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    INDX Beds Show

    INDX Beds Show 2027 in Solihull: 27-28 April trade fair

    FurnitureBeddingHome FurnishingsRetail

    Dates

    27–28 Apr 2027

    City / country

    Solihull, United Kingdom

    Venue

    Cranmore Park

    Time

    8:30 AM – 5:00 PM

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    Matched booths for INDX Beds Show

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    Event overview

    Overview

    The INDX Beds Show 2027 runs 27-28 April 2027 at Cranmore Park in Solihull, bringing UK bed, mattress and bedroom furniture buyers together for two curated trading days.

    Day one is reserved for AIS members, while trade visitors can attend on Wednesday 28 April.

    Entry is free, parking is onsite, and the exhibitor list spans beds, sofa beds, bedroom furniture and sleep products.

    TL;DR

    1. 1Dates: 27-28 April 2027, with day one reserved for AIS members and day two open to trade visitors.
    2. 2Venue: Cranmore Park, Cranmore Avenue, Shirley, Solihull B90 4LF.
    3. 3Entry is free; doors open 08:30-17:00 on 27 April and 08:30-16:00 on 28 April.
    4. 4Scale: more than 40 bed, mattress and bedroom furniture suppliers exhibited at the 2025 edition.
    5. 5Organiser: Associated Independent Stores (AIS), the UK and Ireland buying group.

    Why visit

    INDX Beds is a focused buying trip rather than a mass-market expo. Retail buyers can compare mattress constructions, bed frames, sofa beds and bedroom furniture from a curated brand list in one hall, with free entry and free onsite parking. The AIS member day gives members first access to exclusive ranges and the Dreamworld own-label collection, while the second day opens the floor to the wider trade.

    Why exhibit

    The show puts a supplier in front of independent furniture and bed retailers who write orders on the stand. AIS curates the visitor base and keeps the format compact, so exhibitors get concentrated buyer time instead of broad footfall. Brands such as Sealy, Silent Night, Harrison Spinks, Millbrook and Willis & Gambier use the date to launch ranges for the spring selling season.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Independent bed and mattress retailers buying for one or more stores
    Furniture and bedroom furniture buyers from AIS member businesses
    Sofa bed and upholstery buyers expanding their sleep offer
    Interior designers and retail specifiers sourcing bedroom collections

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Bed and mattress manufacturers with UK or imported ranges
    Bedroom furniture and bed frame brands selling through independents
    Sofa bed and occasional sleep product suppliers
    Sleep accessories, bedding and retail service providers

    Product categories

    Key solution areas showcased across the event.

    Beds and bed frames
    Mattresses
    Sofa beds
    Bedroom furniture
    Bed linen and bedding
    Headboards and sleep accessories

    Location & Facilities

    Venue

    Cranmore Park

    Cranmore Park, Cranmore Avenue, Shirley, Solihull, West Midlands B90 4LF, United Kingdom

    Facilities

    Parking

    Free onsite parking, as promoted on the show page.

    Food options

    INDX Brew Bar, The Dining Room, INDX Express

    On-site dining

    Parking: Free onsite parking is available at Cranmore Park; arrive via Cranmore Avenue and follow event signage.

    Gate: Use the main reception entrance off Cranmore Avenue; registration is in the foyer.

    Attend

    Entry & tickets

    Trade-only
    Free registration

    Event days & opening times

    DayOpening hours
    27 Apr 2027:8:30 AM – 5:00 PM (AIS members only)
    28 Apr 2027:8:30 AM – 4:00 PM
    • Trade visitor ticket

      Free entry with advance registration.

    • AIS member day

      27 April 2027 is reserved for AIS members.

    Register

    Ticket info

    Badge collection

    Register online in advance and bring the confirmation email and photo ID to the reception desk.

    Ticket notes

    Entry is free for trade visitors; day one is reserved for AIS members and day two is open to trade visitors.

    Registration deadline

    2027-04-27

    Who runs the show

    Organisers

    Associated Independent Stores (AIS)

    Organiser

    What's on

    Programme

    Topic tracks

    Mattress Technology and Sleep HealthBedroom Furniture and Interior TrendsIndependent Retail Buying and Range Planning

    How the last edition performed

    Previous edition

    Last edition

    2026

    Completed

    This edition

    2027

    Forecast — not final

    Visitors: 600

    Exhibitors: 40

    Next edition

    Not announced yet

    Growth over time

    Edition recap

    The 2026 edition returned to Cranmore Park for two days, with day one reserved for AIS members and day two open to trade visitors.

    New this edition

    • 1

      Nurture trend area

      A bedroom trend story built around natural materials, craft skills and calm earthy palettes.

      Source
    • 2

      AIS Dreamworld Collection

      The buying group own-label sleep range, launched at INDX Beds 2025 and supported by partner suppliers.

      Source

    Impact

    A bigger and stronger platform

    INDX Beds concentrates a narrow but high-value buyer group: independent retailers who choose bed and bedroom ranges for the year. Because AIS curates both the brand list and the visitor list, a stand reaches buyers with purchasing authority rather than general footfall.

    Audience quality

    High-value decision-makers

    The audience is trade-only and weighted towards AIS members, multi-store independents and furniture buyers from the UK and Ireland. The member-only first day gives exhibitors a concentrated window with decision makers before the floor opens to the wider trade.

    Exhibitor outcomes

    Real business growth

    ROI comes from written orders and range placement rather than lead volume. Suppliers should budget for a compact stand, sample logistics and staff time, and measure success in confirmed stockists, floor placements and follow-up meetings rather than raw badge scans.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    United Kingdom

    Why it matters

    The UK bed and mattress market is shaped by independent retailers and buying groups. INDX Beds gives those independents a compact, curated buying moment before the autumn selling season, and gives suppliers a direct route to floor space in member stores.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Sleep health moves up the price ladder

    Retailers are ranging more pocket-spring and hybrid mattresses with explicit support and cooling claims, and shoppers are trading up where the story is clear.

    What it changes: Suppliers who can explain construction and health benefits on the stand win premium floor space.

    02

    Natural materials and traceable British manufacturing

    Wool, cotton, recyclable springs and UK-made frames are being used to justify premium pricing and shorten supply chains.

    What it changes: Independent retailers use provenance to compete with online mattress brands on more than price.

    03

    Bedroom furniture sold as a complete room

    Bed frames, headboards and case goods are increasingly merchandised together, with calm natural palettes and craft detailing.

    What it changes: Brands that can offer a coordinated bedroom story are easier for independents to floor and sell.

    Market news

    Latest updates from across the market.

    INDX Beds 2026 closes with Nurture trend and Dreamworld focus

    Read

    The INDX buying circuit

    Book stands and buyer diaries three to six months ahead; the 2027 dates were published a year in advance.

    INDX Beds is one date in a year-round AIS buying calendar at Cranmore Park; buyers often attend two or three of these focused shows.

    23–26 Jan 2027

    INDX Furniture

    Solihull, United Kingdom

    Upholstery, living, dining and garden; day one AIS members only. Dates from the published 2027 INDX calendar.

    website
    23–24 Feb 2027

    INDX Home

    Solihull, United Kingdom

    Housewares, textiles and home accessories at Cranmore Park; dates are the published February 2027 window.

    website
    9–10 May 2027

    INDX National Flooring Show

    Solihull, United Kingdom

    Flooring buyers overlap with bedroom and furniture retail; dates follow the 2027 INDX schedule.

    website

    Q1 2027

    INDX FurnitureINDX Home

    Two Cranmore Park buying dates before INDX Beds.

    Spring 2027

    INDX BedsINDX National Flooring Show

    April and May dates in the same venue.

    Circuit dates come from the published 2027 INDX schedule; confirm each show page before booking travel.

    Plan your trip

    Travel & logistics

    Local currency · GBP

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    BHX

    Birmingham Airport

    Closest major airport; direct trains to Birmingham International and taxis to Shirley.

    14 miles

    to venue

    25-35 minutes

    by car

    EMA

    East Midlands Airport

    Useful for freight and low-cost European flights; hire car or taxi onward.

    45 miles

    to venue

    55-70 minutes

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    budget
    Shirley / Solihull

    USD 90–125 / night

    Book three to four weeks ahead; free parking is common but check before booking.

    mid
    Solihull town centre

    USD 140–190 / night

    Walkable to restaurants and a short taxi ride to Cranmore Park.

    premium
    Knowle / Solihull

    USD 200–280 / night

    Quiet options with larger rooms and parking, suited to hosting buyer dinners.

    Local transport

    Get around the city with these convenient transport options.

    Taxi / rideshare

    Estimated costGBP 6-12
    Best forShirley station or Solihull town centre to Cranmore Park

    10-15 minutes; ask for the Cranmore Avenue entrance.

    Bus

    Estimated costGBP 2.90-4.50
    Best forSolihull town centre to Shirley, then walk or short taxi

    West Midlands day tickets cover the route; allow 30-40 minutes door to door.

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa not required
    ATA Carnet: accepted
    TypeWho needs itFeeProcessing
    Standard Visitor visaVisitors from countries without a UK visa waiver$160.00Around 3 weeks

    Many European, US, Canadian and Gulf nationals can visit the UK visa-free for short business trips; check GOV.UK before travel.

    A carnet can simplify temporary import of exhibition goods; confirm with the freight forwarder.

    Official visa page

    Weather

    April in Solihull is mild and changeable: daytime highs around 12-15C, lows near 5-8C, with a good chance of showers. Pack a waterproof layer and comfortable shoes for the walk from parking to reception.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    4G and 5G coverage is strong across Solihull. Venue wi-fi availability is not published; carry a mobile hotspot if live demos depend on connectivity.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Queueing and small talk

    Britons queue politely and expect please and thank you; open with weather or travel small talk before business.

    Pub etiquette

    Order and pay at the bar, and check whether service is included before tipping; 10 percent is normal for table service.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: Birmingham Airport (BHX)

    Book 6-10 weeks ahead for spring fares; Birmingham is closest, while Heathrow offers more long-haul connections with a 2-hour onward transfer.

    Book flights

    Visa

    Check GOV.UK before booking; many short-stay business visitors do not need a visa, others need a Standard Visitor visa.

    Estimated cost: USD 160

    Processing: Around 3 weeks

    Carry an invitation letter from the organiser and proof of employment.

    OfficialPartner

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Taxi from BHX takes 25-35 minutes and costs about GBP 30-40; trains run to Solihull with a short taxi onward.

    Hotel → venue: Shirley hotels are 5-10 minutes by taxi; Solihull town centre is 12-18 minutes.

    Ride-hail: Uber and local minicabs serve Solihull; pre-book for the evening show close.

    Public transit: Bus services link Solihull and Shirley, but the venue itself is a walk from the main road.

    Parking: Free onsite parking at Cranmore Park; arrive before 09:30 for the best spaces.

    Weather

    Plan and pack for the event climate.

    Month: April

    Temperature: 5-15C

    Seasonality: Mixed spring weather with frequent short showers.

    Packing: Light layers, a waterproof jacket and comfortable shoes.

    Plan your trip

    Planning

    Best day to visit: Wednesday 28 April 2027

    Day two is the trade-visitor day and gives the widest access to exhibitors and the full floor without the AIS members-only restriction.

    T-14

    Register for a free trade ticket and confirm which day is open to you — Day one is AIS members only; day two is open to trade visitors.

    T-10

    Book hotel and travel to Solihull — Shirley and Solihull town centre are the most convenient areas.

    T-7

    Shortlist exhibitors and book meetings — Use the exhibitor list to plan a route around beds, mattresses and furniture.

    T-3

    Print registration confirmation and pack business cards — Bring photo ID for badge collection.

    T-1

    Check travel disruption and plan parking arrival — Aim to arrive before 09:30 for free onsite parking.

    Sample visitor itinerary

    Route-optimised day
    08:30

    Collect badge and coffee at reception

    Cranmore Park main foyer
    09:15

    Mattress and bed frame supplier meetings

    Main exhibition hall
    12:30

    Lunch and informal networking

    The Dining Room, ground floor
    14:00

    Bedroom furniture ranges and follow-up bookings

    Main exhibition hall

    Side trips

    2

    Stratford-upon-Avon

    Literary Heritage

    25 miles / 35 minutes by car

    Shakespeare birthplace, riverside walks and a comfortable dinner stop.

    Warwick Castle

    Historic Attraction

    20 miles / 30 minutes by car

    Half-day castle visit that fits a Friday before flying home.

    Networking spots

    2

    The Loft at Cranmore Park

    Venue bar and social space

    First-floor hospitality venue used for the show networking social.

    The Greswolde Arms, Knowle

    Pub and hotel

    Quiet option for a buyer dinner 10 minutes from the venue.

    First-timer guide

    Follow-up playbook

    1. Send a thank-you email within 24 hours referencing the stand conversation.
    2. Attach the agreed price list or sample request and confirm lead times.
    3. Log the contact and consent basis in the CRM.
    4. Book a follow-up call or showroom visit within 10 working days.
    5. Review the show against your targets and decide on rebooking.

    INDX Beds is a compact show, so the value is in the meetings booked before the doors open and the follow-up completed in the fortnight after.

    Budget

    Costs & budget

    Shell scheme

    GBP 95–130 / m²

    Raw space

    GBP 55–75 / m²

    Standard booth

    9 m²

    Planning rates for a regional UK trade show; request the 2027 exhibitor manual for the official tariff.

    source

    Build your working budget

    Adjust the inputs below to create a directional event budget.

    Estimated budget
    Live estimate
    • Booth 9 m² × $142.50/m²$1,282.50
    • Hotel × 3 nights$315.00
    • Per diem × 3$225.00
    • Visa$160.00
    • Insurance$180.00
    • Flight — Short-haul Europe$220.00
    Estimated total$2,382.50

    This is a directional estimate. Please verify live rates before booking.

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    shell_scheme

    exhibitor · standard

    USD 1080–1485 / 9 sqm stand

    estimateAs of 2026-11-04

    raw_space

    exhibitor · standard

    USD 2520–3430 / 36 sqm stand

    estimateAs of 2026-11-04

    hotel

    both · mid

    USD 140–190 / room per night

    estimateAs of 2026-11-04

    per_diem

    both · standard

    USD 60–90 / person per day

    estimateAs of 2026-11-04

    flight

    both · economy

    USD 220–850 / return flight

    estimateAs of 2026-11-04

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Six quick questions to decide whether to visit, exhibit or skip INDX Beds 2027.

    QUESTION 1 OF 6

    What is your budget for this show?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    You have a range gap and can travel on 28 April 2027.

    Best for

    Independent retailers and buyers sourcing beds, mattresses or bedroom furniture

    Min. budget

    $800.00

    Timeline

    2-4 weeks

    Risks

    Dates clash with other buying trips

    Day one is members only

    exhibit

    You want AIS member floor placements and can commit to follow-up.

    Best for

    Bed, mattress and bedroom furniture brands selling through independents

    Min. budget

    $3,500.00

    Timeline

    3-6 months

    Risks

    Limited visitor volume

    Stand costs exceed pipeline

    skip

    Your products are not sold through independent retail.

    Best for

    Consumer-facing or direct-to-consumer brands

    Timeline

    None

    Risks

    Missing a future buying window

    Book with

    Partners

    Cranmore Park

    Venue

    Conference and exhibition centre in Shirley, Solihull, home of the INDX Shows calendar.

    Visit partner Confidence: estimated

    Official venue website; not named as a commercial sponsor.

    British Airways

    Airline

    UK flag carrier with connections to Birmingham and London for international buyers.

    Visit partner Confidence: estimated

    Useful travel resource, not an official show partner.

    Greater Birmingham Chambers of Commerce

    Chamber

    Regional business chamber supporting importers, exporters and West Midlands trade.

    Visit partner Confidence: estimated

    Public business body; partnership not confirmed.

    National Bed Federation

    Industry association

    UK trade association for bed manufacturers and suppliers, relevant to the show audience.

    Visit partner Confidence: estimated

    Industry body; no formal partnership was printed.

    Recommended providers

    Visa

    GOV.UK Standard Visitor visa

    Official guidance and application portal.

    Hotels

    Booking.com

    Filter for Shirley and Solihull town centre with free cancellation.

    Flights

    British Airways

    Compare Birmingham (BHX) and London Heathrow fares.

    Freight & shipping

    Rohlig Logistics

    Exhibitor freight and customs support; confirm the 2027 venue window.

    Insurance

    Hiscox business insurance

    Exhibition and public liability cover for stand holders.

    Side trips

    Shakespeare Birthplace Trust

    Book Stratford-upon-Avon visits and tickets online.

    Lead capture

    Cvent

    Badge scanning and CRM export for stand teams.

    FAQs & glossary

    Answers

    Frequently asked

    When is the INDX Beds Show 2027?
    The INDX Beds Show 2027 takes place on Tuesday 27 and Wednesday 28 April 2027 at Cranmore Park in Solihull. Day one is reserved for AIS members, while trade visitors are welcome on day two. The show follows the 2026 edition, which ran on 28-29 April and kept the same members-first format.
    Where is the INDX Beds Show held?
    INDX Beds is held at Cranmore Park Conference and Event Centre, Cranmore Avenue, Shirley, Solihull, West Midlands B90 4LF. The venue sits south of Birmingham with free onsite parking and easy road access from the M42 and A34. Exhibitors and buyers use the main reception entrance off Cranmore Avenue.
    Is the INDX Beds Show free to attend?
    Yes. Entry to INDX Beds is free for trade visitors who register in advance, and the organiser promotes free onsite parking and complimentary refreshments. There is no paid ticket tier and no charge for the AIS member day. Register through the official INDX Beds page before travelling.
    Who can attend the INDX Beds Show?
    INDX Beds is a trade-only show for retailers, buyers and suppliers in the bed and bedroom furniture sector. Day one is reserved for AIS members, while day two is open to trade visitors who register. The public cannot buy beds at the show, and consumer admission is not part of the format.
    What are the INDX Beds opening times?
    On Tuesday 27 April 2027 the show is open from 08:30 to 17:00 for AIS members only. On Wednesday 28 April 2027 it opens from 08:30 to 16:00 for trade visitors. Plan to arrive early because the second day closes an hour earlier than the member day.
    Who organises the INDX Beds Show?
    INDX Beds is organised by Associated Independent Stores, the UK and Ireland buying group known as AIS. The group curates the brand list and runs the wider INDX Shows calendar, including INDX Furniture and INDX Home. AIS is celebrating its 50th anniversary around the 2026 and 2027 show cycle.
    Who should exhibit at the INDX Beds Show?
    Bed and mattress makers, bed frame and headboard brands, sofa bed suppliers, bedroom furniture manufacturers and sleep accessory businesses should exhibit. The show suits brands that sell through independent retail and want range placement with AIS members. It is less suited to direct-to-consumer or high-volume discount sellers.
    What products are shown at the INDX Beds Show?
    The show covers beds and bed frames, mattresses, sofa beds, bedroom furniture, bed linen, headboards and sleep accessories. Recent editions have featured brands including Sealy, Silent Night, Harrison Spinks, Millbrook Beds, Sleepeezee, Tempur, Vispring and Willis & Gambier. The focus is commercial ranges for independent retailers.
    How do I register for the INDX Beds Show?
    Registration is completed online through the official INDX Beds registration link on indxshows.co.uk. You will need your business details and, for the member day, an AIS member account. Bring your confirmation email and photo ID to collect your badge at the Cranmore Park reception desk.

    Glossary

    1
    AIS
    Associated Independent Stores, the UK and Ireland buying group that owns and curates the INDX Shows calendar.
    2
    Buying group
    A member-owned organisation that negotiates ranges and terms for independent retailers and pools their buying power.
    3
    AIS member day
    The first day of INDX Beds, reserved for retailers that hold an AIS membership account.
    4
    Sofa bed
    A convertible upholstered seat that folds or pulls out into a bed, shown alongside mattresses and bedroom furniture at INDX Beds.
    5
    Own-label collection
    A range developed and branded by the buying group for its members, such as the AIS Dreamworld Collection launched at the 2025 show.
    6
    Shell scheme
    A modular exhibition stand with walls, carpet and a fascia board, usually rented per square metre by exhibitors.

    Also known as

    Alternate names and search phrases for this event.

    • INDX Beds Show 2027
    • INDX Beds 2027 dates
    • INDX Beds Show Solihull
    • INDX Beds Cranmore Park
    • INDX Beds April 2027
    • INDX Beds trade show 2027
    • INDX bed show tickets
    • INDX Beds registration
    • INDX Beds exhibitor list
    • INDX Beds opening times

    6 more alternate names hidden

    Trust footer

    Sources

    5

    References

    3

    Publishers

    5

    Date checked

    1

    INDX Shows

    2

    Big Furniture Group

    3

    Interiors Monthly

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