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    Dates

    26–29 Jan 2027

    City / country

    Essen, Germany

    Venue

    MESSE ESSEN

    Time

    Tuesday - Thursday: 09:00 AM · – 05:00 PM., Friday: 09:00 AM · – 04:00 PM

    20 Floor Picks

    Matched booths for IPM - Plants, Technical Equipment, Floristry

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    Notable exhibitors

    Companies exhibiting at IPM - Plants, Technical Equipment, Floristry include "KOKOS" FRYMUS I ZUCKERMAN SPÓŁKA JAWNA, ( BudVoyage Cannabis Samen / HANS Brainfood GmbH, (Seedstockers) BCG SL, 21st GARDENART by ELBI S.P.A. and 420Flow GmbH.

    • "KOKOS" FRYMUS I ZUCKERMAN SPÓŁKA JAWNA
    • ( BudVoyage Cannabis Samen / HANS Brainfood GmbH
    • (Seedstockers) BCG SL
    • 21st GARDENART by ELBI S.P.A.
    • 420Flow GmbH

    Event overview

    Overview

    From 26 till 29 January 2027, IPM ESSEN - the world's leading trade fair for horticulture - will be the meeting place for the green sector. Here, exhibitors from all over the world present their innovative products and services in the fields of plants, technology, floristry and garden features.

    No other fair offers so much plant diversity and so many plant innovations. Climate change and sustainability are the defining themes here.

    TL;DR

    1. 1Dates: January 26-29, 2027
    2. 2Location: MESSE ESSEN, Essen, Germany
    3. 3Leading trade fair for horticulture
    4. 4Over 1,476 exhibitors expected
    5. 5Focus on sustainability and climate change

    Why visit

    Visitors gain access to the latest trends and innovations in horticulture, networking opportunities with industry leaders, and insights into sustainable practices.

    Why exhibit

    Exhibiting at IPM ESSEN provides unparalleled visibility to a global audience, access to key decision-makers in the horticultural sector, and opportunities to showcase innovative products and services that meet the demands of a changing market. Leading trade fair for horticulture. Over 1,476 exhibitors expected. IPM ESSEN serves as a crucial platform for the horticultural industry, showcasing innovations and trends that drive market growth. It connects suppliers and buyers,.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Horticulture professionals seeking the latest innovations
    Retail buyers looking for new products
    Landscape architects and designers
    Floral designers and florists
    Agricultural producers and suppliers
    Sustainability advocates in the horticultural sector

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Plant nurseries and growers
    Floral suppliers and wholesalers
    Horticultural technology providers
    Garden equipment manufacturers
    Landscape service providers
    Sustainable product innovators

    Product categories

    Key solution areas showcased across the event.

    Plants and flowers for retail and landscaping
    Horticultural technology and equipment
    Floristry supplies and design tools
    Garden features and landscaping materials
    Sustainable horticultural practices and products
    Innovative growing systems and substrates

    Location & Facilities

    Venue

    Halls & areas

    8
    Hall 1Hall 2Hall 3Hall 4Hall 5Hall 6Hall 7Hall 8

    MESSE ESSEN

    Messeplatz 1, 45131 Essen, Germany

    Entrances & gates

    Main Entrance

    Hall 1Hall 2

    Floor plans & maps

    Facilities

    Parking

    5,000 spaces · €18.00/day

    Accessibility

    Fully accessible for visitors with disabilities.

    Prayer rooms

    Prayer rooms available on site.

    Cloakroom

    Cloakroom services provided.

    Luggage storage

    Luggage storage available.

    Charging points

    Charging points for electronic devices.

    On-site shuttle

    Shuttle service available from nearby hotels.

    Food options

    Cafeteria

    On-site dining

    Parking: P1 - P9: 18 €

    Attend

    Entry & tickets

    Trade-only

    Event days & opening times

    DayOpening hours
    Tuesday - Thursday:09:00 AM
    –05:00 PM., Friday: 09:00 AM
    –04:00 PM
    • General Admission

      Daily ticket price.

      €18.00
    Register

    Who runs the show

    Organisers

    Messe Essen GmbH

    How the last edition performed

    Previous edition

    Current edition

    2026 · 40,000 visitors · 1,476 exhibitors

    Forecast — not final

    Visitors

    40,000

    Edition #

    1

    Growth over time

    Next edition outlook

    2028-01-26 – 2028-01-29
    high

    The next edition is expected to expand on the themes of sustainability and innovation.

    Increased focus on digital solutions.

    Impact

    A bigger and stronger platform

    The 2026 edition brought together 40,000+ visitors at MESSE ESSEN. From 26 till 29 January 2027, IPM ESSEN - the world's leading trade fair for horticulture - will be the meeting place for the green sector. Here, exhibitors from all over the world present their innovative products and services in the fields of plants, technology, floristry and garden features. No other fair offers so much plant diversity and so many plant innovations..

    Audience quality

    High-value decision-makers

    Visitors typically include Horticulture professionals seeking the latest innovations, Retail buyers looking for new products, Landscape architects and designers, Floral designers and florists. Dates: January 26-29, 2027. Location: MESSE ESSEN, Essen, Germany. Leading trade fair for horticulture. Over 1,476 exhibitors expected. Documented attendance reached 40,000+ visitors in the reference edition. IPM - Plants, Technical Equipment, Floristry attracts an audience aligned with the organiser's published visitor.

    Exhibitor outcomes

    Real business growth

    Exhibiting at IPM ESSEN provides unparalleled visibility to a global audience, access to key decision-makers in the horticultural sector, and opportunities to showcase innovative products and services that meet the demands of a changing market. Leading trade fair for horticulture. Over 1,476 exhibitors expected. IPM ESSEN serves as a crucial platform for the horticultural industry, showcasing innovations and trends that drive market growth. It connects suppliers and buyers,.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Essen, Germany

    Why it matters

    Attending IPM - Plants, Technical Equipment, Floristry on 2027-01-26 to 2027-01-29 in Essen lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    Professionals expect pre-show agendas, product finders, and meeting tools; suppliers align demos and literature to short on-stand decision cycles.

    02

    Sustainability in procurement

    Energy use, recyclable materials, and carbon reporting increasingly appear in RFPs and exhibitor scorecards across industrial trade fairs.

    03

    Automation and labour efficiency

    Visitors benchmark machinery, software, and services that reduce downtime, staffing pressure, and total cost of ownership.

    04

    Regional supply-chain resilience

    Buyers diversify suppliers across Europe, MENA, and Asia while favouring vendors with local service, spare parts, and training.

    05

    Hybrid engagement models

    Live demonstrations remain decisive, but follow-up webinars, digital catalogues, and year-round supplier portals extend the commercial window after the show.

    Technology trade fair circuit

    Book hotels and meetings 8–12 weeks before opening day; peer shows in the same sector often fall in adjacent months.

    Buyers covering technology often plan IPM - Plants, Technical Equipment, Floristry alongside regional peer shows to compare products, pricing, and service coverage across markets.

    Pre-show

    Confirm exhibitor meetings and product demos for IPM - Plants, Technical Equipment, Floristry.

    Show week

    Hall walk-throughs, live demos, and supplier negotiations.

    Peer events are widely known sector fairs; verify dates on each organiser website before booking.

    Plan your trip

    Travel & logistics

    Local currency · EUR

    Weather

    January in Essen typically sees 0–4°C. Cold winter; snow possible. Warm coat and waterproof boots. Check the forecast a week before travel and pack for walking between halls and outdoor transfers.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to Germany.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Registration

    Confirm registration and venue access with the organiser before travelling to Essen.

    Arrival

    Arrive early on the first show day for orientation and security screening.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Compare flights to the nearest international gateway serving Essen; confirm ground transport on the organiser site.

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Use the nearest international airport serving Essen; Metro, train or taxi links are typically available to the venue district.

    Hotel → venue: Plan road/rail access to MESSE ESSEN; confirm travel guidance on the organiser site.

    Ride-hail: Ride-hailing apps are commonly used in Essen; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to MESSE ESSEN.

    Parking: On-site parking is available at MESSE ESSEN; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: January 2027

    Temperature: 0–4°C

    Seasonality: Cold winter; snow possible.

    Packing: January in Essen typically sees 0–4°C. Cold winter; snow possible. Warm coat and waterproof boots.

    Budget

    Costs & budget

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    visitor_ticket

    visitor · General Admission

    EUR 18 / per person

    official

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Use this quick check to decide whether IPM - Plants, Technical Equipment, Floristry fits your visit, exhibit or skip plan.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Your category focus aligns with the official product themes.

    Best for

    Buyers, researchers, and delegates evaluating the programme and networking value.

    Min. budget

    $400.00

    Timeline

    4–8 weeks before opening day for registration and travel.

    Risks

    Limited session times published — confirm agenda before booking.

    exhibit

    You have a clear lead-generation or launch goal for this market.

    Best for

    Suppliers and brands seeking qualified meetings with the event audience.

    Min. budget

    $2,500.00

    Timeline

    3–6 months for stand booking, freight, and marketing prep.

    Risks

    Booth pricing not published in captured sources — confirm with organiser.

    skip

    Programme, audience, or commercial goals do not match your plan.

    Best for

    Teams whose category or region fit is weak this edition.

    Min. budget

    Not yet confirmed

    Timeline

    N/A

    Risks

    No major risks listed.

    Trust footer

    Sources

    5

    References

    2

    Publishers

    0

    Date checked

    1

    IPM ESSEN

    2

    Messe Essen

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