Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Join us at the INDX Menswear & Footwear Show 2027 from 7-9 February at Cranmore Park, Solihull, UK. Explore over 160 brands in menswear, footwear, and accessories.
Dates
7–9 Feb 2027
City / country
Solihull, United Kingdom
Venue
Cranmore Park Conference & Event Centre
Are you the organiser of this event?
Event overview
The INDX Menswear & Footwear Show 2027 is set to take place from 7-9 February at Cranmore Park Conference & Event Centre in Solihull, UK. This premier event will showcase over 160 brands, offering a comprehensive view of the latest trends and innovations in menswear, footwear, and accessories.
Organised by Associated Independent Stores (AIS), the show is designed for industry professionals looking to connect with leading labels and discover new market insights. INDX Menswear & Footwear Show.
TL;DR
Attending the INDX Menswear & Footwear Show provides invaluable opportunities to network with industry leaders and explore the latest trends in menswear. Visitors can engage directly with over 160 brands, gaining insights that will shape their purchasing decisions for the upcoming season. The event also offers a platform for discovering new products and building relationships with suppliers.
Exhibiting at the INDX Menswear & Footwear Show allows brands to connect with a targeted audience of key buyers and decision-makers. The event provides a unique opportunity to showcase products, generate immediate orders, and enhance brand visibility in the competitive menswear market. With a focus on quality and professionalism, exhibitors can maximize their return on investment through direct engagement with potential customers.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
Cranmore Avenue, Shirley, Solihull, West Midlands, B90 4LF
Cranmore Park Conference & Event Centre in Solihull typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Cranmore Park Conference & Event Centre in Solihull typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Cranmore Park Conference & Event Centre for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Who runs the show
Associated Independent Stores (AIS)
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Attending INDX Menswear & Footwear Show 2027 on 2027-02-07 to 2027-02-09 in Solihull lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

Choose from the following airports, with convenient access to the event and venue.
Birmingham Airport
The default arrival point for INDX Menswear. The free Air-Rail Link connects the terminal to Birmingham International station, with onward trains to Solihull and Birmingham plus taxis and car hire on site
Closest major airport to Shirley, Solihull
to venue
Approx. 15-25 minutes by taxi to Cranmore Park depending on traffic on the A45 and M42 - confirm live journey times
by car
East Midlands Airport
Useful for European low-cost routings and freight-adjacent flights; a car or coach connection is needed for the last leg to the venue district
Alternative hub north-east of Birmingham
to venue
Approx. 45-65 minutes by car to Solihull - confirm live journey times and traffic
by car
London Heathrow Airport
Most practical for long-haul buyers when BHX routings do not suit. Rail via Birmingham International or a direct coach to the West Midlands usually beats driving into Solihull
Long-haul gateway with rail connections to the West Midlands
to venue
Approx. 2 hours by car, or rail via London and Birmingham International - confirm live times
by car
Manchester Airport
Works well if you combine the show with northern store visits; rail via Birmingham New Street or a direct road route down the M6 both serve the Solihull area
Northern alternative with strong long-haul coverage
to venue
Approx. 1 hour 30 minutes to 2 hours by car or rail to Solihull - confirm live times
by car
A range of accommodation options near the venue and across key areas.
Village Hotel Solihull
Breakfast, free Wi-Fi, parking, indoor pool, hot tub, air conditioning, fitness center, spa
Premier Inn Solihull South (M42)
Breakfast (paid), free Wi-Fi, free parking, bar, restaurant, accessible, kid-friendly, smoke-free
The Regency Hotel, Solihull
Breakfast (paid), free Wi-Fi, parking (paid), bar, restaurant, accessible, kid-friendly, smoke-free
Premier Inn Solihull Town Centre
Breakfast (paid), free Wi-Fi, parking (paid)
Get around the city with these convenient transport options.
Air-Rail Link + train
Take the free Air-Rail Link from the terminal to Birmingham International, then a West Midlands Railway service to Solihull. From Solihull station it is a short bus or taxi hop to Cranmore Park in Shirley.
Local bus
West Midlands bus services run along the Stratford Road corridor through Shirley. Pay contactless on board and allow extra time in the morning peak.
Taxi / rideshare
The fastest door-to-door option with bags or sample cases, using the A45 and M42. Journey times stretch noticeably if you land in the morning rush hour.
Taxi / rideshare (short hop)
From the Village Hotel Solihull and the Solihull South Premier Inn the venue is close enough that many visitors walk or take a five-minute cab in wet winter weather.
Car and parking
The venue sits off the A34 Stratford Road close to the A45 and M42, so driving is straightforward. Arrive early on the opening morning, when the car park fills first.
Intercity rail
Frequent services from Euston to Birmingham International, then a local train or taxi to Shirley. Advance tickets are markedly cheaper than buying on the day.
taxi
Approx. 45-65 minutes by car to Solihull - confirm live journey times and traffic; Useful for European low-cost routings and freight-adjacent flights; a car or coach connection is needed for the last leg to the venue district.
taxi
Approx. 2 hours by car, or rail via London and Birmingham International - confirm live times; Most practical for long-haul buyers when BHX routings do not suit. Rail via Birmingham International or a direct coach to the West Midlands usually beats driving into Solihull.
Weather
The winter edition falls in the UK's coldest stretch. Expect grey, damp West Midlands days with daytime highs of roughly 6-9 C, overnight lows near 1-3 C, and a genuine chance of rain, frost or light snow. Cranmore Park's halls are indoors and heated, but the walk from car park to entrance is exposed, so bring a warm waterproof coat and shoes that handle wet pavements. Snow or ice occasionally disrupts local roads and rail, so build slack into arrival day and check National Rail and road updates before travelling. Treat these as seasonal bands rather than a forecast and check a short-range forecast in the week before you travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
UK mobile networks offer prepaid SIM and eSIM options for visitors; venue Wi‑Fi availability varies - confirm with the organiser.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Dress on the show floor
Menswear buyers and brand teams at Cranmore Park typically wear smart casual - tailoring is on the rails, not necessarily on the visitors. Exhibitors usually wear their own label. If you have evening appointments in Birmingham or Solihull, a jacket lifts the same outfit.
Greetings and small talk
A handshake and first names are standard in UK trade settings, and small talk about the weather or the journey is normal before business. Directness is welcome; a clear 'we need a 2.2 markup and an August delivery' is better received than a long preamble.
Tipping and payment
The currency is pounds sterling and contactless cards are accepted almost everywhere, including taxis and venue catering. In restaurants, check whether a 10-12.5 percent service charge is already on the bill before adding a tip; in pubs you usually order and pay at the bar.
Punctuality and queuing
Appointment slots at a trade show are taken seriously, so arrive on time and leave promptly when the next buyer is waiting. Queuing is expected at badge collection, cloakroom and catering, and cutting in is noticed.
Driving and getting around
Traffic drives on the left and the venue district is built around the A34, A45 and M42, so a car or taxi is easier than walking between hotels and Cranmore Park in winter. Pavements in Shirley are lit but can be icy after dark.
Evening culture around Solihull
Buying trips often continue over a pub meal or an early dinner in Solihull town centre, and many brands book tables in advance during show week. Alcohol is common but not expected - declining a drink is entirely normal, and venues are smoke-free indoors.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: BHX
Google Flights shows New York JFK to Birmingham BHX connections via Dublin (Aer Lingus/British Airways), Paris CDG (Air France/HOP!) and Amsterdam AMS (KLM), typically 9 hr 50 min to 10 hr 40 min total. Prices for the February 2027 window are flagged as currently high, so book early and compare one-stop routings.
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Birmingham Airport (BHX): Approx. 15-25 minutes by taxi to Cranmore Park depending on traffic on the A45 and M42 - confirm live journey times; East Midlands Airport (EMA): Approx. 45-65 minutes by car to Solihull - confirm live journey times and traffic; London Heathrow Airport (LHR): Approx. 2 hours by car, or rail via London and Birmingham International - confirm live times; Manchester Airport (MAN): Approx. 1 hour 30 minutes to 2 hours by car or rail to Solihull - confirm li
Hotel → venue: Precinct hotels near Cranmore Park Conference & Event Centre: Shirley, Solihull: Village Hotel Solihull; Solihull South, near M42: Premier Inn Solihull South (M42); Solihull: The Regency Hotel, Solihull.
Ride-hail: Ride-hailing apps are commonly used in Solihull; confirm local availability before travel.
Public transit: Check local bus/metro options for routes to Cranmore Park Conference & Event Centre.
Parking: On-site parking is available at Cranmore Park Conference & Event Centre; confirm daily rates and hall access on the organiser or venue site.
Plan and pack for the event climate.
Month: February 2027
Seasonality: Late winter is one of the wetter, greyer stretches in the West Midlands, with frequent showery days, low cloud and short daylight hours (sunset falls before 6pm). Rain is more likely than settled dry weather, and occasional snow or ice can affect roads and rail for a day or two. Pack a waterproof outer layer and footwear for wet pavements; the exhibition halls at Cranmore Park are indoors and heated, so layering works better than a heavy coat on the stand.
Packing: February 2027
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at INDX Menswear & Footwear Show 2027 usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Register the whole buying team
Fix the open-to-buy budget by category
Book accommodation in Shirley or Solihull
Lock in travel to Birmingham
Review previous season sell-through
Shortlist brands and request appointments
Prepare order-stage questions
Sort payment and credit details
Pack for a winter West Midlands trip
Plan the floor route and arrival time
Log every order and every near-miss
Reconcile orders against budget
Registration and hall orientation at Cranmore Park Conference & Event Centre
Supplier meetings and product demos
Final negotiations and follow-up
INDX Menswear & Footwear Show 2027 registration concourse
Cranmore Park Conference & Event Centre
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Cranmore Park Conference & Event Centre
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Decision
Use this quick check to decide whether INDX Menswear & Footwear Show 2027 fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus aligns with the official product themes.
Best for
Buyers, researchers, and delegates evaluating the programme and networking value.
Min. budget
$400.00
Timeline
4-8 weeks before opening day for registration and travel.
Risks
Limited session times published - confirm agenda before booking.
exhibit
You have a clear lead-generation or launch goal for this market.
Best for
Suppliers and brands seeking qualified meetings with the event audience.
Min. budget
$2,500.00
Timeline
3-6 months for stand booking, freight, and marketing prep.
Risks
Booth pricing not published in captured sources - confirm with organiser.
skip
Programme, audience, or commercial goals do not match your plan.
Best for
Teams whose category or region fit is weak this edition.
Timeline
N/A
Risks
No major risks listed.
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
Display a free company card at your booth, or share your professional card on the show floor.