October Special — 50% off Spotlights and exhibitor listsSee prices

    Dates

    11–14 Jan 2027

    City / country

    Amsterdam, Netherlands

    Venue

    RAI Amsterdam

    Time

    10:00 AM – 6:00 PM

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    Event overview

    Overview

    Horecava is the leading platform for the foodservice industry. Horecava supports hospitality entrepreneurs and decision-makers in the world of food, beverages and out-of-home accommodation all year round — both online and offline.

    Each year, Horecava also hosts the largest Dutch trade show by and for the foodservice industry. Around 60,000 hospitality professionals from over 30,000 companies visit the event.

    TL;DR

    1. 1Event Name: Horecava 2027
    2. 2Dates: January 11-14, 2027
    3. 3Location: RAI Amsterdam, Netherlands
    4. 4Expected Visitors: 60,000 hospitality professionals
    5. 5Registration opens: Mid-November 2026

    Why visit

    Attendees will gain insights into the latest trends, network with industry leaders, and discover new products and services tailored for the hospitality sector.

    Why exhibit

    Exhibitors can showcase their offerings to a targeted audience, enhance brand visibility, and connect directly with decision-makers in the foodservice industry. Horecava serves as a crucial meeting point for industry professionals, fostering connections and showcasing innovations in the foodservice sector.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Hospitality entrepreneurs
    Food service managers
    Catering professionals
    Restaurant owners
    Beverage suppliers
    Food product manufacturers

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Food and beverage suppliers
    Catering equipment manufacturers
    Hospitality technology providers
    Interior design firms for restaurants
    Food packaging companies
    Service and maintenance providers

    Product categories

    Key solution areas showcased across the event.

    Food and beverage products
    Catering equipment and supplies
    Restaurant furniture and decor
    Hospitality technology solutions
    Food safety and hygiene products
    Sustainable packaging solutions

    Location & Facilities

    Venue

    RAI Amsterdam

    Europaplein 24, 1078 GZ, Amsterdam, Netherlands

    Attend

    Entry & tickets

    Free registration

    Event days & opening times

    DayOpening hours
    Monday 11 January10:00 AM – 6:00 PM, Tuesday 12 January 10:00 AM – 6:00 PM, Wednesday 13 January 10:00 AM – 6:00 PM, Thursday 14 January 10:00 AM – 5:00 PM
    Register

    Who runs the show

    Organisers

    RAI Amsterdam

    How the last edition performed

    Previous edition

    Current edition

    2027

    Forecast — not final

    Visitors

    60,000

    Exhibitors

    600

    Impact

    A bigger and stronger platform

    Horecava is the leading platform for the foodservice industry. Horecava supports hospitality entrepreneurs and decision-makers in the world of food, beverages and out-of-home accommodation all year round — both online and offline. Each year, Horecava also hosts the largest Dutch trade show by and for the foodservice industry. Around 60,000 hospitality professionals from over 30,000 companies visit the event. Horecava serves as a crucial meeting point for industry professionals, fostering connections and.

    Exhibitor outcomes

    Real business growth

    Exhibitors can showcase their offerings to a targeted audience, enhance brand visibility, and connect directly with decision-makers in the foodservice industry. Horecava serves as a crucial meeting point for industry professionals, fostering connections and showcasing innovations in the foodservice sector. Exhibitor categories include Food and beverage suppliers, Catering equipment manufacturers, Hospitality technology providers, Interior design firms for restaurants. Exhibitors use the event for lead generation,.

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Benelux / Western Europe — host city Amsterdam, Netherlands

    Why it matters

    Horecava is the Netherlands' largest hospitality and foodservice trade event and the primary annual buying platform for Dutch horeca operators, wholesalers, hotel groups, caterers and retail grocery buyers, with a substantial Benelux and German cross-border visitor base. For suppliers, it is the single most concentrated route into Dutch hospitality decision-makers; for operators, it compresses supplier comparison, equipment sourcing and trend intelligence into four days at RAI Amsterdam. The sector it serves is under sustained pressure from labour scarcity, energy and input costs, and sustainability regulation — all of which shape what buyers are looking for at the show.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Labour scarcity and kitchen automation

    Persistent staffing shortages across Dutch and European hospitality continue to drive demand for self-ordering kiosks, kitchen automation, smart scheduling and robotics — a recurring theme in equipment and technology halls.

    02

    Plant-based and protein transition

    Plant-based mains, meat-reduced menus and hybrid concepts have moved from novelty to standard menu engineering, with suppliers competing on taste parity, cost per portion and clean labelling.

    03

    Sustainability, food waste and packaging regulation

    EU and Dutch rules on single-use packaging, waste reporting and energy use are pushing operators toward circular packaging, waste-tracking tools and lower-energy kitchen equipment.

    04

    Beverage premiumisation and low/no alcohol

    Specialty coffee, craft and low-alcohol beer, premium soft drinks and no-alcohol cocktails are expanding menu margins as consumer drinking habits shift.

    05

    Digitisation of the guest journey

    Reservation, ordering, payment and loyalty data are being integrated into single stacks, making hospitality technology and analytics a growing share of the show floor and conference programme.

    European hospitality and foodservice trade circuit

    January for the Benelux/France cluster and September–October for the Germany/Italy cluster; book stands 6–9 months ahead and hotels 2–3 months ahead.

    Horecava sits inside a dense European circuit of hospitality, foodservice and grocery trade fairs. Buyers and suppliers commonly plan a January cluster (Horecava plus Sirha Lyon in odd years) and a September–October cluster (Gastvrij Rotterdam, Anuga, HostMilano) rather than attending a single national show.

    January

    Horecava anchors the Benelux calendar, with Sirha Lyon in odd years; hotel and flight demand in Amsterdam and Lyon peaks in this window.

    March

    Internorga (Hamburg) serves the German-speaking hospitality market.

    September–October

    Gastvrij Rotterdam, then Anuga (Cologne) and HostMilano (Milan) in odd years for grocery and equipment buyers.

    Peer events identified from public industry calendars; confirm dates, frequency and venue on each organiser's website before planning travel.

    Plan your trip

    Travel & logistics

    Local currency · EUR

    Arrival airports

    Choose from the following airports, with convenient access to the event and venue.

    AMS

    Amsterdam Schiphol

    Schiphol train to Amsterdam Zuid is often faster than road.

    to venue

    20–30 min

    by car

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    Budget
    Zuidas / RAI and Europaplein (walkable to the venue)

    Limited budget inventory near RAI — book 6–8 weeks out, as Horecava week lifts Amsterdam rates. Most budget options need a short metro or tram ride.

    Mid-range
    Europaboulevard / RAI station / Zuidas business district

    Best balance of walkability and price; several properties are within a 5–15 minute walk of the RAI halls and Amsterdam RAI rail station.

    Premium
    RAI / Zuidas premium cluster

    Walk-to-venue convenience and meeting facilities; rates typically peak on show-week weeknights, so lock in a refundable rate early.

    Local transport

    Get around the city with these convenient transport options.

    train

    Estimated costEUR 5–7 one-way, 2nd class (NS)
    Best forAmsterdam Schiphol (AMS) to RAI Amsterdam

    Fastest airport-to-venue option — roughly 8–12 minutes with a short walk from Amsterdam RAI station to the RAI entrances; trains run frequently through the day.

    tram

    Estimated costEUR 3.40 per 1-hour ticket (typical GVB single)
    Best forGVB tram 4 → Europaplein / RAI stop

    Useful from the city centre and De Pijp; slower than metro 52 during peak hours.

    taxi

    Estimated costEUR 45–60 taxi estimate for the 10–12 km trip
    Best forSchiphol Airport → RAI Amsterdam (Europaplein entrance)

    Metered or fixed-fare taxis from the Schiphol rank; 20–30 minutes off-peak, 30–45 minutes during morning peak. Confirm the fare before departure.

    rideshare

    Estimated costUSD 35–50 (approx. EUR 30–45) for the airport-to-venue run
    Best forUber / Bolt across Amsterdam, including Schiphol ↔ RAI

    Widely available in Amsterdam; pickup points at Schiphol and the RAI are signposted. Surge pricing is likely on show-week mornings.

    taxi

    Estimated costapprox. EUR 28–35 per day parking estimate (hourly rates also apply)
    Best forOn-site parking at RAI Amsterdam (P-garages)

    Pre-book parking during Horecava week; the RAI has multiple garages and direct hall access. Driving into central Amsterdam is discouraged.

    Plan your trip

    Visa & entry documents

    Check the latest visa requirements and entry guidelines before travelling.

    Visa required
    ATA Carnet: accepted
    TypeWho needs itFeeProcessing
    Schengen short-stay (type C) visaNationals of countries without a Schengen visa-waiver agreement who travel to Horecava for up to 90 days within any 180-day period (business visits, trade fairs, meetings).—15 calendar days standard; up to 45 days in individual cases — apply 4–6 weeks before departure.
    Visa-free short stay (90/180)EU/EEA and Swiss citizens, plus nationals of visa-waiver countries (e.g. US, UK, Canada, Australia, Japan, South Korea) entering for business meetings, trade fairs or tourism.—No visa required; the EU's ETIAS pre-travel authorisation is expected to apply to visa-waiver nationals once launched.

    EU/EEA and Swiss nationals travel freely; many other nationalities (US, UK, Canada, Australia, Japan and others) may enter visa-free for up to 90 days in any 180.

    The Netherlands accepts ATA carnets for temporary admission of exhibition goods and professional equipment; obtain and validate the carnet at your home chamber of commerce before shipping to RAI Amsterdam.

    Official visa page

    Weather

    January in Amsterdam is cold, grey and frequently damp: daytime highs typically around 5–7°C, night-time lows near 1–2°C with occasional frost. Expect rain or drizzle on roughly half the days of the month (about 60–70 mm), often wind-driven — pack a waterproof coat, warm layers and comfortable waterproof shoes for the walk between Amsterdam RAI station and the halls.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to Netherlands.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Tipping and service charges

    Service is included by law and shown on the bill. Tipping is optional; rounding up or adding 5–10% for good service in restaurants and bars is standard. For taxis, rounding up to the nearest euro is normal.

    Card-first, PIN-based payments

    Debit card and contactless payment are accepted almost everywhere and many venues are cashless; Maestro/Visa Debit and credit cards work, but some small cafés do not accept cash. Carry a card rather than relying on euros.

    Direct communication and cycling etiquette

    Dutch business culture is informal, punctual and direct — first names are used quickly and straightforward feedback is not rudeness. Never walk or stand in the red cycle lanes; cyclists have priority and will not stop.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Destination: AMS

    Book flights to AMS (Amsterdam) when possible for the shortest transfer to the venue.

    Visa

    Schengen short-stay rules apply. EU/EEA and Swiss nationals travel freely; many other nationalities (US, UK, Canada, Australia, Japan and others) may enter the Netherlands for up to 90 days in any 180 without a visa for business visits, trade fairs and tourism. Nationals without a waiver need a Schengen type-C visa (EUR 90 adult / EUR 45 children 6–12), applied for at least 4–6 weeks ahead through the Dutch visa service, with travel medical insurance of at least EUR 30,000 cover.

    Estimated cost: Varies by visa type and nationality (check official site).

    Processing: Varies by nationality; apply several weeks before travel.

    Lodged through the Dutch visa service (VFS Global) in your country of residence; travel medical insurance with minimum EUR 30,000 cover is mandatory. Children 6–12 pay EUR 45; under 6 are exempt. Confirm your nationality against the Dutch government's visa-waiver list before booking; carry proof of accommodation and onward travel.

    Official

    Hotels

    Find a stay near the venue with options for every budget.

    Areas to stay

    Europaboulevard / RAI station / Zuidas business district · RAI / Zuidas premium cluster · Zuidas / RAI and Europaplein (walkable to the venue)

    budget

    mid range

    premium

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Schiphol (AMS) to RAI: direct train ~10 min to Amsterdam RAI station (3-min walk to halls).

    Hotel → venue: Precinct hotels near RAI Amsterdam: Zuidas / RAI and Europaplein (walkable to the venue): Ibis Budget Amsterdam City South (Zuidas), MEININGER Hotel Amsterdam City West, easyHotel Amsterdam Arena Boulevard; Europaboulevard / RAI station / Zuidas business district: Novotel Amsterdam City (Europaboulevard, ~5 min walk to RAI), Van der Valk Hotel Amsterdam Zuidas, ibis Amsterdam City West; RAI / Zuidas premium cluster: nhow Amsterdam RAI (adjacent to the RAI complex), Crowne Plaza Amsterdam South,

    Ride-hail: Ride-hailing apps are commonly used in Amsterdam; confirm local availability before travel.

    Public transit: Metro 52 and tram 4 stop at Europaplein; Amsterdam RAI train station serves domestic and international rail.

    Parking: On-site parking is available at RAI Amsterdam; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: January 2027

    Temperature: 1°C to 7°C typical January range in Amsterdam (night-time lows near 1–2°C, daytime highs around 5–7°C; occasional frost)

    Seasonality: Cool, grey and often wet: roughly 60–70 mm of rain spread over about 11–12 days in January, with drizzle, wind and a strong wind-chill near the canals. Pack waterproof layers and an umbrella for the venue walk.

    Packing: Cool, grey and often wet: roughly 60–70 mm of rain spread over about 11–12 days in January, with drizzle, wind and a strong wind-chill near the canals. Pack waterproof layers and an umbrella for the venue walk.

    Plan your trip

    Planning

    Best day to visit: Day 2 — Tuesday 12 January 2027

    Horecava runs Monday 11 to Thursday 14 January 2027 at RAI Amsterdam. Day 2 gives you a fully built show floor and the densest programme mid-week while opening-day logistics and press activity have settled; Thursday typically winds down with lighter attendance and some exhibitors packing early. Plan two days if you need both sourcing and the full knowledge programme.

    1

    Confirm Schengen entry requirements for the Netherlands — Check whether your nationality needs a short-stay Schengen C visa for the 11-14 January 2027 Horecava dates and apply early at the relevant Dutch mission.

    2

    Book flights to Amsterdam Schiphol (AMS) — Target arrival 10-11 January 2027 to keep a buffer before the Horecava opening day at RAI Amsterdam.

    3

    Reserve a hotel for the show period — Book accommodation in Amsterdam near RAI Amsterdam or along a direct metro, tram or rail link for the 10-14 January 2027 stay.

    4

    Complete online visitor registration — Register at horecava.nl to obtain your visitor badge and save the confirmation email for on-site collection.

    5

    Download the hall plan and exhibitor list — Use the Horecava floor plan to shortlist stands that match your buying remit across halls at RAI Amsterdam.

    6

    Request B2B meetings with target suppliers — Use the organiser matchmaking or exhibitor contact tools to pre-schedule meetings before travel.

    7

    Shortlist programme sessions — Pick the keynote, culinary demo and innovation sessions you want to attend and block the times in your diary.

    8

    Plan local transport to the venue — RAI Amsterdam has its own rail station plus city metro and tram services; plan a routed arrival from your hotel.

    9

    Prepare a January packing list — Dutch January is cold and damp - bring warm layers, a waterproof coat, comfortable walking shoes and business cards.

    10

    Compile meeting documents — Bring price lists, company profiles and negotiation notes for scheduled supplier meetings.

    11

    Check the Amsterdam weather forecast — Review the forecast for 11-14 January 2027 and finalise attire and daily travel timing.

    12

    Day-1 arrival and badge collection — Arrive early at RAI Amsterdam, collect your badge, orient with the floor plan and confirm your first meetings.

    Sample visitor itinerary

    Route-optimised day
    09:30–10:30

    Enter via the Europaplein entrance at RAI Amsterdam, collect your badge and pick up the hall plan; map must-see stands against the day's session times.

    RAI Amsterdam, Europaplein entrance halls
    10:30–13:00

    Work the food, beverage, equipment and interior halls against a pre-built supplier shortlist; capture pricing and lead times, and book follow-up appointments.

    RAI Amsterdam exhibition halls
    13:00–15:30

    Lunch in the show-floor catering areas, then attend keynote/panel sessions and the innovation awards in the congress area; note operational takeaways.

    RAI Amsterdam catering zones and Elicium congress area
    15:30–18:00

    Return to priority stands for deeper talks, then close the day at the networking reception and hospitality bar area near the main entrance.

    RAI Amsterdam networking areas

    Side trips

    2

    Amsterdam historic centre (Dam Square and the Jordaan)

    Haarlem

    Networking spots

    3

    Show-floor hospitality and brand pavilions

    Supplier pavilions and B2B zones on the Horecava floor are where distributor and buyer conversations actually happen during show hours.

    Elicium congress and session area, RAI Amsterdam

    Keynote and panel audiences concentrate decision-makers; speaker Q&A and coffee breaks are the easiest openers.

    Networking receptions and venue bars at the Europaplein entrances

    End-of-day drinks at the venue's entrance-side bars and catering areas let you close conversations started on the floor without leaving RAI.

    Budget

    Costs & budget

    Cost reference

    Official cost items and estimated ranges for exhibitors.

    visitor_ticket

    visitor · trade_professional_pre_registered

    —

    forecast

    visa_fee

    visitor · schengen_short_stay

    EUR 90 / per_person

    official

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Pick the closest answer for each. Your recommendation updates live.

    QUESTION 1 OF 6

    What is your primary role?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    You run or buy for a hospitality, foodservice or retail grocery business and want supplier shortlists plus trend input within a 2–3 day trip.

    Best for

    Hospitality operators, F&B buyers, chefs and specifiers scouting suppliers, comparing products and using the knowledge programme for market intelligence.

    Min. budget

    $600.00

    Timeline

    2–4 weeks (pre-register for free trade entry, then book flights and a hotel early — Horecava week tightens Amsterdam room supply).

    Risks

    Budget estimate from listing cost signals — confirm live rates.

    Hotel rates near RAI Amsterdam rise sharply during show week.

    January weather can disrupt short intra-Europe connections.

    exhibit

    You have an active Benelux route-to-market plan and can staff a stand for all four show days with Dutch-speaking or English-speaking salespeople.

    Best for

    Suppliers of food, beverage, kitchen equipment, hospitality tech, interiors and services targeting Dutch and Benelux hospitality buyers.

    Min. budget

    $2,400.00

    Timeline

    4–9 months (stand booking, stand build, logistics, staffing and sample planning ahead of January).

    Risks

    Budget estimate from listing cost signals — confirm live rates.

    Stand space rates are not published in the listing — request the organiser's stand-rate card and hall plan.

    Build, logistics, staffing and sample costs typically multiply the base space fee.

    skip

    Your product, service or territory focus does not align with Horecava's hospitality and foodservice audience.

    Best for

    Vendors with no Dutch/Benelux target market, or whose offer is not sold into hospitality, foodservice or retail grocery.

    Timeline

    None.

    Risks

    No major risks listed.

    Trust footer

    Sources

    7

    References

    1

    Publishers

    0

    Date checked

    1

    Horecava

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