Dates

    20–21 Feb 2027

    City / country

    Athens, Greece

    Venue

    Megaron Athens International Conference Centre

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    Event overview

    Overview

    The Health Expo Athens is the largest conference and exhibition event in the healthcare sector, held annually since 2008. This two-day event features engaging talks on contemporary health topics, showcases new products and services, and facilitates networking among pharmacists, doctors, and suppliers in a welcoming environment in Athens.

    Health Expo Athens takes place in Athens, Greece. Venue: Megaron Athens International Conference Centre.

    TL;DR

    1. 1Dates and Venue: Health Expo Athens takes place on 20-21 February 2027 at Megaron Athens International Conference Centre.
    2. 2Scale and Focus: This is the largest healthcare exhibition in Greece, attracting thousands of professionals from the health sector.
    3. 3Organiser: The event is organised by Charami SA, a leading company in healthcare events.
    4. 4Buyer Authority: Key decision-makers from pharmacies, hospitals, and healthcare organizations will attend.
    5. 5Entry: Registration is required; visit the official website for details.

    Why visit

    Health Expo (healthexpo.gr) at the Megaron Athens International Conference Centre puts the Greek healthcare supply chain on one floor: medicines, medical devices, diagnostics, dermocosmetics, supplements and pharmacy systems. Key decision-makers from pharmacies, hospitals, and healthcare organizations will attend.

    Why exhibit

    Exhibitors will have the opportunity to showcase their products to a targeted audience of healthcare professionals, gain visibility in the market, and connect with potential clients and partners. The event is organised by Charami SA, a leading company in healthcare events. Key decision-makers from pharmacies, hospitals, and healthcare organizations will attend.

    Attendees, exhibitors & solutions

    Who this event is for

    Visitor profile

    Typical attendee groups you can expect to meet.

    Community and hospital pharmacists comparing OTC, prescription-adjacent and dermocosmetic ranges for Greek dispensing
    Hospital, clinic and diagnostic-centre procurement leads sourcing devices, consumables and IVD kits
    Pharmacy chain and wholesaler buyers negotiating distribution terms, exclusivity and shelf allocation
    Medical device and IVD distributors looking for lines that already hold CE marking under EU MDR or IVDR
    Health and wellness retailers buying supplements, functional foods and personal-care products
    Dental, physiotherapy and rehabilitation practice owners equipping treatment rooms
    e-Health and pharmacy-software decision makers scouting dispensing, stock and patient-record systems
    Regulatory affairs, quality and pharmacovigilance staff tracking Greek EOF and EU requirements
    Clinical researchers and health-sector academics following applied technology and outcomes evidence

    Exhibitor profile

    Main supplier and exhibitor segments present at the show.

    Pharmaceutical manufacturers and importers holding, or seeking, Greek marketing authorisations
    Medical device manufacturers across MDR classes I to III, from wound care and home monitoring to surgical instruments and imaging accessories
    IVD and diagnostics suppliers with IVDR-classified reagents, analysers and point-of-care tests
    Dermocosmetic and personal-care brands sold through Greek pharmacies
    Food supplement and nutraceutical producers with EU-compliant labelling and claims files
    Hospital, clinic and laboratory equipment suppliers, including furniture, sterilisation and cold chain
    Pharmacy IT, automation and e-health vendors selling to chains and independent pharmacies
    Distribution, 3PL, regulatory and market-access consultancies serving manufacturers entering Greece

    Product categories

    Key solution areas showcased across the event.

    Prescription and OTC medicines, including generics, branded originals and pharmacy-only lines
    Medical devices by MDR class: wound care, catheters, orthopaedics, home monitoring, surgical instruments
    In vitro diagnostics: reagents, analysers, rapid tests and point-of-care kits under IVDR
    Dermocosmetics and dermatological skincare positioned for pharmacist recommendation
    Food supplements, vitamins, minerals and functional nutrition with EU claims documentation
    Hospital and clinic equipment: examination furniture, sterilisation units, cold chain and patient handling
    Dental and physiotherapy practice equipment and consumables
    Pharmacy fixtures, dispensing automation and stock-management systems
    e-Health platforms: electronic prescription, patient records, teleconsultation and adherence tools
    Home-care and assisted-living devices, mobility aids and remote monitoring
    Medical consumables, PPE and hygiene products for clinical settings
    Regulatory, market-access, distribution and logistics services for the Greek healthcare market

    Location & Facilities

    Venue

    Megaron Athens International Conference Centre

    Vas. Sofias & Kokkali, 115 21 Athens

    Facilities

    Parking

    Megaron Athens International Conference Centre in Athens typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.

    Food options

    On-site catering

    On-site dining

    Parking: Megaron Athens International Conference Centre in Athens typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.

    Gate: Follow organiser signage to the main visitor entrance at Megaron Athens International Conference Centre for badge collection; allow extra time for security screening during peak morning arrival.

    Attend

    Entry & tickets

    Who runs the show

    Organisers

    Charami SA

    Intelligence

    Market context

    Key market insights, trends, news and related events to help you understand the bigger picture.

    Athens, Greece

    Why it matters

    On 2027-02-20 to 2027-02-21, Health Expo Athens in Athens covering Pharmaceutical products and medications, Medical devices and equipment, Health and wellness products, Healthcare IT solu gives medical buyers a single calendar window to compare suppliers, validate specs on the stand, and book follow-ups before the next buying cycle - especially when your roadmap matches the published exhibitor profile.

    Industry trends

    Key trends shaping this market and its wider industry.

    01

    Digital buyer journeys

    What digital buyer journeys means for buyers and exhibitors in this sector.

    02

    Sustainability in procurement

    What sustainability in procurement means for buyers and exhibitors in this sector.

    03

    Automation and labour efficiency

    What automation and labour efficiency means for buyers and exhibitors in this sector.

    04

    Regional supply-chain resilience

    What regional supply-chain resilience means for buyers and exhibitors in this sector.

    05

    Hybrid engagement models

    What hybrid engagement models means for buyers and exhibitors in this sector.

    Plan your trip

    Travel & logistics

    Local currency · EUR

    Hotel tiers

    A range of accommodation options near the venue and across key areas.

    The Golden Age Hotel of Athens

    4-star
    Megaron precinct, about 280 m from the venue

    USD 145–185 / night

    Captured amenities: free breakfast, free Wi-Fi, paid parking, air conditioning, fitness center, spa, bar and restaurant. The closest of the three captured options, so the rate band sits at the top of the 4-star range.

    Best Western Plus Embassy Hotel

    4-star
    Megaron precinct, about 370 m from the venue

    USD 130–170 / night

    Captured amenities: free breakfast, free Wi-Fi, paid parking, air conditioning, fitness center, restaurant, room service and airport shuttle. A practical mid-band option with an airport shuttle listed.

    Hypnos Inn Athens

    4-star
    About 1.1 km from the Megaron

    USD 105–145 / night

    Captured amenities: free breakfast, free Wi-Fi, paid parking, air conditioning, airport shuttle, full-service laundry and a smoke-free property. The 1.1 km walk makes it the lowest of the three captured bands.

    Local transport

    Get around the city with these convenient transport options.

    Metro / suburban rail

    Estimated costCost TBA
    Best forAthens International Airport (ATH) to Athens city centre

    Captured travel guides (Athens Airport to City Center, Rome2rio ATH to Megaron) cover metro, train, bus and taxi options; the Megaron venue is served by Athens public transit.

    Taxi

    Estimated costCost TBA
    Best forAthens International Airport Eleftherios Venizelos (ATH) to Megaron Athens International Conference Centre

    Rome2rio and Athens airport-to-city guides list taxi as one of the direct transfer options.

    Public transit

    Estimated costCost TBA
    Best forAthens city to Megaron Athens International Conference Centre

    Moovit and Megaron visitor-information pages describe bus and transit access to the venue.

    Weather

    The 20 Feb 2027 date falls in the Athens winter season; captured evidence does not include temperature or rainfall figures, so check a live forecast for Athens before travel and pack layers for cool evenings.

    Plan for the climate

    Check temperatures and pack accordingly

    Venue connectivity

    Confirm mobile roaming or local SIM options for business visitors to Greece.

    Ride-hailing

    Taxis

    Public transit

    Car rentals

    Cultural notes

    Useful information to help you have a smooth and respectful visit.

    Language in and around the venue

    Greek is the local language and signage at the Megaron is bilingual in public areas. Exhibitors serving international buyers generally work in English, but for regulatory, reimbursement or contract talks ask in advance whether an interpreter will be on the stand.

    Business hours and the afternoon rhythm

    Greek business life starts early and slows in the mid-afternoon, with many offices working later into the evening. Schedule supplier meetings in the morning where possible, and confirm whether a distributor's office closes between roughly 14:00 and 17:00.

    Dining and tipping

    Tavernas and restaurants in central Athens usually serve lunch from about 13:00 and dinner from about 21:00. Tipping is not compulsory; rounding up or leaving 5-10 percent is normal for good service, and taxis appreciate a rounded fare.

    Getting around Athens

    The metro, tram, trolleybus and bus network covers the city centre, and the airport is connected by Metro Line 3 and suburban rail. Ride-hailing apps are commonly used in Athens; check which apps are active during your stay and keep some cash for taxis and small cafes.

    February dress and venue comfort

    Athens in February feels like a cool European winter rather than a Mediterranean summer. Bring a coat, layers and a compact umbrella for showers, and wear comfortable shoes - the walk between the Megaron and nearby hotels involves marble pavements that can be slippery when wet.

    Strikes and transport disruption

    Public-sector strikes and short transport stoppages do occur in Greece from time to time and can affect metro, bus or ferry services. Build a buffer into airport transfers on show days and check local news or your hotel's advice before relying on a tight connection.

    Health, safety and emergency contacts

    The EU emergency number 112 works in Greece for police, ambulance and fire. Pharmacies are marked with a green cross and operate a rotating after-hours rota; your hotel can point you to the nearest duty pharmacy if you need one.

    Money, cards and tax

    Greece uses the euro. Cards are widely accepted in hotels, restaurants and taxis, but keep some cash for kiosks, small cafes and rural transfers. Ask exhibitors for proper invoices with Greek VAT details if you need to reclaim expenses through your finance team.

    Practical guides

    Visitor & Exhibitor Essentials

    Everything needed to arrive prepared, navigate the event, and make the visit productive.

    Flights

    Searches for DXB-ATH, FRA-ATH, JFK-ATH and LHR-ATH on 20 Feb 2027 returned only unrelated Greek domestic and outbound fares, not usable long-haul pricing. Book through a fare comparison tool and confirm the Athens International Airport (ATH) arrival terminal, then plan the airport-to-city transfer separately.

    Transport

    Get to the venue and around the city with these options.

    Airport → venue: Use the nearest international airport serving Athens; Metro, train or taxi links are typically available to the venue district.

    Hotel → venue: Precinct hotels near Megaron Athens International Conference Centre: Megaron precinct, about 280 m from the venue: The Golden Age Hotel of Athens; Megaron precinct, about 370 m from the venue: Best Western Plus Embassy Hotel; About 1.1 km from the Megaron: Hypnos Inn Athens.

    Ride-hail: Ride-hailing apps are commonly used in Athens; confirm local availability before travel.

    Public transit: Check local bus/metro options for routes to Megaron Athens International Conference Centre.

    Parking: On-site parking is available at Megaron Athens International Conference Centre; confirm daily rates and hall access on the organiser or venue site.

    Weather

    Plan and pack for the event climate.

    Month: February 2027

    Temperature: Approx. 6-16 C in Athens in February: typical daytime highs of about 13-16 C and night-time lows of about 6-8 C. These are climatological planning bands for the Athens basin, not a forecast; check a live forecast for the Megaron area in the week before travel.

    Seasonality: February is one of Athens' wetter months, with roughly 50-60 mm of rain spread over about 9-11 wet days in a typical year, plus occasional cold northerly winds. Rain tends to arrive as short showers rather than all-day downpours, so a compact umbrella and a water-resistant layer are more useful than heavy rain gear. Allow extra time for the airport transfer if a storm coincides with your arrival, and confirm the actual forecast before travel.

    Packing: Mid-to-late February in Athens is winter: pack layered clothing and a warm outer layer for evenings. Confirm a live forecast before departure; captures did not supply temperature or rainfall data.

    Plan your trip

    Planning

    Best day to visit: Day 2 (mid-show)

    Mid-show days at Health Expo Athens usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.

    Day 1

    Book flights into Athens International Airport (ATH) and choose a hotel within walking distance of the Megaron if you want to avoid a daily commute.

    Day 2

    Draft a target list by category - devices, IVD, dermocosmetics, supplements, pharmacy IT - and check the online exhibitor list for matching companies.

    Day 3

    Check Schengen entry or visa requirements for your nationality and allow enough processing time before the travel date.

    Day 4

    Ask shortlisted suppliers for current CE certificates, MDR or IVDR class and Greek labelling status so you can compare like for like on the floor.

    Day 5

    Prepare a one-page buyer profile with your volumes, sales channels and decision timeline to hand to distributors and wholesalers.

    Day 6

    Book any warehouse, pharmacy-chain or distributor office visits in Attica for the day before or after the show.; Download the Athens Metro map and plan the airport transfer from ATH plus the final walk or bus leg to the Megaron.

    Day 7

    Confirm meeting slots with the four or five exhibitors that matter most; mornings on the floor are usually calmer than mid-afternoon.

    Day 8

    Check the February forecast and pack layers, a compact umbrella and comfortable shoes for the walk between hotels and the venue.

    Day 9

    Agree payment methods and expense recording with your finance team, and note any Greek VAT or invoicing questions you need answered.

    Day 10

    Download or print your badge confirmation and carry photo ID for venue access.

    Day 11

    Travel day - keep the evening free, confirm any next-morning meetings by phone, and check the venue opening time.

    Day 12

    Confirm the exact opening days and the visitor registration route on healthexpo.gr, and note whether the organiser applies trade-only admission.; Arrive at the Megaron early, collect your badge, do one fast orientation lap without stopping, then start the scheduled meetings.

    Sample visitor itinerary

    Route-optimised day
    Day 1 · morning

    Registration and hall orientation at Megaron Athens International Conference Centre

    Day 2 · core sessions

    Supplier meetings and product demos

    Day 3 · wrap-up

    Final negotiations and follow-up

    Networking spots

    2

    Health Expo Athens registration concourse

    Megaron Athens International Conference Centre

    Central meeting point before and between hall appointments during show days.

    Organiser B2B lounge (if offered)

    Megaron Athens International Conference Centre

    Hosted matchmaking and buyer programmes when published by the organiser.

    Budget

    Costs & budget

    Build your working budget

    Adjust the inputs below to create a directional event budget.

    Estimated budget
    Live estimate
    • Hotel × 2 nights€190.00
    • Per diem × 2€150.00
    Estimated total€340.00

    This is a directional estimate. Please verify live rates before booking.

    Decision

    Visit, exhibit, or skip?

    Should you go?

    Use this quick check to decide whether Health Expo Athens fits your visit, exhibit or skip plan.

    QUESTION 1 OF 6

    For Health Expo Athens, what is your primary role on the show floor?

    Decision matrix

    Compare participation options side by side to choose the best fit for your objectives.

    visit

    Your category focus and target suppliers align with the official exhibitor profile.

    Best for

    Buyers, engineers, and delegates sourcing Pharmaceutical products and medications and Medical devices and equipment solutions and benchmarking suppliers at Health Expo Athens in Athens.

    Min. budget

    $481.00

    Timeline

    4-8 weeks before opening day for registration, hotels, and travel.

    Risks

    Session times and ticket tiers may change - confirm the official agenda before booking.

    exhibit

    You have a defined lead-generation or distributor recruitment goal for this market.

    Best for

    Brands and manufacturers launching Pharmaceutical products and medications and Medical devices and equipment products who need qualified meetings with the event's trade audience.

    Min. budget

    $2,164.00

    Timeline

    3-6 months for stand booking, freight, staffing, and pre-show marketing.

    Risks

    Booth pricing and corner premiums vary by hall - confirm with the organiser sales team.

    skip

    Audience, geography, or commercial goals do not justify travel and stand costs this cycle.

    Best for

    Teams with weak category fit, budget constraints, or overlapping commitments during the Athens show week.

    Timeline

    N/A

    Risks

    Skipping may mean missing buyer meetings if competitors exhibit or attend the same week.

    FAQs & glossary

    Answers

    Frequently asked

    When and where is Health Expo (healthexpo.gr) taking place?
    The event record for this edition is dated 20 February 2027 and the venue is the Megaron Athens International Conference Centre in Athens, Greece. Opening days and daily hall hours should be confirmed on healthexpo.gr before you book flights, because the organiser's schedule is the authoritative source.
    Is Health Expo open to the public or is it a trade-only event?
    It is listed as a health-sector exhibition aimed at healthcare professionals and suppliers. Whether the organiser applies trade-only registration or opens specific hours to the public is a registration-policy question, so check the visitor registration page on healthexpo.gr before travelling.
    How do I register as a visitor?
    Register through the visitor section of healthexpo.gr and keep the confirmation email or QR code on your phone. Bring photo ID to the badge desk at the Megaron, since Greek venues commonly check identity when issuing trade badges.
    Are visitor tickets free or paid?
    Ticket pricing for this edition was not captured in the event evidence. Check the registration page on healthexpo.gr for the current policy, any early-registration window and whether exhibitor guest passes are issued through exhibiting companies.
    Who exhibits at Health Expo?
    The floor covers pharmaceutical manufacturers and importers, medical device makers across MDR classes, IVD and diagnostics suppliers, dermocosmetic and supplement brands, hospital and clinic equipment, pharmacy IT and e-health, plus distribution and regulatory consultancies serving the Greek market.
    Which airport should I fly into for the Megaron venue?
    Athens International Airport Eleftherios Venizelos (ATH) is the commercial airport for the city. Metro Line 3, suburban rail and bus connections run from the airport towards the city centre, and taxi or rideshare is a direct alternative if you are carrying exhibition material.
    How far is Athens airport from the Megaron Athens International Conference Centre?
    The airport sits roughly 35 km northeast of central Athens, and the Megaron is on Vasilissis Sofias Avenue in the city centre. Allow a generous buffer for the transfer, especially at peak hours, and confirm live journey times with the Athens transport operator or your hotel concierge before departure.
    Which hotels are within walking distance of the Megaron?
    Captured options in the Megaron precinct include The Golden Age Hotel of Athens (about 280 m), Best Western Plus Embassy Hotel (about 370 m) and Hypnos Inn Athens (about 1.1 km). All three are 4-star properties with breakfast and Wi-Fi; compare live February 2027 rates before booking.
    Do I need a visa to attend from outside the EU?
    Greece is in the Schengen area, so EU/EEA and Swiss nationals can travel on an ID card or passport. Many other nationalities can enter visa-free for short business trips of up to 90 days in any 180-day period, while visa-required nationals must obtain a Schengen short-stay visa through a Greek consulate or visa centre before departure. Verify your own nationality's rules with the Greek authorities.
    What language is used at the show?
    Greek is the local language and some seminar or workshop content may be in Greek. Exhibitors serving international buyers generally work in English, but for detailed regulatory or reimbursement discussions it is worth asking the organiser or your contact whether an interpreter is available.
    Can I combine Health Expo with supplier visits elsewhere in Attica?
    Yes, and many buyers do: Piraeus is the main port and logistics hub, while several distributors and pharmaceutical companies have offices in the Kifisias and Marousi business district. Leave a buffer day before or after the show rather than trying to fit warehouse visits between hall appointments.
    What is the weather like in Athens in February?
    Expect cool, changeable winter weather rather than beach conditions: typical daytime highs of about 13-16 C, night-time lows of about 6-8 C, and a reasonable chance of rain showers. Pack layers, a compact umbrella and comfortable shoes for marble pavements, and check a live forecast in the week before travel.
    Is the Megaron venue accessible for visitors with reduced mobility?
    The Megaron is a purpose-built conference and cultural centre with step-free public areas and lifts, but specific arrangements for the exhibition halls depend on the organiser's floor plan. Contact healthexpo.gr in advance so the team can confirm accessible routes, badge-desk arrangements and seating in any session rooms.
    What should I bring to the show?
    Bring photo ID, your registration confirmation, business cards and a printed shortlist of the exhibitors you want to meet. If you are evaluating devices or diagnostics, carry a checklist for CE marking, MDR or IVDR class, Greek labelling and EOF status, because those documents are what your compliance team will ask for after the trip.

    Glossary

    1
    EOF (Ethnikos Organismos Farmakon)
    The Greek National Organization for Medicines, the national competent authority for medicines and medical devices placed on the Greek market. Exhibitors selling into Greece normally need to explain their EOF notification or authorisation position before a pharmacy or hospital buyer can list a product.
    2
    CE marking
    The manufacturer's declaration that a product meets the applicable EU harmonisation legislation. For medical devices and IVDs sold in Greece, CE marking under the relevant EU regulation is a baseline requirement, and buyers usually ask to see the certificate and the applicable class.
    3
    EU MDR (Regulation 2017/745)
    The EU Medical Device Regulation that governs classification, conformity assessment, clinical evidence and post-market surveillance for medical devices. It replaced the older Medical Device Directive and sets the documentation buyers expect to see at a health exhibition.
    4
    EU IVDR (Regulation 2017/746)
    The EU In Vitro Diagnostic Regulation, which classifies IVD products from class A to class D according to risk and sets conformity assessment and performance evaluation requirements. Diagnostic suppliers at a Greek health show are normally asked which IVDR class their kits and analysers fall under.
    5
    MDR class I, IIa, IIb and III
    The risk classes used under the EU Medical Device Regulation, running from low-risk class I to high-risk class III. The class determines the conformity assessment route, the involvement of a notified body and the depth of clinical evidence a buyer will expect.
    6
    OTC (over-the-counter) medicine
    A medicine supplied without a prescription. In Greece a defined subset of OTC products is dispensed only through pharmacies, which is why pharmacy buyers use the show to compare formulations, pack sizes and promotional support.
    7
    Prescription-only medicine (Rx)
    A medicine that can only be supplied against a valid prescription. Promotion of prescription medicines to the public is restricted in the EU, so discussions at trade events focus on healthcare professionals, reimbursement and supply rather than consumer advertising.
    8
    API (active pharmaceutical ingredient)
    The biologically active substance in a medicine, as distinct from excipients and packaging. Importers and contract manufacturers at the show typically need to document API sourcing and GMP status for the Greek market.
    9
    GMP and GDP
    Good Manufacturing Practice and Good Distribution Practice: the EU quality systems covering production and wholesale distribution of medicines. Greek wholesalers and importers will ask for GMP evidence for manufacturing sites and GDP compliance for the distribution chain.
    10
    Pharmacovigilance
    The detection, assessment, understanding and prevention of adverse effects or any other medicine-related problem. A Greek marketing authorisation holder must have a named pharmacovigilance contact and a reporting route to EOF.
    11
    HTA (health technology assessment)
    A structured evaluation of the clinical, economic and organisational consequences of a health technology. In Greece, HTA evidence and pricing/reimbursement submissions influence whether a product reaches patients through the public system.
    12
    EOPYY reimbursement
    EOPYY is the Greek national organisation for the provision of health services, and its reimbursement lists determine which medicines and devices are covered for insured patients. Market-access discussions at the show usually turn on whether a product is reimbursed and at what reference price.
    13
    Food supplement / nutraceutical
    In the EU these products are regulated as foods, not medicines, and must comply with food labelling and health-claims rules. Greek pharmacy buyers distinguish carefully between supplements and medicines when allocating shelf space.
    14
    Dermocosmetics
    Skincare products positioned between cosmetics and dermatological treatment, usually sold through pharmacies with pharmacist advice. The category depends on cosmetic labelling rules and on the evidence the brand can supply to support its claims.
    15
    e-Health and EHR
    Electronic health records and the digital systems used for prescribing, dispensing, patient monitoring and administration. Greek pharmacy chains and clinics increasingly evaluate e-prescription integration and interoperability before buying software.

    Also known as

    Alternate names and search phrases for this event.

    • Health Expo Athens 2027
    • Healthcare events in Athens
    • Medical conferences Athens
    • Athens Greece
    • Healthcare Conference Athens 2027
    • Pharmaceuticals
    • Medical Devices
    • Health Technology
    • Pharmaceutical products and medications
    • digital transformation expo

    1 more alternate names hidden

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