Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.

Go Entrepreneurs is a premier event for entrepreneurs and business leaders, taking place on April 28-29, 2027, at Paris La Défense Arena, France.
Dates
28–29 Apr 2027
City / country
Lyon, France
Venue
Paris La Défense Arena
Time
9:00 AM – 6:00 PM daily
Event overview
Go Entrepreneurs is the leading event for entrepreneurs and business leaders in France, scheduled for April 28-29, 2027, at Paris La Défense Arena. This event will gather over 45,000 entrepreneurs and 600 speakers, providing a platform for networking, learning, and collaboration.
With a focus on innovation and growth, attendees will have the opportunity to engage with industry leaders and explore new business solutions. Go Entrepreneurs takes place in Lyon, France.
TL;DR
Attendees will benefit from networking with over 45,000 entrepreneurs and 600 speakers, gaining insights into the latest business trends and strategies. Dates and Venue: Go Entrepreneurs takes place on April 28-29, 2027, at Paris La Défense Arena, France. Buyer Authority: Targeting entrepreneurs, business leaders, and startups looking for networking and growth opportunities.
Exhibitors will have the chance to showcase their products and services to a diverse audience of entrepreneurs and business leaders. Buyer Authority: Targeting entrepreneurs, business leaders, and startups looking for networking and growth opportunities. Meet qualified buyers and partners including Companies offering business solutions, Service providers for startups, Technology firms targeting entrepreneurs. Position your offer across business consulting services, financial.
Attendees, exhibitors & solutions
Visitor profile
Typical attendee groups you can expect to meet.
Exhibitor profile
Main supplier and exhibitor segments present at the show.
Product categories
Key solution areas showcased across the event.
Location & Facilities
99 Jardins de l'Arche, 92000 Nanterre, France
Paris La Défense Arena in Lyon typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Food options
On-site catering
On-site diningParking: Paris La Défense Arena in Lyon typically provides on-site or adjacent visitor parking during major trade fairs; confirm daily rates, payment methods and hall access on the organiser or venue website before travel.
Gate: Follow organiser signage to the main visitor entrance at Paris La Défense Arena for badge collection; allow extra time for security screening during peak morning arrival.
Attend
Event days & opening times
Who runs the show
EBRA Events
Intelligence
Key market insights, trends, news and related events to help you understand the bigger picture.
Why it matters
Attending Go Entrepreneurs on 2027-04-28 to 2027-04-29 in Lyon lets buyers and specifiers benchmark suppliers, see live demonstrations, and compress months of vendor meetings into one focused trade visit — worthwhile when your category roadmap aligns with the official exhibitor profile.
Key trends shaping this market and its wider industry.
Digital buyer journeys
What digital buyer journeys means for buyers and exhibitors in this sector.
Sustainability in procurement
What sustainability in procurement means for buyers and exhibitors in this sector.
Automation and labour efficiency
What automation and labour efficiency means for buyers and exhibitors in this sector.
Regional supply-chain resilience
What regional supply-chain resilience means for buyers and exhibitors in this sector.
Hybrid engagement models
What hybrid engagement models means for buyers and exhibitors in this sector.
Plan your trip

Choose from the following airports, with convenient access to the event and venue.
Paris
Primary international gateway serving Lyon.
to venue
by car
Get around the city with these convenient transport options.
RER B + RER A
Take RER B toward central Paris, change at Chatelet-Les Halles to RER A toward La Défense. Journey around 60-75 min including the walk to the arena.
Orlyval + RER B + RER A
Orlyval connects to RER B at Antony, then change at Chatelet-Les Halles to RER A. Journey around 55-70 min.
taxi
Direct drive is around 35-55 min depending on traffic. Use the official taxi rank at CDG and confirm the fare type before departure.
rideshare
Uber, Bolt, and similar apps serve the airport. Pickup zones are signposted; expect surge pricing at peak times.
RER A
Frequent service toward La Défense. Journey is around 10-15 min, then a 10-15 min walk from the station to the arena.
metro line 1
Line 1 terminates at La Défense. Use contactless or a Navigo pass; allow extra time during peak hours.
Transilien L
Useful from hotels near Saint-Lazare or Opera. Journey is around 10-15 min, then walk to the arena.
taxi
Primary international gateway serving Lyon.
Weather
April in Paris is mild but changeable: daytime highs around 14-17°C, overnight lows around 6-8°C, and frequent passing showers. The arena is indoors, but bring a light waterproof layer and umbrella for transport and queues. Check the forecast in the week before travel.
Plan for the climate
Check temperatures and pack accordingly
Venue connectivity
EU/EEA SIMs roam in France under EU rules. Non-EU visitors can use an eSIM or buy a prepaid SIM from a French operator; coverage in La Défense is generally strong. Confirm venue Wi-Fi capacity with the organiser before relying on it for live demos or stand connectivity.
Ride-hailing
Taxis
Public transit
Car rentals
Useful information to help you have a smooth and respectful visit.
Language at the venue
Go Entrepreneurs is a French-market event; expect most sessions and exhibitor materials in French. Check the official schedule for English-language sessions or translation before you plan meetings.
Greetings and address
A handshake and a clear 'bonjour' are standard in French business settings. Use 'vous' until invited to switch to 'tu', especially with exhibitors and speakers.
Scheduling
French meetings often start on time, but allow buffer for security queues at Paris La Défense Arena. Confirm meeting points in the hall rather than relying on phone signal in crowded areas.
Lunch and breaks
Lunch service in La Défense is busiest between 12:30 and 14:00. Book a table if you are meeting contacts nearby, or use the arena food outlets and allow extra time.
Payments and practicalities
The currency is the euro. Contactless cards and mobile payments are widely accepted in Paris, but carry a little cash for small purchases. Keep your registration confirmation and ID with you.
Practical guides
Everything needed to arrive prepared, navigate the event, and make the visit productive.
Destination: CDG
The extension flight captures searched 28 April 2027 for economy round trips including taxes and fees for one adult, so they show route and fare patterns for an April 2027 arrival rather than fixed event fares. Dubai and London departures were flagged as cheaper than usual for the search, while Tokyo was flagged high. Re-run the price history and date grid in Google Flights once your leave dates are fixed, and check bag fees on one-stop Gulf and European routings before booking.
Get to the venue and around the city with these options.
Airport → venue: Primary gateways: Paris (CDG): Primary international gateway serving Lyon.. Allow road or rail time to Paris La Défense Arena; on-site parking is usually available at major exhibition venues.
Hotel → venue: Hotels in La Défense, Courbevoie, and Puteaux are walkable or a short taxi ride from Paris La Défense Arena. From central Paris, RER A to La Défense or metro line 1 to La Défense takes roughly 15-30 min. Allow extra time on the opening morning for security and badge collection.
Ride-hail: Uber, Bolt, and Free Now operate in Paris and La Défense. Use designated pickup zones near the arena and expect surge pricing around opening and closing times. Confirm the pickup point in the app before you exit the venue.
Public transit: The main rail link is RER A to La Défense (Grande Arche). Metro line 1 also serves La Défense, and Transilien L connects from Saint-Lazare. Use a Navigo pass or contactless ticket; single rides in central Paris are around EUR 2.50. Check RER A disruptions before travelling and allow 10-15 min to walk from the station to the arena.
Parking: Paris La Défense Arena has limited on-site parking. Nearby public car parks in La Défense, including around the shopping district, are usually the practical option. Confirm event-day rates, height restrictions, and pre-booking with the venue or organiser before driving.
Plan and pack for the event climate.
Month: April 2027
Temperature: 7-16°C (45-61°F)
Seasonality: Spring showers are common; April in Paris averages around 8-10 rainy days. Showers often pass quickly, so a compact umbrella and a light waterproof layer are more useful than heavy rain gear.
Packing: Pack layers for cool mornings and mild afternoons, comfortable shoes for the arena halls, a compact umbrella, business-casual clothing, and a portable charger. Indoor spaces can be warm during crowded sessions.
Plan your trip
Best day to visit: Day 2 (mid-show)
Mid-show days at Go Entrepreneurs usually combine full exhibitor attendance with scheduled B2B meetings, before early pack-down on the final day.
14 days before: Register on go-entrepreneurs.com, confirm your pass type, and download the schedule.
10 days before: Book a hotel in La Défense, Courbevoie, Puteaux, or along the RER A line; confirm cancellation terms.
7 days before: Shortlist the speakers, workshops, and exhibitors you want to see; request meetings through the organiser if available.
5 days before: Check RER A and Transilien L disruptions, set up a Navigo or contactless payment method, and save the venue address.
3 days before: Confirm airport transfer, pack layers and a compact umbrella, and download an offline map of La Défense.
1 day before: Charge devices and a power bank, check the arena entry rules, and plan a meeting point for your team.
Day of: Arrive 45-60 minutes early for security and badge collection; carry ID and your registration QR code.
During the show: Use the official schedule to prioritise stages, leave buffer time between halls, and collect exhibitor contacts.
After the show: Follow up within 48 hours with the contacts you met and review notes while they are fresh.
Registration and hall orientation at Paris La Défense Arena
Supplier meetings and product demos
Final negotiations and follow-up
Go Entrepreneurs registration concourse
Paris La Défense Arena
Central meeting point before and between hall appointments during show days.
Organiser B2B lounge (if offered)
Paris La Défense Arena
Hosted matchmaking and buyer programmes when published by the organiser.
Budget

Adjust the inputs below to create a directional event budget.
This is a directional estimate. Please verify live rates before booking.
Decision
Use this quick check to decide whether Go Entrepreneurs fits your visit, exhibit or skip plan.
QUESTION 1 OF 6
What is your primary role?
Compare participation options side by side to choose the best fit for your objectives.
visit
Your category focus aligns with the official product themes.
Best for
Buyers, researchers, and delegates evaluating the programme and networking value.
Min. budget
$400.00
Timeline
4-8 weeks before opening day for registration and travel.
Risks
Limited session times published - confirm agenda before booking.
exhibit
You have a clear lead-generation or launch goal for this market.
Best for
Suppliers and brands seeking qualified meetings with the event audience.
Min. budget
$2,500.00
Timeline
3-6 months for stand booking, freight, and marketing prep.
Risks
Booth pricing not published in captured sources - confirm with organiser.
skip
Programme, audience, or commercial goals do not match your plan.
Best for
Teams whose category or region fit is weak this edition.
Timeline
N/A
Risks
No major risks listed.
Gallery
FAQs & glossary
Frequently asked
Glossary
Also known as
Alternate names and search phrases for this event.
Display a free company card at your booth, or share your professional card on the show floor.