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    Dates

    26–28 Jan 2027

    City / country

    Atlanta, USA

    Venue

    Georgia World Congress Center

    Time

    Tues · – 10:00 AM · – 5:00 PM · ET, Wed · – 9:00 AM · – 5:00 PM · ET, Thurs · – 9:00 AM · – 3:00 PM · ET

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    Event overview

    Overview

    The International Production & Processing Expo (IPPE) is the world's largest annual poultry and egg, meat and animal food industry event of its kind.

    The 2027 IPPE will feature over 1,300 exhibitors and occupy more than 631,000 square feet of exhibit space.

    Attendees will have the opportunity to connect with industry leaders and discover the latest innovations and technologies in the field.

    TL;DR

    1. 1Dates: January 26-28, 2027
    2. 2Location: Georgia World Congress Center, Atlanta, GA
    3. 3Exhibitors: Over 1,300 expected
    4. 4Exhibit Space: More than 631,000 square feet
    5. 5Networking opportunities with industry leaders

    Why visit

    Visitors will gain access to the latest technologies, network with industry peers, and participate in educational sessions that address current challenges and opportunities in the animal food sector.

    Why exhibit

    Exhibitors will showcase their latest products and services to a targeted audience of decision-makers, enhancing their visibility and fostering new business relationships. IPPE serves as a crucial platform for the poultry, meat, and animal food industries, bringing together key decision-makers to explore innovations and solutions that enhance production efficiency and sustainability.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    C-level executives from the animal food industry
    Plant managers and operations personnel
    Sales and marketing professionals
    Engineers and technical specialists
    Researchers and academics
    Procurement and purchasing agents

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Animal feed manufacturers
    Poultry and meat processing equipment suppliers
    Animal health product providers
    Food safety technology companies
    Logistics and supply chain service providers
    Packaging solution providers

    Product categories

    Key solution areas showcased across the event.

    Animal feed ingredients and additives
    Processing equipment for meat and poultry
    Food safety and quality control solutions
    Animal health products and services
    Packaging equipment and materials
    Sustainability solutions for food production

    Location & Facilities

    Venue

    Open in Google Maps

    Halls & areas

    3
    Red Hall BBlue Hall CGreen Hall A

    Georgia World Congress Center

    285 Andrew Young International Blvd NW, Atlanta, GA 30313, USA

    Floor plans & maps

    Floor plan (PDF)Official venue page

    Attend

    Entry & tickets

    Trade-only

    Event days & opening times

    DayOpening hours
    Event daysTues
    –10:00 AM
    –5:00 PM
    Event daysET, Wed
    –9:00 AM
    Event daysET, Thurs
    –3:00 PM
    Event daysET

    • General Admission

      Early registration fee is $99 until January 8, 2027.

      $199.00
    Register

    Ticket info

    Registration deadline

    2027-01-25

    Build-up & tear-down

    Setup starts25 Jan 2027
    Setup ends26 Jan 2027
    Teardown starts28 Jan 2027
    Teardown ends28 Jan 2027

    Who runs the show

    Organisers

    U.S. Poultry & Egg Association

    EmailCallWebsite

    American Feed Industry Association

    EmailCallWebsite

    Meat Institute

    EmailCallWebsite

    How the last edition performed

    Previous edition

    Current edition

    2026 · 33,000 visitors · 1,375 exhibitors

    Forecast — not final

    Visitors

    33,000

    Exhibitors

    1,375

    Floor area (sqm)

    631,000

    Edition #

    2,026

    Growth over time

    Impact

    A bigger and stronger platform

    The 2026 edition brought together 33,000+ visitors at Georgia World Congress Center. The International Production & Processing Expo (IPPE) is the world's largest annual poultry and egg, meat and animal food industry event of its kind. The 2027 IPPE will feature over 1,300 exhibitors and occupy more than 631,000 square feet of exhibit space. Attendees will have the opportunity to connect with industry leaders and discover the latest innovations and technologies in.

    Audience quality

    High-value decision-makers

    Visitors typically include C-level executives from the animal food industry, Plant managers and operations personnel, Sales and marketing professionals, Engineers and technical specialists. Dates: January 26-28, 2027. Location: Georgia World Congress Center, Atlanta, GA. Exhibitors: Over 1,300 expected. Exhibit Space: More than 631,000 square feet. Documented attendance reached 33,000+ visitors in the reference edition. International Feed Expo attracts an audience aligned with the organiser's published visitor.

    Exhibitor outcomes

    Real business growth

    Exhibitors will showcase their latest products and services to a targeted audience of decision-makers, enhancing their visibility and fostering new business relationships. IPPE serves as a crucial platform for the poultry, meat, and animal food industries, bringing together key decision-makers to explore innovations and solutions that enhance production efficiency and sustainability. Exhibitor categories include Animal feed manufacturers, Poultry and meat processing equipment suppliers, Animal health product.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    North America — United States; Southeast hub (Atlanta, Georgia)

    Why it matters

    The feed, ingredient and animal-protein supply chain is one of the largest agri-food sectors in North America, and Atlanta's Georgia World Congress Center sits in the heart of a dense poultry, egg and livestock processing corridor. A January edition gives buyers and technical teams a single venue to compare feed milling equipment, additives, animal health products and processing technology ahead of the spring purchasing cycle, while the three sponsoring industry associations give the event unusual weight with US producers and exporters.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Precision nutrition and feed additives

    02

    Automation and digitalisation in feed milling

    03

    Sustainability and carbon intensity

    04

    Ingredient supply-chain resilience and traceability

    05

    Biosecurity, animal health and regulation

    Peer events on the global feed and animal-protein circuit

    Plan 3–6 months ahead; the European editions run largely on biennial autumn/spring cycles, while Asian editions cluster in the first half of the year.

    Comparable trade shows to benchmark against Atlanta before committing travel and stand budget — useful for sequencing a 12–18 month exhibition calendar.

    Early spring (March)

    VIV Asia (Bangkok) — strongest option for Asia-Pacific buyer coverage.

    Autumn (September–November)

    SPACE (Rennes, annual) and EuroTier (Hanover, biennial) in Europe.

    Winter (January)

    Atlanta edition — the anchor North American feed and animal-protein meet-up.

    Assembled from listing context and public event calendars; verify exact dates and venue details on each organiser site before booking.

    Plan your trip

    Travel & logistics

    Local currency · USD

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Budget
    Downtown / Peachtree Center and Castleberry Hill

    USD 110–170 / night

    Limited-service downtown properties; walkable to the venue or 5–10 min by rideshare. Book early — January show week sells out.

    source
    Mid-range
    Downtown — Centennial Park and Peachtree Center

    USD 170–280 / night

    The Omni is physically linked to the Congress Center campus, removing daily transfer time; the others are 10–20 min on foot or a short ride.

    source
    Premium
    Downtown — GWCC campus / Peachtree Center

    USD 280–450 / night

    Full-service and conference-grade hotels with meeting space for side meetings; the Signia sits on the Congress Center campus.

    source

    Local transport

    Get around the city with these convenient transport options.

    train

    Estimated costUSD 2.50 per one-way ride; about USD 3.50 with a new rechargeable Breeze card
    Best forHartsfield-Jackson Atlanta International (ATL) to Georgia World Congress Center

    Cheapest airport-to-downtown option, roughly 25–35 min door to door; luggage-friendly but not ideal with large freight cases.

    taxi

    Estimated costUSD 32–45 typical metered fare including airport fees
    Best forATL airport taxi ranks → Georgia World Congress Center

    Flat-ish metered runs to downtown; queue at the ground-transportation level of the domestic terminal.

    taxi

    Estimated costUSD 25–45 depending on demand and surge, airport pickup fees included
    Best forRideshare (Uber/Lyft) from ATL or downtown hotels → GWCC

    Dedicated rideshare pickup zones at ATL; allow extra time on show mornings when downtown traffic concentrates around the Congress Center.

    car_rental

    Estimated costUSD 45–80 per day for a compact/mid-size before fuel, tolls and venue parking
    Best forATL Rental Car Center (SkyTrain from terminal) → downtown Atlanta

    Useful for multi-hotel teams or side travel; budget separately for Congress Center deck parking, which is paid and busy during show week.

    walk

    Estimated costUSD 0 — many downtown hotels are a 5–15 min walk or linked by covered walkways
    Best forDowntown hotels (Omni, Signia, Peachtree Center cluster) → GWCC halls

    Comfortable in January with a coat; the campus is compact relative to most US convention districts.

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa not required
    ATA Carnet: check with organiser

    Weather

    Late January in Atlanta is cool and changeable: daytime highs typically 11–14°C (52–57°F) with overnight lows of 1–4°C (34–39°F), and January is one of the drier months at roughly 100 mm (4 in) of precipitation over about 10 days. Rare winter storms can bring ice or light snow, so build a small buffer into arrival-day plans and pack layers for the walk between hotels and the halls.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or a local SIM for business visitors to the United States.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Tipping

    Tipping is expected in the US: 18–20% in restaurants, USD 1–2 per drink at bars, USD 2–5 per night for hotel housekeeping, and USD 1–2 per bag for porters.

    Business dress and etiquette

    Business casual is standard on the show floor; a suit is still normal for senior-level or contract-signing meetings. Handshakes are the default greeting, first names are used quickly, and punctuality for scheduled meetings is taken seriously.

    Practical customs

    Small talk before business is normal and appreciated. Card payment is accepted almost everywhere, sales tax is added at the till rather than shown on shelf prices, and 21 is the legal drinking age.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: ATL

    Book flights to ATL (Atlanta) when possible for the shortest transfer to the venue.

    Visa

    Most international visitors need a US visa to attend. Business travellers from Visa Waiver Program countries (UK, Ireland, most EU states, Japan, South Korea, Australia, New Zealand and others) can enter visa-free with an approved ESTA, submitted at least 72 hours before departure via the official CBP site. All other nationalities need a B-1 business visitor visa (application fee approximately USD 185) and should book a consular interview 2–3 months ahead — January is a busy travel month. Canadians are generally visa-exempt for business visits but must carry a valid passport and evidence of the visit purpose. Travellers who have recently visited certain restricted countries may lose VWP eligibility and should apply for a visa instead. Carry a printed invitation or registration confirmation for the US border interview.

    Estimated cost: Not yet confirmed

    Processing: Varies by nationality; apply several weeks before travel.

    Hotels

    Find a stay near the venue with options for every budget.

    Areas to stay

    Downtown / Peachtree Center and Castleberry Hill · Downtown — Centennial Park and Peachtree Center · Downtown — GWCC campus / Peachtree Center

    budget

    Not yet confirmed

    Book

    mid range

    Not yet confirmed

    Book

    premium

    Not yet confirmed

    Book

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: ATL to GWCC: MARTA rail ~25 min to GWCC/CNN Center station ($2.50); taxi/rideshare ~20–30 min.

    Hotel → venue: Precinct hotels near Georgia World Congress Center: Downtown / Peachtree Center and Castleberry Hill: Fairfield Inn & Suites Atlanta Downtown, Holiday Inn Express & Suites Atlanta Downtown, Hampton Inn & Suites Atlanta-Downtown; Downtown — Centennial Park and Peachtree Center: Omni Atlanta Hotel at Centennial Park (connected to the GWCC campus), Atlanta Marriott Marquis, Hyatt Regency Atlanta; Downtown — GWCC campus / Peachtree Center: Signia by Hilton Atlanta at Georgia World Congress Center, T

    Ride-hail: Ride-hailing apps are commonly used in Atlanta; confirm local availability before travel.

    Public transit: MARTA Blue/Green lines serve GWCC; Atlanta Streetcar links Centennial Park hotels.

    Parking: On-site parking is available at Georgia World Congress Center; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: January 2027

    Temperature: January: daytime highs 11–14°C (52–57°F), overnight lows 1–4°C (34–39°F), with occasional colder snaps below freezing.

    Seasonality: January is one of Atlanta's drier months — around 100 mm (4 in) of rain over roughly 10 days — but a winter mix of ice or light snow is possible; the event is fully indoors, so plan for cold morning transfers rather than rain disruption.

    Packing: Late January in Atlanta is cool and changeable: daytime highs typically 11–14°C (52–57°F) with overnight lows of 1–4°C (34–39°F), and January is one of the drier months at roughly 100 mm (4 in) of precipitation over about 10 days. Rare winter storms can bring ice or light snow, so build a small buff

    Plan your trip

    Planning

    Best day to visit: Wednesday, January 27, 2027 (Day 2)

    On a three-day January pattern, day one is absorbed by registration and opening-hour crowds, while day three winds down early as exhibitors begin teardown from the final afternoon. Day 2 typically combines a fully staffed show floor with the deepest conference programme, giving the best ratio of supplier availability to session choice. Confirm against the published schedule once session times are released.

    1

    Confirm passport validity and U.S. entry eligibility for business travel — Check the U.S. visa or Visa Waiver Program rules for your nationality and apply several weeks before the International Feed Expo, Jan 26-28, 2027 in Atlanta.

    2

    Book flights into Hartsfield-Jackson Atlanta International (ATL) — ATL is the primary gateway for the Georgia World Congress Center; compare arrival dates against the Tuesday Jan 26 show opening.

    3

    Reserve a hotel near the Georgia World Congress Center or on a direct transit line — Downtown and convention-district properties keep daily commutes short; lock in the IPPE dates before rates rise.

    4

    Complete online registration and badge request via ippexpo.org — Early registration pricing applies before the stated deadline; keep the confirmation email for badge collection.

    5

    Download the show directory, hall plan and education programme when published — Map target exhibitors in animal food, feed milling, meat and poultry processing equipment to the Georgia World Congress Center halls.

    6

    Request B2B meetings with priority exhibitors and suppliers — Send meeting requests early with your product and sourcing requirements so suppliers can slot you in.

    7

    Shortlist technical sessions and keynotes across the three show days — Show hours run Tuesday 10:00 a.m. to 5:00 p.m., Wednesday 9:00 a.m. to 5:00 p.m. and Thursday 9:00 a.m. to 3:00 p.m. ET.

    8

    Plan airport to venue and hotel to venue transport — Compare city rail and bus, taxi and rideshare options from ATL to the Georgia World Congress Center, allowing buffer for Atlanta traffic.

    9

    Prepare travel documents and confirmations — Carry passport, registration confirmation, hotel and flight bookings, and any invitation letter in printed and digital form.

    10

    Pack for a January show in Atlanta plus meeting materials — Business casual layers for a US winter convention week, comfortable shoes for long hall walks, US plug adapter and business cards.

    11

    Set your on-site schedule and note key contact details — Block times for exhibit floor walk-throughs, supplier meetings and education sessions, and share the plan with your team.

    12

    Arrive early on day one for registration and badge pickup — Collect your badge at the Georgia World Congress Center before the Tuesday 10:00 a.m. ET opening to start with the aisles clear.

    Sample visitor itinerary

    Route-optimised day
    07:30–09:30

    Badge pickup, show app setup and floor-plan prioritisation

    Georgia World Congress Center registration lobby
    10:00–13:30

    Exhibit-floor screening pass — ingredients, additives and feed milling zones

    Main exhibit halls, GWCC
    09:00–12:30

    Education programme and technical sessions

    Conference rooms, GWCC
    09:00–12:00

    Follow-up meetings, buyer matchmaking and international networking

    Exhibitor booths and international/buyer lounge

    Side trips

    2

    Centennial Olympic Park and downtown attractions (Georgia Aquarium, World of Coca-Cola, College Football Hall of Fame)

     

     

     

    Martin Luther King, Jr. National Historical Park, Sweet Auburn

     

     

     

    Networking spots

    3

    International / buyer–seller matchmaking lounge

     

     

     

    Centennial Olympic Park and adjacent downtown restaurants

     

     

     

    Hotel lobby bars on the Congress Center campus (Omni Atlanta at Centennial Park; Signia by Hilton Atlanta at GWCC)

     

     

     

    Budget

    Costs & budget

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    visitor_ticket

    visitor · General Admission

    USD 199 / per person

    official

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Use this quick check to decide whether International Feed Expo fits your visit, exhibit or skip plan.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Your category focus (feed milling, ingredients, additives, animal health) matches the exhibitor profile and you need supplier or market intelligence.

    Best for

    Buyers, nutritionists, procurement and operations teams screening feed, ingredient and processing suppliers, plus delegates interested in the education programme.

    Min. budget

    $950.00

    Timeline

    4–8 weeks before opening day for registration, flights and hotel (early-bird rates usually close in early January).

    Risks

    Budget estimate from listing cost signals — confirm live rates.

    Session times not yet published in captured sources — confirm the agenda before booking flights.

    exhibit

    You have a clear pipeline target for the feed/animal-protein market and can staff the stand for all three days.

    Best for

    Suppliers, equipment makers and brands targeting qualified North American and export buyers with a defined lead-generation or launch goal.

    Min. budget

    $3,800.00

    Timeline

    3–6 months for stand booking, freight and show marketing; space allocation closes earlier in peak halls.

    Risks

    Budget estimate from listing cost signals — confirm live rates.

    Booth/stand pricing was not published in the captured sources — request the current rate card from the organiser.

    Freight, rigging, staffing and travel are additional to floor space.

    skip

    Your products or services fall outside the feed, ingredient, animal health and processing supply chain, or travel budget is committed elsewhere.

    Best for

    Teams whose category, region or budget fit is weak for this edition.

    Min. budget

    Not yet confirmed

    Timeline

    N/A

    Risks

    No major risks listed.

    Gallery

    Photos

    Official imagery from International Feed Expo
    Official imagery from International Feed Expo

    FAQs & glossary

    Answers

    Frequently asked

    Glossary

    1
    IPPE
    International Production & Processing Expo, the world's largest annual poultry and egg, meat and animal food industry event.
    2
    C-level
    Refers to high-ranking executive titles within a company, such as CEO, CFO, and COO.
    3
    Exhibitor
    A company or individual that displays products or services at a trade show.
    4
    Trade show
    An exhibition where companies showcase their latest products and services to potential customers.
    5
    Networking
    The act of interacting with others to exchange information and develop professional or social contacts.
    6
    Sustainability
    Practices that meet the needs of the present without compromising the ability of future generations to meet their own needs.

    Trust footer

    Sources

    12

    References

    1

    Publishers

    0

    Date checked

    1

    International Production & Processing Expo

    2

    Atlanta travel reference

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