North American travel agents meet 300+ global travel suppliers at Paris Las Vegas, 21–24 March 2027, for four days of trade show, roundtables and education.
Dates
21–24 Mar 2027
City / country
Las Vegas, United States
Venue
Paris Las Vegas Hotel & Casino
Event overview
The Las Vegas Travel Agent Forum 2027 brings North American leisure travel agents together with more than 300 travel suppliers for four days at Paris Las Vegas, 21–24 March. The B2B programme combines a trade-show floor, small-group supplier roundtables, one-to-one SELECT meetings and practical education on sales, destinations and travel technology.
Agents can compare cruise lines, resorts, tour operators, DMCs and destination boards, then build the supplier relationships that support client bookings. The limited-space format keeps the focus on qualified buyers and pre-booked meetings, with networking receptions rounding out the day.
TL;DR
You can meet more than 300 suppliers in four days, compare cruise, resort, tour and destination products side by side, and join small-group roundtables that go deeper than a brochure. The SELECT programme adds structured one-to-one meetings for top sellers, while education sessions cover sales, marketing and destination knowledge. Because the event is limited to leisure travel agents from the US and Canada, the conversations are practical and commercially focused.
The forum delivers a concentrated audience of North American leisure travel agents who book vacations for a living. A booth puts your brand in front of agency owners, independent advisors and hosted sellers, while roundtables and SELECT meetings create repeat, structured contact. The Paris Las Vegas setting keeps travel and staffing simple, and the limited-space format protects the buyer-to-supplier ratio that makes the show useful.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Paris Las Vegas Hotel & Casino, 3655 S Las Vegas Blvd, Las Vegas, NV 89109, United States
Entrances & gates
Main hotel lobby entrance
Off the Strip at 3655 S Las Vegas Blvd; the shortest indoor route to the meeting complex and registration.
Convention and valet entrance
Use for taxi and rideshare drop-off and for direct access to the meeting levels; allow extra time during convention peaks.
On-site self-parking and valet are available; use the Flamingo Road garage for self-park and keep the ticket with you for validation.
Step-free access from the lobby and parking garage to the meeting levels, with accessible toilets and lifts. Ask the hotel concierge about accessible room and seating requests.
The hotel bell desk holds bags for arriving and departing guests; tip per bag and collect before the evening departure peak.
Food options
Paris Las Vegas restaurants and food court, Coffee bars in the casino and meeting concourse
On-site diningParking: Use the Paris Las Vegas self-park garage off Flamingo Road or valet at the main entrance; hotel guests and conference attendees pay prevailing resort parking rates, so check the current rate on arrival.
Gate: The conference and trade-show space sits in the hotel's meeting complex behind the casino floor. Use the main lobby or the convention entrance on the east side and follow signs to the LVTAF registration desk.
Attend
Ticket info
Badge collection
Bring the registration confirmation and photo ID to the LVTAF desk in the hotel meeting complex; badges are issued to the named registered agent only.
Ticket notes
Registration is open only to bona fide leisure travel agents from the United States and Canada, and all fees are non-refundable. The 2027 rate table was not printed on the fetched registration page, so no price is recorded.
Who runs the show
Travel Show Marketing Group (TravelSMG)
Organiser
What's on
How the last edition performed
Last edition
2026
Visitors: 1,300
Exhibitors: 257
Edition #: 16
This edition
2027
Visitors: 1,000
Exhibitors: 300
Next edition
Not announced yet
New this edition
Travel Agent SELECT one-to-one meetings
An application-based hosted programme for top-producing agents, with pre-scheduled supplier appointments, a travel scholarship and hotel accommodation.
SourceImpact
A four-day, trade-only forum that concentrates North American leisure travel agents and global travel suppliers in one Las Vegas hotel. The format combines a trade-show floor with roundtables and pre-scheduled SELECT meetings, so suppliers get repeated, structured contact rather than a single aisle conversation.
Audience quality
The audience is qualified by registration: only bona fide leisure travel agents from the US and Canada are admitted, and guests are excluded from the floor and receptions. The SELECT delegation adds top producers with annual books above USD 1 million, while the wider agent base brings destination and product buying intent. No audited satisfaction or rebooking score is claimed.
Exhibitor outcomes
ROI depends on pre-booked meetings and follow-up discipline. Suppliers that staff the roundtables, log every agency and product conversation, and send quotes within 48 hours can turn the four days into a measurable pipeline. No audited ROI, rebooking rate or satisfaction score is claimed for this edition.
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Leisure travel demand is shifting toward experience-led, premium and multi-generational trips, and agents are being asked to justify their value against direct booking. A forum that puts US and Canadian sellers in front of cruise lines, resorts, tour operators and destination boards gives suppliers a concentrated channel and gives agents the product confidence to close higher-value bookings.
Key trends shaping this market and its wider industry.
Experience-led and premium leisure demand
Clients are trading up to premium cabins, all-inclusive resorts, guided trips and multi-destination itineraries rather than simple point-to-point holidays.
What it changes: Agents need supplier training on premium product and commission structures, which is exactly what the roundtable and SELECT formats deliver.
The advisor channel fights back
Travelers are returning to advisors for complex trips, disruption support and personal recommendations, while suppliers invest in agent education and co-marketing.
What it changes: A trade-only forum reinforces the advisor-supplier relationship at a time when direct-to-consumer channels are competing for the same vacation spend.
Technology and AI in agency workflow
Booking platforms, CRM, payments and AI-assisted itinerary tools are consolidating, and agencies are choosing a smaller, integrated tech stack.
What it changes: Technology exhibitors can reach decision-makers who are actively reviewing tools before the spring booking season.
Adjacent shows a North American travel agent or supplier would consider alongside the March Las Vegas forum.
Seatrade Cruise Global 2027
Miami Beach, United States
Usually April in Miami Beach; confirm exact 2027 dates with the organiser.
websiteVirtuoso Travel Week 2027
Las Vegas, United States
Usually August in Las Vegas; a luxury-focused advisor audience rather than the mainstream leisure mix. Confirm dates with Virtuoso.
websiteASTA Global Convention 2027
Las Vegas, United States
Usually late August; check ASTA for the confirmed 2027 city and dates.
websiteCircuit dates are editorial planning guidance, not confirmed 2027 organiser calendars.
Plan your trip
Choose from the following airports, with convenient access to the event and venue.
Harry Reid International Airport
Closest airport to the Strip; follow signs to the rideshare pickup or taxi queue on level zero.
About 3 km
to venue
10–20 minutes by taxi or rideshare
by car
St. George Regional Airport
Smaller regional alternative for southern Utah and Arizona travelers; hire a car or book a transfer in advance.
About 180 km
to venue
2 hours by car via Interstate 15
by car
A range of accommodation options near the venue and across key areas.
USD 90–160 / night
Rooms are compact and rates exclude resort fees and tax; walk or take the monorail to Paris Las Vegas.
USD 170–280 / night
The host property and its connected neighbour put the show floor and room block in the same complex.
USD 300–520 / night
Larger rooms, fine dining and easy access to the centre Strip; resort fees are additional.
Get around the city with these convenient transport options.
Las Vegas Monorail
Useful for the Strip and convention traffic; the station near Horseshoe is a short walk to Paris Las Vegas.
Taxi or rideshare
Use the official taxi queue or the rideshare pickup on level zero; allow 20–40 minutes at peak times.
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.
| Type | Who needs it | Fee | Processing | |
|---|---|---|---|---|
| B-1 business visitor visa | Visitors who are not eligible for the Visa Waiver Program or ESTA and need to attend a trade show or business meetings | $185.00 | Interview appointment and processing vary; allow several weeks to several months | |
| ESTA under the Visa Waiver Program | Eligible passport holders from Visa Waiver Program countries | $21.00 | Usually minutes to 72 hours |
Canadian citizens generally do not need a visa for short business visits; check current US entry rules for your passport before travel.
The United States accepts ATA carnets for temporary professional equipment and display goods; list every item and carry the carnet with the freight documents.
Official visa pageWeather
March in Las Vegas is mild and dry: daytime highs around 22°C, lows around 11°C, with strong sun and occasional gusty winds. Pack layers for air-conditioned halls and a light jacket for the evening.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Hotel and meeting-space Wi-Fi is normally available, sometimes for a fee in guest rooms. Mobile coverage on the Strip is strong; arrange an international roaming plan or eSIM before travel and carry a power bank.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Tipping and resort fees
Tip restaurant servers around 18–20%, bartenders USD 1–2 per drink and hotel housekeeping a few dollars a day. Hotel rates usually exclude a daily resort fee and Nevada tax.
Walking distances and heat
The Strip looks compact but blocks are long; wear comfortable shoes, carry water and allow 15–20 minutes to walk between neighbouring resorts.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: LAS Harry Reid International
Book six to eight weeks ahead for March. LAS is close to the Strip and rarely needs a connection from major US cities; Canadian and long-haul visitors should allow time for immigration.
Book flightsCheck whether you qualify for the Visa Waiver Program and ESTA or need a B-1 business visitor visa. Carry your passport, show registration and hotel confirmation, and be ready to explain the purpose of your visit at the border.
Estimated cost: USD 21–185 depending on nationality and route
Processing: ESTA usually minutes to 72 hours; a B-1 visa can take several weeks or longer
Fees and eligibility change; confirm on the official US government sites before applying. This is planning guidance, not an official quote.
OfficialPartnerGet to the venue and around the city with these options.
Airport → venue: From LAS, take a taxi or rideshare to Paris Las Vegas in 10–20 minutes; the drive is about 3 km. A shared shuttle is cheaper but slower.
Hotel → venue: Staying at Paris Las Vegas or Horseshoe puts the show floor inside the same complex. From other Strip resorts, walk, take the monorail to the Horseshoe station or use a short rideshare.
Ride-hail: Uber and Lyft operate from LAS and the Strip; use the designated rideshare pickup areas at the airport and hotel transport zones.
Public transit: The Las Vegas Monorail links the Strip and is useful for convention traffic; the RTC bus network is cheaper but slower and less direct for the show.
Parking: Self-parking and valet are available at Paris Las Vegas; resort fees and event parking rates vary, so check the current charge before arrival.
Plan and pack for the event climate.
Month: March
Temperature: 11–22°C
Seasonality: Dry and sunny with cool evenings and occasional gusty winds; rain is uncommon but possible.
Packing: Bring layers for air-conditioned meeting rooms, comfortable walking shoes, sunglasses and a light jacket for the evening.
Plan your trip
Best day to visit: Sunday 21 or Monday 22 March 2027
The opening days carry the fullest supplier staffing and the first round of education sessions, while the final day often has lighter floor coverage as exhibitors prepare to leave. Arrive at opening for the calmest meetings.
Confirm dates, eligibility and registration — Check that you qualify as a US or Canadian leisure travel agent and complete the paid registration.
Build a supplier shortlist — Review the exhibitor list and mark cruise, resort, tour and destination suppliers to meet.
Book travel and hotel — Use the room-block link from your registration confirmation and compare LAS flight times.
Plan sessions and roundtables — Choose education sessions and roundtable rooms; note that seats are first come, first served.
Pack and download confirmations — Bring ID, confirmation, business cards, a power bank and a light jacket for the meeting rooms.
Registration and badge collection
LVTAF registration desk, Paris Las Vegas meeting complexTrade-show floor and supplier meetings
Dedicated trade-show floorLunch and informal networking
Hotel restaurant or meeting concourseEducation sessions and supplier roundtables
Meeting rooms and roundtable roomsNetworking reception
Host hotel venue, as listed in the programmeHoover Dam and Boulder City
Engineering and History
About 50 minutes by car from the Strip
A half-day trip to the dam, visitor centre and historic Boulder City; book a tour or hire a car.
Grand Canyon West and the Skywalk
Natural Landmark
About 2.5 hours by car each way
A full-day add-on for international visitors; book a guided tour and allow for the early start.
Mon Ami Gabi terrace
Restaurant
A Paris Las Vegas bistro facing the Strip; good for a relaxed dinner after the show floor closes.
Chéri Rooftop
Bar
A rooftop bar at Paris Las Vegas with Strip views; suited to a small group debrief or supplier drink.
The forum mixes structured SELECT meetings with open floor time, so follow-up should separate pre-booked supplier appointments from casual booth conversations.
Budget
Shell scheme
USD 550–750 / m²
Raw space
USD 350–500 / m²
Standard booth
9 m²
No 2027 exhibitor tariff was published. Bands are planning estimates for Las Vegas and exclude tax, resort fees, stand build, freight and electrical extras.
sourceAdjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Official cost items and estimated ranges for exhibitors.
booth
exhibitor · shell 9 sqm
USD 4950–6750 / per booth
hotel
both · mid
USD 170–280 / per night
per_diem
both · standard
USD 60–110 / per day
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| booth | exhibitor | shell 9 sqm | USD 4950–6750 / per booth | estimate | 2026-10-31 |
| hotel | both | mid | USD 170–280 / per night | estimate | 2026-10-31 |
| per_diem | both | standard | USD 60–110 / per day | estimate | 2026-10-31 |
Decision
Six quick questions to decide whether to visit, exhibit or skip the Las Vegas Travel Agent Forum 2027.
QUESTION 1 OF 6
What is your main goal for the forum?
Compare participation options side by side to choose the best fit for your objectives.
visit
You have a live supplier shortlist or need destination training before the spring booking season.
Best for
Leisure travel agents and agency owners who need to compare suppliers, attend training and build a 2027 product portfolio.
Min. budget
$1,200.00
Timeline
Two to four days; register and book travel 4–8 weeks ahead.
Risks
Registration is non-refundable
Roundtable seats are first come, first served
The show floor is busy during the opening hours
exhibit
You want structured access to US and Canadian leisure agents, roundtables or SELECT meetings.
Best for
Cruise lines, resorts, tour operators, DMCs, destination boards and travel technology providers selling through North American agencies.
Min. budget
$6,000.00
Timeline
Book space 4–6 months ahead; submit build documents 30 days out.
Risks
Four-day staffing cost
Unknown 2027 supplier tariff
Freight and stand-build overruns
skip
The forum does not match your category, geography or buying cycle.
Best for
Teams with no North American leisure channel, no travel product and no budget before 2028.
Timeline
Reassess for the 2028 edition.
Risks
Missing competitor launches
Losing contact with US and Canadian agencies
Book with
Paris Las Vegas Hotel & Casino
The host property on the Las Vegas Strip, with the meeting complex, trade-show floor and room block under one roof.
Venue resource, not a confirmed 2027 commercial sponsor.
Travel Show Marketing Group
The independent B2B travel-event organiser behind the Las Vegas Travel Agent Forum and Travel Agent SELECT.
Organiser resource, not a third-party sponsor.
Las Vegas Convention and Visitors Authority
The destination marketing organisation for Las Vegas, useful for pre- and post-show stays and visitor information.
Public destination resource, not a confirmed 2027 show partner.
American Society of Travel Advisors
The leading US association for travel advisors, offering advocacy, training and business resources.
Industry resource, not a confirmed 2027 partner.
Recommended providers
Official B-1 and Visa Waiver Program guidance; apply before booking non-refundable travel.
Filter for Paris Las Vegas and centre Strip; check resort fees, cancellation and breakfast.
Compare LAS fares from US cities; book a flexible ticket if the programme may change.
Use a forwarder with Las Vegas convention delivery experience; confirm the official 2027 handler.
Public liability and exhibition cover; confirm the venue and organiser requirements.
Book Hoover Dam, Grand Canyon West and Strip experiences around show hours.
Badge scanning and CRM export; confirm compatibility with the show's registration system.
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
5 more alternate names hidden
Trust footer
5
References
1
Publishers
5
Date checked
Travel Show Marketing Group
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