What is the address of the event?

TAETS Art & Event Park, Hembrugterrein, Zaandam, Netherlands

For which day is my ticket valid?

The ticket is valid on both days of Modefabriek

What is the ticket price?

The ticket price is EUR 15 excluding VAT. Tickets are on sale from mid-May 2026

I ordered 3 tickets but received only 2, what should I do?

Please send an email with your question to marketing@modefabriek.nl and we will be happy to send you the tickets again

I only received an invoice, is this the same as a ticket?

An invoice is not a valid ticket. Please send an email to marketing@modefabriek.nl and we will send you the ticket with QR code

I lost something during Modefabriek, what can I do?

Please email a detailed description of the lost item to askmeanything@modefabriek.nl, and we will help you get it back

How can I access the Showrooms platform?

Retailers, brands, solutions and agents can access the Showrooms. To monitor the quality of the platform, Modefabriek verifies all applications. You pay for an account, but buyers get the first period free

How can I get in touch with other users on the platform?

Once you have an account for the Showrooms, you have the option of sending messages to other users through the message centre

Can I update all the information visible on my showroom at any time?

Yes, you can update all of the information online 24/7 in 'my account'

How do I cancel my subscription?

Subscriptions are for a period of six months. It is not possible to end or cancel a subscription before the six months. It is possible for us to (temporarily) take an account offline. This can be requested by sending an email to askmeanything@modefabriek.nl

I forgot my username. What should I do?

Your username is your email address. If you forgot the email you registered the account with, send an email to askmeanything@modefabriek.nl

I forgot my password. What should I do?

Click on 'log in' at the top right of the platform, and then click on 'forgot log in'. Enter your email address and check your email for further instructions

Who can see my showroom?

All information entered by retailers, brands, solutions and agents is visible to users with access to the showrooms. Retailers, brands, solutions and agents can view each other's information

What is the required format for photos?

72dpi, maximum 2MB. Brand overview: 750x1,125px. Header: 2,000x900px (always landscape). Logo: 500x500px (always square). Lookbook: all photos need to be in the same format: either portrait, square or landscape

How do I upload a video?

You first need to upload your video to a YouTube or Vimeo account. You can then add the URL for this video in my account > brand videos

How is my account protected?

Security measures are in place to prevent unauthorised access to, and misuse of, personal data. Modefabriek is dedicated to fully protecting your personal data and constantly updates its security protocol to ensure that your personal data is safely stored

Can I create multiple users for one account?

An account is strictly personal. It is not possible to use an account with more than one user

Modefabriek 2026 | TradeShowIntel

Notable exhibitors

Companies exhibiting at Modefabriek 2026 include &CO WOMAN, 24COLOURS, 2NDDAY, AAIKO and ABRO.

&CO WOMAN
24COLOURS
2NDDAY
AAIKO
ABRO

Event overview

Overview

Modefabriek Summer 2026 takes place on 5 and 6 July 2026 at TAETS Art & Event Park, Hembrugterrein, Zaandam (https://www. modefabriek. nl/en/faq). Modefabriek is the largest and most inspiring fashion event in the Benelux, held twice a year since 1996 (https://www. modefabriek. nl/en/about-us).

The summer edition introduces a refreshed layout with buildings positioned closer together and a natural route guiding visitors past participating brands, while the outdoor area forms the connecting heart with food trucks, music, lounge areas and activations (https://www. modefabriek. nl/en/news/modefabriek-zomer waar-mode-inspiratie-en-beleving-samenkomen). The Responsible Route highlights brands working to reduce their impact (https://www. modefabriek. nl/index.

php/en/event/programma). The Event Garden features pop-up shops, showrooms and exhibitor activities (https://www. modefabriek. nl/index. php/en/event/programma)

TL;DR

1Dates: Sunday 5 and Monday 6 July 2026 (
2Venue: TAETS Art & Event Park, Hembrugterrein, Zaandam (
3Focus: the best of womenswear, plus beauty, lifestyle, accessories, yoga & active wear, lingerie
4Refreshed layout with a natural route and a festival-style outdoor area (
5Responsible Route highlights responsible brands (

Attendees, exhibitors & solutions

Who this event is for

Visitor profile

Typical attendee groups you can expect to meet.

International buyers seeking womenswear collections (

Retailers and concept stores (

Brands and agents (

Fashion professionals attending to network and be inspired (

Exhibitor profile

Main supplier and exhibitor segments present at the show.

Womenswear brands from established names to emerging labels (

Strongest Dutch and Northern European brands (

Major global brands with the latest women's collections (

Mediterranean, super-feminine labels (

Beauty, lifestyle, accessories, yoga & active wear, lingerie, size inclusive, gender neutral, artisanal and cultural heritage labels (

Product categories

Key solution areas showcased across the event.

Womenswear

Beauty

Lifestyle

Accessories

Yoga & Active Wear

Lingerie

Size Inclusive

Gender Neutral

Artisanal

Cultural Heritage

Location & Facilities

Venue

Open in Google Maps

Halls & areas

Pand 41Pand 43

TAETS Art & Event Park

Middenweg 62, 1505 RK Zaandam, Netherlands

Facilities

Parking

Visitors can park free of charge at the Stormhoek visitor parking area. From there, free shuttle buses run to TAETS Art & Event Park (less than a 5-minute ride). Visitors with a valid disabled parking permit are always guaranteed a parking space at the Modefabriek site. The venue itself offers 1,000 free parking places

1,000 spaces ·

Accessibility

Building 41 has an outside elevator (freight elevator) to reach the second floor, and the ground floor is equipped with a wheelchair accessible toilet. Building 43 has no elevator but has a wheelchair accessible toilet on the ground floor. All entrances have a ramp for wheelchair access. Visitors with a valid disabled parking permit are always guaranteed a parking space at the Modefabriek site

On-site shuttle

Free shuttle buses run from the Stormhoek visitor parking area to TAETS Art & Event Park, a ride of less than 5 minutes. The shuttle service operates during event days

Food options

Food trucks, JC Sophie Brasserie, EK Fashion coffee corner, Mexx Treats

On-site dining

Parking: Visitors can park free of charge at the Stormhoek visitor parking area (follow the electronic road signs). From there, shuttle buses will take you to TAETS Art & Event Park (less than a 5-minute ride). Visitors with a valid disabled parking permit are always guaranteed a parking space at the Modefabriek site

Attend

Entry & tickets

Event days & opening times

DayOpening hours

Sunday 5 July 2026:10:00 AM – 5:00 PM

Monday 6 July 2026:10:00 AM – 5:00 PM

Regular ticket
Excl. VAT (ex BTW)
€15.00

Ticket info

Badge collection

Digital badges are delivered via email upon completed registration and scanned at venue entrance gates

Ticket notes

Tickets are valid on both days. Tickets on sale from mid-May 2026

Build-up & tear-down

Setup ends24 Jan 2026

Who runs the show

Organisers

Modefabriek BV

Organiser

Email Call Website

Marinke Fleddérus

Sales Manager

Email Call Website

Claudia Hoogstraten-Wouters

Sales Manager

Email Call Website

What's on

Programme

Brand Activation

Brand Presentation

TBA

Event days

TBA

Typical time

Official agenda

This agenda is still being finalised. Check the official agenda for the latest sessions.

Speakers

Lidewij Edelkoort

Trend Forecaster [January 2026 edition] @ Studio Edelkoort

FLOWERS, FLUIDITY AND FUN – Spring/Summer 2026 trends

Jan Agelink

Trendwatcher [January 2026 edition] @ Buro Jantrendman

BODY INTELLIGENCE – fashion, identity and sensory awareness

Emma Vloeimans

Fashion Expert and Editor-in-Chief [January 2026 edition] @ TRIBUTE TO MAGAZINE, Harper's Bazaar

DECODING FASHION: AN EDITOR’S PERSPECTIVE – trends and identity

Pelpina Trip

Social Media Expert [January 2026 edition]

BALANCING AUTHENTICITY WITH AI CREATIVITY – social content trends

PENN&INK N.Y collection presentation

Brand Presentation

Pand 41Pand 41

JC Sophie Brasserie

Brand Activation

Pand 43Pand 43

Summum Parade of Wonders

Brand Activation

Event Garden

10DAYS House of Ease

Brand Presentation

Event Garden

Mexx Treats

Brand Activation

Event Garden

The American Book Center

Pop-Up

Event Garden

EK Fashion coffee corner

Networking

Event Garden

Topic tracks

Responsible RouteEvent GardenSpecials

Government supporters

ICEX España Exportación e Inversiones

Spanish government export agency providing grouped participation support (up to 30% aid on stand rental and decoration) for Spanish textile and apparel SMEs exhibiting at Modefabriek II 2026 (5–6 July 2026, Zaandam)

How the last edition performed

Previous edition

Current edition

2026

Modefabriek Summer 2026 took place on 5 and 6 July 2026 at TAETS Art & Event Park, Zaandam, marking 30 years since the first edition. The organiser did not publish official visitor or exhibitor counts for this edition. The official recap describes a successful jubilee edition with retailers, brands and fashion professionals from the Netherlands and abroad, but no participation figures were released

Forecast — not final

Growth over time

New this edition

1
Refreshed layout with natural route
The Summer 2026 edition introduces a refreshed layout with different buildings positioned closer together, creating a natural route that guides visitors past all participating brands. The outdoor area forms the connecting heart of the event with food trucks, music, lounge areas and activations
Source
2
Event Garden festival atmosphere
The Event Garden serves as the connecting heart of Modefabriek Summer 2026, bringing together pop-up shops, showrooms and brand activations with food trucks, music and lounge areas. It creates a relaxed festival atmosphere that encourages discovery, connection and inspiration
Source
3
Responsible Route
A curated route highlighting brands actively working to reduce their impact, demonstrating how responsibility is becoming an increasingly important part of the fashion industry. Participating brands included Camel Active, DNR, Elemente Clemente, Eribé, Floris van Bommel, Garcia, Indi & Cold, Ivko, Kings of Indigo, LaSalle, Laurie, Legend, Marc O'Polo, Minus, Mos Mosh, MSCH Copenhagen, O My Bag, Peppercorn, Pink Noir, Presly & Sun, Seasalt, Secrid, Spooq the Label, THING and Woden
Source
4
30-year anniversary presentation
Modefabriek celebrated its 30th anniversary during the Summer 2026 edition with a presentation of thirty years of Modefabriek through enlarged images displayed across the venue, plus a tribute to the late Dutch shoe designer Jan Jansen
Source
5
Special brand presentations
PENN&INK N.Y presented its new collection 'Bonjour New York, Hello Paris' in Pand 41, while JC Sophie hosted a Mediterranean-inspired brasserie in Pand 43. Summum offered a Ferris wheel ride during its Parade of Wonders, 10DAYS presented House of Ease, and The American Book Center curated a selection of fashion, art and photography books
Source

Next edition outlook

2026

confirmed

Modefabriek's next edition is the winter edition on 24 and 25 January 2027 at EXPO Greater Amsterdam in Vijfhuizen. The edition will mark the return of menswear to the trade show floor after more than three years, responding to retailer demand for a central place where womenswear and menswear come together. The organiser promises a more selective brand mix, a new visual identity, professional talks and a concept store, alongside the existing offering of shoes, accessories and lifestyle

Menswear returns to the Modefabriek trade show floor after more than three years of absence A more selective brand mix A new visual identity and refreshed look Professional talks programme returns after a summer edition without talks A concept store added to the format Venue: EXPO Greater Amsterdam, Stelling 1, 2141 SB Vijfhuizen

Impact

A bigger and stronger platform

Modefabriek Winter 2026 (18–19 January) was held at EXPO Greater Amsterdam in Vijfhuizen and was described by the organiser as a 'radiant success'. The venue's light, space and accessibility combined with a curated design and favourable winter weather created a positive atmosphere. The edition brought together a mix of long-standing and new exhibitors, including agencies such as WalhallaBrands, Fashion Club 70, Mote'l, AMODA, Tof Agency and AKF Agency. Brands including Collections, No Man's Land, Marc O'Polo, MAC Jeans, POM Amsterdam and Circle of Trust reported positive experiences. The TALKS programme featured trend forecaster Lidewij Edelkoort and resident trend expert Jan Agelink, alongside Fashion Pro Talks on careers and leadership. Despite the organiser's strong qualitative assessment, no official visitor or exhibitor counts were released

Audience quality

High-value decision-makers

The January 2026 edition attracted a mix of fashion buyers, retailers, wholesalers, brand representatives, agents and media professionals. Organiser recap and trade press describe a high-quality audience of decision-makers from the Benelux and beyond, with a positive and determined mood. The Fashion Pro Talks attracted many young and ambitious visitors. Trade listing Uit Holland estimates more than 10,000 fashion professionals per edition, but this figure is not organiser-confirmed

Exhibitor outcomes

Real business growth

Exhibitors at the January 2026 edition reported positive commercial and strategic outcomes, though no quantified ROI data was published. Otto Klein of Collections described the venue, routing and atmosphere as 'fantastic' and emphasised the importance of experience for retailers. Lisa van den Berg of No Man's Land said customers wanted to see the collection at the start of the season to base buying decisions on, calling the atmosphere 'fantastic'. Maria Vervenne of Marc O'Polo highlighted the brand's long-standing partnership with De Bijenkorf and its shop-in-shops in all their stores. Lydia van Egmond of MAC Jeans said Modefabriek was 'crucial for staying informed, building connections and continuing conversations with potential clients', adding that the brand had 'made great progress again'. Suzette Hendriks of POM Amsterdam noted the brand had been present 'almost every season' and 'just keep growing'. Danielle Panhuysen of Circle of Trust described a versatile collection that could serve both mid-market and boutique segments in a single city

Intelligence

Market context

Key market insights, trends, news and related events to help you understand the bigger picture.

Benelux / Netherlands

Why it matters

Modefabriek Summer 2026 arrives at a pivotal moment for the Benelux fashion trade. Dutch fashion retail is forecast to grow around 3 percent in 2026, supported by improved purchasing power, but the mid-market faces structural pressure from fast fashion and Asian platforms, and sustainability is shifting from voluntary initiative to regulatory compliance. In this environment, Modefabriek serves as a concentrated meeting point where buyers can assess hundreds of womenswear, accessories, beauty and lifestyle brands in two days, while brands gain direct access to retailers from the Netherlands, Belgium and beyond. The 30-year anniversary edition reinforces Modefabriek's role as the Benelux's largest fashion trade event, and the organiser's renewed focus under CEO Rick van Rijthoven signals a strategic push to sharpen the event's identity around fashion and contemporary womenswear while sister event Shift covers denim, streetwear and sportswear. For international brands eyeing the Benelux market, Modefabriek offers a curated route to buyers in a region known for its open economy and role as a major fashion importer and re-exporter in Europe. The reintroduction of menswear in January 2027 further signals the organiser's ambition to offer a more complete buying platform

Industry trends

Key trends shaping this market and its wider industry.

Dutch fashion retail returns to modest growth in 2026

ING Research forecasts around 3 percent revenue growth for the Dutch fashion sector in 2026, similar to the previous two years, supported by improved purchasing power. Overall retail is expected to grow 4.5 percent, while non-food retail grows around 4 percent. However, consumers remain price-conscious and the mid-segment faces structural pressure from fast fashion and Chinese platforms such as Shein and Temu

Source

Mid-market squeeze from fast fashion and Asian platforms

ING Research reports that the mid-segment of the Dutch fashion sector is under pressure from fast fashion. The shift toward cheaper segments, combined with the arrival of Chinese platforms like Shein and Temu, is squeezing mid-market retailers. Retailers are reluctant to pass on full cost increases due to intense competition, keeping margins under pressure

Source

Physical trade events reaffirmed amid digitalisation

Despite increasing digitisation of the fashion market, Modefabriek and trend expert Lidewij Edelkoort reaffirm the paramount importance of physical events. Edelkoort called for a 'return to the analogue world' at the January 2026 edition. The organiser states that the need for human contact, tactile inspiration and hands-on experience of collections remains the bedrock of the industry

Source

Online fashion outpaces physical retail

Dutch online fashion sales are growing faster than physical clothing stores. Online fashion turnover jumped 14 percent year-on-year in May 2026 and 12.5 percent in March 2026, while total retail turnover rose 2.9 percent. Clothing and fashion retailers led online subsectors with a 5.6 percent increase in July 2026. Dutch e-commerce remains structurally strong

Source

Benelux buying market pluralises

The emergence of multiple buying fairs in the Benelux is described as healthy by Modefabriek CEO Rick van Rijthoven. Modefabriek will focus on fashion and contemporary, while sister event Shift focuses on denim, streetwear and sportswear. The organiser sees clearer positioning across both events as beneficial for brands and buyers

Source

Sustainability shifts from voluntary to compliance-led

The Netherlands treats textiles as a circular-economy priority. Extended Producer Responsibility (EPR) for textiles came fully into force in January 2025, and 2026 marks the second year of full compliance. From 19 July 2026, a ban on the destruction of unsold clothing, accessories and footwear applies to large enterprises. Dutch textile producers face their first full EPR report on 1 August 2026

Source

Market news

Latest updates from across the market.

ING forecasts 3 percent revenue growth for Dutch fashion retailers in 2026

Read

Shift founders buy out Modefabriek fellow shareholders; Rick van Rijthoven becomes CEO

Read

Modefabriek Summer 2026 positioned as a 'focused edition' without talks

Read

Modefabriek celebrates 30-year jubilee with successful summer edition

Read

Modefabriek B.V. announces new curated B2B fashion platform in Frankfurt for February 2027

Read

Menswear returns to Modefabriek in January 2027

Read

Menswear returns to Modefabriek in January 2027

European fashion trade show circuit — Summer/Autumn 2026

Late June to November 2026. Key decision window for SS27 buying is June-September 2026

Modefabriek Summer 2026 sits within a dense European circuit of womenswear, menswear and sourcing trade events. Buyers planning the Spring/Summer 2027 season can combine Modefabriek (early July) with CIFF Copenhagen (early August), Who's Next Paris (early September) and Sneak Peek Fashion Brussels (late June). Denim-focused buyers can attend Kingpins Amsterdam in mid-October, while sourcing professionals can explore the Amsterdam Textile Show in November. The circuit offers a mix of multi-brand shows, specialist fairs and curated platforms, giving buyers options to align travel and buying schedules across the Benelux, Scandinavia and France

5–6 Jul 2026

Sneak Peek Fashion

Brussels, Belgium

One-day format. Stand pricing published: 10 sqm at €850, 20 sqm at €1,700. Held at Trademart Brussels, Atomiumsquare 1

website

5–6 Jul 2026

CIFF Copenhagen International Fashion Fair

Copenhagen, Denmark

Held at Bella Center Copenhagen. August edition runs 3-5 August 2026. The January 2026 edition took place 26-29 January

website

5–6 Jul 2026

Who's Next

Paris, France

Held at Paris Expo Porte de Versailles. September edition runs 5-7 September 2026. Entry €55. The January 2026 edition took place 17-19 January

website

5–6 Jul 2026

Kingpins Amsterdam

Amsterdam, Netherlands

Held at SugarFactory, Kristalpromenade 7, 1165 PD Halfweg, near Amsterdam. Approximately 1,200 visitors expected

website

5–6 Jul 2026

Amsterdam Textile Show

Amsterdam, Netherlands

Held at World Fashion Centre, Amsterdam. 4th international edition. Focus on sustainability, digitalisation and innovation

website

5–6 Jul 2026

SHIFT Amsterdam

Amsterdam, Netherlands

Fourth edition. One-day format. Held at Kromhout Hall, Amsterdam. Sister event to Modefabriek under shared ownership

website

Late June 2026

Sneak Peek FashionSHIFT Amsterdam

Back-to-back Benelux events in the final week of June. Sneak Peek Fashion on 29 June in Brussels; SHIFT Amsterdam on 22 June

Early July 2026

Modefabriek Summer 2026

Modefabriek anchors the first weekend of July with its two-day summer edition in Zaandam

Early August 2026

CIFF Copenhagen

Scandinavian follow-up to the Benelux circuit, ideal for buyers seeking Nordic brands

Early September 2026

Who's Next

Paris show provides a broad international overview and is the largest of the circuit by visitor numbers

Mid-October 2026

Kingpins Amsterdam

Specialist denim event for buyers focused on the denim supply chain

Early November 2026

Amsterdam Textile Show

Sourcing-focused event for textile and raw material buyers

Event dates sourced from organiser websites and FashionUnited event listings. Where organiser-published dates were unavailable, trade press and event directory listings were used. Buyers should verify dates directly with organisers before booking travel

Plan your trip

Travel & logistics

Local currency · EUR

Arrival airports

Choose from the following airports, with convenient access to the event and venue.

AMS

Amsterdam Airport Schiphol

The primary international gateway for Modefabriek. Trains from Schiphol Airport Station to Zaandam run every 30 minutes with a journey time of approximately 21-23 minutes, costing around €6. From Zaandam station, bus 63 or 64 continues to Hembrugterrein. Taxi takes approximately 21 minutes

Approximately 25 km

to venue

Approximately 21-25 minutes by car

by car

RTM

Rotterdam The Hague Airport

Secondary regional airport with limited international connections. Reachable by train via Rotterdam Centraal to Zaandam, or by car via the A4 and A9 motorways

Approximately 80 km

to venue

Approximately 1 hour by car

by car

EIN

Eindhoven Airport

Budget-carrier airport in the south of the Netherlands. Reachable by train via Eindhoven Centraal to Zaandam, or by car via the A2 and A9 motorways

Approximately 130 km

to venue

Approximately 1 hour 30 minutes by car

by car

Hotel tiers

A range of accommodation options near the venue and across key areas.

Budget (3-star)

Zaandam city centre / near Zaandam station

USD 60–110 / night

Options include Bastion Hotel Zaandam (3-star, approximately 2.9 km from the venue, rated 7.7/10, rooms from around USD 71) and Best Western Zaan Inn (3-star, 102 rooms, 2.4 km from Hembrugterrein, around a 3-minute walk from Zaandam station, rooms from around USD 80). Prices are estimates based on 2026 booking platform data and may vary by date and availability

Mid-range (4-star)

Zaandam city centre

USD 90–160 / night

Options include Zaan Hotel Amsterdam Zaandam (4-star, 95 rooms, centrally located about a 25-minute walk from Art Gallery Taets, rooms from around USD 62) and Inntel Hotels Amsterdam Zaandam (4-star, 160 rooms, within a 15-minute drive of the venue, with indoor pool, sauna and spa, rooms from around USD 85). Prices are estimates based on 2026 booking platform data and may vary by date and availability

Premium (4-star, business)

Amsterdam Sloterdijk / Amsterdam city

USD 130–220 / night

Mercure Amsterdam Sloterdijk Station offers direct train access to Zaandam and Schiphol, with a rooftop Skybar and restaurant, rooms from around USD 143. This area is approximately 3.7 km from the Hembrugterrein and offers convenient rail connections. Prices are estimates based on 2026 booking platform data and may vary by date and availability

Budget (hostel / budget hotel)

Zaandam / Amsterdam North

USD 30–70 / night

Options include Room Mate Hostel in Zaandam (approximately 2.4 km from Hembrugterrein, from around USD 32 per night) and ClinkNOORD Hostel in Amsterdam North (6.4 km from Hembrugterrein, within a 15-minute drive). Suitable for budget-conscious visitors and younger trade professionals. Prices are estimates based on 2026 booking platform data

Local transport

Get around the city with these convenient transport options.

Train (NS Sprinter/Intercity)

Estimated cost€6–10 one way (2nd class)

Best forAmsterdam Airport Schiphol → Zaandam station

Trains run every 30 minutes and take approximately 21–23 minutes. From Zaandam station, continue by bus 63/64 or on foot (about 18 minutes) to the Hembrugterrein. Book in advance on the NS website or Trainline for the lowest fares

Train (NS Sprinter/Intercity)

Estimated cost€3.50–5 one way (2nd class)

Best forAmsterdam Centraal → Zaandam station

Trains run every 15 minutes and take approximately 12 minutes. From Zaandam station, transfer to bus 63/64 or walk approximately 18 minutes to the venue. A single journey second class costs €3.50 when bought as an e-ticket without a discount card

Bus (MeerPlus routes 63 and 64)

Estimated cost€2–4 one way (OV-chipkaart or contactless)

Best forZaandam station → Zaandam, Hembrugterrein stop

Bus 64 runs twice per hour on weekdays; bus 63 also serves the route. The journey takes approximately 10 minutes. Get off at the 'Hembrugterrein' stop, from where it is an 8–10 minute walk through the Hembrugterrein to TAETS Art & Event Park

Shuttle bus (free event shuttle)

Estimated costFree

Best forStormhoek visitor parking area → TAETS Art & Event Park

Visitors arriving by car should park free of charge at the Stormhoek visitor parking area and take the free shuttle bus to the venue. The ride takes less than 5 minutes. Shuttle service operates during event days. Follow the electronic road signs to the parking area

Ferry (GVB F20 Hempont)

Estimated costFree for pedestrians and cyclists

Best forAmsterdam Hempontplein → Zaandam, Zaandam (Hempont ferry)

The F20 Hempont ferry crosses the North Sea Canal between Amsterdam Hempontplein and Zaandam, operating day and night (approximately every 20 minutes). The Hembrugterrein is within walking distance of the ferry landing. This is a scenic option for visitors coming from Amsterdam by bike or on foot

Bicycle (OV-fiets rental)

Estimated cost€4.45 per 24 hours

Best forZaandam station → Hembrugterrein / TAETS Art & Event Park

OV-fiets rental bikes are available at Zaandam station. A free online subscription is required. The ride from Zaandam station to the venue takes approximately 10 minutes. The venue is also reachable by bike from Amsterdam via the Hempont ferry. The Hembrugterrein is bike-friendly with dedicated paths

Taxi / Ride-hail (Uber, Bolt, local taxis)

Estimated cost€10–15 (uberX)

Best forZaandam station → TAETS Art & Event Park

A taxi or ride-hail from Zaandam station to the venue takes approximately 5–8 minutes and costs around €10–15. From Amsterdam Centraal, an uberX to Zaandam costs approximately €17–24. Ride-hail apps are widely used in the Netherlands; Uber and Bolt both operate in the Zaandam/Amsterdam area

Plan your trip

Visa & entry documents

Check the latest visa requirements and entry guidelines before travelling.

Visa required

ATA Carnet: accepted

Type	Who needs it	Fee	Processing
Schengen short-stay visa (Type C) – business	Non-EU/EEA nationals from visa-required countries travelling to the Netherlands for business purposes, including attending trade fairs, meetings and conferences, for stays of up to 90 days within any 180-day period	$90.00	Typically 15 calendar days; may be extended to 45 days in individual cases
Long-stay visa (MVV)	Non-EU/EEA nationals intending to stay in the Netherlands for more than 90 days, including for work or long-term business activities	—

Citizens of EU/EEA countries and Switzerland can visit the Netherlands for up to 3 months without further conditions. Nationals of many other countries, including the United States, United Kingdom, Canada, Australia, New Zealand, Japan, South Korea and most Latin American countries, can enter the Netherlands visa-free for short business trips of up to 90 days within any 180-day period. A complete list of visa-exempt nationalities is published by the Dutch government on Netherlands Worldwide. As of late 2026, visa-exempt travellers will be required to obtain ETIAS authorisation before travel, though ETIAS was postponed to the end of 2026 and may not be in effect for the July 2026 edition

The Netherlands is a member of the ATA Carnet system, which permits duty-free and tax-free temporary import of goods for up to one year. ATA Carnets are accepted for exhibition materials used at trade fairs and exhibitions. Exhibitors should contact KVK (the Netherlands Chamber of Commerce) or their local authorised issuing body to obtain an ATA Carnet before travelling. The carnet must be validated by Dutch Customs before crossing the border. Non-EU exhibitors, including US and Canadian companies, need an ATA Carnet to temporarily import exhibition materials without paying EU import duties or Dutch VAT

Official visa page

Weather

July is the warmest month of the year in Zaandam. Average high temperatures reach around 20-21°C (69-70°F) and average lows around 15°C (59°F). July averages approximately 85 mm of rainfall over about 9-10 rainy days, with humidity around 76-77% and approximately 10 hours of daily sunshine. Visitors should prepare for mild, changeable weather with a chance of rain

Plan for the climate

Check temperatures and pack accordingly

Venue connectivity

TAETS Art & Event Park is well connected by multiple transport modes. By air, Amsterdam Airport Schiphol is about 25 km away with direct train connections to Zaandam every 30 minutes. By rail, Zaandam station is 18 minutes' walk from the Hembrugterrein and is served by Sprinter and Intercity trains from Amsterdam, Schiphol and beyond. By bus, routes 63 and 64 connect Zaandam station to the Hembrugterrein stop, with bus 64 running twice per hour on weekdays. By ferry, the F20 Hempont ferry crosses the North Sea Canal between Amsterdam Hempontplein and Zaandam, and the Hembrugterrein is within walking distance of the ferry landing. By car, the venue is near the A4, A5 and A9 motorways, with free parking at the Stormhoek visitor parking area and a free shuttle bus to the venue. By bike, the venue is approximately 10 minutes from Zaandam station using an OV-fiets rental bike, or reachable by ferry from Amsterdam Centraal

Ride-hailing

Taxis

Public transit

Car rentals

Cultural notes

Useful information to help you have a smooth and respectful visit.

Direct communication and punctuality

Dutch business culture is known for its directness. Professionals cut to the heart of the matter, and appointments are expected to start on time. Over-politeness is generally distrusted. A brief, firm handshake with eye contact is the standard greeting. Don't use first names with associates unless invited to do so. The Dutch expect a certain standard of dress for business occasions. The majority of Dutch businesspeople speak excellent English, so language is rarely a barrier

Egalitarian and informal workplace

Dutch workplaces are typically less hierarchical than in many other countries. Managers expect team members to share opinions, ask questions and take initiative. Silence is often interpreted as a lack of engagement. Business meetings are generally informal and focused on outcomes rather than formalities

Sustainability as a regulatory expectation

Sustainability in Dutch fashion is increasingly a compliance matter rather than a branding exercise. Extended Producer Responsibility for textiles has been fully in force since January 2025, and from 19 July 2026 a ban on the destruction of unsold clothing, accessories and footwear applies to large enterprises. International brands exhibiting at Modefabriek should be prepared for retailer questions about circularity, reuse and recycling credentials

Practical guides

Visitor & Exhibitor Essentials

Everything needed to arrive prepared, navigate the event, and make the visit productive.

Flights

Destination: Amsterdam Airport Schiphol (AMS)

Amsterdam Airport Schiphol is the primary international gateway, with direct train connections to Zaandam every 30 minutes (journey time approximately 21-23 minutes, tickets from around €6). The venue is also accessible from Rotterdam The Hague Airport and Eindhoven Airport for travellers on regional or budget carriers. Book flights early for the best fares, especially for July travel which is peak tourist season in the Netherlands

Visa

Whether you need a visa to attend Modefabriek depends on your nationality. EU/EEA and Swiss citizens can enter freely. Nationals of the US, UK, Canada, Australia and many other countries can enter visa-free for short business trips of up to 90 days within any 180-day period. Nationals of visa-required countries must apply for a Schengen short-stay visa (Type C) before travelling

Processing: Typically 15 calendar days

An invitation letter from Modefabriek BV or a Dutch business partner may be required as part of the visa application. The invitation should state the purpose of the visit, the duration of stay and who is responsible for costs. Applications are submitted at the Dutch embassy or consulate in the applicant's country of residence. Apply at least 4-6 weeks before travel to allow for processing. A Visa Advisor tool is available on the Netherlands Worldwide website to help determine individual visa requirements

Official

Hotels

Find a stay near the venue with options for every budget.

Check-in (recommended)

2026-07-05

Check-out (recommended)

2026-07-06

Areas to stay

Zaandam city centre (closest to venue, walkable or short bus/taxi ride) · Zaandam station area (convenient rail links to Schiphol and Amsterdam) · Amsterdam Sloterdijk (direct train to Zaandam, good business hotel options) · Amsterdam city centre (wider choice, 20-30 minutes by train to Zaandam) · Amsterdam North / Hembrug area (accessible by ferry and bike)

Budget

USD 60-110 per night

Mid-range

USD 90-160 per night

Premium

USD 130-220 per night

Transport

Get to the venue and around the city with these options.

Airport → venue: From Amsterdam Airport Schiphol (AMS), take a train to Zaandam station (every 30 minutes, approximately 21-23 minutes, around €6-10). From Zaandam station, bus 63 or 64 continues to the Hembrugterrein stop (approximately 10 minutes). Alternatively, a taxi from Schiphol to the venue takes approximately 21-25 minutes and costs around €60. The venue is about 25 km from Schiphol

Hotel → venue: From Zaandam city centre hotels (Zaan Hotel, Inntel Hotels, Best Western Zaan Inn), the venue is 2-3 km away. Best Western Zaan Inn is approximately a 3-minute walk from Zaandam station, from where bus 63/64 runs to Hembrugterrein. Zaan Hotel and Inntel Hotels are within a 25-minute walk or a short taxi ride (5-8 minutes, approximately €10-15). From Amsterdam Sloterdijk hotels, take a train to Zaandam station (1 stop, approximately 6-8 minutes) then bus 63/64 to Hembrugterrein

Ride-hail: Uber, Bolt and local taxi services operate in Zaandam and Amsterdam. A taxi from Zaandam station to TAETS Art & Event Park costs approximately €10. From Amsterdam city centre, a taxi to the venue costs approximately €40. Ride-hail apps are widely used in the Netherlands

Public transit: Bus routes 63 and 64 connect Zaandam station to the Zaandam, Hembrugterrein stop, with bus 64 running twice per hour on weekdays. The venue is also accessible via the F20 Hempont ferry (free for pedestrians and cyclists) from Amsterdam Hempontplein to Zaandam, with the Hembrugterrein within walking distance of the ferry landing. The Zaanferry also runs between Amsterdam Centraal and the Hembrugterrein area during the summer season. From Zaandam station, the venue is approximately 18 minutes on foot or 10 minutes by OV-fiets rental bike

Parking: Free parking is available at the Stormhoek visitor parking area (follow the electronic road signs). From there, free shuttle buses run to TAETS Art & Event Park (less than a 5-minute ride). Visitors with a valid disabled parking permit are always guaranteed a parking space at the Modefabriek site. The venue itself offers 1,000 free parking places

Weather

Plan and pack for the event climate.

Month: July

Temperature: 15-21°C (59-70°F)

Seasonality: July averages approximately 85 mm of rain over about 9-10 rainy days. Humidity is around 76-77%. The month sees approximately 10 hours of daily sunshine. Rain is possible year-round in the Netherlands, and summer showers can be brief but frequent

Packing: Pack layers: a light jacket or waterproof shell, comfortable walking shoes suitable for uneven industrial surfaces, an umbrella, a portable charger, and a reusable water bottle. Daytime temperatures are pleasant but evenings can be cool. Sunscreen is advisable for outdoor areas. Smart-casual attire is appropriate for the show floor; business attire for meetings

Itinerary builder

Add priorities and side trips to make the most of your visit.

Add side trips

Default day plan

09:00Arrive at Stormhoek parking area and take the free shuttle bus to TAETS Art & Event Park
10:00Doors open. Collect your badge and pick up a show guide. Start exploring the main exhibition halls featuring womenswear collections
11:30Follow the Responsible Route to discover brands committed to reducing their impact, including Kings of Indigo, O My Bag, Indi & Cold and Mos Mosh
13:00Lunch at the food trucks in the outdoor area, enjoy music and lounge areas
14:00Visit the Event Garden for pop-up shops, showrooms and exhibitor activations including Summum's Ferris wheel, 10DAYS and Mexx stroopwafels
15:30Explore special brand presentations: PENN&INK N.Y in Pand 41 and JC Sophie brasserie in Pand 43
16:30Final networking and collection viewing before the show closes at 17:00

Plan your trip

Planning

T-90

Book visitor ticket and confirm travel dates — Tickets are available via the official registration portal. Ticket price is EUR 15 excluding VAT. Tickets are valid on both days. Guidance deadline — no official ticket sales deadline is published

T-60

Book flights and accommodation — July is peak tourist season in the Netherlands. Book flights to Amsterdam Airport Schiphol (AMS) and hotels in Zaandam or Amsterdam Sloterdijk early for the best rates. Guidance deadline — not an official requirement

T-30

Research exhibitors and plan show-floor route — Review participating brands via the Modefabriek Showrooms platform. Identify priority brands and map a route through the buildings. The Responsible Route and Event Garden are key areas. Guidance deadline

T-14

Download ticket QR code and confirm transport plan — Ensure you have your ticket QR code ready for entry. Plan your route to TAETS Art & Event Park: free parking at Stormhoek with free shuttle, or train to Zaandam station then bus 63/64. Guidance deadline

T-7

Check weather forecast and pack accordingly — July in Zaandam averages 15-21°C with approximately 9-10 rainy days. Bring layers, comfortable walking shoes and an umbrella. Guidance deadline

Sample visitor itinerary

Route-optimised day