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    Dates

    11–13 May 2027

    City / country

    Frankfurt, Germany

    Venue

    Messe Frankfurt

    Time

    9:30 AM to 5:30 PM on May 11 and 12, 9:30 AM to 4:00 PM on May 13

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    Event overview

    Overview

    IMEX Frankfurt is where the global meetings, events and incentive travel industry comes together annually for the largest trade show of its kind in Europe.

    The event will take place from May 11 to May 13, 2027, at Messe Frankfurt, featuring a day of specialist education on May 10.

    Attendees can expect to connect with thousands of suppliers and buyers, gaining insights and inspiration from industry experts.

    TL;DR

    1. 1Edition Dates: IMEX Frankfurt runs May 11-13, 2027, with a specialist education day on May 10, 2027.
    2. 2Venue and City: The show is held at Messe Frankfurt in Frankfurt, Germany.
    3. 3Buyer Scale: More than 4,700 global decision makers attend, including buyers with significant event budgets.
    4. 4Sector Focus: The exhibition covers incentive travel, meetings, events, and the wider business events supply chain.
    5. 5Audience Mix: Meeting planners, event agency heads, association executives, and incentive travel buyers make up the core visitor base.

    Why visit

    Visitors to IMEX Frankfurt will benefit from networking opportunities with industry leaders, access to educational sessions, and the chance to meet with suppliers from around the world. The event is designed to enhance professional development and foster meaningful connections. Event dates: May 11-13, 2027. Location: Messe Frankfurt, Germany. IMEX Frankfurt is where the global meetings, events and incentive travel industry comes together annually for the largest trade show.

    Why exhibit

    Exhibitors at IMEX Frankfurt gain visibility among high-quality buyers, access to a buyer-led appointment system, and opportunities for sponsorship. Buyer Scale: More than 4,700 global decision makers attend, including buyers with significant event budgets. Audience Mix: Meeting planners, event agency heads, association executives, and incentive travel buyers make up the core visitor base. IMEX Frankfurt is crucial for the global meetings and events industry, providing a.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Meeting planners
    Event agency heads
    Association executives
    Incentive travel buyers
    Corporate event professionals
    Hospitality and event management students

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    National and regional convention bureaus
    Hotel groups
    Venues
    Cruise lines
    Airlines
    Event management specialists

    Product categories

    Key solution areas showcased across the event.

    Event technology solutions
    Venue management services
    Incentive travel programs
    Event planning software
    Sustainable event solutions
    Catering and hospitality services

    Location & Facilities

    Venue

    Messe Frankfurt

    Messe Frankfurt, Ludwig-Erhard-Anlage 1, 60327 Frankfurt, Germany

    Attend

    Entry & tickets

    Event days & opening times

    DayOpening hours
    9:30 AM to5:30 PM on May 11 and 12, 9:30 AM to 4:00 PM on May 13
    Register

    Who runs the show

    Organisers

    Regent Exhibitions Ltd.

    How the last edition performed

    Previous edition

    Current edition

    2027

    Forecast — not final

    Impact

    A bigger and stronger platform

    IMEX Frankfurt is where the global meetings, events and incentive travel industry comes together annually for the largest trade show of its kind in Europe. The event will take place from May 11 to May 13, 2027, at Messe Frankfurt, featuring a day of specialist education on May 10. Attendees can expect to connect with thousands of suppliers and buyers, gaining insights and inspiration from industry experts. IMEX Frankfurt is crucial for.

    Audience quality

    High-value decision-makers

    Visitors typically include Meeting planners, Event agency heads, Association executives, Incentive travel buyers. Edition Dates: IMEX Frankfurt runs May 11-13, 2027, with a specialist education day on May 10, 2027. Venue and City: The show is held at Messe Frankfurt in Frankfurt, Germany. Buyer Scale: More than 4,700 global decision makers attend, including buyers with significant event budgets. Sector Focus: The exhibition covers incentive travel, meetings, events, and the wider business events supply chain.

    Exhibitor outcomes

    Real business growth

    Exhibitors at IMEX Frankfurt gain visibility among high-quality buyers, access to a buyer-led appointment system, and opportunities for sponsorship. IMEX Frankfurt is crucial for the global meetings and events industry, providing a platform for networking, education, and collaboration. It brings together key stakeholders to discuss trends, innovations, and best practices, making it a pivotal event for industry growth. Exhibitor categories include National and regional convention bureaus, Hotel groups, Venues,.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Frankfurt, Germany

    Why it matters

    Attending IMEX - Incentive Travel, Meetings & Events on 2027-05-11 to 2027-05-13 in Frankfurt lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    Professionals expect pre-show agendas, product finders, and meeting tools; suppliers align demos and literature to short on-stand decision cycles.

    02

    Sustainability in procurement

    Energy use, recyclable materials, and carbon reporting increasingly appear in RFPs and exhibitor scorecards across industrial trade fairs.

    03

    Automation and labour efficiency

    Visitors benchmark machinery, software, and services that reduce downtime, staffing pressure, and total cost of ownership.

    04

    Regional supply-chain resilience

    Buyers diversify suppliers across Europe, MENA, and Asia while favouring vendors with local service, spare parts, and training.

    05

    Hybrid engagement models

    Live demonstrations remain decisive, but follow-up webinars, digital catalogues, and year-round supplier portals extend the commercial window after the show.

    Food trade fair circuit

    Book hotels and meetings 8–12 weeks before opening day; peer shows in the same sector often fall in adjacent months.

    Buyers covering food often plan IMEX - Incentive Travel, Meetings & Events alongside regional peer shows to compare products, pricing, and service coverage across markets.

    Pre-show

    Confirm exhibitor meetings and product demos for IMEX - Incentive Travel, Meetings & Events.

    Show week

    Hall walk-throughs, live demos, and supplier negotiations.

    Peer events are widely known sector fairs; verify dates on each organiser website before booking.

    Plan your trip

    Travel & logistics

    Local currency · EUR

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    FRA

    Frankfurt Airport

    Frankfurt Airport connects directly to regional rail for Messe Frankfurt.

    to venue

    15–25 min off-peak

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Budget
    Europaviertel / Gallus (near Messe)

    Premier Inn Messe, Motel One Messe, B&B Frankfurt-Messe — 5–8 min walk to Portalhaus halls; fair-week rates spike 2–3×.

    source
    Mid-range
    Bahnhofsviertel (Frankfurt Hauptbahnhof)

    4-min S-Bahn to Messe station; strong dining and evening options; Roomers, Adina Westend nearby.

    source
    Premium
    Westend (Senckenberganlage / Messe Torhaus)

    Maritim Hotel Frankfurt opposite Torhaus entrance (~3 min walk); Melia Frankfurt City ~15 min walk.

    source

    Local transport

    Get around the city with these convenient transport options.

    taxi

    Estimated costEUR 25–35 (taxi to Messe Frankfurt)
    Best forFrankfurt Airport (FRA) to Messe Frankfurt

    Frankfurt Airport connects directly to regional rail for Messe Frankfurt.

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa required
    ATA Carnet: check with organiser
    TypeWho needs itFeeProcessing
    Schengen C visa (business)Third-country nationals travelling to Germany for business who are not visa-exempt; EU nationals and nationals of visa-waiver countries do not need a visa for short stays.—About 15 working days from receipt at the visa section, plus roughly two working days when applying via a VFS Global centre.

    EU nationals and nationals of visa-exempt countries do not require a visa for short business visits to Germany.

    Official visa page

    Weather

    May in Frankfurt typically sees 12–20°C. Pleasant trade-fair season. Business casual with a light jacket.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Germany has strong mobile coverage in cities; hotel Wi-Fi is widely available but an independent mobile data plan or business eSIM with hotspot support helps protect time-critical work.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Registration

    Confirm registration and venue access with the organiser before travelling to Frankfurt.

    Arrival

    Arrive early on the first show day for orientation and security screening.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: FRA

    Book flights to FRA (Frankfurt) when possible for the shortest transfer to the venue.

    Visa

    Generally, third-country nationals need a visa to enter Germany for business. EU nationals and nationals of visa-exempt countries do not. A Schengen visa permits stays of up to 90 days within a 180-day period.

    Estimated cost: Varies by visa type and nationality (check official site).

    Processing: Schengen visa applications are processed within about 15 working days from arrival at the visa section; allow additional days when applying through a VFS Global centre.

    Apply at the German mission or an authorised VFS Global centre in your country of residence.

    Official

    Hotels

    Find a stay near the venue with options for every budget.

    Areas to stay

    Bahnhofsviertel (Frankfurt Hauptbahnhof) · Europaviertel / Gallus (near Messe) · Westend (Senckenberganlage / Messe Torhaus)

    budget

    Book

    mid range

    Book

    premium

    Book

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: FRA to Messe Frankfurt Frankfurt: S8/S9 to Frankfurt Hauptbahnhof then S-Bahn to Messe Frankfurt station (~25–35 min), or taxi ~20–30 min to Europaviertel.

    Hotel → venue: Precinct hotels near Messe Frankfurt: Europaviertel / Gallus (near Messe); Bahnhofsviertel (Frankfurt Hauptbahnhof); Westend (Senckenberganlage / Messe Torhaus).

    Ride-hail: Ride-hailing apps are commonly used in Frankfurt; confirm local availability before travel.

    Public transit: U4 to Festhalle/Messe; S-Bahn lines S3–S6 to Messe station; tram 16/17 along Mainzer Landstraße.

    Parking: On-site parking is available at Messe Frankfurt; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: May 2027

    Temperature: 12–20°C

    Seasonality: Pleasant trade-fair season.

    Packing: May in Frankfurt typically sees 12–20°C. Pleasant trade-fair season. Business casual with a light jacket.

    Plan your trip

    Planning

    1

    Confirm passport validity and check German Schengen visa requirements if you are a non-EU national. — Schengen business visa applications are processed within about 15 working days, so start immediately if a visa is required for IMEX Frankfurt 2027.

    2

    Book flights to Frankfurt Airport (FRA), the primary gateway to Messe Frankfurt. — Aim to arrive on May 10, 2027 if you plan to attend the specialist education day.

    3

    Reserve a hotel near Messe Frankfurt or Frankfurt city centre for May 10-13, 2027. — Confirm cancellation terms and proximity to S-Bahn or U-Bahn links to the venue.

    4

    Complete online registration and badge application for IMEX Frankfurt 2027. — Register via the official IMEX Frankfurt registration page to receive your badge confirmation.

    5

    Download the IMEX Frankfurt hall plan and programme, and shortlist education sessions. — Build a day-by-day session and exhibitor plan covering May 11-13, 2027.

    6

    Pre-schedule B2B meetings with exhibitors and buyers ahead of the show. — Contact target exhibitors in advance to lock in meeting slots at their stands.

    7

    Plan local transport from your hotel and the airport to Messe Frankfurt. — Compare S-Bahn, U-Bahn, and taxi options and buy any transit tickets in advance.

    8

    Finalise visa appointment, travel insurance, and supporting documents. — Carry a printed invitation or registration confirmation for visa and border checks.

    9

    Prepare business cards, meeting materials, and a shortlist of exhibitors to visit. — Pack spare chargers and a notepad for back-to-back meetings on the show floor.

    10

    Check the mid-May forecast for Frankfurt and pack layered business attire. — Bring a light waterproof layer and comfortable shoes for long days at Messe Frankfurt.

    11

    Confirm airport transfer and hotel check-in for May 10 if attending the education day. — Allow buffer time for immigration and baggage on arrival in Frankfurt.

    12

    Arrive in Frankfurt, collect your badge at Messe Frankfurt, and confirm your Day 1 schedule. — Doors open at 9:30am on May 11, 2027; arrive early for orientation and security screening.

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Pick the closest answer for each. Your recommendation updates live.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Your category focus and target suppliers align with the official exhibitor profile.

    Best for

    Buyers, engineers, and delegates sourcing Event technology solutions solutions and benchmarking suppliers at IMEX - Incentive Travel, Meetings & Events in Frankfurt.

    Min. budget

    $350.00

    Timeline

    4–8 weeks before opening day for registration, hotels, and travel.

    Risks

    Session times and ticket tiers may change — confirm the official agenda before booking.

    exhibit

    You have a defined lead-generation or distributor recruitment goal for this market.

    Best for

    Brands and manufacturers launching Event technology solutions products who need qualified meetings with the event's trade audience.

    Min. budget

    $2,200.00

    Timeline

    3–6 months for stand booking, freight, staffing, and pre-show marketing.

    Risks

    Booth pricing and corner premiums vary by hall — confirm with the organiser sales team.

    skip

    Audience, geography, or commercial goals do not justify travel and stand costs this cycle.

    Best for

    Teams with weak category fit, budget constraints, or overlapping commitments during the Frankfurt show week.

    Timeline

    N/A

    Risks

    No major risks listed.

    FAQs & glossary

    Answers

    Frequently asked

    Glossary

    1
    Hosted Buyer
    A buyer who is invited to attend the event with complimentary travel and accommodation.
    2
    Exhibitor
    A company or organization that displays products or services at the event.
    3
    Networking
    The act of meeting and connecting with other professionals to build relationships.
    4
    Sponsorship
    A financial support provided by a company in exchange for promotional opportunities.
    5
    Event Technology
    Tools and software used to enhance the planning and execution of events.
    6
    Incentive Travel
    Travel rewards given to employees or clients as a motivational tool.
    7
    Schengen Visa
    A short-stay visa allowing travel within the Schengen area, including Germany, for up to 90 days within a 180-day period for business, visitor, or tourist purposes.

    Trust footer

    Sources

    8

    References

    1

    Publishers

    0

    Date checked

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