Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Event overview
Overview
Logismed 2027 is set to be a significant event for the logistics and supply chain sectors, showcasing innovations and solutions tailored for industry challenges. With a focus on enhancing operational efficiency and fostering collaboration among stakeholders, this event will feature keynotes, panel discussions, and networking opportunities.
Attendees will gain insights from industry leaders and explore the latest trends in logistics. Logismed takes place in Casablanca, MA.
TL;DR
- 1Dates and Venue: Logismed 2027 runs from May 11 to May 13, 2027, in Casablanca, Morocco.
- 2Scale and Focus: This event is a key platform for logistics and supply chain professionals in North Africa.
- 3Organiser: Logismed is organised by a dedicated team focused on enhancing the logistics sector.
- 4Buyer Authority: Attendees include logistics managers, supply chain directors, and industry leaders.
- 5Entry: Registration details can be found on the official website.
Why visit
Logismed is a Casablanca meeting point for Morocco's logistics and transport sector, and the 2027 edition puts port, freight, customs and warehousing capability in one place. Attendees include logistics managers, supply chain directors, and industry leaders.
Why exhibit
Exhibiting at Logismed puts your logistics capability in front of Moroccan shippers, freight forwarders, port users, retailers and industrial buyers who are comparing providers for road, sea, air and warehouse operations. Attendees include logistics managers, supply chain directors, and industry leaders.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Supply chain and logistics directors at Moroccan manufacturers, retailers and distributors
Freight forwarders and customs brokers sourcing capacity, partners or software
3PL and 4PL operators evaluating warehouse networks in Casablanca, Tanger Med and free zones
Shipping line, port terminal and inland container depot managers
Road hauliers and fleet managers comparing trucks, telematics and maintenance services
Warehouse and intralogistics managers specifying racking, forklifts, conveyors and WMS
E-commerce and last-mile operations leads looking for fulfilment and delivery partners
Cold chain and pharmaceutical logistics specialists needing validated temperature control
Exporters and importers managing Morocco-Europe and Morocco-West Africa trade lanes
Public agencies and port authorities involved in transport infrastructure and customs reform
Logistics real estate developers and free-zone investors
Technology providers, integrators and consultants selling TMS, visibility and automation
Procurement and finance teams reviewing freight spend and trade compliance
Logistics training, recruitment and certification specialists
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Freight forwarders, NVOCCs and customs brokers
Sea, air, rail and road carriers
Port terminals, shipping lines and container depot operators
3PL and contract logistics providers
Warehousing equipment suppliers: racking, shelving, mezzanines and handling systems
Forklift, pallet truck and automated guided vehicle manufacturers
TMS, WMS, yard management and supply chain visibility software vendors
Fleet telematics, tracking and fuel management providers
Cold chain, refrigeration and temperature-monitoring specialists
Packaging, palletising and labelling equipment suppliers
Logistics real estate, free zones and industrial park developers
Last-mile delivery, locker and e-commerce fulfilment providers
Trade compliance, cargo insurance and freight finance services
Training, recruitment and certification bodies for logistics skills
Product categories
Key solution areas showcased across the event.
Freight forwarding and customs brokerage services
Sea freight, port handling and container terminal solutions
Air cargo, express and courier services
Road haulage, truck fleets and trailer equipment
Rail freight and multimodal transport
Warehousing, racking and automated storage systems
Forklifts, pallet trucks and material handling equipment
Warehouse management systems (WMS) and transport management systems (TMS)
Supply chain visibility, telematics and tracking platforms
Cold chain and temperature-controlled logistics
Last-mile delivery, e-commerce fulfilment and lockers
Packaging, palletising and labelling equipment
Logistics real estate, free zones and industrial parks
Customs compliance, trade finance and cargo insurance
Green logistics, alternative fuels and emissions management
Logistics training, recruitment and certification
Location & Facilities
Venue
11
Casablanca, MA
Facilities
Parking
11 in Casablanca typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: 11 in Casablanca typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at 11 for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Casablanca, MA
Why it matters
On 2027-05-11 to 2027-05-13, Logismed in Casablanca covering Logistics management software and solutions, Transport and freight services, Supply chain optimization tools, Warehouse gives technology buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · MAD
Hotel tiers
A range of accommodation options near the venue and across key areas.
Radisson Hotel Casablanca Gauthier La Citadelle
4-star
Gauthier, CasablancaUSD 150–190 / night
Royal Hideaway Casablanca
5-star
CasablancaUSD 230–265 / night
ADAY Hotel Casablanca
4-star
CasablancaUSD 150–190 / night
Imperial Casablanca Hotel & Spa
4-star
Casablanca (close to train station and restaurants)USD 150–190 / night
Local transport
Get around the city with these convenient transport options.
Tram
Estimated costCost TBA
Best forCasatramway network to the stop nearest the Casablanca exhibition district
Use the network map to choose the closest stop, then walk or take a short taxi connection to the hall entrance.
Bus
Estimated costCost TBA
Best forCasabus city network, including line 11 where it serves your hotel-to-venue route
Allow extra time at peak hours and keep small change for boarding.
Airport bus / shuttle
Estimated costCost TBA
Best forCMN airport bus and shuttle services between Mohammed V Airport and Casablanca city
Check the last service time if your flight lands late.
Train
Estimated costCost TBA
Best forONCF airport train from Mohammed V Airport to Casa Voyageurs
From Casa Voyageurs, continue by petit taxi, tram or ride-hail to the exhibition district.
Petit taxi
Estimated costCost TBA
Best forMetered petit taxi from central Casablanca hotels to the fairground district
Agree the approximate route before departure and avoid unmetered street quotes.
Grand taxi / airport taxi
Estimated costCost TBA
Best forMohammed V International Airport (CMN) to 11
Luggage and late-night surcharges may apply; confirm the total before loading bags.
Ride-hail
Estimated costCost TBA
Best forCity-centre hotel to the fairground district via app-based ride-hail
Compare the app quote with a metered petit taxi and confirm the venue gate pickup point.
Parking
Estimated costCost TBA
Best forCar parking at or near the Casablanca fairground
Capacity tightens on peak show days; follow signage and keep exhibitor vehicle permits visible.
Weather
May is late spring on the Atlantic coast. Casablanca typically sees mild days around 20-23 C and cooler evenings around 15-17 C, with a lower chance of rain than in winter. The fairground can be breezy near the coast. Treat these as climatological bands, not a forecast, and check a local forecast in the week before travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Morocco's main mobile operators include Maroc Telecom, Orange Maroc and inwi. Prepaid SIM cards are widely sold with ID registration, and eSIM support varies by provider. Check your home operator's roaming pack before travel and assume venue Wi-Fi may be congested during peak show hours; carry a local data plan for email and app-based transport.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Currency and payments
Casablanca uses the Moroccan dirham (MAD). Hotels and larger restaurants usually accept cards, but carry cash for petit taxis, tram tickets and small purchases. Confirm card acceptance with your hotel and keep small notes for transport.
Language in business
French and Arabic dominate day-to-day business in Casablanca, while English is common in international logistics and at companies serving European or Gulf clients. Ask in advance whether an exhibitor has English-speaking staff for technical discussions.
Getting around
The city is covered by the Casatramway tram network and Casabus bus routes, with the ONCF airport train linking CMN to Casa Voyageurs. Allow extra time on show mornings and agree taxi fares or insist on the meter before departure.
Business etiquette
Arrange meetings in advance, exchange business cards and allow time for relationship-building. A smart-casual jacket is appropriate for most trade-fair meetings; check whether your host expects a more formal dress code for evening events.
Registration and access
Confirm Logismed 2027 registration and venue access with the organiser before travelling to Casablanca. Arrive early on the first show day for badge collection, security screening and orientation in the halls.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Casablanca Mohammed V (CMN) is the main gateway, with direct links from major European, Gulf and West African cities. Book early for 11-13 May 2027 and compare arrival times with hotel check-in and the first show morning. If you fly via a European hub, allow at least two hours for connections and check baggage rules for any equipment or display materials. Fares shown in the cost samples are approximate bands, not live quotes.
Transport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Casablanca; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near 11: Gauthier, Casablanca: Radisson Hotel Casablanca Gauthier La Citadelle; Casablanca: Royal Hideaway Casablanca; Casablanca: ADAY Hotel Casablanca.
Ride-hail: Careem and inDrive are among the ride-hail options used in Casablanca; availability varies by district and time. Compare the app quote with a metered petit taxi and confirm the pickup point outside the fairground, as drivers may not be allowed to enter the venue gate.
Public transit: Casablanca's public transport includes the Casatramway tram network and Casabus buses. The tram is useful for reaching central districts, but the exhibition district may require a taxi or bus connection; check the Casatramway network map and Casabus plan for the closest stop. For the airport, the ONCF train connects CMN with Casa Voyageurs, and airport bus or shuttle services also run to the city. Buy a ticket before boarding and keep small change for taxi connections.
Parking: The Casablanca fairground district generally has parking for cars and coaches, but capacity tightens on peak show days. Confirm the daily rate, gate number and whether exhibitor vehicles need a permit with the organiser or venue. Arrive early on 11 May 2027 and follow signage rather than parking on approach roads.
Weather
Plan and pack for the event climate.
Month: May (late spring, Atlantic coastal climate)
Temperature: Approx. 15-23 C, with cooler evenings near the coast; check the local forecast before travel
Seasonality: Low-rain season overall, but Atlantic showers are possible; bring a light waterproof layer and comfortable shoes for the fairground.
Packing: Approx. 15-23 C, with cooler evenings near the coast; check the local forecast before travel Low-rain season overall, but Atlantic showers are possible; bring a light waterproof layer and comfortable shoes for the fairground. May is late spring on the Atlantic coast. Casablanca typically sees mild d
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at Logismed usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Day 1
Days 14-10: Book flights into CMN and a hotel in Gauthier or central Casablanca; compare the hotel-to-fairground taxi time before choosing.
Day 2
Days 10-7: Check Moroccan entry rules for your passport and print your hotel confirmation plus any invitation letter.
Day 3
Days 10-7: Build a short list of exhibitors in freight forwarding, customs brokerage, warehousing and TMS or WMS software.
Day 4
Days 7-5: Prepare a one-page summary of lane volumes, cargo types and warehouse requirements to share in meetings.
Day 5
Days 7-5: Arrange an airport transfer or load the ONCF timetable for the airport train to Casa Voyageurs.
Day 6
Days 5-3: Download the Casatramway map and confirm the closest stop or taxi drop-off for the exhibition district.; Days 5-3: Book evening business dinners and check restaurant locations against your hotel.
Day 7
Days 3-1: Pack business cards, a light layer for coastal evenings and comfortable shoes for the halls.
Day 8
Arrive with time to collect your badge, test mobile data and walk the floor plan before meetings.
Day 9
Each show day: Note quoted transit times and customs assumptions so follow-up calls compare like with like.
Day 10
Days 14-10: Confirm your visitor badge route on logismed.ma and check whether the organiser needs company registration details.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at 11
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2Logismed registration concourse
11
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
11
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nightsMAD 190.00
- Per diem × 2MAD 150.00
Estimated totalMAD 340.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether Logismed fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For Logismed, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Logistics management software and solutions and Transport and freight services solutions and benchmarking suppliers at Logismed in Casablanca.
Min. budget
$680.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Logistics management software and solutions and Transport and freight services products who need qualified meetings with the event's trade audience.
Min. budget
$3,060.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Casablanca show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
FAQs & glossary
Answers
Frequently asked
What are the dates and city for Logismed 2027?
Logismed 2027 is scheduled for 11-13 May 2027 in Casablanca, Morocco. Confirm the exact venue, hall and opening hours on the official site, logismed.ma, before booking travel.
Who should attend Logismed?
The fair is aimed at logistics and transport professionals: shippers, freight forwarders, customs brokers, 3PL and 4PL operators, warehouse managers, fleet operators, port users, e-commerce fulfilment teams and logistics technology buyers.
Is Logismed a trade-only event?
Logismed is positioned as a professional logistics and transport fair. If you are a student, researcher or general visitor, check the organiser's visitor terms on logismed.ma before registering.
How do I register as a visitor?
Use the visitor registration route on logismed.ma. The organiser typically asks for company details before issuing a badge. No registration deadline is stated in the material available here, so register early and keep the confirmation email.
What is exhibited at Logismed?
Exhibits cover freight forwarding, customs brokerage, sea and air cargo, road haulage, rail and multimodal transport, warehousing and racking, forklifts and handling equipment, WMS and TMS software, telematics, cold chain, last-mile delivery, logistics real estate and trade compliance services.
How do I get to the venue from Mohammed V Airport?
Mohammed V International Airport (CMN) is the main gateway. Options usually include the ONCF airport train to Casa Voyageurs, an airport bus or shuttle, and taxi or ride-hail. Allow extra time for traffic and confirm the exact venue address and hall entrance on the organiser site.
What language is used at Logismed?
Moroccan business audiences commonly work in French and Arabic, with English used in international logistics. Many exhibitors have French-speaking staff and some English materials, so confirm language support when booking meetings.
Do I need a visa to attend Logismed in Morocco?
Entry rules depend on your nationality. Many European, North American and Gulf passport holders can enter Morocco for short business visits without a pre-arranged visa, but confirm the current rule with the Moroccan embassy or consulate before booking.
Can I exhibit or book a stand?
Exhibitor enquiries go through logismed.ma. Stand prices, floor plans and availability are not published in the evidence used here, so request the current sales pack from the organiser before committing to space.
Where should I stay in Casablanca?
Gauthier, the city centre and the main business districts give reasonable access to the fairground by petit taxi or ride-hail. Book early for 11-13 May 2027 because May is a busy trade-fair period in Casablanca.
Is there parking at the venue?
Expect parking in the Casablanca exhibition district, but capacity tightens on peak show days. Confirm the daily rate, gate number and any exhibitor vehicle permit with the organiser or venue before driving.
Which sectors are represented at Logismed?
The exhibitor mix spans freight forwarding, shipping and ports, road and rail transport, warehousing and intralogistics, supply chain software, cold chain, e-commerce fulfilment, logistics real estate, cargo insurance and trade compliance.
Glossary
- 3PL (third-party logistics)
- An external provider that runs warehousing, transport and value-added services for shippers under contract. At Logismed, 3PL exhibitors typically present multi-client distribution, customs support and storage capacity for Moroccan and regional flows.
- 4PL / lead logistics provider
- A provider that designs and coordinates a shipper's end-to-end supply chain, often managing several 3PLs and carriers. It is relevant when a manufacturer wants one control tower for Morocco, Europe and West Africa.
- Freight forwarding
- The arrangement of cargo movement across borders, including booking capacity, preparing documents and coordinating with carriers and customs brokers. Forwarders at Logismed often quote per lane, per container or per kilo.
- Customs clearance and brokerage
- The process of declaring imports or exports to Moroccan customs and securing release. Speed and documentary accuracy are recurring themes for Casablanca and Tanger Med cargo.
- Incoterms
- Standard international trade terms such as FOB, CIF and DAP that define who pays freight, insurance and import clearance. Clarify the Incoterm before comparing logistics quotes at the fair.
- Multimodal transport
- Moving goods under one contract using two or more modes, such as sea plus rail or road plus air. It is central to Morocco's port-to-hinterland connections and cross-border distribution.
- Cold chain
- Temperature-controlled storage and transport for pharmaceuticals, food and perishables. It requires validated equipment, backup power and continuous monitoring from origin to delivery.
- Last-mile delivery
- The final leg from a distribution centre to a shop, locker or consumer. It is a growing segment for Casablanca e-commerce, retail distribution and urban delivery operators.
- WMS (warehouse management system)
- Software that controls stock, put-away, picking, packing and warehouse labour. Exhibitors may show integration with TMS, barcode scanning and customs systems.
- TMS (transport management system)
- Software for planning loads, tendering to carriers, tracking shipments and settling freight invoices. Buyers use it to control transport spend across road, sea and air lanes.
- Tanger Med
- Morocco's major Mediterranean container and ferry port complex, a hub for Europe-Africa trade and a common reference point in Moroccan freight forwarding conversations.
- Free zone / logistics zone
- A designated area with customs and tax arrangements designed to attract warehousing, processing and re-export activity. It matters to companies choosing a Moroccan distribution base.
- Cabotage
- The movement of goods between two points in the same country, often by a foreign-flagged or foreign-operated carrier. Rules affect short-sea and domestic distribution planning.
- Customs bonded warehouse
- A warehouse where imported goods can be stored with duties suspended until they are released into the domestic market or re-exported. It is useful for traders managing cash flow and seasonal stock.
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Also known as
Alternate names and search phrases for this event.
- Logismed 2027
- Logismed Casablanca 2027
- Casablanca MA
- Logistics management software and solutions
- Transport and freight services
- Supply chain optimization tools
- Warehouse management systems
- Trade show B2B Trade Expo Casablanca
- digital transformation expo
- Casablanca technology expo 2027
Trust footer
Sources
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References
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Publishers
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Date checked
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Logismed
- event_website
- event_social
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.