France's garden-buying meeting: 380 exhibitors and 1,300 professional visitors at Parc Chanot, Marseille, 23–25 March 2027.
Dates
23–25 Mar 2027
City / country
Marseille, France
Venue
Parc Chanot
Event overview
Journées des Collections Jardin 2027 is the 23rd edition of France's reference buying event for the garden and outdoor-living trade. From 23 to 25 March, Parc Chanot in Marseille turns into a compact sourcing floor where nursery growers, garden manufacturers and outdoor-living brands present next-season collections to garden-centre chains, independents, DIY banners and landscapers.
The format is built around scheduled buyer-supplier meetings, six product universes, a dedicated Green Zone for plant material and the Garden Collections Awards. With roughly 380 exhibitors and 1,300 professional visitors in the last edition, it is a focused, high-density show for buyers who need to lock ranges before the spring season.
TL;DR
Buyers see next-season collections from roughly 380 suppliers in three days, compare plant and outdoor-living ranges side by side, and use the Green Zone and awards shortlist to spot innovation before it reaches shelves.
Exhibiting puts a brand in front of French garden retail decision-makers at the moment they build ranges, with scheduled meetings, jury exposure through the Garden Collections Awards and a concentrated trade audience.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Parc Chanot, Rond-Point du Prado, 13266 Marseille Cedex 08, France
Food options
On-site catering areas
On-site diningParking: Use the Parc Chanot on-site car parks off Rond-Point du Prado; arrive before 09:00 on the first morning because buyer traffic peaks early.
Gate: Enter through the main Parc Chanot gate on Rond-Point du Prado and follow signs to the JdC badge desk.
Attend
Visitor trade badge
Free registration for qualified garden and DIY professionals.
Ticket info
Badge collection
Bring a printed or digital confirmation and a business card to the visitor badge desk.
Ticket notes
Trade-only show; visitor registration is free for qualified professionals. The public listing notes 'Entrée libre'.
What's on
How the last edition performed
Last edition
2026
Visitors: 1,300
Exhibitors: 380
Edition #: 22
This edition
2027
Visitors: 1,200
Exhibitors: 365
Next edition
Not announced yet
Impact
A 380-exhibitor floor and about 1,300 professional visitors make JdC a high-concentration buying show: most attendees have a direct range-selection or specification role, so a stand generates qualified conversations rather than broad public traffic.
Audience quality
The audience is weighted to garden-centre chains, independent garden centres, DIY banners and landscapers. Buyers arrive to compare collections and write orders, which shortens the path from first meeting to range decision.
Exhibitor outcomes
ROI depends on pre-booked meetings and a clear next-season story. Exhibitors that bring sell sheets, margin logic and delivery dates can convert the concentrated buyer flow into listings within the spring cycle.
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
France's garden market is mature, seasonal and heavily intermediated by garden-centre chains and buying groups. JdC sits at the point where suppliers present next-season collections and buyers commit shelf space, making it a compact gateway to French retail rather than a broad consumer fair.
Key trends shaping this market and its wider industry.
Climate-ready planting
Drought-tolerant plants, water-wise irrigation and heat-resilient varieties are moving from niche to core range as French gardens face hotter, drier summers.
What it changes: Buyers need suppliers who can document hardiness and water demand, not just colour.
Green premium and traceability
Retailers are asking for clearer provenance, peat-reduced growing media and recyclable packaging as sustainability claims come under scrutiny.
What it changes: A credible sustainability file is becoming a listing requirement, especially with chain buyers.
Outdoor living as a range
Furniture, shade, cooking and garden decoration are increasingly bought as a coordinated outdoor-room story rather than separate categories.
What it changes: Suppliers that can offer a coherent collection and cross-merchandising plan win more shelf space.
JdC is the French range-building stop in a spring circuit that also includes plant trade fairs in Germany and the Benelux and the broad outdoor-living showcase in Cologne.
IPM Essen
Essen, Germany
Leading international plant and horticulture trade fair; dates are the usual late-January slot and should be confirmed.
websiteSalon du Végétal
Angers, France
Plant and nursery trade event; dates are indicative for the February slot.
websitespoga+gafa
Cologne, Germany
Outdoor living, garden furniture and barbecue fair; dates are the usual June slot and should be confirmed.
websiteCircuit dates are editorial planning estimates; confirm each edition calendar before booking.
Plan your trip
Choose from the following airports, with convenient access to the event and venue.
Marseille Provence Airport
Closest airport; shuttle bus or taxi to the city centre, then metro line 2 to Rond-Point du Prado.
About 27 km
to venue
30–40 minutes
by car
Nice Côte d'Azur Airport
Useful alternative for international connections; TGV links Nice to Marseille in about 2h30.
About 200 km
to venue
2 hours by car or 2h30 by train
by car
A range of accommodation options near the venue and across key areas.
USD 95–140 / night
Simple rooms within a short metro or bus ride of Parc Chanot.
USD 150–220 / night
Best balance of comfort and access to the venue.
USD 240–380 / night
Waterfront hotels with easy taxi access to the show.
Get around the city with these convenient transport options.
Metro
Buy a rechargeable card or contactless ticket; frequent service.
Taxi / ride-hail
Allow extra time at rush hour; drop-off at the Prado entrance.
Airport shuttle
Then metro line 2 to the venue.
Plan your trip
Check the latest visa requirements and entry guidelines before travelling.
| Type | Who needs it | Fee | Processing | |
|---|---|---|---|---|
| Schengen short-stay business visa | Non-EU nationals without a visa waiver for France | $90.00 | Typically 15 calendar days; apply up to six months ahead |
EU/EEA and many waiver-country nationals do not need a visa for short business visits; confirm current rules before travel.
France accepts ATA carnets for temporary import of exhibition goods; list all equipment and check customs endorsement.
Official visa pageWeather
March in Marseille is mild and changeable: daytime highs near 17°C, nights around 8°C, with occasional rain and the mistral wind. Carry a light waterproof layer.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Free Wi-Fi is usually available in the halls; mobile coverage is strong across the city. EU roaming rules apply for European SIMs.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Greeting style
A handshake and a short 'bonjour' are expected in meetings; use formal address until invited otherwise.
Lunch hours
Many restaurants serve lunch from 12:00 to 14:00; schedule supplier meetings around the French lunch window.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: Marseille Provence (MRS)
Book 6–8 weeks ahead for spring fares; arrive the evening before the first show day.
Schengen short-stay rules apply. EU/EEA visitors do not need a visa; many other nationalities need a Schengen business visa.
Estimated cost: €90 visa fee plus service costs where applicable
Processing: About 15 calendar days
Apply through the French consulate or visa centre and carry the invitation or registration confirmation.
OfficialGet to the venue and around the city with these options.
Airport → venue: MRS to Parc Chanot: shuttle or taxi to Saint-Charles, then metro M2 to Rond-Point du Prado (about 45–60 minutes total).
Hotel → venue: Metro M2 to Rond-Point du Prado or a 10–15 minute taxi from Prado hotels.
Ride-hail: Uber and Bolt operate in Marseille; use the Prado gate as the drop-off point.
Public transit: RTM metro, tram and bus network; a single ticket costs about €2.10.
Parking: Paid on-site parking at Parc Chanot; pre-book if driving and arrive early.
Plan and pack for the event climate.
Month: March
Temperature: 8–17°C
Seasonality: Mild spring days with occasional rain and gusty mistral wind.
Packing: Layer clothing, bring a compact umbrella and comfortable shoes for the halls.
Plan your trip
Best day to visit: Day 2 (24 March 2027)
The first morning is busiest with badge collection and opening meetings; day two gives a calmer floor for comparing ranges and catching conference sessions.
Register and book travel — Confirm trade badge and hold flights/hotel.
Build target supplier list — Rank 15–20 exhibitors by range gap.
Request meetings — Email suppliers with your category priorities.
Print badge and documents — Save tickets, hotel confirmation and floor notes offline.
Travel to Marseille and plan route — Check metro times and arrive at the hotel before 18:00.
Badge collection and show opening
Main entrance, Parc ChanotGreen Zone and plant supplier meetings
Green ZoneLunch and awards shortlist review
On-site catering areaOutdoor living and equipment meetings
HallsCalanques National Park
Nature
30–40 minutes from the city centre
Coastal walks and limestone coves for a half-day break.
Aix-en-Provence
City
40 minutes by train
Provence markets, architecture and a quieter evening base.
Vieux-Port
Waterfront district
Informal dinners and drinks within walking distance of many hotels.
Parc Chanot village squares
On-site
The show's catering and meeting squares are built for ad-hoc supplier conversations.
JdC conversations are tied to spring range decisions, so follow-up speed matters more than volume.
Budget
Shell scheme
EUR 650–850 / m²
Raw space
EUR 320–420 / m²
Standard booth
9 m²
Estimated French trade-show bands; confirm the 2027 tariff with the organiser.
sourceAdjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Official cost items and estimated ranges for exhibitors.
Hotel
both · mid
EUR 150–220 / per night
Per diem
both · standard
EUR 70–100 / per day
| Item | For | Tier | Estimated range | Status | As of |
|---|---|---|---|---|---|
| Hotel | both | mid | EUR 150–220 / per night | estimate | 2026-10-31 |
| Per diem | both | standard | EUR 70–100 / per day | estimate | 2026-10-31 |
Decision
Six quick questions will point you to visit, exhibit or skip.
QUESTION 1 OF 6
What is your role?
Compare participation options side by side to choose the best fit for your objectives.
visit
You have a clear buying brief and target suppliers.
Best for
Retail buyers and specifiers sourcing ranges
Min. budget
$800.00
Timeline
2–3 months
Risks
Diary clashes
Limited meeting slots
exhibit
You have a differentiated range and can staff the stand.
Best for
Suppliers launching next-season collections
Min. budget
$6,000.00
Timeline
3–6 months
Risks
Stand costs
Freight deadlines
skip
The show does not match your product or budget.
Best for
Businesses with no French garden ambition
Timeline
None
Risks
Missing market intelligence
Book with
Ville de Marseille
Municipal authority for Marseille, the host city and visitor gateway.
Public body; not confirmed as a show partner.
Parc Chanot
Marseille's exhibition and congress park, home of the show.
Venue operator; public information.
Marseille Provence Airport
Main international gateway for visitors flying to the show.
Public transport body; not confirmed as a sponsor.
Fédération des Jardineries et Animaleries de France
Trade federation representing garden centres and pet retailers, a relevant sector body.
Industry association; partnership not confirmed.
Recommended providers
Official Schengen visa information and appointment portal.
Filter Prado and Castellane for walkable options.
Compare fares to MRS; book 6–8 weeks ahead.
Ask for temporary import and ATA carnet handling.
Check public liability and exhibition cover.
Office de Tourisme de Marseille
Official city itineraries and Calanques access.
Badge-scanning app with CSV export; check GDPR terms.
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
5 more alternate names hidden
Trust footer
3
References
3
Publishers
3
Date checked
ABC Salles
JdC Garden Trends / Infopro Digital
DataOrigin
Display a free company card at your booth, or share your professional card on the show floor.
