Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
The Medical Week Baden-Baden is a leading event in the field of complementary medicine, taking place from 29 October to 1 November 2026. This congress will gather healthcare professionals including doctors, dentists, pharmacists, and nutritionists to discuss advancements and practices in complementary medicine.
The event will feature various sessions focused on topics such as longevity and health improvement strategies. Medical Week Baden-Baden takes place in Baden-Baden, Germany.
TL;DR
- 1Dates and Venue: Medical Week Baden-Baden runs from 29 October to 1 November 2026 at Kongresshaus Baden-Baden.
- 2Scale and Focus: This event is Europe's largest congress for complementary medicine, attracting healthcare professionals.
- 3Organiser: Hosted by the Medical Association for Empirical Medicine e.V., with details available at medizinische-woche.de.
- 4Buyer Authority: Attendees include doctors, dentists, pharmacists, nutritionists, and medical students.
- 5Entry: Registration is required; details can be found on the official website.
Why visit
Medizinische Woche is the four-day continuing-education congress that German-speaking practitioners of naturopathy and complementary medicine plan their autumn around. Attendees include doctors, dentists, pharmacists, nutritionists, and medical students.
Why exhibit
Exhibitors will have the opportunity to showcase their products and services to a targeted audience of healthcare professionals. This is a chance to enhance visibility, generate leads, and engage with potential clients in the complementary medicine sector. Meet qualified buyers and partners including Companies offering complementary medicine products, Providers of health and wellness services, Pharmaceutical companies with alternative therapies.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Established physicians in general medicine, orthopaedics and internal medicine adding acupuncture, manual medicine or phytotherapy to their practice
Dentists exploring acupuncture and complementary approaches for pain, anxiety and post-treatment care
Pharmacists advising patients on herbal, homeopathic and micronutrient ranges
Heilpraktiker and non-medical naturopaths building a structured CME portfolio
Physiotherapists and manual therapists deepening hands-on technique
Medical students and residents in specialist training sampling complementary disciplines before choosing a focus
Practice owners and clinic managers evaluating equipment, supplement ranges and documentation software
Spa, rehabilitation and balneology physicians working with thermal water and climate therapy
Lecturers and researchers in naturopathy and integrative medicine looking for teaching and study material
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Acupuncture needle, moxa and cupping suppliers, including single-use needle lines in multiple gauges and lengths
Device manufacturers for laser acupuncture, electroacupuncture, TENS and pulse or tongue diagnostics
Phytopharmaceutical producers and herbal extract suppliers covering European herbal medicine and TCM granulate formulas
Homeopathic and anthroposophic remedy manufacturers with practitioner-only ranges
Micronutrient and supplement brands positioned for clinical prescribing rather than retail shelves
Practice management, documentation and CME-tracking software vendors
Training academies, CME providers and specialist medical publishers selling course programmes and reference books
Balneology, spa and rehabilitation equipment suppliers relevant to Baden-Baden's spa and rehab clinics
Product categories
Key solution areas showcased across the event.
Single-use acupuncture needles, guide tubes, moxa and cupping sets
Laser, electroacupuncture and TENS devices for practice use
Pulse, tongue and meridian diagnostic aids
Herbal medicines, tinctures and standardised phytopharmaceutical extracts
TCM granulate formulas and dispensing systems
Homeopathic and anthroposophic remedies
Practitioner-grade micronutrients and supplement lines
Practice management, patient documentation and CME software
Manual medicine treatment tables and therapy equipment
Balneology, hydrotherapy and rehabilitation equipment
Specialist medical books, journals and patient-education materials
Training programmes, certification courses and congress registrations from CME providers
Location & Facilities
Venue
Kongresshaus Baden-Baden
Baden-Baden, Germany
Facilities
Parking
Kongresshaus Baden-Baden in Baden-Baden typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Kongresshaus Baden-Baden in Baden-Baden typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Kongresshaus Baden-Baden for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Event days & opening times
DayOpening hours
Event days29 October to 1 November 2026: Confirm daily opening hours on the organiser registration page
Who runs the show
Organisers
Medical Association for Empirical Medicine e.V.
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Baden-Baden, Germany
Why it matters
On 2026-10-29 to 2026-11-01, Medical Week Baden-Baden in Baden-Baden covering Herbal medicine and supplements, Holistic health services, Nutritional products and programs, Medical devices for comple gives medical buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · EUR
Arrival airports
Choose from the following airports, with convenient access to the event and venue.
Karlsruhe/Baden-Baden Airport
Closest airport, mostly European low-cost and charter services. Small terminal, quick transfers; confirm whether your flight actually lands at FKB rather than a different airport marketed for the region
TBA
to venue
Approx. 20-25 minutes by taxi or bus to the Baden-Baden Kurhaus district
by car
Frankfurt Airport
Best long-haul gateway. Direct ICE services run from the airport's long-distance station to Baden-Baden; buy a saver fare in advance and allow a buffer after landing
TBA
to venue
Approx. 1 hour 40 minutes by car; approx. 1 hour 10 to 1 hour 30 by direct ICE to Baden-Baden station, then 15-20 minutes by bus or taxi
by car
Stuttgart Airport
Useful alternative for European flights; rail connections require a change, so compare total travel time with FRA before booking
TBA
to venue
Approx. 1 hour 15 to 1 hour 30 by car or rail via Karlsruhe
by car
Strasbourg Airport
Convenient for French and some European routes if you rent a car; cross-border rail connections are slower than driving for this leg. Confirm rental drop-off rules if you return via a German airport
TBA
to venue
Approx. 45-55 minutes by car across the French border
by car
Hotel tiers
A range of accommodation options near the venue and across key areas.
Hotel & Restaurant Rebstock
midscale
Guest rating approx. 4.5, free parking per capture, on-site restaurant - practical for delegates driving from FKB or FRA. Approx. band; confirm rates.
Hotel Schweizer-Hof Baden Baden
3-star
Guest rating approx. 4.3, free cancellation and pet-friendly per capture; central base for the Kongresshaus. Approx. band; confirm rates.
Leonardo Royal Hotel Baden-Baden
upscale
Guest rating approx. 4.3, spa and pool amenities per capture; larger property, good for teams and longer stays. Approx. band; confirm rates.
Brenners Park-Hotel & Spa
5-star luxury
Breakfast, parking, indoor pool, hot tub and fitness centre per capture; the classic Baden-Baden spa address on the Lichtentaler Allee. Approx. band, spa season premiums apply.
Local transport
Get around the city with these convenient transport options.
City bus
Estimated costEUR 2-5 single metro journey (contactless)
Best forBaden-Baden local network to Kongresshaus / city centre
Routes and timetables on baden-baden.com public transport page
Train
Estimated costEUR 2-5 single metro journey (contactless)
Best forBaden-Baden station (DB) to city centre, then bus or taxi to Kongresshaus
Rail links via Deutsche Bahn; local onward transport via city bus
Taxi
Estimated costEUR 35–85 taxi or rideshare to the venue district
Best forHotel or station to Kongresshaus Baden-Baden
Metered local taxis
taxi
Estimated costApprox. EUR taxi/rideshare from FKB to venue (estimate; confirm before travel)
Best forKarlsruhe/Baden-Baden Airport (FKB) (FKB) to Kongresshaus Baden-Baden
taxi
Estimated costApprox. EUR taxi/rideshare from FRA to venue (estimate; confirm before travel)
Best forFrankfurt Airport (FRA) (FRA) to Kongresshaus Baden-Baden
Weather
Late October into 1 November is changeable autumn in the Upper Rhine valley: daytime highs typically 11-15 C, nights 4-8 C, rain on roughly one day in three, and morning fog that often clears to brighter afternoons. Clocks go back on 25 October 2026, so daylight ends around 17:00 by the closing day - plan evening walks and hotel-to-venue transfers accordingly. Bands are climatological approximations; check a short-range forecast in the final week.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Germany.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Spa-town rhythm
Baden-Baden is a Kurort, not a business metropolis: shops close on Sundays, restaurants take a late lunch break, and the pace around the Kurhaus and Lichtentaler Allee is deliberately quiet. Build in time for the walk between hotels and the Kongresshaus rather than planning back-to-back taxi hops.
Cash, cards and tipping
Cards are widely accepted in hotels and larger restaurants, but smaller cafes, bakeries and taxis may prefer cash or Girocard. Tipping of around 5 to 10 percent, rounded up and said aloud when paying, is the local norm.
Quiet hours and etiquette
Sunday quiet hours (Ruhezeit) are observed in the spa district and residential streets, and hotel corridors stay quiet after about 22:00. Keep phone calls indoors and use headphones for late-night calls in shared areas.
Thermal baths
Caracalla Therme and Friedrichsbad are the two historic bathing houses and both enforce their own rules on swimwear, towels and mixed or separate bathing areas. Check opening hours before an evening visit; the baths are a genuine post-congress recovery option.
Museums and free time
The Frieder Burda museum, the Staatliche Kunsthalle and the Kurhaus colonnades are all within a few minutes of the Kongresshaus, making a half-day of culture easy to slot in around afternoon sessions. Most museums close on Mondays.
Language in the hall
German is the working language of the congress and of most stand conversations. A few phrases of greeting and a German-language product leaflet go a long way with practitioner visitors, even if the organiser offers some English-language materials.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Baden-Baden has no long-haul airport, so most international delegates fly into Frankfurt (FRA) and continue by direct ICE to Baden-Baden station (approx. 1 hour 10 to 1 hour 30), then by bus or taxi for the last 15-20 minutes. Karlsruhe/Baden-Baden (FKB) is the closest option for European low-cost and charter flights and is roughly 20-25 minutes from the Kurhaus district. Stuttgart (STR) and Strasbourg (SXB) work as alternates if they give you a better fare, but check the rail or car connection before committing. Book ICE saver fares early - they rise sharply in the final two weeks - and leave at least 90 minutes between landing and your train if you are arriving on a long-haul flight. Approx. round-trip economy bands for late-October travel are shown in the cost samples; confirm live fares and rail supplements before purchase.
Transport
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Karlsruhe/Baden-Baden Airport: Approx. 20-25 minutes by taxi or bus to the Baden-Baden Kurhaus district; Frankfurt Airport: Approx. 1 hour 40 minutes by car; approx. 1 hour 10 to 1 hour 30 by direct ICE to Baden-Baden station, then 15-20 minutes by bus or taxi; Stuttgart Airport: Approx. 1 hour 15 to 1 hour 30 by car or rail via Karlsruhe; Strasbourg Airport: Approx. 45-55 minutes by car across the French border. Allow road or rail time to Kongresshaus Baden-Baden; on-site park
Hotel → venue: Precinct hotels near Kongresshaus Baden-Baden: Hotel & Restaurant Rebstock; Hotel Schweizer-Hof Baden Baden; Leonardo Royal Hotel Baden-Baden.
Ride-hail: Ride-hailing apps are commonly used in Baden-Baden; confirm local availability before travel.
Public transit: Baden-Baden's main rail station (Bahnhof Baden-Baden) sits in the Oos district, roughly 5-7 km from the Kurhaus and Kongresshaus, and is reached by frequent city buses that take about 15-20 minutes; local services are operated under the regional KVV tariff. Approx. single city ticket EUR 2.50-3.50, with day tickets around EUR 6-8 and cheaper short-trip fares - confirm live fares and the current zone map on the city transport pages before travel. Baden-Baden station handles ICE and regional trains, including direct services from Frankfurt Airport (approx. 1 hour 10 to 1 hour 30). Within the centre, buses stop near the Kurhaus and the Kongresshaus area, and the walk from the main hotel cluster is short and level. A taxi from the station to the centre typically lands around EUR 15-25; from FKB airport budget roughly EUR 35-50. Validate tickets before boarding and keep the ticket for inspectors.
Parking: On-site parking is available at Kongresshaus Baden-Baden; confirm daily rates and hall access on the organiser or venue site.
Weather
Plan and pack for the event climate.
Month: October 2026
Temperature: Approx. 4-8 C at night and 11-15 C by day during 29 October to 1 November 2026, with occasional colder mornings and a chance of ground frost in the Rhine valley. Climatological band only - check a short-range forecast in the final week.
Seasonality: Autumn in Baden-Baden is mixed: expect rain or showers on roughly one day in three, morning fog that often clears to brighter afternoons, and falling leaves along the Lichtentaler Allee. Daylight shortens noticeably, with sunset around 17:00 after the clocks change on 25 October 2026, so plan outdoor walks for the morning and carry a compact umbrella.
Packing: Approx. 4-8 C at night and 11-15 C by day during 29 October to 1 November 2026, with occasional colder mornings and a chance of ground frost in the Rhine valley. Climatological band only - check a short-range forecast in the final week. Autumn in Baden-Baden is mixed: expect rain or showers on rough
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at Medical Week Baden-Baden usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
T-14
Confirm your congress registration and workshop bookings; hands-on sessions have limited seats and fill before the event.
T-14
Download the programme and mark the lectures that match your CME needs and your current patient mix.
T-12
Book rail or air travel. For long-haul, route via Frankfurt (FRA) and take a direct ICE to Baden-Baden station; for European low-cost flights check Karlsruhe/Baden-Baden (FKB).
T-10
Reserve a hotel within walking distance of the Kongresshaus; congress week coincides with the autumn spa season in a compact town with limited inventory.
T-8
Check Schengen entry requirements for your passport and confirm validity well beyond your departure date.
T-7
Note the workshops that require prior sign-up and any materials or prerequisites the organiser lists.
T-5
Buy a saver rail ticket for the Frankfurt to Baden-Baden leg if you are arriving by air; prices rise closer to travel.
T-4
Plan your badge pickup - arrive on the evening before day one if the registration desk is open.
T-3
Check the local weather forecast and pack layers, a waterproof jacket and comfortable shoes for the walk to the venue.
T-2
Load the programme and a city map offline; note the bus or taxi route from Baden-Baden station (in Oos) to the Kurhaus district.
T-1
Reconnaissance walk from your hotel to the Kongresshaus entrance so the first morning is stress-free.
Day 1
Arrive 30 minutes before the first session for badge check and to collect the exhibition hall plan.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at Kongresshaus Baden-Baden
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2Medical Week Baden-Baden registration concourse
Kongresshaus Baden-Baden
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Kongresshaus Baden-Baden
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights€190.00
- Per diem × 2€150.00
Estimated total€340.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether Medical Week Baden-Baden fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Medical Week Baden-Baden, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Herbal medicine and supplements and Holistic health services solutions and benchmarking suppliers at Medical Week Baden-Baden in Baden-Baden.
Min. budget
$450.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Herbal medicine and supplements and Holistic health services products who need qualified meetings with the event's trade audience.
Min. budget
$2,200.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Baden-Baden show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
Gallery
Photos
FAQs & glossary
Answers
Frequently asked
Glossary
- Naturheilverfahren
- The German umbrella term for classical naturopathic methods: herbal therapy, hydrotherapy, diet, exercise, order therapy and mind-body approaches. At Medizinische Woche it appears as a lecture track rather than a single exhibition category.
- Phytotherapie
- Treatment with plant-based medicines, from standardised herbal extracts to TCM granulate formulas. Exhibitors in this segment present monographs, dosing forms and combination products for practice use.
- Akupunktur / TCM
- Acupuncture and traditional Chinese medicine: needling, moxibustion, cupping and herbal formulas. The congress runs practical workshops in point location and needling technique alongside theory sessions.
- Moxibustion
- Heating acupuncture points or herbs with burning mugwort. Moxa materials and safety equipment are sold by the needle and device suppliers in the exhibition.
- Neuraltherapie
- Injection therapy using local anaesthetics at defined trigger points and segments. It is a traditional German CME topic and typically taught in hands-on workshop format.
- Manuelle Medizin / Chirotherapie
- Manual medicine: spinal and joint assessment plus manipulation techniques. Workshops focus on examination routines, indications and contraindications.
- Homöopathie
- Homeopathic prescribing based on remedy pictures and potency selection. Manufacturers of homeopathic and anthroposophic remedies exhibit alongside the congress programme.
- Osteopathie
- Structural and visceral manual treatment of the musculoskeletal system and its connective tissue relationships; frequently combined with manual medicine in the workshop programme.
- Balneologie
- Therapeutic use of thermal and mineral water, climate and spa environments. It fits Baden-Baden's identity as a spa town and appears in rehabilitation-oriented sessions.
- Ordnungstherapie
- The lifestyle and behavioural pillar of naturopathy - sleep, stress regulation, fasting and daily rhythm - usually presented as a supporting track for chronic conditions.
- Heilpraktiker
- A German non-physician health practitioner licensed after a state examination. Many attend Medizinische Woche for CME and to source practitioner-only product lines.
- Fortbildungspunkte (CME)
- Continuing medical education credits, in Germany usually certified through the regional medical association (Landesärztekammer). Confirm the accredited point value per session in the official programme.
- Kongresshaus
- Baden-Baden's main congress venue next to the Kurhaus, combining lecture halls, workshop rooms and the exhibition area used during Medizinische Woche.
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Also known as
Alternate names and search phrases for this event.
- Medical Week Baden-Baden 2026
- Baden-Baden medical conference
- complementary medicine event
- healthcare conferences Germany
- pharmacy congress Baden-Baden
- Medical Week Baden 2026
- Medical Week Baden Baden-Baden 2026
- Baden-Baden Germany
- Medical Conference Baden-Baden 2026
- Medical Conference Conference Baden-Baden
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.