Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Notable exhibitors
Companies exhibiting at Mortgage Advice Bureau Conference include Accord Mortgages, Affirmative Finance, Afin Bank, Aldermore Bank and Bank of Ireland UK.
- Accord Mortgages
- Affirmative Finance
- Afin Bank
- Aldermore Bank
- Bank of Ireland UK
Event overview
Overview
The Mortgage Advice Bureau Conference is set to bring together over 1400 delegates, including advisers and business owners, at The International Convention Centre in Birmingham. This year's event promises a packed agenda with a variety of speakers and networking opportunities, making it a must-attend for professionals in the mortgage sector.
Mortgage Advice Bureau Conference takes place in Birmingham, UK. Venue: The International Convention Centre.
TL;DR
- 1Dates and Venue: The Mortgage Advice Bureau Conference takes place on 13 November 2026 at The International Convention Centre, Birmingham, UK.
- 2Scale and Focus: This event will gather over 1400 delegates, including MAB advisers, business owners, and introducers.
- 3Organiser: The conference is organised by Mortgage Advice Bureau, with more details available at mabconference.co.uk.
- 4Entry: Admission is free for all visitors, with registration opening at 9:00 AM.
Why visit
Two days at the ICC Birmingham give mortgage advisers and broker principals a concentrated view of the lending, protection and technology stack they use with clients. Admission is free for all visitors, with registration opening at 9:00 AM.
Why exhibit
Exhibitors will have the chance to showcase their products and services to a targeted audience of mortgage professionals, gain visibility in the industry, and engage in meaningful conversations that could lead to new business opportunities. Meet qualified buyers and partners including Mortgage lenders showcasing their latest products., Financial technology companies offering innovative solutions., Insurance providers targeting mortgage advisers..
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Mortgage advisers and brokers writing residential, buy-to-let and remortgage business
Protection advisers and general insurance specialists
Mortgage broker principals, owners and network leaders
Compliance, risk and quality assurance managers
Paraplanners and mortgage administrators
Estate agency and introducer partners
Lender business development managers and intermediary sales teams
Fintech, sourcing and CRM providers serving intermediary firms
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Residential and buy-to-let lenders with intermediary sales teams
Protection insurers and general insurance providers
Mortgage sourcing, CRM and application technology platforms
Compliance, audit and regulatory consultancy firms
Training providers and professional qualification bodies
Conveyancing, legal and property search specialists
Lead generation, marketing and introducer support services
Later-life lending and equity release providers
Product categories
Key solution areas showcased across the event.
Residential, buy-to-let and remortgage mortgage products
Protection, income protection and general insurance cover
Mortgage sourcing and CRM software
Compliance, Consumer Duty and ID verification tools
Business development, lead generation and marketing services
Training, qualifications and CPD resources
Conveyancing, legal and property search services
Later-life lending and equity release products
Intermediary service and lender criteria updates
Location & Facilities
Venue
The International Convention Centre
Birmingham, UK
Facilities
Parking
The International Convention Centre in Birmingham typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: The International Convention Centre in Birmingham typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at The International Convention Centre for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Who runs the show
Organisers
Mortgage Advice BureauM4
Organiser
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Birmingham, UK
Why it matters
On 2026-11-13 to 2026-11-13, Mortgage Advice Bureau Conference in Birmingham covering Residential, buy-to-let and remortgage mortgage products, Protection, income protection and general insurance cover, Mor gives technology buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · GBP
Arrival airports
Choose from the following airports, with convenient access to the event and venue.
Closest major gateway to the ICC. Take the free Air-Rail Link to Birmingham International station, then a train to Birmingham New Street; the ICC is a signed 10-15 minute walk from New Street
to venue
Approx. 20-30 min by road or rail
by car
East Midlands Airport
Road-first option via the A42 and M42. Rail connections are possible via East Midlands Parkway, but allow extra time for the bus link
42-49 miles
to venue
Approx. 55-70 min by road
by car
Coventry Airport
Regional airport with limited scheduled service. Confirm onward road or rail connections to the ICC before booking
to venue
by car
London Luton Airport
London-area gateway. Onward travel to Birmingham is typically by rail or coach, so allow extra time for connections
to venue
by car
London Heathrow Airport
Main long-haul London gateway. Use Heathrow Express or the Elizabeth line to central London, then a direct Avanti West Coast or Chiltern service to Birmingham New Street; allow 3-4 hours door to door
to venue
by car
Local transport
Get around the city with these convenient transport options.
rail
Estimated costGBP 9-20 airport or regional rail single journey
Best forBirmingham International station to Birmingham New Street (for ICC)
Take the free Air-Rail Link from BHX to Birmingham International, then a West Midlands Railway or Avanti West Coast service. New Street is a 10-15 minute walk from the ICC.
taxi
Estimated costApprox. GBP taxi/rideshare from BHX to venue (estimate; confirm before travel)
Best forBirmingham Airport (BHX) to The International Convention Centre
Allow 25-40 minutes depending on traffic. Pick up from the airport taxi rank or designated rideshare bay.
bus
Estimated costGBP 2.50-5.50 single Tube or tram journey
Best forBirmingham city centre bus services to ICC / Centenary Square
West Midlands buses accept contactless payment. Check routes along Broad Street and Paradise Street for the closest stop to the ICC.
parking
Estimated costGBP 15-28 daily venue parking
Best forThe International Convention Centre on-site and nearby city-centre car parks
Pre-book where possible and check height restrictions and event-day closures. Do not rely on street parking around Centenary Square during a large conference.
tram
Estimated costGBP 2.50-5.50 single Tube or tram journey
Best forWest Midlands Metro to Birmingham city centre
Use the metro for links from the western suburbs and interchange at Grand Central or Corporation Street for the ICC.
taxi
Estimated costApprox. GBP taxi/rideshare from EMA to venue (estimate; confirm before travel)
Best forEast Midlands Airport (EMA) to The International Convention Centre
Allow 55-70 minutes by road. A coach or rail connection via East Midlands Parkway can be cheaper than a direct taxi.
rail
Estimated costGBP 9-20 airport or regional rail single journey
Best forEast Midlands Parkway to Birmingham New Street
Use the Skylink bus from EMA to East Midlands Parkway, then rail to Birmingham. Allow 1 hr 30 min to 2 hr door to door.
rail
Estimated costGBP 9-20 airport or regional rail single journey
Best forLondon Heathrow Airport (LHR) to The International Convention Centre
Take Heathrow Express or the Elizabeth line to central London, then Avanti West Coast or Chiltern rail to Birmingham. Allow 3-4 hours.
Weather
Mid-November in Birmingham is cool and changeable: expect daytime temperatures around 7-12 C (45-54 F), overcast skies and a reasonable chance of showers on any given day. Bring a warm layer and a compact umbrella for the walk between hotels and the ICC, and confirm the forecast closer to travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
UK mobile networks EE, O2, Vodafone and Three offer prepaid SIM and eSIM options. eSIMs can be bought before arrival and activated at BHX. ICC Wi-Fi availability and login details vary by event, so confirm with the organiser or venue and keep a mobile hotspot as backup.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Business dress
Smart casual or business attire is standard at UK mortgage and financial-services events. A jacket is useful for evening receptions and formal dinners.
Currency and payments
The pound sterling (GBP) is used throughout Birmingham. Contactless cards are accepted almost everywhere, including on buses and the metro.
Tipping
Service charges are often included in restaurant bills. Where they are not, a 10 percent tip is normal for table service.
Local travel etiquette
Stand on the right on escalators, queue for buses and trains, and keep phone calls brief on quiet carriages. The ICC sits within walking distance of New Street, Brindleyplace and the main hotel cluster.
Accessibility
The ICC is a modern conference venue with step-free access and lifts. Contact the venue in advance for specific access requirements or assistance dogs.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Destination: BHX
Captured Google Flights samples are indicative only, not event-date quotes: Birmingham to Dublin from GBP 30 one-way, Birmingham to Glasgow from GBP 36, Birmingham to Edinburgh from GBP 50, London Heathrow to New York JFK from GBP 360, London Heathrow to Los Angeles from GBP 402, and London Heathrow to New Delhi from GBP 452. New York JFK to Birmingham itineraries via Dublin were captured at about 9 hr 50 min total with a 2 hr 10 min connection; Sydney to Birmingham via Dubai was captured at about 23 hr 45 min. Book mid-November weekday departures early and compare one-stop routings, allowing extra time for rail connections from London airports to Birmingham New Street.
Transport
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Birmingham Airport (BHX): Approx. 20-30 min by road or rail; East Midlands Airport (EMA): Approx. 55-70 min by road; Coventry Airport (CVT): Regional airport with limited scheduled service. Confirm onward road or rail connections to the ICC before booking; London Luton Airport (LTN): London-area gateway. Onward travel to Birmingham is typically by rail or coach, so allow extra time for connections. Allow road or rail time to The International Convention Centre; on-site parking
Hotel → venue: Precinct hotels near The International Convention Centre: Birmingham city centre: Holiday Inn Express Birmingham - City Centre by IHG; Snow Hill, Birmingham city centre: Holiday Inn Express Birmingham - Snow Hill by IHG; Birmingham Airport / NEC: Holiday Inn Express Birmingham Airport NEC by IHG.
Ride-hail: Uber and Bolt operate in Birmingham alongside black cabs. Pickup points at New Street and around the ICC can be busy at show close, so use the app to compare a fixed quote before accepting and confirm the designated pickup bay with your driver.
Public transit: Birmingham New Street, Moor Street and Snow Hill are the main rail stations, all within a 10-20 minute walk of the ICC. West Midlands Metro serves central Birmingham, and local buses run along Broad Street and Paradise Street. Use contactless payment where available and check the Transport for West Midlands journey planner for show-day timings.
Parking: The ICC has on-site parking, and several city-centre car parks sit within a short walk. Pre-book where possible, expect higher weekday rates, and confirm height restrictions and event-day closures with the venue. Do not rely on street parking around Centenary Square during a large conference.
Weather
Plan and pack for the event climate.
Month: November 2026
Temperature: Approx. 7-12 C (45-54 F) daytime in mid-November; evenings can drop to around 3-6 C (37-43 F)
Seasonality: Late autumn in the West Midlands brings frequent overcast days and passing showers; the chance of rain is higher than in summer, so plan indoor backups for walking between venues.
Packing: Pack a warm mid-layer, a waterproof coat or compact umbrella, comfortable shoes for walking from New Street, business casual attire for the ICC, and a UK Type G plug adapter. A small day bag is useful for programme notes and exhibitor brochures.
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at Mortgage Advice Bureau Conference usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
T-1
Day -14: Confirm your MAB Conference registration and check the schedule at mabconference.co.uk/schedule.
T-2
Day -14: Book rail to Birmingham New Street or a hotel within walking distance of the ICC.
T-3
Day -10: Reserve a cancellable city-centre hotel and note the check-in time.
T-4
Day -7: Download the programme and mark the lender, protection and technology sessions relevant to your client bank.
T-5
Day -5: Prepare questions on criteria, service levels and sourcing tools for exhibitor meetings.
T-6
Day -3: Check the West Midlands weather forecast and pack a waterproof layer.
T-7
Day -2: Confirm your route from New Street to the ICC and allow 15 minutes for the walk.
T-8
Day -1: Charge devices, pack business cards and a notebook, and save your registration confirmation.
T-9
After the show: Send follow-up emails within 48 hours and log the product criteria you need to update.
Day 1
Arrive for the 9:00 AM registration opening and collect your badge before the first session.
Day 1
Book follow-up calls with lender BDMs while the product details are fresh.
Day 2
Attend the sessions you missed on day one and leave time for the exhibition floor.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at The International Convention Centre
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2Mortgage Advice Bureau Conference registration concourse
The International Convention Centre
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
The International Convention Centre
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights£190.00
- Per diem × 2£150.00
Estimated total£340.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether Mortgage Advice Bureau Conference fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Mortgage Advice Bureau Conference, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Mortgage products and services. and Financial technology solutions for advisers. solutions and benchmarking suppliers at Mortgage Advice Bureau Conference in Birmingham.
Min. budget
$450.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Mortgage products and services. and Financial technology solutions for advisers. products who need qualified meetings with the event's trade audience.
Min. budget
$2,200.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Birmingham show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
FAQs & glossary
Answers
Frequently asked
Glossary
- Loan-to-value (LTV)
- The mortgage amount divided by the property value, expressed as a percentage. Advisers use LTV bands to compare lender criteria and product pricing.
- Affordability assessment
- The lender's check that a borrower can sustain mortgage payments, typically using income, expenditure, stress rates and existing credit commitments.
- Product transfer
- Moving an existing borrower onto a new deal with the same lender, often without full underwriting, in contrast to a remortgage to a new lender.
- Remortgage
- Replacing an existing mortgage with a new one, usually to secure a better rate, release equity or change the loan terms.
- Procuration fee
- A payment from a lender or insurer to an intermediary firm for introducing business. Firms must disclose and handle it under their remuneration policy.
- Protection advice
- Advising on life cover, critical illness cover or income protection alongside a mortgage, including needs analysis and affordability checks.
- Sourcing system
- Software that searches lender and product criteria to shortlist suitable mortgages for a client's circumstances.
- Consumer Duty
- The UK regulatory standard requiring firms to act to deliver good outcomes for retail customers across products, price, service and communications.
- Later-life lending
- Mortgage and equity release products aimed at older borrowers, often requiring specialist qualification and advice on pension and estate implications.
- Standard variable rate (SVR)
- A lender's default variable rate that borrowers usually move onto when a fixed or tracker deal ends, often priced higher than new products.
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Also known as
Alternate names and search phrases for this event.
- Mortgage Advice Bureau Conference 2026
- Mortgage Advice Bureau Conference Birmingham 2026
- Birmingham UK
- Conference Conference Birmingham
- Mortgage products and services.
- Mortgage products and services
- Financial technology solutions for advisers
- Insurance products related to mortgages
- Consulting services for mortgage businesses
- digital transformation expo
1 more alternate names hidden
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.