Trade showB2C
Motorcycle Fair 2027
The Motorcycle Fair (MOTORRADWELT BODENSEE) is an annual B2C event taking place from January 29 to 31, 2027 at Messe Friedrichshafen in Friedrichshafen, Germany. It features 346 exhibitors from 12 nations, 41,480 visitors, and 70,000 m² of exhibition space, offering motorcycles, accessories, apparel, travel, and action shows.
MotorcyclesMotorcycle AccessoriesMotorcycle ApparelMotorcycle Travel
346+
Exhibitors
41,480+
Attendees
Dates
Jan 29 – 31, 2027
City / country
Friedrichshafen, Baden-Württemberg, Germany
Venue
Messe Friedrichshafen
Type
B2C · Annual
Official Website
Are you the organiser of this event?
- Exhibit at the MOTORRADWELT BODENSEE to directly reach a passionate, high-purchasing-power motorcycle community of 41,480 visitors, 93% of whom are active riders.
- Benefit from ideal timing at season start, extensive media coverage, and a top location in the four-country region.
- Your brand gains visibility through action events, test tracks, and a strong online presence.
Audience at a Glance
Who Exhibits
Exhibitor Profile
7 categories represented
- Motorcycle manufacturers
- ATV/Quad brands
- Accessories suppliers
- Apparel brands
- Motorcycle travel agencies
- Parts and tuning companies
- Motorcycle clubs and associations
Who Attends
Visitor Profile
7 audience types
- Motorcycle enthusiasts
- Active riders
- Motocross fans
- Adventure tourers
- Custom bike builders
- Motorcycle clubs
- Families and young riders
Industries & Sectors
MotorcyclesMotorcycle AccessoriesMotorcycle ApparelMotorcycle Travel
Organised By
MF
Messe Friedrichshafen GmbH
Coverage & Spotlights
No exhibitor spotlights published yet for this event.
Be the first exhibitor featured at this event →