestones.
Day -5: Download tickets, maps and the NS app; save the venue address Marktstraat 13, Naarden.
Day -3: Confirm opening hours, evening ticket details for 29 January and any accessibility or bag rules with the organiser.
Day -2: Charge your phone and pack a portable battery for ticket scanning and maps.
Day -1: Check live train times and any engineering works on the route to Naarden-Bussum.
Arrive early in Naarden Vesting, allow time to walk from your hotel or the station, and keep your ticket ready at the door.
Registration and hall orientation at De Grote Kerk
Supplier meetings and product demos
Final negotiations and follow-up
NAARDEN - The Art fair 2027 registration concourse
De Grote Kerk
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
De Grote Kerk
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Official cost items and estimated ranges for exhibitors.
visitor_ticket
visitor · General admission
EUR 20 / per person
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| visitor_ticket | visitor | General admission | EUR 20 / per person | organiser_published |
Decision
Use this quick check to decide whether NAARDEN - The Art fair 2027 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus aligns with the official product themes.
Best for
Buyers, researchers, and delegates evaluating the programme and networking value.
Min. budget
$400.00
Timeline
4-8 weeks before opening day for registration and travel.
Risks
Limited session times published - confirm agenda before booking.
exhibit
You have a clear lead-generation or launch goal for this market.
Best for
Suppliers and brands seeking qualified meetings with the event audience.
Min. budget
$2,500.00
Timeline
3-6 months for stand booking, freight, and marketing prep.
Risks
Booth pricing not published in captured sources - confirm with organiser.
skip
Programme, audience, or commercial goals do not match your plan.
Best for
Teams whose category or region fit is weak this edition.
Timeline
N/A
Risks
No major risks listed.
Gallery
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
Display a free company card at your booth, or share your professional card on the show floor.