Trade show
MARCA by BolognaFiere & ADM 2027
MARCA by BolognaFiere & ADM 2026 is the 22nd edition of Italy's premier private label trade show, taking place on January 14-15, 2026 at BolognaFiere. The event focuses on food and non-food products for modern organized distribution, featuring 1300+ exhibitors and 23000+ visitors. Key areas include Marca Fresh (fresh produce innovation) and Marca Tech (supply chain technology). The event is organized by BolognaFiere in collaboration with ADM.
MARCA by BolognaFiere & ADM 2026 is the 22nd edition of Italy's premier private label trade show, taking place on January 14-15, 2026 at BolognaFiere. The event focuses on food and non-food products for modern organized distribution, featuring 1300+ exhibitors and 23000+ visitors. Key areas include Marca Fresh (fresh produce innovation) and Marca Tech (supply chain technology). The event is organized by BolognaFiere in collaboration with ADM.
Event details
- Dates: 13–14 Jan 2027
- Location: Bologna, Italy
- Venue: Bologna Fiere
- Industry: Food
- Category: Trade show
Audience scale
- Exhibitors: 1,300+
Why exhibit
Showcase your products to leading Italian and international retailers, network with decision-makers from modern distribution, and gain exposure in the private label sector. With dedicated areas for food, non-food, fresh, and tech, MARCA offers targeted opportunities to connect with buyers and industry experts.
Why visit
Discover the latest innovations in private label products across food, non-food, fresh, and tech categories. Meet top manufacturers and copackers, attend conferences and awards, and explore business opportunities in the growing private label market.
Exhibitor profile
- Food and beverage producers
- Non-food product manufacturers
- Packaging companies
- Private label specialists
- Cosmetics and personal care producers
- Household and cleaning product suppliers
- Pet product manufacturers
Visitor profile
- Retail buyers
- Private label managers
- Distribution professionals
- Retail chain executives
- Wholesalers
- Industry consultants
Industries
- Food
- Non-Food
- Retail
- Distribution
Organisers
- BolognaFiere
- ADM