Impact
A bigger and stronger platform
Prior-edition figures sourced from post-show reporting for 2026; confirm against organiser press release when available. The 2026 edition brought together 27,000+ visitors at SECC.
Event overview
Overview
HortEx is Asia’s premier trade fair for horticultural and floricultural production and processing technology. First launched in Ho Chi Minh City in 2018, the event has been held annually, attracting hundreds of exhibitors and thousands of trade visitors from Vietnam and around the world.
Co-located with AGRITECHNICA ASIA, HortEx offers a comprehensive platform for industry professionals to explore innovations and technologies in the sector. HortEx takes place in Ho Chi Minh City, Vietnam.
TL;DR
- 1Dates and Venue: HortEx 2027 runs from 17-19 March 2027 at SECC, Ho Chi Minh City, Vietnam.
- 2Scale and Focus: This premier trade fair showcases horticultural and floricultural technologies with hundreds of exhibitors.
- 3Organiser: The event is organised by Nova Exhibitions B.V., VEAS, and DLG Asia Pacific.
- 4Buyer Authority: Attendees include decision-makers from the horticulture and floriculture sectors.
- 5Entry: Registration is open for visitors and exhibitors.
Why visit
HortEx provides unparalleled access to the latest technologies in horticulture and floriculture. Visitors can network with industry leaders, attend seminars, and discover new products and services. The event also features a side program with expert presentations and matchmaking activities, enhancing the overall experience.
Why exhibit
Exhibiting at HortEx allows companies to showcase their innovations to a targeted audience of decision-makers. Participants can build brand recognition, generate leads, and establish valuable connections within the horticultural and floricultural sectors. The co-location with AGRITECHNICA ASIA further amplifies exposure to potential clients.
Attendees, exhibitors & solutions
Who this event is for
Visitor profile
Typical attendee groups you can expect to meet.
Cut flower and potted plant growers comparing varieties, propagation material and greenhouse equipment
Nursery and young plant producers sourcing plugs, liners, cuttings and rootstock
Floriculture traders, importers and exporters of cut flowers and cut foliage buying and selling into Asian and European markets
Florists, floral designers and event florists looking for new stems, colours and dependable supply windows
Landscape contractors plus garden centre and garden retail buyers of ornamental plants and nursery stock
Horticultural input distributors of substrates, fertilisers, crop protection products and irrigation hardware
Greenhouse, cold chain and post-harvest technology providers serving flower and plant growers
Agronomists, plant researchers and agricultural extension officers tracking variety trials and cultivation practice
Provincial agriculture and trade promotion bodies supporting Vietnam flower villages and export programmes
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Suppliers of greenhouse technology
Manufacturers of cultivation systems
Producers of plant materials and substrates
Irrigation technology providers
Packaging and post-harvest solution companies
Fertilizer manufacturers
Product categories
Key solution areas showcased across the event.
Greenhouse technology and systems
Irrigation and water management solutions
Plant materials and substrates
Post-harvest handling and packaging
Cultivation equipment and machinery
Floriculture and horticulture supplies
Location & Facilities
Venue
Saigon Exhibition and Convention Center (SECC)
799 Nguyen Van Linh, Tan My Ward, Ho Chi Minh City, Vietnam
Facilities
Parking
SECC in Ho Chi Minh City typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: SECC in Ho Chi Minh City typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at SECC for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Entry & tickets
Free registration
How the last edition performed
Previous edition
Last edition
2026
reported
Visitors: 27,000
Exhibitors: 700
Next edition
Not announced yet
New this edition
- 1
Co-location with AGRITECHNICA ASIA
Source
Intelligence
Market context
Key market insights, trends, news and related events to help you understand the bigger picture.
Ho Chi Minh City, Vietnam
Why it matters
On 2027-03-17 to 2027-03-19, HortEx in Ho Chi Minh City covering Greenhouse technology and systems, Irrigation and water management solutions, Plant materials and substrates, Post-harve gives technology buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.
Industry trends
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip
Travel & logistics
Local currency · USD
Hotel tiers
A range of accommodation options near the venue and across key areas.
Budget guesthouse or mini hotel
District 7 residential streets, 10-20 minutes from SECCApartment / vacation rental
Near Saigon Exhibition and Convention Center (SECC), District 74-star
Phu My Hung, District 7, 10-15 minutes from SECC5-star
District 1 city centre, 25-40 minutes from SECC in trafficLocal transport
Get around the city with these convenient transport options.
Bus
Estimated costUSD 2.50-6 single metro/light-rail journey (contactless)
Best forRoute 139 toward the SECC area
Car / taxi
Estimated costApprox. 7.0 km, around 20-21 minutes in current traffic - metered taxi fare to confirm locally
Best forCity centre to SECC via Đ. Nguyễn Tất Thành and Đường Nguyễn Văn Linh
taxi
Estimated costUSD 35–75 taxi or rideshare to the venue district
Best forTan Son Nhat International Airport
taxi
Estimated costApprox. USD taxi/rideshare from SGN to venue (estimate; confirm before travel)
Best forTan Son Nhat International Airport (SGN) to SECC
Plan your trip
Visa & entry documents
Check the latest visa requirements and entry guidelines before travelling.
Visa not required
ATA Carnet: check with organiser
Weather
March 2027 sits at the end of Ho Chi Minh City's dry season. Expect daytime highs around 33-35 C, nights near 24-25 C and humidity often between 70 and 80 percent, with rainfall generally low and limited to occasional short, heavy showers. Exhibition halls are air-conditioned, so carry a light layer, drink water through the day and schedule outdoor transfers for early morning or after sunset.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
Confirm mobile roaming or local SIM options for business visitors to Vietnam.
Ride-hailing
Taxis
Public transit
Car rentals
Cultural notes
Useful information to help you have a smooth and respectful visit.
Greetings and business cards
A light handshake and a slight nod are standard in business settings. Offer and receive business cards with both hands, and spend a moment reading the card before putting it away.
Working language
Vietnamese is the working language on many grower stands. English is common at international horticulture companies, but for variety names, plant health paperwork and pricing detail a local interpreter is worth arranging in advance.
Dress code
Smart casual business attire works across the halls: light shirts and trousers for 33-35 C days, with a jacket only for evening meetings. Comfortable closed shoes matter on concrete exhibition floors.
Money and payments
The currency is the Vietnamese dong (VND). Hotels, larger restaurants and show services accept cards, while taxis, markets and small cafes are easier with cash. Keep small notes for short rides.
Traffic and crossings
Motorbike traffic dominates Ho Chi Minh City. Use ride-hailing apps or metered taxis for venue transfers, and when crossing on foot keep a steady pace so riders can judge your line.
Tipping and hospitality
Tipping is not obligatory but small amounts are appreciated for drivers, hotel porters and restaurant staff. Business meals are common and often shared, with several dishes placed in the centre of the table.
Seasonal timing
Tet, the Lunar New Year, falls in late January or February, so by mid-March growers, offices and freight operations are back to full schedules. Still confirm appointments around any regional holiday.
Practical guides
Visitor & Exhibitor Essentials
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Flights
Compare flights to the nearest international gateway serving Ho Chi Minh City; confirm ground transport on the organiser site.
Visa
Vietnam operates a national e-Visa valid for a maximum of 90 days for single or multiple entries, available to citizens of 80+ countries; business visitors should apply through the official Vietnam National Electronic Visa system before travel.
Processing: Varies by nationality; apply several weeks before travel.
The Vietnam Electronic Visa Portal moved to https://evisa.gov.vn and https://thithucdientu.gov.vn from 08:00 on 11 November 2024 (GMT+7); apply and check results only through these official domains. A single-entry visa is valid for up to 90 days.
OfficialTransport
Get to the venue and around the city with these options.
Airport → venue: Use the nearest international airport serving Ho Chi Minh City; Metro, train or taxi links are typically available to the venue district.
Hotel → venue: Precinct hotels near Saigon Exhibition and Convention Center (SECC): District 7 residential streets, 10-20 minutes from SECC: District 7 residential streets, 10-20 minutes from SECC; Near SECC, Ho Chi Minh City: Near SECC, Ho Chi Minh City; Near Saigon Exhibition and Convention Center (SECC), District 7: Near Saigon Exhibition and Convention Center (SECC), District 7.
Ride-hail: Ride-hailing apps are commonly used in Ho Chi Minh City; confirm local availability before travel.
Public transit: Check local bus/metro options for routes to Saigon Exhibition and Convention Center (SECC).
Parking: On-site parking is available at Saigon Exhibition and Convention Center (SECC); confirm daily rates and hall access on the organiser or venue site.
Weather
Plan and pack for the event climate.
Month: March 2027
Temperature: 24-35 C (75-95 F): daytime highs typically 33-35 C and nights around 24-25 C during the 17-19 March 2027 show days
Seasonality: March is one of the driest months of the year in Ho Chi Minh City, at the tail of the dry season. Rain is usually limited to a few short afternoon or evening showers rather than all-day storms, but a compact umbrella is still sensible for outdoor transfers between hotels and SECC.
Packing: Pack light, breathable shirts and trousers for hot, humid days, plus a light layer or scarf for strongly air-conditioned halls and taxis. Bring comfortable walking shoes for concrete exhibition floors, a refillable water bottle, a compact umbrella, business cards, and a folder for catalogues and cut flower samples. If you plan to take plant material home, check your own country's phytosanitary rules before packing.
Plan your trip
Planning
Best day to visit: Day 2 (mid-show)
Mid-show days at HortEx usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
Day 14
Confirm the HortEx Vietnam 2027 dates (17-19 March 2027) and daily opening hours on the organiser site, then block travel days around them.
Day 14
Check Vietnam entry rules for your passport and, if required, apply for the e-Visa at evisa.gov.vn, allowing several working days for approval.
Day 13
Book flights into Tan Son Nhat International Airport (SGN) and choose an arrival that leaves you the evening before your first meeting day.
Day 12
Reserve accommodation in District 7 or Phu My Hung within a short ride of Saigon Exhibition and Convention Center (SECC), or in District 1 if you prefer the city centre.
Day 10
Register as a trade visitor and save the badge confirmation on your phone and as a printout.
Day 10
Build a target list by product interest: cut flower varieties, propagation material, substrates, greenhouse equipment, cold chain technology.
Day 8
Email five to eight exhibitors for meeting slots and note stand numbers once the floor plan or exhibitor directory is published.
Day 7
Arrange the airport transfer or install a ride-hailing app used in Ho Chi Minh City, and check the metered taxi option as backup.
Day 6
Prepare buyer documents: company profile, import or export registration, product specification sheets, and quantity and timing requirements.
Day 5
Change or plan for Vietnamese dong and keep small notes for taxis, markets and tips; cards are widely accepted at hotels.
Day 4
Pack light business attire for 24-35 C days plus a layer for strongly air-conditioned halls and vehicles.
Day 3
Save the venue address in Vietnamese for taxi drivers and download an offline map of District 7.
Day 2
Print hotel and flight confirmations, and check whether your hotel offers a shuttle or luggage storage on check-out day.
Day 1
Arrive, confirm the hotel-to-SECC route and travel time, and set an early start so you reach the halls at opening.
Day 0
At SECC, collect your badge, walk the halls in the morning while stands are fresh, and keep the afternoon for scheduled buyer meetings and follow-up notes.
Sample visitor itinerary
Route-optimised day
Day 1 · morning
Registration and hall orientation at SECC
Day 2 · core sessions
Supplier meetings and product demos
Day 3 · wrap-up
Final negotiations and follow-up
Networking spots
2HortEx registration concourse
SECC
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
SECC
Hosted matchmaking and buyer programmes when published by the organiser.
Budget
Costs & budget
Build your working budget
Adjust the inputs below to create a directional event budget.
Estimated budget
Live estimate
- Hotel × 2 nights$190.00
- Per diem × 2$150.00
Estimated total$340.00
This is a directional estimate. Please verify live rates before booking.
Decision
Visit, exhibit, or skip?
Should you go?
Use this quick check to decide whether HortEx fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
For HortEx, what is your primary role on the show floor?
Decision matrix
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus and target suppliers align with the official exhibitor profile.
Best for
Buyers, engineers, and delegates sourcing Greenhouse technology and systems and Irrigation and water management solutions solutions and benchmarking suppliers at HortEx in Ho Chi Minh City.
Min. budget
$450.00
Timeline
4-8 weeks before opening day for registration, hotels, and travel.
Risks
Session times and ticket tiers may change - confirm the official agenda before booking.
exhibit
You have a defined lead-generation or distributor recruitment goal for this market.
Best for
Brands and manufacturers launching Greenhouse technology and systems and Irrigation and water management solutions products who need qualified meetings with the event's trade audience.
Min. budget
$2,200.00
Timeline
3-6 months for stand booking, freight, staffing, and pre-show marketing.
Risks
Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.
skip
Audience, geography, or commercial goals do not justify travel and stand costs this cycle.
Best for
Teams with weak category fit, budget constraints, or overlapping commitments during the Ho Chi Minh City show week.
Timeline
N/A
Risks
Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.
FAQs & glossary
Answers
Frequently asked
When and where is HortEx 2027?
HortEx 2027 runs 17-19 March 2027 in Ho Chi Minh City, Vietnam. The 2026 edition was held at BITEC, Bangkok alongside AGRITECHNICA ASIA; check hortex-exhibitions.com for the confirmed 2027 venue and hall details.
What does HortEx cover?
HortEx is Asia's trade fair for horticultural and floricultural production and processing technology, covering greenhouse films, agricultural liners, ground cover, plant breeding and export-oriented flower and vegetable production.
Do I need a visa to attend HortEx in Vietnam?
Most foreign visitors require a Vietnamese visa. The national e-Visa is valid up to 90 days for single or multiple entries and is applied for online at the official portal evisa.gov.vn.
How do I get to the SECC from Tan Son Nhat airport?
Tan Son Nhat International Airport (SGN) is the international gateway for Ho Chi Minh City; from central hotels the SECC in District 7 is about 7 km by car, and local bus route 139 serves the area.
Who exhibits at HortEx?
Exhibitors include breeders, greenhouse and protected-cultivation suppliers, film and liner manufacturers, irrigation and horticultural technology firms, and cut-flower and vegetable exporters from Vietnam and abroad.
Glossary
- Cut flower
- A flower stem harvested for vase or bouquet use rather than for growing on, graded by stem length, head size and bud stage before packing.
- Cut foliage
- Leafy or berried stems such as ruscus, aspidistra and fern used as bouquet filler and greenery; often traded alongside cut flowers and priced per bunch.
- Nursery stock
- Live plants raised for sale to growers, landscapers or retailers, including potted ornamentals, liners and specimen trees.
- Propagation material
- Unrooted cuttings, rooted cuttings, plugs, seeds, bulbs and tissue-cultured plantlets used to start a new crop; the category most exposed to plant health rules.
- Substrate (growing media)
- The mix a plant is grown in, such as coir, peat, bark, perlite or rockwool, chosen for water holding, aeration and root health.
- Net house and greenhouse
- Covered growing structures that control light, temperature, humidity and pest pressure; exhibitors show films, shading screens, benches and climate controls for both.
- Fertigation
- Delivering dissolved fertiliser through the irrigation system, usually with dosing and pH/EC control, to match crop demand at each growth stage.
- Vase life
- The number of days a cut stem stays saleable after harvest; a core quality claim in flower trading and the focus of post-harvest and hydration treatments.
- Cold chain
- The unbroken cooled handling path from grower to florist, covering cool rooms, refrigerated trucks, air freight and cold storage at the show or warehouse.
- Cultivar and variety
- A named, cultivated selection of a plant with distinct colour, form or performance, for example a specific rose or chrysanthemum variety listed in a grower catalogue.
- Phytosanitary certificate
- An official document confirming plant material has been inspected and meets the importing country's plant health requirements; required for most live plant and cut flower shipments.
- Plant quarantine inspection
- Border check of imported plants and plant products for pests and diseases, which can result in holds, treatment or rejection of a consignment.
- Floriculture
- The branch of horticulture covering the production and trade of cut flowers, potted flowering plants and bedding plants.
- Rootstock and grafting
- Joining a fruiting or flowering scion onto a root system selected for vigour or disease tolerance, common in roses and fruit ornamentals.
- Export grade
- The size, straightness, head development and freedom from damage a consignment must reach to be accepted by an export buyer or auction.
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Also known as
Alternate names and search phrases for this event.
- HortEx 2027
- Ho Chi Minh City trade shows
- Agritech events in Asia
- HortEx Ho Chi Minh City 2027
- Ho Chi Minh City Vietnam
- Trade Show Ho Chi Minh City 2027
- Horticulture
- Floriculture
- Trade Show Exhibition Ho Chi Minh City
- Greenhouse technology and systems
Trust footer
Sources
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References
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Publishers
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Date checked
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HortEx
- event_website
Digital business cards for the show floor
Display a free company card at your booth, or share your professional card on the show floor.